Discover
Influence Anyone
Influence Anyone
Author: Howie Chan
Subscribed: 6,773Played: 32,956Subscribe
Share
© Howie Chan
Description
The #1 podcast on applied influence psychology. Each episode, I sit down with the world's leading experts and practitioners to uncover the hidden psychology that helps you influence yourself (mastering your mindset, habits, and decisions) and get buy-in from others (branding, storytelling, negotiating etc.). Together, we turn science into playbooks you can apply to lead, persuade, and create extraordinary success.
Hosted on Ausha. See ausha.co/privacy-policy for more information.
Hosted on Ausha. See ausha.co/privacy-policy for more information.
71 Episodes
Reverse
Behavioral change expert and bestselling author of Hooked, Indistractable, and Beyond Belief, Nir Eyal, joins Howie Chan to unpack the psychology of limiting beliefs and how they silently shape our decisions, confidence, and future.
Drawing from his latest book, Nir reframes belief as a tool, not a truth. From identity labels like ADHD and personality types to cultural conditioning and media influence, he reveals how the stories we tell ourselves determine what we see, feel, and ultimately, who we become.
You’ll learn how anticipation shapes perception, why the placebo effect proves belief changes biology, and how advertising programs experience before consumption.
What’s Your Influence Style? What do you do when you need someone to do something?
This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.)
→ https://www.influencestylequiz.com/
Join 500+ leaders who've already uncovered what their style is.
Chapters:
00:01:19 Labels become limits
00:09:14 Belief vs. fact vs. faith
00:11:55 Limiting beliefs: Helpness is our default
00:17:08 The power of anticipation & placebo effects
00:22:56 Live belief audit: “I’m not ready.”
00:31:28 Turn limiting beliefs into liberating beliefs
00:39:17 The brain’s attention filter (11 million vs. 50 bits)
00:42:03 Media, polarization & demanding nuance
00:47:18 Prayer without faith & psychological protection
From Nir Eyal:
Website: https://www.nirandfar.com/
LinkedIn: https://www.linkedin.com/in/nireyal/
YouTube: https://www.youtube.com/user/nirandfar
Instagram: https://www.instagram.com/neyal99/
Stand a chance to get a free copy of Beyond Belief: https://www.howiechan.com/beliefbook
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
_
This episode of Influence Anyone was produced by Ideablossoms.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Henna Pryor, a Workplace Performance Expert, a 2x TEDx speaker, a regular expert columnist for Inc. Magazine, and a best-selling author. They delve into what embracing awkwardness really entails, the skills now being lost in the modern era that we need to recreate in the workplace, and what it looks like to make big career pivots.
Henna provides tips and insights on how to successfully navigate awkward moments and situations, build deeper connections, get better at selling, and become more confident.
Want complete influence under pressure?
Get the FREE Influence Field Guide with 5 Influence Frameworks from 5 Bestselling Authors and Experts.
Chapters:
0:00:00 How Henna embraced awkwardness
0:09:26 What you risk reveals what you value
0:11:48 Awkward confidence and how to get good at it
0:19:45 Practical tips to navigate awkward situations
0:23:21 Less perfect and awkwardness vs vulnerability
0:28:47 The story behind Henna's second career pivot
0:39:07 A sales hack for better results in less time
0:43:37 How awkwardness became Henna’s banner
0:46:07 The true value of awkwardness and small bets
0:52:26 A letter to Henna’s younger self
From Our Guest:
Website
LinkedIn
Youtube
Facebook
Instagram
Get the book, Good Awkward.
Watch Henna’s 2 TEDxTalks Want to get ahead at work? Risk the awkward moments and The new way to brag in the modern world - and feel good doing it.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
In this episode of the Influence Anyone Podcast, host Howie Chan is hitting replay on his interview with Scott Walker, a veteran kidnap-for-ransom negotiator with over 300 cases under his belt. Scott has used decades of experience to develop a unique understanding of what makes people think, feel, and act – specifically in times of adversity, conflict, and uncertainty.
They delve into the art of negotiation and communication, especially when the stakes are high. Scott provides valuable insights from his successful career, along with a crash course into negotiation and communication, what it takes to be a successful negotiator, and how you can hone your skills in everyday life.
Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk!
