Cool Times Podcast

David Aschenbrand from Newmark joins us for what starts as a standard industry conversation but transforms into something much more human. Dave's extensive cold storage background spans material handling systems, CH Robinson, Preferred Freezer Services, and Bridge Industrial before landing at Newmark's cold storage practice. But this episode really takes off when we discover Dave's been drumming in a band called The Ghost Rodents for decades and builds custom furniture in his spare time. We dive into war stories from measuring freezers with pencils, coordinating 25 containers a day during an egg crisis, and the philosophy of Zen Golf that guides his business approach. Dave also shares his market predictions, identifying 2027 as the recovery point and small bay buildings as the next opportunity. This conversation perfectly captures what makes our industry special — the fascinating humans behind the professional facades.❄️ Cool Takeaways:The Ghost Rodents Band Revelation — Dave reveals he's been drumming in a band for decades, completely transforming the conversation from professional to personal. Custom Furniture Craftsmanship — Beyond cold storage, Dave builds Adirondack chairs and massive China chests, showcasing his dedication to quality in everything he does. Epic Egg Crisis Management — During an avian flu outbreak, Dave coordinated importing French eggs through 25 containers daily without a single port penalty. Zen Golf Business Philosophy — Dave shares how mindfulness principles from golf translate to business problem-solving and professional resilience. Cold Storage Market Forecast — Analysis of the speculative building oversupply and prediction that normal market conditions return in 2027. Small Bay Building Opportunity — Identification of 15-25,000 square foot cold storage spaces as an underserved market for smaller food companies. First Freezer War Story — Dave's brutal initiation measuring a Winter Bread facility with pencils and tape measures in freezing conditions.Sponsored by: Vapor Armor Advanced vapor barrier systems designed to protect cold storage facilities from moisture and condensation. 🔗 www.vaporarmor.com Fastener Systems Inc. (FSI) High-performance fasteners and thermal solutions trusted across the cold storage industry. 👉 www.cooltimespodcast.com

Welcome back to Cool Times — where we talk all things cool in the cold storage construction world. And this week, we’re celebrating one of our favorite things: Women in Construction Month (yes, we’re claiming the whole month 🔥).In this episode, we’re joined by Brenttnie Smith, Business Development Lead at Reeves Young, who proves that the road into construction doesn’t have to be traditional to be powerful. From sports broadcasting to leading BD in industrial and cold storage, Brenttnie shares how betting on herself — and diving into the unknown — led to a career she truly loves.We talk:Her pivot from the Golf Channel and Miami Dolphins to constructionReeves Young’s growth and strategy in cold storage and industrial marketsThe grind of building trust in a new space — and finally hearing “yes”Women in construction: the wins, the challenges, and why the future looks brightAnd yes... we also unpack fantasy football, martinis, and a little Bama vs. Big Ten banter 🏈Whether you're a rising pro or a seasoned vet, this one’s full of insights, energy, and inspiration.Episode Highlights:❄️ How Brenttnie found her calling in construction — without a plan B❄️ Reeves Young’s footprint in the Southeast and cold storage expansion❄️ What it takes to break into an industry that says “we’ve used the same GC for 25 years”❄️ Why women are crushing it in construction (and what they uniquely bring to the table)❄️ The impact of mentorship, community outreach, and giving back📺 Watch the full episode on YouTube — trust us, this one’s more fun with the visuals👉 www.cooltimespodcast.com🎯 Sponsored By:AFAB - Applied Fabricators🔗 https://www.appliedfabricators.com/Jamison Door Company🔗https://jamisondoor.com/#WomenInConstruction #ColdStorage #CoolTimesPodcast #ReevesYoung #MissionMattersMedia #FSI #IndustrialConstruction #BuildWithPurpose

