AI-Driven Marketer: Master AI Marketing To Stand Out In 2025

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez breaks down the 2025 State of AI Marketing report, unpack the latest ChatGPT updates including the new Agent Builder and Apps feature, and revisit the buzz around Sora 2. They also share how AI is fueling their day-to-day projects, from t-shirt designs to Disney trip planning. Get practical, marketer-centric insights on leveraging AI right now. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * 2025 State of AI Marketing Industry Report - https://www.socialmediaexaminer.com/ai-marketing-industry-report-2025/ * AI Explored YouTube Channel: https://www.youtube.com/@AIExaminer/videos * Solo Podcast Challenge: https://solopodcastchallenge.com/ * LinkedIn Poll: Top AI Marketing Activities - https://www.linkedin.com/posts/digitalmarketingdan_what-are-your-top-3-activity-7384579264198746112-B-4J?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA * Viral Post on ChatGPT Slash Commands - https://www.linkedin.com/feed/update/urn:li:activity:7384207674411905024/?commentUrn=urn%3Ali%3Acomment%3A(activity%3A7384207674411905024%2C7384332660170653696)&dashCommentUrn=urn%3Ali%3Afsd_comment%3A(7384332660170653696%2Curn%3Ali%3Aactivity%3A7384207674411905024)&dashReplyUrn=urn%3Ali%3Afsd_comment%3A(7384336057531752449%2Curn%3Ali%3Aactivity%3A7384207674411905024)&replyUrn=urn%3Ali%3Acomment%3A(activity%3A7384207674411905024%2C7384336057531752449)# Timestamps * 00:00 – Quick Zencastr tip for fixing Spotify feed errors * 02:00 – High Level's major UI upgrade for landing pages * 04:15 – Highlights from the 2025 State of AI Marketing Industry Report * 09:30 – ChatGPT's new Agent Builder and Apps features explained * 13:00 – Where is Sora 2 now, two weeks later? * 16:00 – Everyday AI: t-shirt mockups, Disney planning, and more * 19:45 – What marketers are actually doing with AI (based on LinkedIn poll) * 23:00 – Viral LinkedIn post: Does ChatGPT support slash commands?

In this   AI marketing podcast episode, Dan Sanchez and his brother Travis unpack Sora 2's splashy launch, why ChatGPT's social-first spin matters, and what the rising tide of AI video means for marketers. We also hit OpenAI's new in-chat shopping with Shopify/Etsy, and Anthropic's Claude 4.5—plus the real-world ways we used AI this week. My Favorite AI Tools • Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella • High Level (My all in one marketing platform) — https://danchez.com/highlevel • Zencastr (Best AI podcast tool) — https://danchez.com/podtools • n8n (my favorite AI automation tool) — https://danchez.com/n8n Resources Mentioned • Sora 2 app by ChatGPT — (Apple App Store) • ChatGPT — https://chat.openai.com/ • Google's VO3 (video model) — (Google Labs announcement) • HeyGen (talking‑head video) — https://www.heygen.com/ • Anthropic Claude 4.5 (Sonnet) — https://www.anthropic.com/ • High Level — https://danchez.com/highlevel • AI Automation Vault (snapshots/campaigns) — https://aiautomationvault.com/ • Solo Podcast Challenge — https://solopodcastchallenge.com/ • U.S. Navy body‑fat formula (calculator reference) — (general reference) Timestamps • 00:00 – 05:30 — Sora 2 launches: why it's topping the App Store, how it compares to VO3, and the audio realism that's blowing minds. • 05:30 – 09:30 — Watermarks, quality trade‑offs, and what's usable for marketing right now. • 09:30 – 14:30 — Sora as a social platform: capturing likeness/voice, consent controls, 10‑second clips, and early growth tactics. • 14:30 – 18:30 — Marketers as directors: storytelling, continuity limits today, and what "good" looks like beyond shiny visuals. • 18:30 – 20:10 — Moderation/IP: why Pikachu took over (briefly), takedowns, and how brand protections will evolve. • 20:10 – 23:40 — In‑chat shopping via ChatGPT + Shopify/Etsy: what AIO/AEO means for e‑commerce and brand demand. • 23:40 – 25:10 — Claude 4.5 Sonnet drops (then gets overshadowed): coding, data work, and writing strengths. • 25:10 – 26:30 — Sponsor: High Level — cloning campaigns, snapshots, and a 30‑day look at Dan's AI campaigns. • 26:30 – 33:40 — Everyday AI: watermark removal ethics, Bible‑study context with AI, ad‑script drafting, and the Navy body‑fat method. • 33:40 – 40:40 — Poll results on AI video in 2026, why early AI‑video experiments will mint new marketing careers, and the Pikachu mash‑ups.

