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Daily coaching advice in 15 minutes/day to help marketing directors to succeed in their roles and advance their careers.
93 Episodes
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Send us Fan Mail Solo marketing directors at smaller companies get cut first when marketing "isn't working." But what if the real problem isn't your marketing - it's that you're optimizing the wrong thing entirely? This episode exposes the mistake almost every marketing director makes and gives you a repeatable process to find your biggest bottleneck, run a real experiment, and show measurable results your CEO can't ignore. P.S. If you're looking, here are a few things to help you:- Hang out ...
Send us Fan Mail How an Easter Egg hunt generated hundreds of leads… And how you can do the same thing in any industry (even when it’s not easter). This is the perfect example of what great marketing looks like. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Do...
Send us Fan Mail There’s a lot to do every day as a marketing director. But if you do just ONE thing every day… Here’s the single most important thing you must do every day. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director Roadmap ...
Send us Fan Mail We want prospects to listen, pay attention, and take action. But they don’t. And the reason is because we’re confused about how to talk to them. Here’s what prospects really want - and how to give it to them. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for ...
Send us Fan Mail Marketing doesn’t have to be hard. We’re always chasing new ideas, new tools, new tactics. But what if marketing was easy? This is the simple trick that 99% of marketers forget. And it’s the secret to getting results without burning out. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to mak...
Send us Fan Mail I ask every marketing director one question. None of them ever have a good answer. Here’s the million dollar question that will help you succeed in marketing. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director Roadma...
Send a text Need more leads but don’t have any budget? Here are 14 ways to get leads for free. They’re all easy to do and work really well. After listening to this episode, you’ll have a ton of practical ways you can use to start getting leads every week. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to ma...
Send a text Anna Taylor is a one-woman marketing team at Prialto — and she's thriving. Not because she found the perfect AI tool. Not because she's grinding until midnight. Because she found the one thing most solo marketers overlook: skilled human help that costs less than a full-time hire. In this episode, Anna and I break down why every AI tool you add actually creates more admin work, the "daily review" habit that changed how I run my entire operation, the 3-column exercise that shows you...
Send a text Feeling overwhelmed, distracted, and not getting results? It’s probably because you aren’t following this simple 3 step process. Here’s the right way to do marketing. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director Roa...
Send a text After my second time visiting Ben & Jerry’s factory in Vermont, I’ve learned a few invaluable lessons about marketing. (And enjoyed some delicious ice cream in the process). P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marke...
Send a text Ready to get the support you need, the pay you deserve, and finally have a seat at the leadership table? Here are the 5 steps to getting promoted as a Marketing Director. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director...
Send a text Want to start the week with clarity and confidence and end with a completed list of top priorities? With the right process and a little discipline, it’s more possible than you might think. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the ...
Send a text 90% of B2B marketers are trying to “book a demo”. But your prospects? They don’t want to talk to you. Here’s what to do instead that gets qualified leads eager and excited to talk to you. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the M...
Send a text Marketing campaigns take a ton of effort to think up, plan, organize, execute, measure, optimize, and report—and if you're not careful, you can spend all that time and effort and exhaust your budget with very little to show for it. But once you understand the three stages of successful marketing campaigns, you can instantly and effortlessly get better results from yoru campaigns without the overwhelm.
Send a text Are you stuck on the results rollercoaster? Let’s talk about building simple systems. To make your marketing predictable and consistent. It all starts with figuring out how systematic is your marketing right now. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for d...
Send a text There’s one question I ask every marketing director when they join the Advisory Board. And it’s the most important question you need to think about - and answer. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director Roadmap ...
Send a text In marketing, you can spend a lot of time doing activities. But what really matters are the outcomes. The question is…will doing the right activities lead to the desired outcomes? Let’s talk about it. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for d...
Send a text Every marketing director suffers from the broken fan problem. I guarantee you're dealing with it right now. Here's what it is and how to fix it. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director Roadmap to get the one-...
Send a text There's one question that will determine your success and your future as a marketing director. And most marketing directors don't even know about it. Here's the question - and how to think about the answer. So you can be successful in your role today and in the future. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skill...
Send a text Marketing is expected to deliver a positive RoI. And that's difficult for a ton of different reasons. But before worrying about RoI... First you need to fix your RoE. Here's why - and how. P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download ...
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