In this episode of Cool Times, Jenna and Vince sit down with David Sours, Senior Vice President at CBRE, for a deep dive into the evolution of cold storage real estate—and how one man’s obsession with buildings turned into a national platform.With 23 years at CBRE and a reputation for being famous for something, David unpacks how he became a go-to expert in refrigerated warehousing, why mentors matter, and what the data really says about speculative cold storage growth.From brine refrigeration systems to raising industrial roofs, this episode is packed with wisdom, laughs, and tactical advice for anyone in real estate, cold storage, or just trying to carve out their own niche.❄️ Cool Takeaways:Find Your Niche – David shares the early days of his career and how a single cold storage listing launched a national specialty practice at CBRE.“Be Famous for Something” – A mentor’s advice that became a career-defining principle—and why standing out in your field matters more than ever.Cold Storage: Then vs. Now – From 17 available buildings in 2003 to national-level data tools today, hear how the game has changed (and what hasn't).Raising the Roof—Literally – David recalls a deal where they lifted the roof on a 1970s building to make space for a 33-degree cooler.Spec Builds & Market Nuance – Why cookie-cutter doesn't cut it, and how understanding tenant demand by region is critical in today's landscape.Mentorship & Data – David talks about building a team, training the next generation, and the real value of curated, industry-specific data.Bonus Wisdom – Want better sleep? Write down your stress. David's TED Talk dream is all about the power of rest and organization.🎧 Listen to the episode:👉 www.cooltimespodcast.com🎯 Sponsored By:Rytec High Performance Doors🔗 https://www.rytecdoors.comVersi-Foam by RHH Foam SystemsPortable, easy-to-use spray foam kits for cold storage insulation and beyond.🔗 https://www.rhhfoamsystems.com

In this heartfelt and unfiltered episode, Vince and Jenna Free close out Season 5 of The Cool Times Podcast with an honest recap of 2025 and their hopes for 2026. From industry lessons and personal growth to podcast highlights and burpee challenges, the dynamic duo reflects on the wins, the hard leadership moments, and what it really means to slow down. Plus, they announce a special Cold Storage Nation challenge that gives back.Whether you're here for industry insights or relationship real talk, this one's for you.Cool Takeaways:❄️ 2025 in One Word – For Jenna, it was refined; for Vince, release. Growth comes from both sharpening and letting go.❄️ Leadership Lessons – Hard conversations matter. Vince and Jenna get candid about learning to lead better by addressing challenges head-on.❄️ Promoting from Within – Vince shares why Freez Construction is doubling down on growing leaders internally instead of just hiring experience.❄️ Industry Trends – Faster schedules and stricter safety standards are top of mind heading into 2026.❄️ Podcast Highlights – From recording with Eric Finnerty to Josh Lewis' “world-class” mindset, Season 5 was packed with unforgettable guests.❄️ The Burpee Challenge – Join the Cold Storage Nation 1,000 Burpees in January Challenge! Proceeds benefit pediatric cancer research in honor of Matt Brower’s son.❄️ Reflections on Loss – After losing their longtime dog Sophie, Vince and Jenna talk about what it truly means to slow down and prioritize what matters most.❄️ Looking Ahead – Exciting plans for ICON Cold, CEBA, and GCCA conferences. Plus, new guests, new products, and even more thermal talk coming in Season 6.Don’t miss this final episode of the year — equal parts business, personal, and inspiring. Catch the Season 5 wrap-up now at:🎧 www.cooltimespodcast.com

In this heartwarming and insightful episode, Vince and Jenna Free sit down with Matt Brower, VP of Development at BCCG, to talk about playing the long game in cold storage construction. Matt shares his journey from general construction into the cold space, how BCCG is growing as an ESOP-driven company, and why culture and trust are the cornerstones of their client relationships.From leadership lessons to launching a burpee challenge for charity, this episode proves that construction isn’t just about building buildings—it’s about building people, purpose, and partnerships.❄️ Cool Takeaways:From General Construction to Cold Chain – With 20+ years in construction, Matt found his cold storage calling in 2022 and has been scaling BCCG’s national presence ever since.BCCG’s Growth Strategy – As an employee-owned company, BCCG is expanding by focusing on culture, trust, and entering underserved regional markets.Culture-Driven Company – Matt shares how BCCG fosters a small-town, roll-up-your-sleeves vibe, prioritizing trust and teamwork over bureaucracy.Never Been to Court – A testament to BCCG’s integrity: they’ve never had a job go to litigation in company history.Rapid Response Payments – BCCG pays subcontractors within 48 hours of getting paid, building long-term loyalty and trust with partners.Field-First Mentality – Success is driven by the team on-site, and BCCG emphasizes investing in superintendents and project managers as the face of the company.Cold Storage Burpee Challenge – Matt and the Freeze team are launching a 1,000-burpee challenge in January to raise money for pediatric cancer. 💪Genuine Relationships > Flashy Sales – Matt’s mantra: lead with honesty, serve with humility, and prioritize long-term partnerships over short-term gains.Sponsored by:Vapor Armour🔗 www.vaporarmour.comVersi-Foam by RHH Foam Systems🔗 https://www.rhhfoamsystems.com

