More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

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Podcast Housekeeping: Is Your Podcast Process Still Working for You?

2026-08-2626:13

By the time your podcast has been running for a while, you probably have a process. You know when you record, how much prep you usually need, what kind of episodes you tend to make, and how the whole thing moves from idea to published episode. The problem is that a process can keep functioning long after it stops working particularly well for you. That can look like recording taking three times longer than the finished episode, defaulting to interviews or solo episodes because they feel easie...

Podcast Housekeeping: Do Your Podcast Cover Art and Description Still Fit Your Business?

2026-08-1918:12

Your podcast cover art and description are two of those things you make a lot of decisions about at launch and then mostly stop thinking about. They keep sitting there doing their jobs while your business, your offers, your audience, and even the way you talk about your work can shift around them. Neither one needs to be changed constantly, and they probably shouldn’t be. But they do need an occasional check-in to make sure your cover still looks like your show belongs to your business and yo...

Podcast Housekeeping: How to Build a Better Podcast Outro

2026-08-1223:28

It’s easy to treat your podcast outro like the least important part of the episode. You record something once, tack it onto the end, and assume hardly anyone is listening by then anyway. The problem is that the people who are still listening are often the people most ready to take a next step with you. Your outro is where you help them make that move. That means looking at more than the prerecorded “thanks for listening” piece. You also need to look at the call to action you’re making in the ...

Podcast Housekeeping: Is Your Podcast Introduction Still Doing Its Job?

2026-08-0524:35

Your podcast introduction can keep doing its job for a long time without you thinking much about it. Then one day you listen back and realize it is talking to an audience you don’t really serve anymore, describing work you no longer do, or setting up a version of the podcast that just doesn’t exist at this point. That is why I like checking in on this every year. Your business changes in small ways all the time, and your podcast changes with it. The intro can sound perfectly fine while still ...

3 Places to Look When Your Podcast Feels Like It Isn’t Working

2026-07-2233:50

Way too often, I sit down with a coach or consultant who tells me their podcast just isn’t working. Then we start talking about their sales calls, and it turns out nearly everyone mentions the show, brings up an episode, or has already implemented something they learned from it. That means the podcast is working. The problem is that getting the show done still feels too hard, too heavy, or like the juice is no longer worth the squeeze. Before you walk away from something that is already helpi...

#box-pro-ellipsis-179116182167199{-webkit-line-clamp:2;}More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants