DiscoverAd-Tech for Beginners
Ad-Tech for Beginners

Ad-Tech for Beginners

Author: Kritter Software Technology

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This podcast course by Kritter Software Technology is intended for everyone who would like to learn about technology's impact on digital advertising. The course attempts to breakdown advertising concepts and jargon into the simplest terms. It starts from the very basics and progresses through multiple topics popular in the digital advertising industry as we know it today.
3 Episodes
In this lesson, Bhavya covers what targeting is, why it is useful, and how it works. We're always open to your feedback, queries and suggestions for topics you'd like us to cover! Email us at or find us on Twitter @tweetingkritter. You can also check us out at!
Bhavya and guest speaker Manavi Singh talk about the major participants in the ad-tech space and how they interact with one another.
In the debut of Ad-tech for Beginners, Bhavya walks through the evolution of advertising and the purpose behind the existence of ad-tech.
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