In this laid-back and info-packed episode, Vince and Jenna Free welcome Glen Oltmanns Vice President at Senneca Holdings at Senneca Holdings—and longtime friend of the show. Glen shares his decades of experience in cold storage construction and door solutions, unpacking how Senneca’s portfolio of brands has evolved and adapted with the industry.From traffic doors to high-performance insulated doors, Glen walks us through how Seneca became a one-stop-shop for the cold chain. You'll hear stories from job sites, bacon factories, and even a naval island—plus some laughs about California traffic, foam chemistry, and Glen’s secret life as the company historian.❄️ Cool Takeaways:What Is Senneca Holdings? – A holding company with 10+ brands, 17 locations, and 1,100+ employees, focused on specialty door solutions for cold storage, retail, fire stations, and data centers.Decades of Experience – Glen has seen it all—from selling bakery equipment to innovating door designs for cooler and freezer environments.Cold Storage Door Innovations – Senneca’s Gen II sliding door and CR1400 interior door show how the company is modernizing tried-and-true products.Understanding DOE Compliance – Glen breaks down how Department of Energy regulations impact walk-in coolers and freezer doors under 3,000 sq. ft.Traffic Doors & Sustainability – Rotationally molded polyethylene doors offer R-values, sanitation, and durability in food processing applications.Field-Driven Feedback – Glen emphasizes the importance of job site experience in improving product design and training future reps.Fun Fact – Glen once had to sleep on a remote island while inspecting cold storage doors for a military facility… dedication!People First – Whether it’s treating jobsite laborers with respect or mentoring future leaders, Glen lives by the lesson: “Show up, and do what you say you’re going to do.”🎧 Listen to the episode:👉 www.cooltimespodcast.com🎯 Sponsored By:Senneca HoldingsIndustry leader in specialty door solutions for cold storage and beyond.🔗 https://www.senneca.com

In this dynamic episode, Vince and Jenna Free sit down with Thomas Gubbins, Director of Business Development, and Sean Doherty, Senior Project Manager, of Layton Construction to talk about building more than just cold storage facilities. From Sean's journey from owner to GC, to Thomas’ sports agency beginnings with Green Bay legends, the episode blends industry insight with some serious laughs.The Layton team opens up about how they broke into the cold market, what sets them apart from other national builders, and how they’re pushing toward $100M+ in cold storage projects this year—all while keeping company culture and team relationships at the center of it all.❄️ Cool Takeaways:Layton’s Cold Momentum – With over $100M in cold storage projects in 2025, Layton is quickly becoming a major national player.From NFL Players to RFPs – Thomas Gubbins’ unique background in sports marketing gives him a relationship-first edge in business development.Owner-Turned-Builder – Sean Dohorty brings a dual perspective from years at Cisco and a cold storage developer, now driving projects at Layton.Building with Intentionality – Layton’s cold storage success stems from building trust, hiring experienced teams, and focusing on predictable outcomes.National Reach, Local Feel – Though part of STO Group ($13B+), Layton offers a flat structure, flexible culture, and close access to leadership.Future-Focused Growth – Layton’s vision includes expanding across the Southeast and potentially opening a Texas office—driven by local demand and returning talent.Culture Over Everything – Whether it’s setting up camp in a trailer or celebrating team birthdays, Layton’s people-first mindset shows in everything they do.Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com🎯 Sponsored By:Vapor Armour 🔗 https://vaporarmour.com/Rytec High Performance Doors 🔗 https://www.rytecdoors.com

