IN IT with Jordan Harper and Ashley Buckler

If you're someone with a shelf full of half-used products who still isn't seeing results, this conversation is a reset. Your skin starts changing in your 30s and 40s, and we are launching a cleanser to support those changes! In this conversation we dive into why Barefaced took six years to launch a cleanser and the three questions every product has to answer before it comes to market. We talk about what your skin starts losing as you age (collagen, elastin, and hyaluronic acid) and why most cleansers focus on taking away when your skin actually needs something given back. Jordan walks through the 10 visible signs of aging, the core four products every routine is built on, and why a routine that protects, prevents, repairs, and corrects will outperform a 12-step lineup of similar products. Ashley shares how one consistent routine took her skin from dull at 27 to glowing at 33, and why letting an expert do the thinking takes one more thing off her mental load. Here's to boring routines that actually work, and to growing into this next chapter together. Follow Jordan: @jordanharper_np Follow Ashley: @ashleybuckler_ Follow IN IT: @in.it.podcast

If you're someone who feels guilty lying on the couch while your spouse is up and moving, or who fills every spare minute so you never feel like you're wasting time, you'll recognize yourself in this conversation. Mom guilt is real, but a lot of it is a story we tell ourselves. This is a girlfriend chat about mom guilt and where it actually comes from. We talk about why our worth isn't tied to our productivity, how the expectations we carry often trace back to the way we were raised, and why setting your own standards (like being home for bedtime or capping how many nights you travel) can loosen guilt's grip. We get honest about trying to be full-time at everything, the trad wife and girl boss algorithms pulling us in opposite directions, and why being a seven out of 10 in some areas right now is more than okay. We also talk about protecting your energy, staying connected to friends when you can't keep up with the group chat, and why the words you put after I am matter so much. Wherever you are in this season, you're not navigating it alone. Mentioned in this episode: Essentialism by Greg McKeown Start with Yourself by Emma Grede Hype song: New Name Written Down in Glory by Charity Gayle and David Gentiles Follow Jordan: @jordanharper_np Follow Ashley: @ashleybuckler_ Follow IN IT: @in.it.podcast

If you've ever wondered whether you can really have it all, or felt behind because your life isn't following someone else's timeline, this conversation is a reset. We sat down with Anne Mahlum, founder of [solidcore] and the nonprofit Back on My Feet, to talk about going all in without a plan B, knowing your number before you exit, and why your money mindset matters no matter what's in your bank account. Anne also opens up about meeting her husband at 42 and becoming a mom at 45, and why there's no such thing as early or late. However your story is unfolding, we hope this reminds you there's no wrong order to build a life you love. Follow Anne on Instagram: @annemahlum Follow Jordan on Instagram: @jordanharper_np Follow Ashley on Instagram: @ashleybuckler_ Follow IN IT on Instagram: @in.it.podcast

Season 2 is here! Most of us are building a life without ever stopping to ask if it's the one we actually want. Sahil Bloom did the math and changed everything in 45 days. He is the author of The Five Types of Wealth and this conversation will stay with you. The math that changed Sahil's entire life and why you can't unhear it The gap between the priorities you say you have and the priorities your actions reveal Why clarity doesn't come from thinking harder, it comes from slowing down A single identity-defining statement that makes saying no feel easy Why your phone is pulling your cognitive load even when you're not looking at it The two questions to ask yourself at the start of every season of life Work-life balance vs. work-life harmony, and why the distinction actually matters What your kids are absorbing from watching you Awareness is perishable. This conversation is the push to actually do something with it. Follow Jordan Harper on Instagram Follow Ashley Buckler on Instagram Follow In It podcast on Instagram

You've read the books. You've done the work. You know better, and you still can't shake it. This episode is our season one finale, and it's one of the most honest conversations we've had this season. Ashley takes us through her therapy journey and we discuss:  Anxiety that lives in the body, not just the mind  Why "safety is felt, not learned" and what that actually means for the way you've been trying to think your way out of hard feelings  Our nervous systems on overdrive Feelings as facts vs. feelings as feelings Identity claims we make from a single moment of frustration Why worry is just a false sense of control The train you don't have to get on You are not alone and this is just the beginning. Follow Jordan Harper on InstagramFollow Ashley Buckler on InstagramFollow In It podcast on Instagram Wobbles the Worry Monster by Wendi Meise Raising Worry Free Girls by Sissy Goff Jesus Calling by Sarah Young