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez and his brother Travis break down why creative AI has crossed the line from novelty to production-grade. From Suno's jaw‑dropping V5 music model and Gamma's new automation API, to Kling 2.5 Turbo finally nailing tricky motion in video, we explore what's now practical for marketers—and how to put it to work this week. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) – https://danchez.com/tella * High Level (My all in one marketing platform) – https://danchez.com/highlevel * Zencastr (Best AI podcast tool) – https://danchez.com/podtools * n8n (my favorite AI automation tool) – https://danchez.com/n8n Resources Mentioned * • Suno V5 (AI music) – https://suno.com/ * • Gamma (presentations, docs, sites & carousels + API) – https://gamma.app/ * • Kling 2.5 Turbo video model doing gymnastics – https://x.com/venturetwins/status/1970563820478439546 * LinkedIn Poll: "Which AI App Are You Using?" – https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7376587845643448320-PoLd?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA * Viral Post Example (AI-made B2B theme-park ride bit) – https://www.linkedin.com/feed/update/urn:li:activity:7376240736020856832/ Timestamps * 00:00 – Creative AI is now production‑ready: why it matters for marketers. * 00:55 – Suno V5 breakthrough: near‑indistinguishable vocals, tighter prompts, and stem splitting for editable tracks. * 04:20 – Jingles & bumpers: short‑form audio constraints, what V5 fixes and what's still hard. * 07:36 – Gamma levels up: solid decks/carousels; 10:06–10:59 API automation via Zapier/Make for hands‑off social carousels. * 11:59 – "Vibe coding" landing pages vs. templated site builders; where Gamma shines (carousels) vs. where to hand-code. * 12:59 – Kling 2.5 Turbo nails tricky motion (gymnastics/diving): video is crossing into reliable production territory. * 16:34 – Sponsor: HighLevel—why $100/mo replaces a stack (and the free fallback: Google Sheets + Sendfox). * 17:37 – Everyday AI: Travis's dream‑journal interpretations; Dan ships a 5‑part audio series in ~1 hour with NotebookLM & Gemini; Travis's coffee‑cart business analysis with ChatGPT voice. * 24:19 – Poll results: ChatGPT leads but declining; Claude/Gemini gaining; thoughts on Copilot wrappers. * 28:50 – Viral post pick: clever AI‑generated B2B ride concept; the niche‑content future.

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez and his brother Travis argue we've hit the fall‑2025 tipping point: AI use has crossed into the early majority. They unpack what 700M weekly ChatGPT users and one‑third of U.S. adults using AI means for marketers, why SEO as we know it is on a two‑year clock, how buying and learning behaviors are shifting to AI‑guided journeys, and the practical ways they're using AI this week—from homeschool voice chats to rapid live show builds.  My Favorite AI Tools • Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella • High Level (My all in one marketing platform) — https://danchez.com/highlevel • Zencastr (Best AI podcast tool) — https://danchez.com/podtools • n8n (my favorite AI automation tool) — https://danchez.com/n8n Resources Mentioned • AI Use is Way Up — ChatGPT is reportedly at ~700M weekly active users (context shared in show). Facebook reached a similar milestone around 2011. • ⅓ of American adults use AI several times a week — Ethan Mollick (X) https://x.com/emollick/status/1968418031123501452 • AI progress well ahead of expectations — Ethan Mollick (X) https://x.com/emollick/status/1962859757674344823 • ChatGPT5 update: choose thinking duration — OpenAI (X) https://x.com/OpenAI/status/1968395215536042241 • Dan's LinkedIn (live stream sign‑up) — https://www.linkedin.com/in/digitalmarketingdan/ • "Ship Happens" live build (AI‑Driven Marketer YouTube) — https://www.youtube.com/@AIDrivenMarketer • Social Media Examiner — AI Explored — https://www.youtube.com/@AIExploredSME • Higgsfield AI (video creation/editing) — https://www.higgsfield.ai/ Timestamps • 00:00–05:25 — The Tipping Point: 700M weekly ChatGPT users; ~1/3 of U.S. adults using AI; international adoption anecdotes. • 05:26–09:59 — Ahead of Expectations: AI progress outpacing early forecasts; practical reliability vs. Google; why adoption is accelerating. • 10:00–14:25 — SEO's Two‑Year Clock & Ads in AI: Why search‑dependent marketers must diversify; inevitability of ads in AI interfaces and consumer backlash. • 14:26–19:25 — Behavior Shifts: AI‑guided purchasing and B2B vendor research; learning moves from articles/videos to AI coaching; rise of personal brands for trust. • 19:26–23:59 — GPT‑5 Controls + Live Streaming: Choosing standard vs. extended thinking modes; Dan's "Ship Happens" live build and sponsor tie‑in. • 24:00–29:59 — Everyday AI: Homeschool voice‑mode Q&A; naming prompts that force wordplay; quick self‑triage stories; poll on reasoning‑model usage. • 29:55–35:21 — Viral Clip & Creative Future: Higgsfield AI's scene control (outfits, props, cars) and why media skepticism matters. • 35:21–36:03 — Wrap: Buckle up—ride the wave, don't get crushed; continuous learning mindset.

