Asphalt Life Podcast

In this episode, Derik Kline, CEO of HailTrace, shares his story — which includes getting hooked on The Weather Channel at the age of 5 and becoming a storm chaser at the age of 16 — with Tiara and Josh Eaker, national contractor program manager for Atlas. Derik also explains the inspiration behind starting his company and describes some of the cool features of his new, custom-made hailstorm tracking/research truck. For more information about HailTrace and its data-based 2021 forecast, check out the AtlasPRO+™ Webinar we did with Derik earlier this year: https://asphaltlife.atlasroofing.com/article/hailtrace-2021-forecast   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing   Episode guests: Derik Kline, CEO of HailTrace Josh Eaker, national contractor program manager for Atlas Roofing (Florida/Southern ProForce team)

The 2020 quarantine forced us to get creative when it came to staying connected to our contractors, sales reps and partners. To that end, we launched "Pro Talk with Stan" — a weekly video series on Facebook Live, which we also decided to share via The Asphalt Life Podcast.   In this episode, Stan was joined by Robby Boyd from Ben Hill Renovations, as well as Kevin and Marina Schultz from Safeguard Construction Company.   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Stan Bastek, vice president of sales and marketing for Atlas Roofing   Episode guests: Robby Boyd, manager of Ben Hill Renovations (Douglasville, GA) Brinson Jones, territory sales rep for Atlas Roofing (Greater Atlanta area) Kevin Schultz, owner of Safeguard Construction Company (Aurora, IL) Marina Schultz, office assistant for Safeguard Construction Company (Aurora, IL) AJ Nickol, territory sales rep for Atlas Roofing (Chicago area)

Stan sits down for an exclusive interview with Reid Ribble, CEO of the National Roofing Contractors Association, who discusses his time working as a roofing contractor in Wisconsin, serving as a U.S. congressman and leading the NRCA.   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Stan Bastek, vice president of sales and marketing for Atlas Roofing   Episode guest: Reid Ribble, CEO of the NRCA

Scott Waldman of R&B Roofing and Remodeling joins Tiara for this episode in which the pair discusses customer financing options. Scott covers the pros and cons of the five financing programs his company offers, as well as the good, the bad and the ugly of its marketing efforts. Plus, he shares some big news about the future of R&B Roofing and Remodeling. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing Episode guest: Scott Waldman, general manager at R&B Roofing and Remodeling (Louisville, KY)

In this special episode, Tiara welcomes her Atlas marketing teammates who share their backgrounds, upcoming projects they’re excited about and fun facts about themselves. In addition, they recap the summer of 2020 and what it’s been like living and working through COVID-19. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing Episode guests: Jeff Key, director of marketing for Atlas Roofing Rick Gelatka, director of marketing operations for Atlas Roofing Lauren Carlson, marketing and communications manager for Atlas Roofing Claudette Marchena, marketing coordinator for Atlas Roofing

In this episode, Stan and Tiara talk to a couple of people who help protect more than just the roofs in their communities. Kendall Dykes, owner of D6 Roofing Co., and Samantha Stratman, territory sales rep for Atlas, also work as firefighters. Hear why they chose to volunteer as first responders. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode hosts: Stan Bastek, vice president of sales and marketing for Atlas Roofing Tiara Searcy, content and digital marketing manager for Atlas Roofing Episode guests: Kendall Dykes, owner of D6 Roofing Co. (Tulsa, OK) Samantha Stratman, territory sales rep for Atlas Roofing (Des Moines, IA)  

What the heck is supplementing? John Dye, founder of Art of the Supplement and director of marketing for Balance Claims, explains in this episode! The No. 1 golden rule in construction (don’t leave details off estimates) is being broken way more than it should. John details why this happens and how to avoid it. Then he shares his list of essentials for supplementing. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing Episode guest: John Dye, discovered the true meaning of hard work john.dye@balancedclaims.com 317.593.5703 (office) 812.361.6383 (cell) Balance Claims: https://balanceclaims.com/ Art of the Supplement: https://www.artofthesupplement.com/ https://www.facebook.com/ArtoftheSupplement/ https://www.youtube.com/artofthesupplement  

