Between Us - Brothers On A Mission

How do you create a High Holiday experience that is authentic, engaging, and meaningful for Jews at every level of observance?In this pre–Rosh Hashanah conversation, we get practical about what actually works: structuring services, creating meaningful learner experiences, using niggunim, stories and humor, making Tashlich accessible, and thinking differently about the role of the High Holiday sermon. The discussion explores a central question for every Shliach: Are we giving the sermon we want to give—or the sermon the person sitting in front of us needs to hear?We also turn to Yom Kippur and discuss how to move the day beyond guilt and obligation toward relationship—helping people recognize that simply showing up reflects an existing connection with Hashem and asking how we can help deepen it. Along the way, we share practical ideas for Kol Nidrei, Yizkor, the Avodah, Neilah, Napoleon’s March, and keeping people engaged throughout the day.And underneath it all is a reminder for Shluchim themselves: people reflect the energy we bring. When we are comfortable, inspired, and genuinely grateful for the privilege of Shlichus, that authenticity becomes contagious

Elul is a time for reflection, preparation, and taking an honest inventory of our inner lives—but what does that actually look like in practice?In this episode, Eliyahu, Nechemia, and Kushi explore how spiritual ideas move from something we understand intellectually to something we actually experience and live. They discuss Shivisi Hashem l’negdi samid, using spiritual awareness to respond to anxiety and stress, and the importance of recognizing that there is no single path to meaningful inner growth.The conversation turns practical: Can you put your phone away and spend 30 minutes alone with a pen and paper? Can you focus on your breathing for just 60 seconds? Can you identify one small change instead of trying to transform everything at once?Elul may not require dramatic resolutions. It may simply ask us to create enough space to look inward, discover what needs attention, and begin taking the next small step.

In this episode of Just Between Us Brothers, Rabbis Eliyahu, Nechemia and Kush Schusterman dive into one of the biggest challenges facing today's Shluchim: how to harness the power of social media without losing focus, simplicity, or inner peace.The conversation explores practical guardrails for technology use, overcoming the trap of comparing yourself to other Shluchim, and learning to draw inspiration without measuring your own success against someone else's highlight reel. They also discuss fundraising as relationship-building, developing professional systems that allow a Chabad House to grow, and why mindset is just as important as strategy.The episode concludes with exciting updates from their own Shlichus—including AI-powered outreach, a new coffee house opening on Atlanta's BeltLine, a community mezuzah initiative, and creative ideas for engaging both Jewish and non-Jewish communities.Whether you're a Shliach, nonprofit leader, or anyone trying to stay focused while navigating an increasingly connected world, this conversation offers practical insights on building, growing, and staying inspired without losing sight of your mission.

The brothers reflect on Gimmel Tammuz, what the message today, where were we on 3 Tammuz 5754, living with the Rebbe.Enjoy and be inspired.

In this episode of Just Between Us, the brothers tackle two challenges familiar to many shluchim: balancing the demands of family life with the responsibilities of shlichus, and navigating relationships with Lubavitcher donors.The conversation begins with an honest discussion about parenting, particularly when a child is struggling and requires extraordinary attention. The brothers explore how shluchim can remain dedicated to their mission while recognizing that raising children is itself a central part of that mission—and why there are times when family must come first.They then turn to the complex relationship between shluchim and wealthy Lubavitcher supporters. Is fundraising about friendship, partnership, or obligation? The brothers share differing approaches to donor cultivation, discuss the importance of authentic relationships, and explore whether Lubavitcher donors should see themselves as stakeholders in local shlichus efforts.A thoughtful conversation about priorities, partnership, and what it means to serve both family and community with integrity.