Try out High Level for free for 30 Days: https://danchez.com/highlevel In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez teams up with his brother Travis to bust, validate, and nuance 16 of the most common AI myths marketers keep hearing. From "AI will replace marketers" to "Google will penalize AI content," they unpack where the truth lives, where the hype misleads, and how to apply practical judgment on small teams. My Favorite AI Tools • Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella • High Level (My all‑in‑one marketing platform) — https://danchez.com/highlevel • Zencastr (Best AI podcast tool) — https://danchez.com/podtools • n8n (my favorite AI automation tool) — https://danchez.com/n8n Resources Mentioned • Character.AI — https://character.ai/ • Ethan Mollick, "Co‑Intelligence" — https://www.co-intelligence.com/ • Ray‑Ban Meta smart glasses — https://www.meta.com/smart-glasses/ • Apple Intelligence — https://www.apple.com/apple-intelligence/ • AI Fundamentals course — https://danchez.com/courses Timestamps (Key Themes) • 00:01–05:15 — Myth #1: "AI will replace marketers and take jobs." Where the crunch is (copywriters, entry‑level dev), how teams are adapting, and why human judgment still matters. • 05:15–11:07 — Myths #2–3: Authenticity & creativity. How AI content can be authentic when sourced from real voices; what "creative" means in practice; live human moments still win. • 11:12–14:27 — Myths #4–5: Accessibility & complexity. Small teams can adopt AI cheaply; most use cases are simple—automation + variables is where it gets technical. • 14:55–17:24 — Myth #6: "You need perfectly clean, huge datasets." Busted. Practical example: using just a few form fields + smart prompting for hyper‑personalized emails. • 17:28–22:56 — Myth #7: "AI is a magic wand." Not quite. Jarvis is the goalpost—assist, coordinate, and reason across tools; lots of nuance in real‑world execution. • 22:56–25:19 — Myth #8: "AI is a passing fad." Busted. Steady capability gains, broad incentives to advance, with possible constraints (energy, environment). • 31:12–38:07 — Myth #11: "AI makes marketing impersonal." Paradox: hyper‑personalized content vs. enduring trust in real humans; why personal brands rise. • 41:32–44:01 — Myth #14: "AI content hurts SEO." Dan's year‑long test: quality, originality, and authority drive rankings—not whether AI drafted the words.

Register for the live event here » http://aidrivenpodcast.com In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez announces a live, step-by-step masterclass and a free, always-updated guide on building an AI-driven podcast workflow—from ideation and pre-production to post-production and distribution. Geared toward solo marketers and small teams, Dan explains why human-first content paired with AI tooling beats commodity "AI slop," how he uses custom GPTs and platforms like Zencastr, and where to join the live session and grab the evolving guide. My Favorite AI Tools • Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella • High Level (My all in one marketing platform) — https://danchez.com/highlevel • Zencastr (Best AI podcast tool) — https://danchez.com/podtools • n8n (my favorite AI automation tool) — https://danchez.com/n8n Resources Mentioned • Sweetfish Media — https://sweetfishmedia.com/ • Zencastr — https://zencastr.com/

Get your BOPA Guide to grow through other people's audiences: https://danchez.com/bopa. In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez steps back from the day‑to‑day drops to map three predictions marketers can actually bank on: the tech will keep getting better, adoption will keep climbing, and the combo will spark unpredictable (good and bad) consequences. Along the way he looks at benchmark trends, real usage data, and how to navigate doom narratives while leading with practical optimism. We also cover a fresh LinkedIn poll on why most haven't launched a show yet, a 21‑day challenge to fix that, and a viral AI‑video example you can ethically borrow for creative ads. My Favorite AI Tools • Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella • High Level (My all in one marketing platform) - https://danchez.com/highlevel • Zencastr (Best AI podcast tool) - https://danchez.com/podtools • n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned • Ethan Mollick (AI analysis) - https://x.com/emollick/status/1961169796491329653 • Epoch AI benchmark trends - https://x.com/emollick/status/1961561723501953131 • Nicole Leffer (LinkedIn post on adoption) - https://www.linkedin.com/feed/update/urn:li:activity:7369517902724530179/ • SparkToro + Datos usage data - https://x.com/randfish/status/1962934818515399064 • "Diary of a CEO" interview with Roman Yampolskiy - https://www.youtube.com/watch?v=UclrVWafRAI • SoloPodcastChallenge.com [https://SoloPodcastChallenge.com] — 21‑Day Solo Podcast Challenge • X (formerly Twitter) thread of hyper‑real AI dog video - https://x.com/aitrendz_xyz/status/1963541647683182753 Timestamps • 00:00:00 — Why now: predictions that are safe & useful for marketers • 00:01:23 — Prediction #1: AI keeps improving (benchmarks, cost curves, real capability jumps) • 00:04:40 — Prediction #2: Adoption is accelerating (Nicole Leffer's observations, everyday use cases) • 00:06:56 — Usage data deep‑dive: SparkToro/Datos show rising AI‑tool visits (10+ times/month cohort growing) • 00:09:22 — Prediction #3: Unintended consequences—productivity gains and new risks to watch (e.g., sycophancy) • 00:11:48 — Doom takes vs pragmatic optimism (Yampolskiy clip; lead human‑first, AI‑driven) • 00:13:48 — Poll results: why most haven't started a show yet (time, uniqueness, "too many shows") • 00:15:37 — 21‑Day Solo Podcast Challenge (0→7 episodes) + 00:16:46 — Viral post breakdown: hyper‑real AI dog video & creative ad ideas