In this high-energy episode, Vince and Jenna Free dive into the fascinating world of cold storage automation with Alex Reed, Sales Director at Swisslog. From high-bay warehouses to software-powered solutions, Alex breaks down how Swisslog has been revolutionizing automation in the cold chain—especially in challenging environments like deep freeze. With 125 years of experience, Swisslog is no rookie, and Alex shares stories that are both hilarious (think conveyor mishaps involving women’s underwear) and insightful (like the real challenges of retrofitting brownfield facilities).Whether you're a 3PL, operator, or just automation-curious, this episode will give you a front-row seat to what’s next in cold storage tech—and why it’s not just about robots anymore, but smarter, leaner, and greener systems.❄️ Cool Takeaways:Swisslog has over 250 automation systems in deep-freeze environments—and a long track record of figuring it out as they goVibe coding and AI-driven dashboards are cutting dashboard build time from six months to six secondsAutomation isn't one-size-fits-all—companies need to be cautious when retrofitting existing brownfield buildingsLabor shortages and lack of space are top drivers for automation; Swisslog helps clients densify without expandingEmerging tech is shifting from "automate everything" to focused solutions that do one thing extremely wellReal-world installs can take 12–18 months, with Swisslog working hand-in-hand with GCs and end users from day oneSoftware is king—Swisslog’s global single-platform approach ensures smoother integration and fewer headachesCold storage automation helps with sustainability by reducing energy use and building footprintCulture at Swisslog is all about ownership, trust, and excellence—and they plan to keep customers happy for the next 125 yearsDon’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com🚧 Sponsored by :Senneca Holdings 🔗 https://www.senneca.comApplied Fabricators (AFAB)  🔗 https://appliedfabricators.com

After over two years in the making, Brian Benson finally joins Vince and Jenna in the studio—and the wait was worth it. As Director of Solutions Engineering at Voxel, Brian brings a wealth of experience from his decades in cold storage, combined with cutting-edge AI technology designed to make warehouses safer and smarter. From managing one of the most dangerous warehouses in the western U.S. to partnering with Voxel to prevent injuries and save operational costs, Brian shares how proactive visibility is transforming the cold chain. If you’ve ever wondered how AI can reduce injuries, improve energy efficiency, and optimize workflows, this episode is your blueprint.🎧 Listen now to hear how Voxel is helping warehousers know the unknown and why visibility is the real superhero in today’s logistics landscape.❄️ Cool Takeaways:Voxel’s AI technology turns passive security camera footage into real-time, actionable safety insightsBrian’s journey from warehouse GM to tech leader was inspired by a mission to protect his team during the pandemicCold storage energy bills can skyrocket due to simple issues like open doors—Voxel caught one left open for 8 hours overnightExisting cameras can be retrofitted—no need to install new hardware to get startedReal-world results: 12 indemnities down to zero, and 91% incident reduction for clients like MichaelsAI use cases go far beyond safety: workflow optimization, ergonomic assessment, trailer inspection, and door cycle analyticsVoxel supports both new builds and retrofits, helping with camera placement and system design from the ground upEmphasizing culture: successful AI adoption requires communication, transparency, and training—not fear of “big brother”Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com🚧 Sponsored by : Fastener Systems Inc. (FSI)https://www.fastenersystems.com/ Iceberg Mechanical & Refrigerationhttps://icebergmechanicalusa.com/

In this episode of the Cool Times Podcast, hosts Vince and Jenna Free sit down with Jeremy Bentley, Director of Architecture at Power Construction's Cold and Food Group. Jeremy shares his journey from Lincoln Logs to leading some of the industry’s most innovative cold storage designs. With nearly two decades of experience—starting with United Insulated Structures and now shaping the future at Power—Jeremy offers deep insights into evolving building standards, design/build collaboration, and the quirks that make the cold storage world so unique.Get ready for a behind-the-scenes look at how smarter drawings, better field communication, and industry camaraderie are pushing cold construction to the next level.Cool Takeaways:❄️ Built Different – Jeremy blends math and art, GC and architect, design and jobsite hustle for a holistic cold storage approach.❄️ Learning in the Field – His experience as a carpenter and superintendent shaped how he draws, solves problems, and trains others.❄️ Cold Design Evolution – Jeremy explains the shift from repetitive freezer boxes to tall, automated, energy-efficient facilities.❄️ Merger Success – The Power Construction acquisition brought tools like AR, VR, and a 0.48 EMR—without losing small-team culture.❄️ Details Matter – From door shifts to vapor barriers, Jeremy emphasizes hands-on field feedback and refining every drawing.❄️ Spec Building Challenges – Why flexibility in spec cold storage is harder than it sounds—and how developers can get it right.❄️ Community Over Competition – Jeremy champions the collaborative spirit of cold storage pros, from vendors to architects.❄️ Oregon Trail & Sam Adams – Yes, there’s also talk of RVs, fish stick cocktails, and the Bentley of all drawings.Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com🚧 Sponsored by VersiFoam https://www.rhhfoamsystems.com/🚧 Sponsored by Jamison Door Companyhttps://jamisondoor.com/