Episode Breakdown:
0:00:00 From inquisitive child to renowned negotiator
0:17:17 Lessons from his first kidnap-for-ransom case
0:25:59 How to develop your negotiation skills daily
0:30:44 The real challenge in kidnapping negotiations
0:35:25 The 4 steps to emotional regulation
0:40:02 The wake-up call and drastic career change
0:49:33 Use negotiation skills in different settings
1:01:55 Kidnap negotiations that went south
From Our Guest:
Website
LinkedIn
Instagram
Get the books, Order out of Chaos and Eye of the Storm.
Sign up for Scott’s newsletter, Negotiations Essentials.
Check out Steven Pressfield’s The War of Art.
Get the kidnap for ransom negotiator’s 90-second Influence Reset Playbook. It's your FREE 4-step guide to stay in control.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven playbook from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Tamsen Webster, the bestselling author of Find Your Red Thread and Say What They Can't Unhear. She's also a former TEDx executive producer who shaped ideas seen by millions of people. They delve into how to share your idea in a succinct and impactful message, so that people can really get it and remember it instead of just nodding along.
Tamsen breaks down her Red Thread framework so you can take all the important aspects of the idea that is sitting in your head and create a minimum viable explanation that resonates. She also provides ways for ethical persuasion based on permission and belief-based logic.
Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk!
Episode Breakdown:
0:00:00 The fundamental pieces of a successful idea
0:11:03 Why it's so hard to put our ideas out there
0:17:18 The powerful Red Thread framework explained
0:34:58 The secret to get others to agree to change
0:43:46 Permission persuasion and belief-based logic
0:49:40 Use Tamsen's framework to structure content
0:52:50 What it takes to create long-lasting change
0:59:36 The three beliefs necessary for buy-in
From Our Guest:
Website
LinkedIn
Youtube
X
Facebook
Instagram
Get the books, Find Your Red Thread and Say What They Can't Unhear.
Want prospects to become customers and passers-by to become fans? Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven playbook from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Tom Bowden-Green and Luan Wise, the co-authors of Marketing and Psychology: Understanding Customer Behaviour with the ABC Approach. He's a professor of marketing and consumer psychology at UWE Bristol, and his hobby is collecting behavioral science theories (400+ so far). She's a top marketing consultant, an award-winning author, and a LinkedIn Learning Instructor.
They delve into how we can stop guessing what people want and start using behavioral science to make marketing matter. Luan and Tom provide a roadmap for marketers to influence their audience with the ABC approach, where they share different behavioral science theories in a way that people can apply, no matter the size or type of their organization or the channels they're using.
Want to make influencing human behavior your company's superpower? Connect with me at howiechan.com/speaking and let's talk!
Episode Breakdown:
0:00:00 Living your brand and why we collect things
0:08:11 The origins of the ABC approach
0:12:13 Understand your Audience beyond demographics
0:19:24 The debates and challenges around "Audience"
0:27:30 Create a personable and memorable Brand
0:41:26 Help people make the right Choice
0:51:25 Focus on small changes and marginal gains
0:56:20 The journey of writing the book together
From Our Guests:
Tom Bowden-Green: Website | LinkedIn | TikTok
Luan Wise: Website | LinkedIn | X
Get the book, Marketing & Psychology.
Catch up with my interview with Doug Kenrick.
Want prospects to become customers and passers-by to become fans? Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven playbook from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Paco Underhill, the bestselling author of Why We Buy and the Godfather of Retail Behavioral Research. They delve into how our environments silently shape what we notice, what we want, and what we buy.
In a rapidly changing landscape, Paco points out the biggest changes in the world of business that happened and that are coming our way. He also shares small changes to the environment, either physical or digital, that can make huge impacts in terms of sales and customer loyalty.
Finally, find out how you influence when you're trying to get a yes.
Take the FREE Influence Style Quiz and discover how you naturally influence others.
Episode Breakdown:
0:00:00 The origins of Paco's influential work
0:06:52 The six biggest changes of the past decades
0:15:47 Small things that can make huge buying impact
0:26:02 Responsible consumers and ethical merchants
0:33:17 Navigating the digital customer experience
0:45:16 Three things any business owner needs to know
0:49:41 The two biggest influences in Paco's life
From Our Guest:
Website
LinkedIn
Email
Instagram
Get the books, Why We Buy, What Women Want, and more.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven playbook from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan simplifies powerful ideas from psychology, behavioral science, and world experts into a playbook you can apply to influence yourself and others and create extraordinary success.