Get your BOPA Guide to grow through other people's audiences: https://danchez.com/bopa In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez walks through the September 2025 overhaul of ChatGPT Projects and shows how to use folders, files, and per‑project instructions to turn ChatGPT into a reliable second brain. You'll learn when to use "Project‑only" memory (goodbye cross‑project bleed), how to set up instruction docs, and real‑world ways to run content, client, and personal workflows faster—plus a peek at my LinkedIn Post Project that turns one idea into three posts. My Favorite AI Tools • Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella • High Level (My all in one marketing platform) - https://danchez.com/highlevel • Zencastr (Best AI podcast tool) - https://danchez.com/podtools • n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned • Solo Scaled (my company) - https://soloscaled.com/ • LinkedIn Instapost - https://danchez.com/instapost • Smack - https://smack.fm/ Timestamps • 00:00:00 — Hook: ChatGPT Projects just got a major overhaul; access changes. • 00:00:24 — What Projects are: folders that organize conversations (and more than that). • 00:03:00 — Pro tip: drag old chats into the right Project; add to Project via the ••• menu. • 00:04:12 — Why Projects matter: shared context across conversations inside a Project. • 00:05:59 — Memory 101: account‑wide memory vs. Project memory; the old "bleed‑over" problem. • 00:06:45 — New setting demo: choose "Default memory" vs. "Project‑only" (two‑way barrier). • 00:07:56 — Add Files: keep PDFs/docs/sheets as always‑available context for every chat in the Project. • 00:09:16 — Edit Instructions: write purpose, principles, baselines; use markdown or plain text. • 00:11:57 — Use cases: Projects for channels (AI‑Driven Marketer), brands/clients, and life areas. • 00:13:30 — Wellness Project example: goals, nutrition, guidance—why context boosts advice quality. • 00:16:18 — LinkedIn Project: one idea → three post variants (long, concise, spicy) on command. • 00:17:32 — CTA: grab the "instapost" instructions guide to clone the LinkedIn workflow.

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez shares 10 everyday ways he's using AI to improve life outside of work—from troubleshooting and home projects to health, learning, and relationships. He also demos four ways to interact with AI (text, dictation, voice, and on-device video) and closes with a critical warning about AI "sycophancy" and how to guard against confirmation bias. Beginners will get a gentle on-ramp; pros will still walk away with fresh, practical ideas. My Favorite AI Tools • Tella — https://danchez.com/tella • High Level (my all‑in‑one marketing platform) — https://danchez.com/highlevel • Zencastr (best AI podcast tool) — https://danchez.com/podtools • n8n (favorite AI automation tool) — https://danchez.com/n8n Resources Mentioned • Suno — https://suno.com [https://suno.com/] Timestamps • 00:00:00 — Why bring AI into your personal life; the 10‑ways overview + teaser warning. • 00:01:09 — The four interaction modes: text→text, dictate→text, voice→voice, and camera‑in‑voice mode (on phone). • 00:05:36 — #1 Contextual problem solving: lawn weeds, ice maker, car headlamp; treat AI like an on‑call expert. • 00:09:41 — #3 Health & fitness coaching: macros, routines, grocery swaps; doctor caveats and how dictation adds context. • 00:12:05 — #4 Navigating crucial conversations: rewrite tense emails, explore other perspectives, find win‑win options. • 00:16:12 — #7 Creative ideation: interior design mockups for the "adventure room" + sourcing items on Amazon. • 00:21:38 — #10 Scenario planning: map 2/5/10‑year futures to reduce risk and surface opportunities. • 00:23:07 — Big warning: AI sycophancy & confirmation bias; invite criticism, add guardrails, and involve trusted people.