In Part 2 of this Cool Times Podcast special, hosts Vince and Jenna Free dig deeper with Eric Finnerty, President and CEO of Vapor Armor, to get into the science, skepticism, and energy savings that make his system so revolutionary. Eric breaks down how Vapor Armor challenges conventional thermodynamics, why traditional frost ribbon details fall short, and how a properly designed perimeter seal can save customers millions.From debates with roofers and thermal contractors to 40 million square feet of real-world results, this episode is a no-BS look at why Vapor Armor isn’t just a product—it’s a new standard for cold storage construction.❄️ Cool Takeaways:Rethinking Thermodynamics – Eric explains why traditional frost ribbon and thermal leg details are just masking the real issues.The Two-Part Detail Advantage – Learn how Vapor Armor’s inside-and-out solution tackles both vapor drive and thermal transfer—guaranteed.The Polyiso Problem – Why XPS insulation outperforms polyiso in cold environments and what the industry often gets wrong.Energy Efficiency Pays – Vapor Armor-backed buildings are proven to lower energy usage by up to 25%, with ROI in as little as 22 months.Perimeter Seal Matters Most – The #1 failure point in cold storage buildings and how Vapor Armor solves it with bulletproof precision.From Skepticism to Standard – With 40M+ square feet installed and zero systemic failures, Vapor Armor is proving the doubters wrong.National Growth, Legendary Team – From quality control to leadership hires like Mike Petros, Eric shares what’s next for the fast-growing company.Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com🚧 Sponsored by Vapor ArmorProtect your envelope. Preserve your product. Seal your success.🔗 www.vaporarmor.com

In Part 1 of this two-part Cool Times Podcast special, Vince and Jenna sit down with Eric Finnerty, President and CEO of Vapor Armor, to unpack the origin story of one of the cold storage industry’s most impactful innovations. Known across the industry as “The Beard,” Eric shares how a roof failure and a bold idea launched Vapor Armor, a company now synonymous with ice-free cold storage and cutting-edge vapor barrier solutions.From roofing jobs in the Pacific Northwest to forensic investigations and a 15-year condensation-free guarantee, Eric takes us through the early battles, industry skepticism, and game-changing breakthroughs that helped Vapor Armor grow from an idea into an industry standard.❄️ Cool Takeaways:Origins of Vapor Armor – Born from a failed roof install and a hunch that things could be done better, Eric built Vapor Armor with a handshake and a mission: eliminate ice, for good.Long Road to Yes – After years of rejection, Vapor Armor began proving itself through field results—and a lawsuit that ironically cemented its credibility.Detail-Obsessed Design – From the roof-to-wall interface to corner joints and pipe penetrations, Eric and his team have developed more details than he ever imagined possible.Science Meets Passion – Eric’s obsession with thermodynamics, R-values, and forensic analysis has made him a trusted voice in solving cold storage failures.Cold Chain Purpose – The mission runs deep: 48 million people suffer foodborne illnesses each year. Vapor Armor is part of the fight to make food facilities safer.From Skeptic to Standard – Once dismissed as “another vapor barrier company,” Eric now sees Vapor Armor used in new construction specs thanks to advocates like Freeze and others who gave the product a shot.Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com🚧 Sponsored by Vapor ArmorProtect your envelope. Preserve your product. Seal your success. 🔗 www.vaporarmor.com