He delves into why your brain is wired to fit in and be forgettable and how that instinct is quietly killing your brand, your influence.
Howie shares the signs behind what it means to stand out. He explores the fear that keeps you invisible, then provides two proven ways for you to be remembered, respected, and ultimately chosen.
Finally find out how you influence when you're trying to get a yes?
Take the FREE Influence Style Quiz and find out how you naturally influence others.
Episode Breakdown:
0:00:00 The Von Restorff effect and why it matters
0:07:43 The ancient programming keeping you invisible
0:11:55 The What and How Framework to stand out
From Me:
Website
LinkedIn
Instagram
Catch up with my conversation with the fabulous Sam Horn on Episode 30.
The Matrix clip.
Watch the Dollar Shave Club ad with the What and How.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Nancy Harhut, the Co-Founder and Chief Creative Officer at HBT Marketing, and the author of the multi-award-winning Using Behavioral Science in Marketing. She's helped brands like AT&T, Bank of America, Nationwide, and Dell use behavioral science to drive revenue.
They delve into the surprising ways human behavior actually works and how you can use it to influence ethically and effectively, whether you work with B2B or B2C.
Nancy provides five easy-to-implement tactics people can use to instantly start taking advantage of behavioral science in their business, a unique filter to help you choose the testimonials that will make the most difference, and research-backed email marketing tactics that will lead to real results.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 Behavioral science principles really do work
0:09:17 Debunking myths in B2B marketing
0:16:00 How to apply behavioral science tactics in B2B
0:23:34 The benefits of keeping it simple and honest
0:34:25 Five game-changing tactics to implement today
0:48:08 The need for testing and reworking solutions
0:54:22 Influence styles and imperfect testimonials
1:02:27 Research-backed email tactics for real results
From Our Guest:
Website
LinkedIn
X
Instagram
Get the book, Using Behavioral Science in Marketing.
Catch up with my conversation with “The Godfather of Influence”, Dr. Robert Cialdini.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Roger Dooley, one of the sharpest minds in behavioral science and marketing, and the author of Friction and Brainfluence. They delve into how to use effort, or the lack of it, as a weapon of influence.
Roger provides ways for small businesses and solopreneurs to use AI and behavioral science principles to help them with their businesses. He also shares why even your most motivated customers will bail on you and what to do about it, as well as what every business gets wrong about the power of friction, from healthcare to e-commerce.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 Dogs, low effort, and principles of influence
0:10:19 Friction and the Persuasion Slide framework
0:20:31 How to use AI to get a leg up in your business
0:30:20 Improve emotional decisions and communication
0:42:39 Reducing friction, the IKEA effect, and Hook Model
0:47:02 The democratization of neuromarketing tools
From Our Guest:
Website
LinkedIn
Youtube
X
Facebook
Instagram
Get the books, Friction, Brainfluence, and The Persuasion Slide.
Listen to Roger's podcast Brainfluence.
Here's the AI Eye Tracking Simulator Roger mentions.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Dr. Brynn Winegard, an award-winning neuroscientist, a former Fortune 500 marketing executive, and author of The Working Brain. Her specialty is translating complex neuroscience into practical performance strategies so you can lead, sell, and communicate better than your biology wants you to.
They delve into how your outdated wiring sabotages your impact, and exactly how to reprogram it.
Dr. Brynn provides key neuroscience insights that will have you changing your schedule right away. She shares how decisions are really made, what the actual prime time of our brain is, how to optimize your performance, a framework to enact our best selves, and science-backed tips for successful influence.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 How Dr. Brynn runs a sugar-free household
0:05:24 The surprising neuroscience of decision-making
0:13:14 How to use your brain to be better
0:21:30 Peak performance and the miracle morning
0:27:32 How Dr. Brynn optimizes her workday performance
0:41:27 Debunking brain myths and misconceptions
0:45:19 The MERIT framework to enact our best selves
0:58:05 Neuroscience insights for effective influence
1:08:51 Call to action: own and influence your thoughts
From Our Guest:
Website
LinkedIn
Youtube
Instagram
Get the book, The Working Brain.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan simplifies powerful ideas from psychology, behavioral science, and world experts into a playbook you can apply to influence yourself and others and create extraordinary success. He delves into the first and most critical step of influencing anyone: getting someone to pay attention.
