Indie Filmmaking: Truth & Reality

You made a great film — now how do you get anyone to watch it? In this episode of Indie Filmmaking Truth & Reality, host Jeff Everett breaks down why artwork and trailers are the two most important elements in indie film distribution. With thousands of titles competing for attention on streaming platforms, Jeff explains how thumbnail artwork, color choices, character focus, and title treatment can determine whether a viewer stops scrolling or clicks away. Drawing from real-world experience, he covers why artwork comes before the trailer, why simplicity beats crowded ensemble designs, how to visually target a niche audience, and what makes a trailer compelling enough to convert interest into views. If you want your indie film to stand out in a crowded marketplace, this episode offers practical, honest insight into marketing your film the right way. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Indie Filmmaking: Truth & Reality, host Jeff Deverett continues the Filmmakers Speak series with indie filmmaker Adam Kilbourn, the creator of the action-comedy feature Action Action. Adam shares his complete journey—from the first idea and years of script development to financing, production, and the ongoing challenge of distribution. Adam breaks down why the script is the foundation of everything, explaining how nearly a decade of rewrites, collaboration, and discarded drafts ultimately made the film possible. He emphasizes that no amount of gear, talent, or ambition can save a weak story, and why loving the script is essential when you’re committing years of your life to a single project. The conversation dives deep into the realities of indie film financing, including raising money from private investors, lowering budget expectations, and launching a Kickstarter campaign that helped push the film into production. Adam shares hard-earned lessons about crowdfunding momentum, managing limited resources, and making tough decisions when the budget doesn’t match the vision. Jeff and Adam also explore the challenges of production and distribution, from exhausting shoot schedules and pre-production oversights to the harsh truth that distributors often care more about recognizable names than the quality of the film itself. This episode offers an honest, practical look at what it truly takes to make—and finish—an independent feature film. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jeff Deverett breaks down one of the biggest concerns for writers and indie filmmakers: how to protect your idea. Jeff explains the legal foundations of copyright, what is and isn't protectable, and how filmmakers should navigate pitching, sharing, and developing concepts in the real world. The episode begins with a listener question about mixing equity crowdfunding with private investors, where Jeff clarifies how to structure both without creating legal or financial conflicts. Takeaway To succeed as an indie filmmaker, you must balance protecting your work with sharing it enough to gain traction. Jeff emphasizes that real protection comes from expressing, documenting, and registering your idea—not hiding it. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, host Jeff Everett breaks down the real-world pathways for writers trying to break into film and television. From landing a spot in a writers’ room, to selling a script to studios or streamers, to taking the DIY route and making the project yourself, Jeff explains why the process is difficult, competitive, and often misunderstood. He dives into the importance of representation, why unsolicited scripts are rarely accepted, and how agents act as the industry’s filtration system.The episode also offers a grounded reality check on rejection, persistence, and self-belief. Jeff emphasizes that “no” usually means “not today,” and that success often comes from consistently putting yourself into play—networking, improving your craft, and knocking on the right doors at the right level. It’s an honest, practical guide for aspiring writers navigating the business side of indie filmmaking. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Indie Filmmaking Truth and Reality, Cathy Yonek, a first-time feature filmmaker, discusses her debut independent film Chocolate for Christmas. Cathy shares her journey from making short films to tackling her first feature, emphasizing the challenges of production and the advice that led her to create a Christmas movie. The story centers around a woman who returns to her family's chocolate business to save it from financial collapse. Cathy details her organized approach to the film's seven-day shoot, with a supportive crew, including director of photography/editor Josh, and praised her calm and collaborative atmosphere on set. Lead actors Angela Cole and Joel Berg later join the conversation, offering insights into their characters and the themes of family, love, and Christmas. Cathy also opens up about the financial struggles of making a "no-budget" film, using credit cards and various side jobs to fund it. The episode concludes with Cathy discussing the film's distribution and a potential sequel, Marry Me in Greece, starring the same lead actors. The episode highlights the resilience and creativity needed for independent filmmaking. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jeff breaks down one of the biggest frustrations indie filmmakers face today: distribution. From being ghosted by distributors to getting lost on YouTube with no revenue, the traditional paths are tougher than ever. But there is another way—taking control of your own destiny.Jeff sits down with Allison Yazdian, CEO of Uscreen, a platform that lets creators build and run their own streaming services without the tech overwhelm. Allison shares how filmmakers, fitness instructors, educators, and thousands of creators are using Uscreen to own their audience, monetize directly, and build real communities around their work.Together, they explore the realities of subscription vs. transactional models, how much content you actually need, what pricing looks like, and why email lists and marketing are the real secret weapons. Jeff also reveals his new initiative: a collective streaming platform and marketing support system designed specifically for indie filmmakers who don’t want to go it alone.This is a must-listen for any filmmaker ready to break away from the old system and finally build a sustainable, audience-driven career. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Indie Filmmaking: Truth & Reality, Jeff Everett welcomes cinematographer and documentarian Luc Forsyth to discuss his unconventional path into filmmaking. Luc shares how his early years traveling and working as a photojournalist shaped his eye, eventually leading him into high-risk documentary work across Southeast Asia, Mexico, and beyond.The conversation explores the realities behind documentary cinematography—how the craft relies less on perfect gear and more on instinct, access, adaptability, and the ability to build trust in challenging environments. Luc breaks down the differences between narrative and documentary shooting, explaining why he prefers the unpredictability of real-world moments over controlled sets.Luc also opens up about the dangers of covering cartel territories, the experience that forced him to step back, and how he rebuilt his career after moving home during the pandemic. He explains how his YouTube channel became both a creative outlet and a way to regain control of his career while sharing practical industry knowledge.This episode offers a grounded look at the craft, mindset, and resilience required to thrive as a documentary filmmaker today. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jeff Everett sits down with Jon Fitzgerald — filmmaker, festival founder, former AFI Festival Director, and president of Cause Pictures — to break down the real strategy behind submitting to and succeeding on the film festival circuit.Jon shares how he co-founded Slamdance after being rejected by Sundance, and how decades of festival experience have shaped his expertise in submission strategy, credibility building, audience targeting, and festival networking.Together, Jeff and Jon explore how filmmakers can identify their goals, design custom submission plans, understand the differences between top-tier, regional, and destination festivals, and avoid the traps of meaningless awards and low-impact screenings. They also discuss strategies for getting on programmers’ radar, hospitality considerations, and how real distribution often happens outside of Sundance-level events.Jon closes with insights into today’s evolving indie landscape — emphasizing that while Hollywood feels uncertain, independent filmmakers have more opportunity than ever if they’re willing to think entrepreneurially and creatively about screenings, audiences, and post-festival life.  Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode explores the explosive acceleration of artificial intelligence within the film industry, focusing on how quickly the tools, capabilities, and creative possibilities are evolving. Jeff welcomes back guests David Vognild and Daniel Coté—two creators deeply immersed in AI-driven production—to unpack what’s changed since their last conversation and why every update seems to become outdated within months.Together, they examine how AI is reshaping everything from story development to image generation, lip-syncing, character consistency, and even full narrative production. David shares his hands-on experience building a feature-length film using tools like Nano Banana, Sora, and Veo 3.1, while Daniel discusses creating episodic content and the challenges of realism, movement, and multi-character scenes. Both highlight the speed at which the technology improves—faster than creators can complete their projects.The conversation expands into the broader implications of AI: the cultural pushback, the legal and ethical debates around likeness rights, and how younger generations are responding to AI’s growing presence. They discuss the shifting boundaries between real and synthetic performers, the potential for AI twins, and the concerns surrounding misinformation, deepfakes, and the future of authenticity in media.Finally, Jeff, David, and Daniel look ahead at what the next few years may hold—whether AI-generated films will become indistinguishable from traditional productions, how creators might adapt, and what it means for filmmakers seeking to tell stories without million-dollar budgets. Despite uncertainty, one conclusion is clear: AI is not slowing down, and filmmakers who understand it will be better prepared for the industry’s rapidly approaching future. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, host Jeff Everett breaks down the complex world of film festivals and what indie filmmakers need to know before submitting their work. He explores why filmmakers chase festival runs, the value of audience feedback, and the unique experience of screening your film in front of strangers rather than friends and family. Jeff also highlights the real purpose of festivals as a celebration of indie filmmaking—contrastingthem with film markets, which focus strictly on business and distribution. He explains why many myths around “being discovered” at festivals are largely unrealistic, especially for micro-budget films, and why the biggest festivals prioritize star-driven projects.The episode dives into the challenges of submissions, premiere requirements, theoverwhelming number of festivals on platforms like FilmFreeway, and the rise of questionable online-only events. Jeff offers practical advice on budgeting, choosing festivals wisely, and navigating unrealistic premiere rules that often force filmmakers into tough decisions. Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve made your indie feature — now how do you get it out into the world? In this episode, Jeff Deverett breaks down the often confusing world of film distribution and offers practical advice for filmmakers ready to take their next big step.Jeff explains the key differences between agents, distributors, and reps, and shares insider tips on where and how to find legitimate partners — from film markets like Cannes and AFM to trusted online directories. He walks through the process of researching, vetting, and reaching out to distributors, comparing it to “dating” — where trust, fit, and shared goals matter most.By the end, listeners learn how to identify active distributors, avoid red flags, and secure deals that actually get their films seen. It’s a grounded, no-nonsense look at the business side of indie filmmaking that every filmmaker should hear before signing their first distribution contract. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Indie Filmmaking: Truth and Reality, host Jeff Deverett sits down with industryveteran Jack Sheehan, President of Archstone Distribution, to break down the real-world challenges of getting independent films sold and seen. Jack shares his 15+ years of experience navigating the global distribution landscape — from film festivals to streaming platforms — and offers candid insights on what makes a movie marketable in today’s rapidly shifting industry.Together, they discuss the changing economics of indie filmmaking, the role of sales agents vs. distributors, and the harsh truth that most indie films never recoup their costs. Jack also dives into the impact of AI in low-budget filmmaking, how filmmakers can find the right partners, and why planning distribution before production is critical. Whether you’re a first-time filmmaker or a seasoned pro, this conversation delivers a grounded look at the business side of the art form — and how to survive it.Key Takeaway: Passion drives indie filmmaking, but strategy and realistic expectations keep you in the game. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jeff Deverett reminds indie filmmakers that the most important part of filmmaking isn’t the festivals, streamers, or distributors — it’s the audience. He talks honestly about how rejection is a normal part of the business, whether it’s from distributors ghosting your emails or festivals passing on your film. But none of that means your film doesn’t have value. What really matters is getting it in front of people who will watch and enjoy it.Jeff shares why filmmakers need to think beyond the traditional gatekeepers and learn how to market directly to their audience. He explains how platforms don’t actually “own” viewers — and how filmmakers can still build their own path to connect with fans. This episode is a practical, encouraging look at taking control of your film’s destiny and finding the people who truly want to see your work. Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Indie Filmmaking, Jeff Deverett sits down with Linda Nelson and Michael Madison, founders of Indie Rights, one of the leading distributors in the independent film world. They share their journey from making their first IMAX film to building a distribution company that now represents hundreds of indie filmmakers.Linda and Michael break down the realities of indie film distribution, the importance of fair deals, and how accessibility, transparency, and community-building set Indie Rights apart. They also dive into the evolving landscape of AVOD, TVOD, and SVOD platforms, the critical role of marketing, and why filmmakers themselves—not just their films—are the brand.If you’re an indie filmmaker navigating the challenges of getting your work seen, this episode offers candid insights, practical advice, and encouragement straight from two industry veterans. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jeff Deverett sits down with Cameron Woodward, founder of Wrapbook, a payroll service built specifically for the film industry. They dive into the essentials of payroll management for indie filmmakers, covering: Why proper payroll is critical for productions of all sizes The role of insurance and how it protects both crew and producers Understanding deductions and compliance requirements The benefits of paying employees through EOR (Employer of Record) services Whether you’re producing your first short film or managing a larger set, this conversation offers practical insights on protecting your production and treating your crew right. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jeff sits down with entertainment attorney Tatiana Perez of Ramo Law to break down the side of filmmaking most creators avoid talking about: the legal work that keeps your film safe and sellable. From contracts to clearances to distribution deals, Tatiana explains why setting aside part of your budget for legal purposes isn't optional — it’s essential.Takeaway: Legal might feel intimidating, but getting it right upfront protects your film, your money, and your career.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Tom Malloy pulls no punches about what actually moves for indie films — who does what in distribution, why audience traction matters more than festival prestige, and how small teams can make smarter deals and stretch production value without breaking the bank.Aim for a clear, marketable hook — genre + audience beats vague “art-house” positioning when you need to sell.Treat distribution like part of production: build relationships early and create demonstrable demand.Put minimums/performance clauses in deals so rights can revert if a distributor doesn’t deliver. Learn more about your ad choices. Visit megaphone.fm/adchoices

Distribution can make or break your film. In this episode, Jeff Deverett sits down with Clay Epstein, President of Film Mode Entertainment and Chair of the Independent Film & Television Alliance, for a deep dive into the truth about indie film distribution.What you’ll learn:● Why distribution is the most crucial step after making your film● The role of IFTA in protecting indie filmmakers worldwide● How film markets like AFM and Cannes really work● What distributors look for when acquiring films● The harsh realities behind pre-sales, MGs, and revenue forecasts● Why only 1% of indie films succeed—and how to improve your odds● The importance of partnerships, transparency, and creating your own luck If you’re serious about indie filmmaking, this episode is a must-listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we dive into the truth behind the film festival circuit and what indie filmmakers really need to know before submitting their work. From the celebration of cinema to the harsh realities of distribution, we explore how festivals actually function, which ones matter most, and why expectations need to be managed.Listeners will learn: Why film festivals are more about celebration and networking than distribution deals. The difference between A-level festivals (like Sundance, Cannes, TIFF) and smaller regional events. How platforms like FilmFreeway make submissions easier—but also overwhelming with thousands of options. The importance of budgeting for submissions and travel, and why choosing festivals based on location and experience might matter as much as prestige. The reality of acceptance rates, subjectivity, and premier rules that can affect strategy. This candid conversation reminds indie filmmakers that while festivals can be fun, inspiring, and worthwhile, they should be approached with a clear plan and realistic expectations. Learn more about your ad choices. Visit megaphone.fm/adchoices