In this  AI marketing podcast episode, Dan Sanchez and his brother Travis put ChatGPT head‑to‑head with Google Gemini after a summer of major updates from Google. We break down where Gemini now outperforms (photorealistic image generation, fast video with VO3, and prompt‑built automations) and where ChatGPT still shines (layout‑aware design, research workflows). We wrap with everyday AI use cases, a sponsor spotlight on HighLevel's upcoming agent builder, and a viral creative thread that shows how close we are to blockbuster‑level ads on a bootstrapped budget. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella * High Level (My all in one marketing platform) — https://danchez.com/highlevel * Zencastr (Best AI podcast tool) — https://danchez.com/podtools * n8n (my favorite AI automation tool) — https://danchez.com/n8n Resources Mentioned * Google Gemini (image & video models including VO3) — https://gemini.google.com [https://gemini.google.com/] * ChatGPT — https://chat.openai.com [https://chat.openai.com/] * LMArena (blind testing/ranking hub) — https://lmarena.ai [https://lmarena.ai/] * Google Opal — https://opal.withgoogle.com/landing/ * Adobe Express — https://www.adobe.com/express * HighLevel Agent Builder (teased) — https://danchez.com/highlevel * OpenAI Sora — https://openai.com/sora * Viral AI post of the week — https://x.com/minchoi/status/1960930861466914820 Timestamps * 00:00 – 01:06 • Setting the stage: ChatGPT's long reign & Google's summer surge * 01:06 – 03:02 • Bot Bros kickoff & what marketers will get from this breakdown * 03:02 – 09:31 • Image showdown: Gemini's "Nano Banana" vs ChatGPT for thumbnails (photorealism vs typography/layout) * 09:31 – 11:27 • Code‑name backstory & LMArena blind tests * 11:27 – 15:47 • VO3 opens up: fast 8‑second clips, shock‑moment demos, client uses * 15:47 – 18:32 • Google "Opal" automations: Zapier/Make‑style flows built by prompt * 18:32 – 20:03 • Ecosystem edge: Workspace integration vs OpenAI; rumors & realities * 20:03 – 21:17 • Sponsor: HighLevel's teased agent builder inside the all‑in‑one platform * 21:17 – 29:04 • Everyday AI: shopping research, meeting‑to‑summary workflows, conference prospecting, quick health triage * 29:04 – 32:28 • Viral thread breakdown: face/body swaps, 8‑second storytelling, Super Bowl‑level creative on a budget

Join the 21-Day Solo: Podcast Challenge - https://podcast.soloscaled.com/ In this AI marketing podcast episode, Dan Sanchez gives you a rare behind-the-scenes look at how he's using ChatGPT to accelerate the launch of a new product: the Solo Podcast Challenge. After coaching others and reviewing dozens of ChatGPT conversations, Dan reveals three power moves that separate AI dabblers from true AI-driven marketers. This episode is part live coaching, part tactical training—perfect for those looking to turn ChatGPT into their most powerful teammate. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all in one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned * Podcast Challenge Program: https://podcast.soloscaled.com [https://podcast.soloscaled.com/] * Audience Deep Research Toolkit: https://danchez.com/audience Timestamps * 00:00 - Are you using AI differently than others? * 01:57 - Why people get different results from ChatGPT * 04:30 - Power Move #1: Deep Research for pain points * 12:44 - Building the Solo Podcast Challenge concept * 15:42 - How to structure ideation using real customer voices * 21:10 - Power Move #2: Batch content with prompt chaining * 28:55 - Using ChatGPT Canvases to generate serial content * 34:19 - Power Move #3: Use ChatGPT Agent for landing page audits * 39:50 - Summary of 3 AI power moves * 41:10 - Where to find the Podcast Challenge

* Get your 30-day free trial of High Level at https://AIautomationvault.com [https://aiautomationvault.com/] In this AI marketing podcast [https://danchez.com/ai-marketing-podcast] episode, Dan Sanchez and his co-host Travis Sanchez dive deep into the emotional and practical landscape of job security in the age of AI. While 71% of Americans report being worried about AI taking over jobs, Dan and Travis explore why their audience of marketers feels largely confident instead. They dissect the stats, the mindset shifts, and the hands-on practices that separate the worried majority from the optimistic few. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * Reuters AI Job Loss Poll - https://www.reuters.com/world/us/americans-fear-ai-permanently-displacing-workers-reutersipsos-poll-finds-2025-08-19/ * Microsoft AI Job Risk Report - https://arxiv.org/pdf/2507.07935 * https://www.marketingaiinstitute.com/blog/podcast * AI Automation Vault - https://AIautomationvault.com [https://aiautomationvault.com/] Timestamps * 00:00 - 71% of Americans are scared AI will take their job * 01:30 - Why boomers and Gen Z might feel differently about AI * 03:00 - What's really fueling the fear: uncertainty and media hype * 04:50 - Microsoft's list of most at-risk jobs (marketers, beware) * 07:00 - The surprising flip in Dan's LinkedIn poll * 09:00 - The mindset that brings confidence in the age of AI * 13:00 - The 3 ways to stay confident: mindset, news vetting, experimentation * 18:00 - How daily life use of AI builds career confidence * 23:00 - Why mastering AI in your existing tools is the real unlock * 24:00 - Creating AI-animated kids books with Google Gemini and Grok