Howie shares how to grab attention like the best marketers in the game without manipulation or gimmicks. He covers what curiosity really is, how your brain reacts to open loops, and how leaders can use this to connect, convert, and communicate more powerfully with the 3C's framework.
Episode Breakdown:
00:00 The Zeigarnik effect
09:42 Contextual curiosity
12:33 Cognitive dissonance
13:59 Completion bias
From Me:
Website
LinkedIn
Instagram
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Dr. Douglas Kenrick, an evolutionary psychologist and professor at Arizona State University, who has also worked with Dr. Robert Cialdini, the godfather of influence, over the years.
They delve into the primal forces behind decision-making and the underlying reason why we do what we do.
Dr. Kenrick provides the basic structure of evolved human motives and how to use them, along with the 7 principles of influence, to persuade others more effectively. He also shares a way to enjoy your work more and how you don't need to be dominant and aggressive to be a good leader.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 Kenrick’s redemption and early academic path
0:08:17 The controversial evolutionary psychology
0:17:00 The primal forces behind our decisions
0:23:23 Solving for ancient problems in modern times
0:25:15 Prestige-based vs. dominance-based leadership
0:30:25 How our ancient motives affect our influence
0:41:40 Sex, Murder, and the Meaning of Life insights
From Our Guest:
Website
LinkedIn
X
Get the books, Solving Modern Problems with a Stone-Age Brain, The Rational Animal, and Sex, Murder, and the Meaning of Life.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you?
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Pranav Yadav, the CEO of Neuro-Insight, a Forbes 30 under 30 recipient, and a neuroscience advisor to the Forbes CMO Council. At Neuro-Insight, he helps brands decode what actually influences people by measuring subconscious brain activity to see what drives memory, emotion, and action.
They delve into subconscious storytelling, memory encoding, and why language is the least interesting part of communication.
Pranav shares practical neuroscience insights not only into how our memories are created, but into how they actually influence our decisions. He also provides a framework for behavior change and what people and brands can do to become more memorable.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 Where the root of all marketing starts
0:05:04 Subconscious: look for data in the right place
0:11:46 How Neuro-Insight measures subconscious responses
0:15:24 Memory encoding and the drivers of memory creation
0:21:50 Recall debunked: how memories really inform decisions
0:27:11 What brands can do to become more memorable
0:35:09 Priming: How Neuro-Insight is uniquely positioned to study it
0:40:50 Three fundamental principles of behavior change
0:47:10 Why climate change communications are failing
0:56:30 Three fundamentals of being remembered
From Our Guest:
Website
LinkedIn
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you? In this episode of the Influence Anyone Podcast, host Howie Chan interviews Mike Kim, a top personal branding expert and bestselling author of You Are the Brand. He's helped seven and eight-figure entrepreneurs, like Donald Miller and John Maxwell, build influence without losing integrity.
They delve into how to build a brand where people come to you and seek your guidance, and that's rooted in who you're becoming, not just what you're selling. Mike provides his 3-step framework for building a winning, authentic personal brand, tips on how to start putting yourself out there, insights into his more famous clients, and a simple practice that's made him happier and more resilient.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 A journey of transformation and deep honesty
0:08:36 Personal vs. corporate brand misconceptions
0:11:13 Insights into seven and eight-figure entrepreneurs
0:14:25 Not everyone has what it takes, do you?
0:20:13 Your only real advantage in the age of AI
0:27:57 The framework to unlock your voice and brand
0:36:38 Put yourself out there and be willing to suck
0:47:02 How to get started creating content
0:51:06 The line between authenticity and transparency
1:02:34 Building your personal brand while still employed
1:07:26 Signature assets and the power of familiarity
1:09:22 Evolution, self-compassion, and the Five Minute Journal
From Our Guest:
Website
LinkedIn
Youtube
Instagram
Get the books, You Are The Brand and Own Your Brand, Own Your Career.
Listen to the You Are The Brand Podcast.
Watch Mike's mom reacting to Mike's book for the very first time here.
Listen to Mike's podcast episode on reconciling his relationship with his father.
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you? In this episode of the Influence Anyone Podcast, host Howie Chan simplifies powerful ideas from psychology, behavioral science, and world experts into a playbook you can apply to influence yourself and others and create extraordinary success.
