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Agency Giants

Author: Jordan Platten

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Welcome to Agency Giants, the podcast that delves into the minds of the world's top 1% agency owners. Join us as we explore the secrets behind their remarkable success and gain invaluable insights from their unique journeys.

Hosted by Jordan Platten, an industry-leading UK Youtuber and agency owner who has generated over $100 million in return on investment for a diverse variety of brands around the globe.

Each episode of the podcast features in-depth conversations with visionary agency owners who have achieved unparalleled heights in their respective fields. From digital marketing to advertising, branding to PR, we cover a diverse range of agency specialties, ensuring a wealth of knowledge and inspiration for all listeners.


Through engaging discussions, we uncover the strategies, philosophies, and innovative approaches that set these exceptional entrepreneurs apart. How did they overcome obstacles and build their agencies from the ground up? What bold decisions propelled their growth? What lessons did they learn along the way? Find out as we delve into their triumphs, failures, and everything in between.


The Agency Giants podcast goes beyond surface-level success stories. We explore the nuances of scaling agencies, managing teams, nurturing client relationships, and staying ahead of industry trends. Whether you're an aspiring agency owner, a seasoned professional seeking fresh perspectives, or simply curious about the inner workings of top-performing agencies, this podcast offers the actionable insights you crave.


Join us on this captivating journey as we unlock the strategies that drive the world's most successful agencies. Discover firsthand how these extraordinary leaders are shaping the future of the industry and learn how you can apply their wisdom to your own entrepreneurial endeavors.


If you're ready to challenge the status quo and gain a competitive edge in the world of agencies, subscribe to Agency Giants and prepare to be inspired. Get ready to unleash your potential, elevate your business acumen, and unlock the secrets to agency success with the remarkable individuals who are reshaping the industry, one groundbreaking idea at a time.


So, whether you're commuting, working out, or enjoying a moment of quiet reflection, tune in to Agency Giants and immerse yourself in the captivating stories of those who have conquered the world of agencies and are ready to share their invaluable insights with you.