Get Your 30 Day Trial of High Level Here:  https://danchez.com/highlevel In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez dives into a powerful solution to a common marketing bottleneck: too many leads, not enough follow-up. Drawing from his time as a university marketing director, Dan explores how AI sales agents are transforming how businesses handle inbound calls, qualify leads, and book appointments 24/7. He shows how even solo entrepreneurs and local businesses can implement AI-powered phone agents that sound great, take action, and integrate seamlessly with platforms like High Level. This episode is both a case study and a how-to guide for automating sales conversations with AI. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all-in-one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned * High Level Here:  https://danchez.com/highlevel * AI Vault Templates - https://aiautomationvault.com/ * Call the AI Agent Demo - +1 615-610-0721 Timestamps * 00:00 - The "too many leads" problem marketers face * 01:00 - Why AI sales agents are the solution * 02:30 - What AI sales agents can do (and what they can't) * 04:00 - Real-world use case: A chiropractor example * 05:00 - Capabilities: Booking, qualifying, texting, workflows * 08:00 - Live demo of Dan's AI sales agent in action * 10:00 - How to easily set one up using High Level * 11:30 - How to train your AI agent with FAQs and knowledge base * 12:30 - Why every marketer should be testing this NOW

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez dives headfirst into the whirlwind of reactions surrounding ChatGPT-5. With some marketers thrilled and others furious, Dan cuts through the hype to offer a grounded take on what's really happening with this major AI update. He explains why GPT-5 is a massive leap forward, how OpenAI's strategy democratizes access to advanced AI, and what practical steps you can take as a marketer to get the most from this new model. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all in one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned * Full Guide On Customizing ChatGPT: https://www.youtube.com/watch?v=D-n0IuKpo6A * Giovanni Beggiato's OpenAI Agent Guide Slide Deck — https://www.linkedin.com/feed/update/urn:li:activity:7360626057139433472/ * Nicole Leffer's Prompt Strategy — https://www.linkedin.com/posts/nicoleleffer_if-you-use-chatgpt-it-is-gold-to-understand-activity-7360804026424147968-krdW?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA * InstaPost GPT for LinkedIn Content — https://go.danchez.com/instapost Timestamps * 00:00 – The polarizing reaction to ChatGPT-5 * 01:30 – Results from Dan's LinkedIn poll * 03:00 – Why OpenAI hyped GPT-5 (and what actually changed) * 05:00 – The real power of GPT-5: better access, streamlined experience * 06:30 – Personality backlash: users missing old affirming behavior * 09:00 – The importance of AI pushing back, not affirming everything * 11:00 – Bugs, glitches, and rollout pains * 13:00 – OpenAI's response and fixes * 15:00 – How to organize your ChatGPT account for best results * 18:00 – Context Engineering: give it the right data, not all the data * 20:00 – Tuning how much GPT-5 "thinks" with reasoning prompts * 22:00 – Beginner guide to AI agents and why they matter now

Join me at the Solo: Scaled live event at: https://soloscaled.com/event In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez shares an exciting personal update about the future of the show and his latest ventures. He reflects on the journey of AI Driven Marketer, announces his part-time shift at Social Media Examiner, and reveals three major projects: a new YouTube series called AI Explored, a podcast automation tool called Smack.fm, and a hybrid podcast agency and coaching program called SoloScaled. These initiatives are designed to help marketers, solopreneurs, and consultants harness AI for content creation, lead generation, and business growth — all while maintaining consistency without burnout. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * AI Explored YouTube Series: https://www.youtube.com/watch?v=rIglN6SkRDM&list=PLITe1ltD-mS213yIHUe96UA9D6cJYX_ZT * Smack.fm - https://smack.fm/ * Solo: Scaled live event - https://soloscaled.com/event Timestamps * 00:00 – Reflecting on the AI-Driven Marketer journey and audience growth * 01:47 – Joining Social Media Examiner as Senior AI Marketing Strategist * 02:36 – Launch of AI Explored YouTube series with Social Media Examiner * 03:53 – Shifting to part-time at Social Media Examiner to focus on personal ventures * 04:14 – Introducing Smack.fm: AI-powered podcast content distribution tool * 07:26 – Lessons from building SaaS and plans for Smack.fm beta launch * 07:53 – Launching SoloScaled: hybrid podcast agency and coaching program * 10:20 – How SoloScaled helps solopreneurs overcome feast-and-famine cycles * 11:08 – Co-founding with Ken Ferrer and details on the live event launch * 12:23 – The evolving agency model and future of founder-led content marketing * 13:47 – Closing thoughts on AI's role in transforming marketing

Get your free 30 day trial of High Level: https://danchez.com/highlevel/  [https://danchez.com/highlevel/%C2%A0] In this AI marketing podcast episode, Dan Sanchez and his brother Travis Sanchez unpack the much-anticipated release of ChatGPT 5 — separating the real value from the hype. They share first impressions, discuss how different types of users will experience the upgrade, and explain why this release is more about accessibility than flashy new features. The conversation also covers OpenAI's first open weights model and its implications for marketers working with proprietary data, plus an exploration of AI-generated ads and the ethical debates they spark. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * Video Ad on LinkedIn: https://www.linkedin.com/feed/update/urn:li:activity:7358142219003858944/?updateEntityUrn=urn%3Ali%3Afs_updateV2%3A%28urn%3Ali%3Aactivity%3A7358142219003858944%2CFEED_DETAIL%2CEMPTY%2CDEFAULT%2Cfalse%29 Timestamps * 00:01 – First impressions of ChatGPT 5 and how it compares to previous versions * 03:53 – How beginners, intermediate users, and pros will experience the update differently * 06:05 – Missing features and what OpenAI didn't release with ChatGPT 5 * 10:06 – Model selection changes and the shift to "thinking" mode * 10:56 – Why this release focuses on accessibility and mass adoption * 16:21 – OpenAI's first open weights model and its potential for marketers * 18:35 – Benefits and limitations of running local AI models * 21:03 – High Level's value for agencies and marketers * 22:42 – Everyday AI: How Dan and Travis used AI this week * 26:37 – Viral AI-generated ad and public backlash over authenticity * 33:14 – Ethical considerations for AI in advertising * 34:43 – Closing thoughts on marketing ethics and AI

In this AI marketing podcast episode, Dan Sanchez dives into a highly curated list of AI books every marketer should know. Rather than just follow trends on social media or binge-watch YouTube explainers, Dan shares why books remain the most powerful medium for deep learning on AI. He breaks down his top three must-reads for different stages of the AI journey—beginner, practitioner, and advanced leader—and gives bonus recommendations and a few titles to avoid. Whether you're just wrapping your head around AI or you're ready to implement advanced strategies, this episode is your ultimate AI reading guide. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * Co-Intelligence by Ethan Mollick - https://amzn.to/3HcV75s * AI Human Fusion by Leanne Shelton - https://amzn.to/45Fiwpi * The AI-Driven Leader by Geoff Woods - https://amzn.to/45L5XrJ * Empire of AI by Karen Hao - https://amzn.to/47oUkJ4 * Elon Musk by Walter Isaacson - https://amzn.to/458HKMI  [https://amzn.to/458HKMI%C2%A0] Timestamps * 00:00 - Why books still matter for mastering AI * 01:30 - Dan's book preview-review system for getting the most out of reading * 03:30 - Book #1: Co-Intelligence by Ethan Mollick (best intro book) * 05:00 - Book #2: AI Human Fusion by Leanne Shelton (best for practitioners) * 06:15 - Book #3: The AI-Driven Leader by Jeff Woods (top pick for leaders) * 08:00 - Bonus biographies and big-picture books: OpenAI, Elon Musk, Nvidia * 11:00 - Books that didn't make the cut (and why you can skip them) * 13:00 - Upcoming reads on Dan's radar * 14:00 - How to suggest books or send yours to Dan directly Would you like me to move on to the next step and write 10 title options for this episode?