He delves into the Behavioring Operating System, a framework to influence human behavior intentionally, ethically, and effectively. Howie provides the six P.R.I.M.A.L. truths of human behavior, the five levers of influence – external, internal, emotional, rational, and relational –, and five questions to ask yourself before applying each of them.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 The importance of influencing with ethics
0:05:56 The P.R.I.M.A.L. truths of human behavior
0:09:43 The 5 levers of the Behavioring OS
0:18:08 Ask yourself this before influencing
From Me:
Website
LinkedIn
Instagram
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you? In this episode of the Influence Anyone Podcast, host Howie Chan interviews Jay Clouse. The founder of Creator Science has been helping creators earn trust at scale for over 8 years. He has a successful podcast, newsletter, and community. He has taught over 10,000 students how to be creators and has helped big names such as Pat Flynn and Ali Abdaal.
They delve into the ins and outs of building and maintaining trust, what that looks like in practice for creators, and how they can avoid the biggest pitfalls in their way.
Jay provides a framework with the 4 traits that signal to others you're trustworthy, a winning formula for uniquely attacking a large market successfully, and the secret behind how he got Seth Godin and James Clear as the first two guests on his podcast.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 Personal brand and what makes you influential
0:05:17 What transparency in branding really means
0:15:31 The four major traits that earn trust
0:20:48 Optimizing for revenue vs. trust and influence
0:31:04 Why most creators fail
0:34:02 How to craft a premise to target a large market
0:39:09 The importance of talking to your customers
0:43:52 How Jay has been landing high-profile podcast guests from the 1st episode
0:51:43 Jay's strategy for who is starting now as a creator
0:57:31 A letter to Jay Clouse’s younger self
From Our Guest:
Website
LinkedIn
Youtube
X
Facebook
Instagram
Listen to Jay Clouse's podcast, Creator Science.
Catch up on my interview with “The Godfather of Influence” himself, Dr. Robert Cialdini.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you?
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Phill Agnew, host of the UK's #1 Marketing Podcast, Nudge. He is a true master at turning behavioral science into simple marketing tactics.
They delve into the real science of influence and discuss the most impactful strategies to get people to do what you want – ethically, of course.
Phill debunks one of the most widely discussed behavioral science effects and shares the right conditions where tiny tweaks can drive massive action. He also provides the keys to creating a fantastic business and three easy nudges that can help you change your own behavior.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
0:00:00 The origins of Nudge, the UK's #1 Marketing Podcast
0:06:14 Costly signaling, halo effect, and missed opportunities
0:14:42 The experiment that took Phill by surprise
0:23:10 The famous principle Phill calls BS on
0:32:00 How to make content highly valuable
0:46:43 Easy nudges to change your own behavior
0:54:37 The game-changing newness and sameness principle
1:00:27 The future of human behavior and 7 unchanging truths
1:05:18 A letter to Phill Agnew’s younger self
From Our Guest:
Website
LinkedIn
X
Youtube
Listen to the podcast, Nudge Podcast.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you?
In this episode of the Influence Anyone Podcast, host Howie Chan sits down with former Navy SEAL and best-selling author Rich Diviney, a leader in human performance and elite team development. Known for his expertise in decoding human truth, Rich shares powerful insights on how attributes, not just skills, determine our success in high-stress, uncertain situations.
Rich explains how mastering your internal world unlocks your ability to influence others, and most of all, yourself. He dives deep into the neuroscience of fear, the myth of "reaching your potential," and the everyday tactics that high performers use to thrive amid chaos.
You’ll learn how elite SEAL teams select candidates based on qualities, not capabilities, why humor is a survival mechanism, and how you can train yourself to manage anxiety and fear like a combat veteran.
Want to influence behavior and lead in uncertain times? This conversation will reshape how you view performance, growth, and the core attributes that matter most.
Episode Breakdown:
01:47 The real reason behind the Navy SEAL 300lb telephone pole training
03:39 The unconventional swim test that revealed true SEAL potential
04:50 How attributes differ from skills and why they matter
06:59 Why the Attributes Assessment wins where personality tests fail
10:37 Neuroplasticity and what it takes to change your attributes
15:57 Mastering uncertainty: one of the most important human skills
18:20 How Navy SEALs navigate real-life chaos
21:06 The neuroscience of fear and anxiety, and how to stop them from taking over
28:12 The Navy SEAL secret to make fear go away (or take a back seat)
33:14 "Chocolate-glazed donuts" and the power of humor in stressful situations
36:25 How to practice shifting horizons (even in your everyday life)
43:04 The mantra behind successful skill acquisition
45:06 Hiring for unique attributes over skills for high-performing teams
49:04 The reframe that will allow you to expedite your development
51:53 A letter to Rich Diviney’s younger self
From Our Guest:
Website
LinkedIn
Youtube
Take Rich’s free attribute assessment here: https://hub.theattributes.com/
Get the books, The Attributes and Masters of Uncertainty.