26 Episodes
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Send us a text The Agency Giants Podcast - Episode 25 (Jack McLaren) __________________________________________ You’d think billion-dollar brands would always choose the biggest agencies... But they’re not! Jack McLaren left Jellyfish & Dentsu, two of the world's largest marketing agencies, to start PATTRNS. A lean 40-person agency that’s now working with JD Sports & Gorilla Glue In this week’s episode of Agency Giants, we break down why big brands are switching to smaller boutiqu...
Send us a text The Agency Giants Podcast - Episode 24 (Lucy Jameson) __________________________________________ Our latest guest on Agency Giants is Lucy Jameson, who walked away from leading Grey London to start Uncommon in 2017. Now they're working with British Airways, Google, ITV, & BT across their London, New York, & Stockholm studios. This is a masterclass in building brands that matter, not just campaigns that convert. Lucy's LinkedIn: https://www.linkedin.com/in/lucy-jameso...
Send us a text The Agency Giants Podcast - Episode 23 (Loukas Hambi & Olly Hudson) __________________________________________ Meta just certified them as the UK's leading DTC agency 🚀 But how did Loukas & Olly build a 7-figure agency group with nearly 100 team members in just 7 years? In this episode, you'll discover: • The content flywheel that makes them the UK’s most in-demand DTC agency. • The biggest mistake they made after merging, & how they’d do it differently. • Why ...
Send us a text The Agency Giants Podcast - Episode 22 (Lara Acosta) __________________________________________ From failing forwards, to building a 360K+ follower brand & turning it into a $1M+ business. In this week’s episode, Lara reveals: • Why “weaponized incompetence” is her secret weapon for growth (& why most overthink it) • The exact LinkedIn content that changed her life & business • How she turned her first viral LinkedIn post into an $80K cohort launch while still a...
Send us a text The Agency Giants Podcast - Episode 21 (James Vogle) __________________________________________ From selling fitness programmes to running a $150k/Month agency working with some of the world's biggest fitness influencers. James's journey is anything but typical. In this episode, he reveals the strategic pivots that transformed his business & why he deliberately downsized his team to become more profitable than ever. James's IG: https://www.instagram.com/jamesvogle/?hl=en ...
Send us a text The Agency Giants Podcast - Episode 20 (James Matthewman) __________________________________________ From uni dropout to 100+ employees, to now building a multi-agency empire 🚀 In today's Agency Giants episode, James Matthewman from Underground Ecom just dropped the blueprint, most agencies will never hear! James's LinkedIn: https://www.linkedin.com/in/james-matthewman-68262b153/ Underground Ecom: https://www.undergroundecom.com/ Supergroup: https://super.group/ _____________...
Send us a text The Agency Giants Podcast - Episode 19 (Alisha Conlin-hurd) __________________________________________ If you're still waiting to feel "ready" before going all in... You want to hear from Alisha. She went from $0 to $500K in just 8 months, without a team, a website, or even a company name. In this week’s episode of Agency Giants, we break down how she did it. Alisha's YouTube: https://www.youtube.com/c/AlishaConlinHurd Alisha's Agency: https://www.persuasi...
Send us a text The Agency Giants Podcast - Episode 18 (Darren Lee) __________________________________________ This week on Agency Giants, we are joined by Darren Lee, founder of Voics, a podcast production agency. Darren breaks down exactly how fear became his catalyst for success, his brutal £100k rev-share lesson, and why his relentless work ethic in Bali puts most entrepreneurs to shame. If you're serious about scaling your agency, this episode will change how you think about growth, tea...
Send us a text The Agency Giants Podcast - Episode 17 (Luke Cope) __________________________________________ This week on Agency Giants, we are joined by Luke Cope, Co-founder of Digital PR Agency, Bottled Imagination. Luke breaks down exactly how Bottle Imagination differentiates from traditional PR agencies, their creative ideation process, and why building trust beats flashy presentations every time. What you'll discover: • How they hit £30K revenue in their FIRST month without even ann...
Send us a text The Agency Giants Podcast - Episode 16 (Jack & Zoë Shepherd) __________________________________________ On this episode of Agency Giants, I sit down with Zoë & Jack Shepherd, The husband-wife duo who built a global social media agency powerhouse from scratch. In 2024, they generated more than $6.5 million in annual revenue... Recently named in Forbes 30 Under 30, Zoë and Jack share the exact strategies that helped them scale their agency in under 6 years. Zoë's Link...
Send us a text The Agency Giants Podcast - Episode 15 (Tom Jauncey) __________________________________________ Tom started his agency at 17 with zero business experience. Now he runs a multi-service team of 25, working with huge clients from Amazon to the European Commission. Against popular advice to niche down, Tom built a successful agency by doing the opposite. His full-service approach spans SEO, PPC, web development, digital PR and more - maintaining high profit margins across divers...
Send us a text The Agency Giants Podcast - Episode 14 (Wickus & Jandre) __________________________________________ Ever wonder how successful agency owners evolve from charging small monthly fees to signing large equity deals with their clients? In this episode of Agency Giants, I sit down with Jandre & Wickus from V8 Media who reveal how they built a $1M/mo agency over the last 7 years. With their agency experience, they're now landing 50% equity deals in multiple brands doing 8 fi...
Send us a text The Agency Giants Podcast - Episode 13 (Joe Hides) __________________________________________ This week on the Agency Giants Podcast, Jordan Platten is joined by his Affluent.co agency co-founder, Joe Hides. In this raw conversation, Joe reveals why he bought out Jordan's majority stake in their multi-7 figure agency. From professional GB skier to agency leader, discover Joe's unlikely journey & the strategies that transformed their business. Learn the shift that took th...
Send us a text The Agency Giants Podcast - Episode 12 (Oliver Kenyon) __________________________________________ This week on the Agency Giants Podcast, we sit down with Oliver Kenyon, the visionary behind ConversionWise. ConversionWise is an industry-leading CRO agency that’s served over 3,500 customers, including celebrities like Lionel Messi and Kim Kardashian. In this episode, you'll discover: • Top CRO techniques that skyrocket conversions. • Leadership and team management lessons from...
Send us a text The Agency Giants Podcast - Episode 11 (Paul Kennedy) __________________________________________ We’re kicking off the year with a huge new episode of Agency Giants! In this episode of Agency Giants, Paul breaks down how he went from turning £800 into a six-figure per month agency to managing million-pound campaigns for world-famous clients like Tyson Fury & Floyd Mayweather. Paul's Instagram: https://www.instagram.com/paul.belfast/ Life Like Media: https://www.lifelike.m...
Send us a text The Agency Giants Podcast - Episode 10 (Joe Podmore) __________________________________________ Meet Joe Podmore, the driving force behind Leadly, a boutique lead generation agency specializing in automotive finance. In this episode of Agency Giants, Joe takes us through his incredible journey: • Starting out as a freelancer and scaling to a $10M+ business • How he built a high-performing team and doubled revenue in just one year • His secrets to choosing the right niche, pric...
Send us a text The Agency Giants Podcast - Episode 9 (Jon Harrison) __________________________________________ Running an agency isn’t for the faint of heart. But imagine doing it for 20+ years AND pulling in $3M annually... That’s exactly what Jon Harrison, co-founder of One Black Bear, has achieved! If you’re ready to level up your agency game and learn from someone who’s been in the trenches for over two decades, this episode is for you. Jon's LinkedIn: https://www.linkedin.com/in/mill...
Send us a text The Agency Giants Podcast - Episode 8 (Tom Breeze) __________________________________________ Ever wondered how some brands seem to scale effortlessly using YouTube ads? Meet Tom Breeze, CEO of Viewability, who's managed daily ad spends of up to $140,000 for single clients! In this episode of Agency Giants, Tom shares his journey from helping people overcome public speaking fears to building a powerhouse agency driving millions in ad revenue. Tom's LinkedIn: https://www.link...
Send us a text The Agency Giants Podcast - Episode 7 (Alexis Pratsides) __________________________________________ This week on the Agency Giants Podcast, we explore the journey of Alexis Pratsides, the founder of MintTwist & now the Global Head of Digital at Finn Partners. With over 25 years of experience in the field of digital marketing. Alexis has worked with major brands like Dell, Apple, Microsoft, Coca-Cola, BT, VW, Jack Daniels, and Disney. In 2021 Alexis's agency MintTwist was ...
Send us a text The Agency Giants Podcast - Episode 6 (Daniel Watts) __________________________________________ This week on the Agency Giants Podcast, we explore the journey of Daniel Watts, who co-founded BARK.London in 2019. Fast forward to 2024, Bark was named Performance Marketing Agency of the year at the UK Enterprise Awards! A stand-out of defining moments in Daniel's performance marketing career involved helping take a DTC e-commerce business from £0 to £25m in annual sales in under...
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