Get ready for a masterclass in leadership, legacy, and loyalty in cold storage construction. Vince and Jenna welcome back industry legend and now author Bret Wedding, EVP at Fricks, to talk about his new book Not a Commodity: A True Story of Relational Leadership. With humor, heart, and honesty, Brett shares powerful lessons from the battlefield to the boardroom—reminding us that trust, care, and character are what truly set businesses apart. If you're ready to lead with purpose and connect on a deeper level, this episode is not to be missed.❄️ Cool Takeaways:You Are the Brand: Bret breaks down how personal branding reflects company values—and why everyone in your company should live it.Trust + Legitimate Care: The two core pillars of Bret’s leadership philosophy, forged through decades of military command and C-suite experience.Don't Race to the Bottom: Powerful insight into how pricing wars damage long-term trust and why top-tier partnerships prioritize value over cost.Client Relationships Beyond the Contract: From sleepovers to vacations, Bret shows how treating clients like family leads to loyalty that lasts.Lessons from the Military: Learn how battlefield leadership translates to cold storage construction—and how Bret honors fallen heroes in his work and writing.Create Experiences, Not Just Transactions: Why memorable moments matter more than sales meetings, and how that approach has made Fricks a standout.The Power of Passion: Brett shares how to spot someone who isn’t living their “why”—and how to reignite your purpose if you've lost it.The Cold Storage Market Forecast: Brett weighs in on Q2 2025 industry trends, spec build slowdowns, and emerging opportunities in data centers and food processing.Publishing a Book with a 2.0 GPA: The surprising (and hilarious) journey of writing Not a Commodity, why he used a ghostwriter, and what’s next for the audiobook version.Bonus Round Banter: From tacos to invisible superpowers, Bret answers fan-favorite “This or That” questions—and proves he’s as sharp with jokes as he is with strategy.Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at🌐 www.cooltimespodcast.com📘 Pick up Brett’s book: Not a Commodity on AmazonYou’ll laugh, reflect, and rethink what leadership really means in the cold storage world and beyond.Sponsored by:🚪 Sponsored by Rytec High Performance DoorsHigh-speed. High-tech. High performance.➤ www.rytecdoors.com🔩 Sponsored by Fastener Systems Inc. (FSI)Your go-to source for high-performance fasteners and thermal supplies.➤ www.fastenersystems.com

In this insightful and entertaining episode, Vince and Jenna sit down with Michael Cody, Director of Industrial Cold and Food at Ware Malcomb, to dig deep into the world of cold storage design. From industry collaboration and field-grown teams to next-gen detail innovation (like the soon-to-be-patented expansion joint lid detail), Michael shares what makes great architectural work in cold storage tick. Plus, we dive into 3D printing, whiskey preferences, and the secret power of a “Hot Tub Board Meeting.”Cool Takeaways:❄️ The Power of Collaboration – Michael shares how working closely with contractors like Freeze Construction has led to innovative, never-before-seen cold storage details.❄️ Design Meets Field – Ware Malcomb’s homegrown teams and field-first approach ensure that what gets drawn actually works when it’s built.❄️ Innovation in Action – The team discusses a brand new expansion joint ceiling detail that just might be the next big industry standard—if it works!❄️ Mistakes to Avoid – Michael explains why cutting corners on critical details like double column lines and thermal breaks always leads to costly fixes.❄️ The Cody-Vincent Detail – Hear the origin story of the soon-to-be legendary “Cody-Vincent Detail”—born from challenge, built on teamwork.❄️ Culture & Leadership – With 28 offices worldwide, Ware Malcomb keeps leadership strong through national summits, a focus on fun, and a “Liver Killers Club.”❄️ Passion for Cold – From Monster Energy’s flavor facility to massive spec builds, Michael explains why cold storage keeps architects like him hooked.❄️ Future Tech – 3D-printed details, hosted drawing platforms, AI programming from his daughter—Michael gives us a peek into how tech is transforming design.❄️ Bonus Fun – Beer or tequila? Friends in Low Places or Don’t Stop Believin’? Plus: why every architect should spend time on a job site.Don’t miss this architecture-meets-cold-storage deep dive with one of the most passionate leaders in the biz. Chill out with the full episode at 🌐 www.cooltimespodcast.comSponsored by:🎧 Sponsored by Iceberg Mechanical https://www.icebergmechanical.com/🎧 Sponsored by Fastener Systems Inc (FSI) https://www.fsiindustrial.com/

