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How It's Really Going at 50 with Shana Recker
How It's Really Going at 50 with Shana Recker
Author: Shana Recker
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© 2026 Recker Media Inc
Description
Honest conversations on business, hormones, and midlife.
A podcast for women navigating their 50s, entrepreneurship, ADHD and the real stuff nobody talks about. Shana explores business decisions, hormonal shifts, health, identity evolution, and the messy middle of building a life and business on your own terms. No fluff. No clichés. Just honest thinking out loud about what it takes to show up authentically when you're figuring it out as you go.
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Heads up: this episode talks about sexual assault and has strong language. Everything I say about stories in the news is alleged and my opinion.
This one was hard to record.
The other day I was walking my dog and a man stopped me to ask what kind of dog I have. Nothing happened. And my brain still went to: this person is trying to kidnap me.
That's the problem, and that's what this episode is about.
I talk about the "be nice" voice that kept me standing there, what my husband said when I told him, and how I know I'm not just being super sensitive. I get into what's all over the news right now, the people in power who are getting away with it, and what I think the good guys need to start doing.
I don't have a tidy answer. We're tired. We're angry. We don't want to be afraid anymore.
This is my rant. This is my rage. This is my message today.
Mentioned: Jo at @unlearn16
Her Instagram I refer to: https://www.instagram.com/p/DeDAmY1NMZs/
This message from Mark Green is also very good: https://www.instagram.com/p/DeDAmY1NMZs/
Two corrections: I said the alleged Cornell assault happened in a dorm room. The lawsuit says it was a fraternity house. I also said the students had to write an essay. That's a claim in the lawsuit, and Cornell disputes that it was anyone's only consequence.
Somewhere around 48, I went quiet. I closed a business, got off social media, and just went inward. And for a while it felt like that was how I'd be forever.
This episode is about what happened on the other side of that. Hormones balanced and finally feel good again. Something has shifted and I started wanting to be seen again, after seasons of hiding.
I get into the bike program I didn't want to do...
The tiger-stripe pants I never would've bought a year ago...
The rave I almost talked myself out of...
The TikToks I keep making even when my brain screams they're cringey....
There's one thing I figured out about why none of my old plans ever worked, and why this time feels completely different. I'm not going to give it away here. You'll have to listen.
If you're in the hibernating part right now, unsure if you'll ever feel like yourself again, this one's for you.
🐯 Zara Tiger Pants: https://www.tiktok.com/@shanarecker/video/7677591999087725832 Zara link: https://www.zara.com/ca/en/animal-print-wide-leg-drawstring-pants-p06929210.html?v1=583130388
Links to all the things: https://shanalinks.lovable.app/
Thanks for tuning in. If this one resonated, share it with a friend who needs to hear it, and follow along so you never miss an episode. See you next week.
I spent over ten years selling high-end skincare.
I stood at parties telling people the drugstore stuff couldn't compare and I believed every word of it. I don't believe it anymore.
In this episode I get into what actually changed my skin back when I thought it was the $100 products doing the work, and the thing I've realized since that I wish someone had told me twenty years ago.
I also share what I'm using now, all of it drugstore, none of it over $20 (maybe one or two) plus what happened when I finally walked into a Dollar Tree after years of snubbing those skincare products. Including the $1.75 eye masks that shook me. If you've ever wondered whether drug store brands are worth it, this is for you baby.
Links:
My skincare routine on TikTok: https://www.tiktok.com/@shanarecker/video/7666864255332863240
My Dollar Tree haul: https://www.tiktok.com/@shanarecker/video/7671670910390177032
The eye mask video: https://www.tiktok.com/@shanarecker/video/7676468942738689287
Byoma dupes from the Dollar Tree: https://www.tiktok.com/@shanarecker/video/7677293919129980178
Shop my skincare routine: https://amzn.to/45O2rNw
NEW* Instagram: @howitsreallygoing50
I would never do it again. I also wouldn't trade it. I got into network marketing on maternity leave, thinking I'd sell a little skincare on the side. Within a year I had the white Mercedes. Eventually I was at the top of the company, my team was selling over a million a year, and my own checks hit $25,000 months. I also had a tax hole that nearly took us out. In this one I'm telling the whole thing. How I got in, how fast it climbed, and the moment the rose-colored glasses came off. I'm not here to trash it or sell it. I made real money and real friends, and I learned some things the hard way that I still carry as an entrepreneur at 50.
Thank you all so much for listening!
My Amazon Shop: https://amzn.to/42hix1c
To connect with me for done-for-you services like branding, Kajabi websites, lead magnets, or more, visit: www.shanarecker.com and book a call.
And if you’re building on Kajabi, you can get 30 days free using my referral link here: https://app.kajabi.com/r/hUEQxkCz
Two things happened to me in the last couple weeks. One made my body go into full panic mode over a client I never should have said yes to. The other was a concert that made me feel more alive than I have in months.
Turns out they're the same lesson.
I'm talking about learning to tell the difference between a real gut-level no and just plain fear dressed up as one, because I almost missed out on something great by confusing the two. Also: the word "resentment" completely escapes me for a solid thirty seconds, and I leave it in.
51 in a couple weeks, and I'm done bumping along.
Links
TikTok: https://www.tiktok.com/@shanarecker
Instagram: https://www.instagram.com/shana.recker/
Stuck in the '90s (Instagram): https://www.instagram.com/stuckinthe90sband/
Thank you all so much for listening!
My Amazon Shop: https://amzn.to/42hix1c
To connect with me for done-for-you services like branding, Kajabi websites, lead magnets, or more, visit: www.shanarecker.com and book a call.
And if you’re building on Kajabi, you can get 30 days free using my referral link here: https://app.kajabi.com/r/hUEQxkCz




