The Event Debrief

AI can transform an event — but where do planners even start?In this episode, we cut through the hype and focus on practical AI use cases for events, conferences, and event professionals that you can apply immediately.Joining the conversation is Grant Whitehead (Co-Founder of Wallfly), who shares simple yet highly valuable use cases of how AI is already being used across event planning, event marketing, and event operations to save time, reduce manual work, and improve attendee experience.This episode tackles one of the biggest challenges in the events industry right now: understanding AI is important — but not knowing how to implement it in real event workflows. If you’re an event planner, conference organiser, or event marketer looking to get started with AI in events, this episode gives you a clear, practical starting point.What we will discuss in this episode:How to identify AI opportunities in event planning workflows2 practical AI use cases for events you can apply immediatelyUsing AI to automate event emails and attendee communicationsHow to reduce manual admin and repetitive event tasksUsing AI to generate test data for event platforms and appsHow AI improves attendee experience through better communicationWhy most AI tools feel overwhelming (and how to simplify them)How AI is changing the role of event planners and event teamsWhere AI delivers the most value in conferences and live eventsKey takeaway:AI in events isn’t about replacing event planners — it’s about removing repetitive tasks so you can focus on delivering better conferences, experiences, and outcomes.About the guest:Grant Whitehead is Co-Founder of Wallfly (https://www.wallf.ly/) and an event technology expert with a background in AV production, web development, and event delivery. He works with event teams to implement practical AI solutions that improve efficiency, streamline workflows, and enhance event experiences. For more information on how EventsAir supports better event planning and event delivery, visit ⁠https://www.eventsair.com/ ⁠for more info.

Everyone’s talking about AI in events - but few are talking about what’s actually working. In this episode, we cut through the hype and get practical about what AI will actually deliver for event professionals by 2026. Joining the discussion are three event tech leaders: Cam MacIntosh (Google Cloud), Mehdi Khalili (EventsAir), and Brandon Wernli (BW Events Tech).We unpack what’s working right now, what’s overhyped, and where AI is making measurable impact across attendee experience, sponsorship ROI, and planner efficiency. If you’re trying to figure out where to invest (and what to ignore), this episode is your shortcut.What we will discuss in this episode:Why so many AI projects still deliver little to no ROI — and what that means for eventsThe current state of AI in events (2025): what teams are actually doing todayThe biggest misconception about AI in the event industry right nowReal AI use cases improving attendee experience (personalisation, matchmaking, content curation)How AI can drive better sponsorship ROI (lead scoring, behavioural insights, smarter reporting)Where AI is already boosting planner efficiency (automation, scheduling, reporting, decision support)What’s still too early, too risky, or simply marketing fluffThe human factor: privacy, trust, change resistance, and leadership buy-inWhat skills event teams should start building to stay relevant through 2026Practical takeaways: realistic AI actions planners can implement in Q1 2026For more information on how EventsAir supports better event delivery, visit https://www.eventsair.com/ for more info.

Unforgettable delegate experiences don’t come from blockbuster ideas — they come from small, compounding improvements that add up. In this episode, we break down how marginal gains — tweaks as small as 1% — across the event lifecycle can dramatically boost attendee satisfaction, engagement and ROI. In this episode we walk through practical strategies you can apply at every stage — from pre-event communication and smoother registration, to real-time onsite enhancements and post-event feedback loops. Whether you’re a seasoned planner or scaling your first hybrid event, this episode gives you actionable tips without the overwhelm. What we’ll discuss in this episodeWhy delegate experience is the thing that separates “fine” events from "unforgettable" onesThe “1% improvements” mindset — and why it works so well for event planningHow the delegate journey starts before the event even beginsQuick wins for better registration, check-in, and attendee onboardingHow to use event tech to remove friction (not create it)Onsite improvements that make events feel smoother and more premiumSimple ways to increase engagement and participation during sessionsHow to create better networking moments without forcing awkward icebreakersUsing live feedback to improve the experience in real timePost-event follow-up strategies that keep the value going long after the eventListen in and find out how thoughtful, targeted enhancements make events feel effortless and memorable.