In this fun and insightful episode, Vince and Jenna sit down in-studio with Marko Dzeletovich, founder of ColdBox Builders, and his son Max to talk about legacy, leadership, and how ColdBox became one of the most respected names in cold storage construction. Marko shares the story of scaling the company through explosive growth, why culture always beats cash, and how to keep things cool—even through the chaos. Max jumps in with fresh energy as the next generation of ColdBox begins to take shape.From maple syrup candles to rebranding revelations, this episode is packed with laughs, insights, and advice for any entrepreneur navigating the cold chain world.Cool Takeaways:❄️ From Brick Phone to ColdBox Boss – Marko’s journey from site superintendent to cold storage specialist is filled with grit, growth, and plenty of mentorship moments.❄️ Scaling Smart – ColdBox grew from 30 to 75 employees in just two years during the pandemic. Marko shares what worked—and what didn’t.❄️ Culture First – “Love what you do” isn’t just a motto at ColdBox—it’s the foundation. Hear why hiring for heart and passion trumps chasing headcount.❄️ Rebrand & Refocus – The 2019 rebrand was more than a logo update. It was brand therapy that brought clarity, consistency, and new energy to the ColdBox mission.❄️ Legacy in Motion – Max Dzeletovich joins the podcast and the business, offering a glimpse at what generational leadership looks like in action.❄️ Peer Power – Marko reflects on the value of Vistage, mentorship, and real conversations with fellow leaders who’ve been through the trenches.❄️ No Textbook for This – Entrepreneurship isn’t taught—it’s lived. Marko’s biggest advice? Be patient, and learn by doing.Don’t miss this conversation on building cool things that last. Tune into the full episode at www.cooltimespodcast.comSponsored by:🌡️ Vapor Armor www.vaporarmor.com⚙️ Applied Fabricators (Afab) www.appliedfabricators.com

In this fun and insightful episode, Vince and Jenna sit down with Sean Gilbert of Saxum Real Estate to talk about how Saxum went from boutique developments to becoming a national leader in cold storage and food processing facilities. Sean shares how strategic focus, smart partnerships (like with Arcadia Cold), and a commitment to team culture helped Saxum scale to over $3 billion in assets. From beard-growing tactics to real estate war stories, this episode is packed with laughs, strategy, and cold hard insights.Cool Takeaways:❄️ Niche Expertise Pays Off – Saxum shifted its focus to cold storage, dry industrial, and housing, scaling up with specialized teams in each.❄️ The Arcadia Partnership – Sean shares how Saxum became the exclusive developer for Arcadia Cold, enabling rapid national expansion.❄️ Spec Builds in Cold Storage – Sean breaks down the risks, sweet spots, and evolving strategy for spec buildings in cold chain real estate.❄️ The Power of Thoughtful Design – From port market docks to multi-use cold buildings, smart design choices are critical for longevity and flexibility.❄️ Culture is Key – Saxum’s slow hiring, team bonding (hello Dirt Dogs!), and shared values keep their team strong and cohesive.❄️ Tech-Savvy Approach – From AI tools to cold chain logistics systems, Sean explains how Saxum is future-proofing its operations with tech.❄️ ICON Cold Growth – Sean discusses his role as co-chair of ICON Cold and how the capital markets-focused conference is helping evolve the industry.Don’t miss this deep dive into the future of cold storage. Chill out with the full episode at  www.cooltimespodcast.comSponsored by Senneca Holdingshttps://www.senneca.com/Sponsored by VersiFoamhttps://www.rhhfoamsystems.com/

