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AI That Means Business
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AI That Means Business

Author: The Wall Street Journal

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What’s next for artificial intelligence? And how are companies putting it to work in the here and now? Join Google experts for a deep dive into the technology that’s changing the world of business—and pretty much everything else.

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In a conversation recorded at the 2024 Cannes Lions International Festival of Creativity, Google leaders Alison Wagonfeld and Marie Gulin-Merle discuss artificial intelligence’s potential to transform marketing, and share their top tips for how businesses can start putting the technology to work.
We all know there’s a lot of hype around AI. But there’s a good reason for that—in business and beyond, it’s poised to be the most transformational technology of our time. The information contained in this podcast is for informational purposes only. Custom Content from WSJ is a unit of The Wall Street Journal Advertising department. The Wall Street Journal News organization was not involved in the creation of this content.