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Produced by Ideablossoms
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you? In this episode of the Influence Anyone Podcast, host Howie Chan simplifies powerful ideas from psychology, behavioral science, and world experts into a playbook you can apply to influence yourself and others and create extraordinary success. He delves into one of the most emotionally charged, yet often missed and misunderstood, concepts in business: niching down.
Howie clarifies what a niche really is, shares the three human truths that drive your resistance, and provides a framework called the Beachhead Commitment to help you choose your first profitable niche without overthinking.
Want prospects to become customers and passers-by to become fans?
Sign up for the Behavioring Blueprint, my FREE 7-day email course.
Episode Breakdown:
03:01 A simple way to think about a niche
07:33 The 3 human truths that stop us from picking a niche
13:04 The power of niching down
15:51 The Beachhead Commitment framework
24:28 What you need to keep in mind
From Me:
Website
LinkedIn
Instagram
Get people to buy into your ideas and offers!
Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Hosted on Ausha. See ausha.co/privacy-policy for more information.
How Can I help you?
In this episode of the Influence Anyone Podcast, host Howie Chan interviews Kwame Christian, one of the world's leading voices on negotiation and difficult conversations. He's the founder and CEO of the American Negotiation Institute. He's a bestselling author and the host of the #1 Negotiation podcast in the world, Negotiate Anything.
They delve into the negotiations that matter most. That may have you thinking of boardrooms and big deals, but the hardest and most important negotiations we'll ever face are happening in our daily lives, with ourselves and at home.
Kwame shares how he coaches himself to consistently take his life to the next level, how you can set your negotiation up for success before it starts, the powerful Compassionate Curiosity Framework, and the key to success in the world.
Episode Breakdown:
01:58 The freedom of humility and Kwame's family legacy
05:23 Step 1 to negotiating with yourself
07:11 How Kwame uses journaling to coach himself and hyper-optimize his life
12:13 A way to reprogram your mind once you recognize an undesirable pattern
14:50 Managing and using your emotions as tools to go in the right direction
17:37 The power of humility and owning up to your mistakes
21:52 No absolutes: when to make the first offer and when not to
25:52 How to be a better negotiator without relying too heavily on negotiation skills
28:39 The impact of having a strong brand on negotiations
31:37 How to keep spousal negotiations from becoming a train wreck
36:31 Taking a step back: "What would Kwame say in this situation?"
39:02 The 3-step Compassionate Curiosity Framework and how to apply it
45:04 The importance of practicing the framework even when it feels weird
46:52 Creating the conditions for persuasion is crucial
49:09 The difference between empathy and endorsement
53:39 Powerful negotiation lessons and insights from chess
58:36 The big unlock: marketing and branding are the key to success
1:05:24 A letter to Kwame Christian’s younger self
From Our Guest:
Website
LinkedIn
Youtube
TikTok
Listen to Kwame's #1 negotiation podcast, Negotiate Anything.
Watch Kwame's TEDx Talk, "Finding Confidence in Conflict," with over 645K views.
Get people to buy into your ideas and offers!
Join the FREEInfluence Anyonenewsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.
📩 Go to: www.howiechan.com/sub
Follow, subscribe, and don’t forget to leave a rating and review!
Hosted on Ausha. See ausha.co/privacy-policy for more information.








![There Are Only 2 Ways to Stand Out: How to Be Remembered, Respected, and Chosen [SOLO SESH] There Are Only 2 Ways to Stand Out: How to Be Remembered, Respected, and Chosen [SOLO SESH]](https://files.flightcast.com/episode-imports/images/ssko6o5zxeexmoyk4lguofgi/zymogqax0e591eud8njyivyv/lm9p8ysyqfnnfeg11f720acy.jpeg)