In this episode of Cool Times Podcast, Vince and Jenna Free welcome back Brian Lynch for a deep dive into everything happening at CEBA (Controlled Environment Building Association) and the broader GCCA (Global Cold Chain Alliance). Brian shares key updates, insights into strategic growth, member benefits, upcoming events, and how CEBA is shaping the future of controlled environment building through collaboration, education, and leadership.Cool Takeaways:❄️ What CEBA Is: CEBA supports experts building controlled environment facilities, from food storage to clean rooms.❄️ Membership Growth: Nearly 300 companies and a sold-out 550+ attendee conference in 2023.❄️ CEBA Pro: A 3-day in-person certification program focused on core controlled environment building knowledge.❄️ Recognition: “Built By the Best” awards honor top projects—new submission categories now live.❄️ Get Involved: Join committees, attend events, or pursue board roles by staying active and engaged.❄️ Going Global: New international committee and events expanding CEBA’s reach worldwide.Event Highlights:CEBA Pro Training: April (Atlanta), August (Chicago)GCCA Convention: Sept 15–17 (San Antonio)CEBA Expo: Nov 3–6 (Las Vegas)Don’t miss this deep dive into the future of cold storage. Chill out with the full episode at  www.cooltimespodcast.comSponsored by Jamison Door Companyhttps://jamisondoor.com/Sponsored by Fastener Systems, Inc. (FSI)https://www.fastenersystems.com/

In this special episode of Cool Times Podcast, host Vince Free sits down with his wife, Jenna Free, COO of Freez Construction, to celebrate Women in Construction Week and discuss the evolving landscape for women in the industry. They share personal stories, insights into leadership and business growth, and the progress made in increasing female representation in construction. Jenna reflects on her upbringing in the industry, her leadership journey, and the lessons she would pass on to aspiring women in the field.Cool Takeaways:❄️ Family Influence – Jenna shares how growing up in a construction business shaped her career.❄️ Women in Construction – Female representation has grown by 50% in the last decade but still only makes up 11% of the industry.❄️ Keys to Leadership – Confidence, skill-building, and communication are essential for women in leadership roles.❄️ Power of Mentorship – Guidance and networking help more women enter and succeed in the industry.❄️ Strengths Women Bring – Problem-solving, attention to detail, and adaptability set women apart.❄️ Work-Life Balance – Setting boundaries is key for maintaining both career success and personal life.❄️ Future at Freeze – Jenna hints at exciting company growth and upcoming projects.Don’t miss this deep dive into the future of cold storage. Chill out with the full episode at  www.cooltimespodcast.comSponsored by Iceberg Mechanical and & Refrigerationhttps://icebergmechanicalusa.com/Sponsored by Senneca Holdingshttps://www.senneca.com/

Cold Storage is Going Higher—Literally!Automation, ASRS, and smart warehouse design are reshaping cold storage—and Steve Wilson of Slate River Systems (SRSI) is at the center of it all. Vince and Jenna Free sit down with Steve to break down how data-driven automation is making cold storage operations more efficient, cost-effective, and ready for the future. From pallet shuttles to warehouse management systems, Steve shares how SRSI is helping businesses build smarter, not just bigger.Cool Takeaways:❄️ Why ASRS is the hottest trend in cold storage❄️ How data (not guesswork) drives smarter automation decisions❄️ The #1 mistake companies make when planning automation❄️ Why early collaboration can save $$$ on warehouse designDon’t miss this deep dive into the future of cold storage. Chill out with the full episode at  www.cooltimespodcast.comSponsored by Rytec High Performance Doorshttps://www.rytecdoors.com/Learn More about FREEZ Construction:https://www.freezconstruction.com/

In this episode of the Cool Times Podcast, hosts Vince and Jenna Free are joined by Josh Lewis, President of RL Cold, to discuss the evolving cold storage industry. They explore RL Cold's unique customer-centric approach to developing cold storage facilities, the impact of COVID-19 on the industry, and the importance of sustainability and automation. Josh shares insights on the challenges of growth and execution, key trends in the industry, and valuable advice for aspiring entrepreneurs.Story Notes:❄️ Josh Lewis and RL Cold: A New Approach to Cold Storage❄️ Diversification in Cold Storage: Beyond PRW❄️ Impact of COVID-19 on the Cold Storage Industry❄️ Challenges in Cold Storage: Growth vs. Execution❄️ Sustainability Trends in Cold Storage❄️ Cost Management and Consumer Impact❄️ Automation in Cold Storage: When and How❄️ Advice for Aspiring Entrepreneurs in Cold Storage❄️ The Power of Reading and Motivation❄️ Entrepreneurial Spirit and Career DecisionsSponsored by RytecVisit: www.cooltimespodcast.com