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CEO PHOTOG CLUB

Author: Kylee Ann Maughan

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CEO PHOTOG CLUB is the business podcast for photographers who want more — more income, more systems, more freedom, and more balance without burning out to get there.

Hosted by Kylee Ann — photographer, educator, business coach, and mom — this is where creative entrepreneurs come to learn, grow, vent about the hard parts, and scale sustainable businesses alongside other ambitious moms and photographers.

You’re in the right room. Let’s talk business.

Education: https://kyleeannphotography.com/education
Podcast: https://kyleeannphotography.com/podcast

Find us on socials:
Instagram: http://instagram.com/ceo.photog.club
Instagram: http://instagram.com/kyleeann.maughan
Facebook: http://facebook.com/ceomomclubpodcast

Get the show notes sent to your inbox: bit.ly/KMMpodcast

145 Episodes
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🔗 Get the links: kyleeannphotography.com/linksIf you've ever felt like print sales are more stress than they're worth, this episode is going to change your mind. Kylee breaks down exactly why she doesn't rely on product sales to run a profitable photography business — and why that mindset shift makes every print order feel like a bonus. She shares how she uses PASS Premium to turn her galleries into a quiet, automated income stream that keeps earning long after she's delivered the final images. No in-person sales appointments, no complicated price lists, no chasing clients — just simple systems that work in the background while she focuses on what she loves.Kylee also walks through the seasonal opportunity photographers are sitting on (summer is peak print season!), the simple email reminders that generate sales without being pushy, and how to prep your galleries now so you can set it and forget it.In This EpisodeWhy your session pricing should make you profitable before anyone orders a printHow PASS Premium automates the entire print sales processThe seasonal moments driving the most product orders right nowSimple email reminders that generate sales without the ick factorHow to set up your gallery store once and let it run all seasonResources MentionedPASS Premium — gallery software for photographers who want beautiful, automated storefrontsCall to ActionReady to stop leaving money on the table? Set up your PASS Premium store before your next busy season hits — upload your photos, turn on Gallery Templates, and let your galleries do the selling for you. Your future self (and your bank account) will thank you.📸 Find me on Instagram: instagram.com/kyleeann.maughan🎓 Find courses & freebies: kyleeannphotography.com/education🔗 Get the links: kyleeannphotography.com/links
You know you're undercharging — so why is it so hard to actually do something about it? In this episode, we're getting real about the fear behind pricing and giving you a clear framework to raise your rates with confidence. We cover the signs you've outgrown your current prices, the mindset blocks keeping you stuck, and exactly how to make the transition without drama. Spoiler: the clients who leave over a price increase were never your ideal clients anyway.In this episode:The telltale signs your prices no longer reflect your valueWhy imposter syndrome, scarcity mindset, and comparison keep photographers stuckA simple framework for knowing when it's time to raiseHow to raise rates without losing your best clientsWhat actually happens after you increase your prices (it's better than you think)CEO Move of the WeekPull up your current pricing right now. When did you last update it? If it's been more than 12 months, you're due. Pick a date in the next 30 days to implement your new rate — and put it in your calendar today.Connect & Resources📲 Find me on Instagram: instagram.com/kyleeann.maughan🎓 Find courses & freebies: kyleeannphotography.com/education🔗 Get the links: kyleeannphotography.com/links
links to all my coupons: kyleeannphotography.com/linksIn this episode, I'm pulling back the curtain on the actual tech stack I use inside Kylee Ann Studios and my coaching business. No fluff, no overwhelming software lists, and no affiliate hype—just the tools I genuinely rely on every week.We'll talk about the platforms that help me manage clients, automate emails, schedule calls, deliver galleries, create content, blog for SEO, grow my audience, and serve students well. From HoneyBook and Flodesk to ChatGPT, ManyChat, Showit, and even the humble Notes app, I'll share what each tool does and why it's earned a permanent spot in my business.If you've ever wondered what software is worth paying for—or how to simplify your systems instead of adding more complexity—this episode is for you.Because tools don't build businesses. People do. These just help us serve people better. 🤍find me on instagram: instagram.com/kyleeann.maughanfind courses & freebies: kyleeannphotography.com/educationget the links: kyleeannphotography.com/links
The conversation explores the importance of client retention as a strategic approach, emphasizing the benefits of repeat clients, building trust and loyalty, client experience and engagement, retention systems and strategies, personal touches and consistency, and factors affecting client retention.TakeawaysRetention is a strategyRepeat clients are not luck. They are built.instagram.com/kyleeann.maughaninstagram.com/ceo.photog.clubkyleeannphotography.com/podcastkyleeannphotography.com/linksKeywordsphotography business, mindset, systems, entrepreneurship, personal story, photography tips, business growth, CEO mindset, podcast relaunch
In this episode, Kylee Ann breaks down what branding actually means — and why it’s so much bigger than a pretty logo or color palette. She shares how strong brands are built through consistency, reputation, client experience, and the way people feel after interacting with your business.The conversation walks through the five core pieces of a photography brand, including your editing and shooting style, messaging, customer experience, online presence, and backend systems. Kylee also shares practical steps photographers can take to build a recognizable brand that attracts the right clients and grows beyond just referrals.She also talks about when it makes sense to invest in a professional brand shoot, what to prioritize first, and how to create a brand that actually feels like you.TakeawaysBranding is way more than just a logoConsistency builds trust and recognitionYour client experience is part of your brandMessaging and voice matter just as much as visualsStrong systems create a stronger business reputationA recognizable brand helps you attract aligned clientsinstagram.com/kyleeann.maughaninstagram.com/ceo.photog.clubkyleeannphotography.com/podcastkyleeannphotography.com/linksKeywordsphotography business, mindset, systems, entrepreneurship, personal story, photography tips, business growth, CEO mindset, podcast relaunch
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