Claim OwnershipArchitect's Garden Podcast
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Description
The Architect’s Garden podcast is an unbiased, uncensored, marketing technology podcast that dives deep into the underlying theories and strategies in technology.
Hosts: Kristen Malkovich and Grant Grigorian.
Octopuses create dens for their safe havens, where they rest in between their hunts. Their ability to camouflage themselves allows them to hide in plain sight, while collecting items from the sea floor to decorate their garden. Octopuses live an average of 3-5 years, believed to be shortened by their high-intelligence brains.
The Architect’s Garden is similarly a place where marketing technologists commune over data systems that are always out of sight. As octopuses have 8 legs, marketing technologists are able to multi-task systems, data structures, business process, communications and branding, all with a cup of coffee in their hand. Due to the fast-paced nature of technology, their career focus can be similarly short–always riding the next wave.
Hosts: Kristen Malkovich and Grant Grigorian.
Octopuses create dens for their safe havens, where they rest in between their hunts. Their ability to camouflage themselves allows them to hide in plain sight, while collecting items from the sea floor to decorate their garden. Octopuses live an average of 3-5 years, believed to be shortened by their high-intelligence brains.
The Architect’s Garden is similarly a place where marketing technologists commune over data systems that are always out of sight. As octopuses have 8 legs, marketing technologists are able to multi-task systems, data structures, business process, communications and branding, all with a cup of coffee in their hand. Due to the fast-paced nature of technology, their career focus can be similarly short–always riding the next wave.
4 Episodes
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This week our podcast guest is Dave Rigotti, VP of Marketing at Bizible. We're also joined by two guests who've both been on this podcast before: Kait Stich and Glen Lipka.
We discuss:
- Marketing Ops industry and trends.
- How being metrics driven is changing marketing.
- Why you should join marketingops.com
As always, hosted by Kristen Malkovich and Grant Grigorian.
This week our podcast guest is Megan Goetsch, Vice President, Revenue Operations at JW Player.
We discuss:
- How Meg got started with rev ops.
- What is RevOps?
- Differences between marketing ops and sales ops.
- Encouraging more women to be in tech.
As always, hosted by Kristen Malkovich and Grant Grigorian.
This week our guest is Josh Hill, Director of Lead Lifecycle Management at RingCentral.
We discuss:
- How Josh got started with Marketo
- Building a personal brand with content marketing
- Why at the end of the day it's not about the marketing tools.
- What's next in marketing technology and automation.
As always, hosted by Kristen Malkovich and Grant Grigorian.
This week our guest is Maria Stopak, Go-to-Market Decision Support Team Lead and Architect at New Relic.
We discuss:
- Mathematical approach to making sense of marketing data
- Supporting marketing decisions with data and analysis
- RevOps
- Marketing Attribution Analysis
As always, hosted by Kristen Malkovich and Grant Grigorian.
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