Get your 1-month trial of High Level - https://danchez.com/highlevel In this  AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez dives deep into the newly released ChatGPT agents and how marketers can actually make them useful today. While many early users find the agents unreliable, Dan shares three specific tips to make them work more consistently in real-world marketing workflows. From SOPs and login best practices to using agents to trigger automations, he breaks down how to go from hype to helpful. He also covers ChatGPT's new study mode, a privacy warning about shared chats being indexed by Google, and explores the creative potential of AI-generated video ads. My Favorite AI Tools * Tella - https://danchez.com/tella * High Level - https://danchez.com/highlevel * Zencastr - https://danchez.com/podtools * n8n - https://danchez.com/n8n Resources Mentioned * Simon Sinek on Diary of a CEO Podcast - https://www.youtube.com/watch?v=I3WUiD8HYn8 * LinkedIn Poll on AI guiding crucial conversations - https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7353015750447489025-aEie?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MA [https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7353015750447489025-aEie?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA]TQbXLntrfkInA * Google Veo 3 - https://deepmind.google/models/veo/ * Viral Ikea ad - https://x.com/Salmaaboukarr/status/1946530149299634618 Timestamps * 00:00 - ChatGPT Agents Are Here: First impressions and skepticism * 01:16 - What AI agents really are and why they underperform * 03:18 - Tip #1: Use step-by-step SOPs to guide agents effectively * 06:24 - Tip #2: Login credentials and how to safely give agents access * 09:22 - Tip #3: Bypass limitations using automation triggers via form fills * 10:43 - Shared ChatGPT links are now indexed by Google (privacy alert) * 12:13 - New ChatGPT Study Mode and how it helps with mastery * 16:13 - Poll: Is using ChatGPT for hard conversations inauthentic? * 21:29 - Viral AI Ad of the Week: Ikea explosion box made with VO3

In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez joins Mike Montague on the Human First AI Marketing Podcast for a high-energy, insightful conversation about how AI is redefining what's possible for marketers in 2025. Dan shares his personal journey from burnout to breakthrough by embracing AI tools, and he unpacks practical frameworks, advanced prompting strategies, and the future of automation for small marketing teams. The episode is a deep dive into how marketers can do more with less—without sacrificing creativity or humanity. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all in one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned * Element451 CRM - https://element451.com [https://element451.com/] * Animatrix (Matrix prequel short films) - https://www.imdb.com/title/tt0328832/ * "Your Music and People" by Derek Sivers - https://sive.rs/ym * Avenue9 AI Marketing Services - https://avenue9.com [https://avenue9.com/] * Dan's AI Fundamentals Course - https://danchez.com/courses Timestamps * [00:00] Introduction and the state of AI adoption in marketing * [02:24] Why AI is more than just efficiency—it's innovation * [04:58] Dan's turning point: financial struggle and an AI awakening * [07:46] The lack of good AI education resources and how Dan filled the gap * [10:05] Advanced prompting strategies: chain prompting and edits * [12:57] AI-generated images and the thumbnail dilemma * [15:36] Is AI the considerate choice for customer service? * [19:30] Human vs AI in support: What's actually more helpful? * [25:29] What marketers are missing: Thinking in systems * [29:02] The value of custom GPTs and automation in your workflow * [30:38] Children's books, personal branding, and AI as a creative tool * [31:30] Utopia or Matrix: Predictions for AI and human behavior G816nkWtdgFOeFsDOKc4

Watch: How to Be the Marketer AI Can't Replace: https://danchez.com/marketers-this-is-how-you-dont-get-replaced-by-ai-human-edge-framework/ In this AI marketing podcast [https://danchez.com/ai-marketing-podcast/] episode, Dan Sanchez interviews 18-year-old AI prodigy Gray Mitchell, a young entrepreneur who's already building advanced AI systems that rival those of veteran marketers. Gray shares his journey from launching a dropshipping business at 15 to founding a cold email agency and now leading an AI implementation firm. His story is packed with hustle, technical deep dives, and tactical insights that show exactly how AI can revolutionize marketing through personalized outreach, content automation, SEO, and ad creation. My Favorite AI Tools * Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella * High Level (My all in one marketing platform) - https://danchez.com/highlevel * Zencastr (Best AI podcast tool) - https://danchez.com/podtools * n8n (my favorite AI automation tool) - https://danchez.com/n8n Resources Mentioned * Gray's LinkedIn Profile - https://www.linkedin.com/in/realgraymitchell/ * Igress (Gray's AI implementation agency) - https://igris.com [https://igris.com/] * Clay (AI contact enrichment tool) - https://www.clay.com [https://www.clay.com/] Timestamps * 00:01:00 - Why Dan believes AI mastery is a marketer's survival skill * 00:02:00 - Introducing Gray Mitchell: the teen AI prodigy * 00:03:30 - Gray's entrepreneurial beginnings: TikTok dropshipping at 15 * 00:08:00 - Transitioning from D2C to B2B cold outreach * 00:13:00 - Discovering AI and the early days of ChatGPT * 00:16:30 - Scaling a cold email agency with AI automation * 00:23:00 - Pivoting to a full-blown AI implementation agency * 00:29:00 - Gray's learning process: n8n, YouTube, and hundreds of hours of study * 00:35:00 - Automation vs agents: how Gray frames AI systems * 00:46:00 - Real client results: AI SEO, ad creation systems, and more * 00:55:00 - Custom tools vs SaaS: the future of AI marketing implementation * 01:00:00 - Final thoughts on where AI in business is heading