CMO Unplugged - Stories, Strategies and Surprises from the world of B2B Marketing

I’m Chris Hewitt, and each month I sit down with some of the sharpest CMOs in the business to ask one simple thing: how do you stay ahead when the world is spinning so fast?
No press release spin. No buzzwords. Just honest conversations about what works, what fails, and what keeps them up at night. And most of all, what are you doing about it?
From brand breakthroughs to data dramas, creative risks to career-defining moments—we cover it all.
So whether you’re leading a team, building a brand, or just trying to make sense of the chaos, you’re in the right place.