In this episode, Stan catches up with Derik Kline, CEO of Hail Trace, who explains how his weather-consulting company calculates its annual hail predictions. He also describes meteorology conferences around the world and how hail maps could help foreign markets such as Canada and Australia. And he passionately describes some of his favorite storm-chasing moments. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode host: Stan Bastek, vice president of sales and marketing for Atlas Roofing Episode guest: Derik Kline, self-proclaimed weather nerd Hail Trace: https://hailtrace.com/ CompanyCam: https://companycam.com/ The Catalyst Group: https://thecatalystgroup.co/

In this episode, Stan chats with Michael Gogan, product specialist for CompanyCam, a photo documentation app for contractors. The two sat down together at Topgolf in Atlanta during one of this year’s Highway to Hail events. Michael tells Stan how CompanyCam and Hail Trace came together to create the 10-city tour. He explains the ways the app helps contractors document jobs more efficiently. And he shares that CompanyCam is launching a new video feature (in beta) and will also offer improved reports by the end of 2020. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode host: Stan Bastek, national sales director for Atlas Roofing Episode guest: Michael Gogan, master convincer CompanyCam: https://companycam.com/ Hail Trace: https://hailtrace.com/ The Catalyst Group: https://thecatalystgroup.co/

Because we want to stay connected to our contractors, sales reps and partners during COVID-19, we created Pro Talk with Stan — a weekly video series on Facebook Live. In this episode, Stan chats with Joe McDevitt, Tyson Smith and Scott Karas, followed by special guest Mike Holmes Jr. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode hosts: Stan Bastek, vice president of sales and marketing for Atlas Roofing Episode guests: Joe McDevitt, owner of Black & White Roofing (Lake Ozark, MO) Tyson Smith, project manager for Black & White Roofing (Lake Ozark, MO) Scott Karas, sales rep for Atlas Roofing (Eastern Missouri and Southern Illinois) Mike Holmes Jr., professional contractor and TV host for HGTV and DIY Network

To help us stay connected during COVID-19, we started Pro Talk with Stan — a weekly Facebook Live series. In this episode, Stan is joined by brothers Ryan and Joe Knippel, and then he catches up with Angel Rios and A.J. Nickol. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode hosts: Stan Bastek, vice president of sales and marketing for Atlas Roofing Episode guests: Ryan Knippel, territory sales rep for Atlas Roofing (Dallas/Fort Worth and West Texas) Joe Knippel, regional sales manager for Gulfeagle Supply (Tallahassee, FL) Angel Rios, vice president of production for Ranger Exteriors (Naperville, IL) A.J. Nickol, territory sales rep for Atlas Roofing (Chicago area)

In this episode, Tiara and Alex talk to Atlas sales rep Brad Bellamy, who explains some ways you can expand your network of contacts and grow your business in 2020. Did you know that only 17% of homeowners make purchase decisions based on price? Learn strategic ways to set your business apart, how to use sales empowerment, best practices for using sales tools and many more helpful tips to help you win more — and potentially better — jobs this year. Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing Episode hosts: Tiara Searcy, content and digital marketing manager for Atlas Roofing. Alex Dale, regional sales manager for Atlas Roofing Episode guest: Brad Bellamy, territory sales rep for Atlas Roofing (San Antonio) bbellamy@atlasroofing.com 210.834.8976

In this episode, Tiara and Alex Dale, regional sales manager for Atlas Roofing, discuss their busy Live, Roof, Play lifestyles. Alex explains his definition of success — “the constant chase of your potential true self” — and shares how podcasts fit into his continuing personal and professional growth. He also provides his recommendations for some of the best podcasts roofing contractors should be listening to (see URLs/links below).   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing   Episode guest: Alex Dale, living the dream (also good at rolling sideways down a hill)   Recommended podcasts: The Roofer Show https://theroofershow.com/   The Start-Build Grow Show https://www.theroofingacademy.com/podcast/ http://startbuildgrowshow.libsyn.com/ep-73-live-roof-play-atlas-roofing   The Contractor Fight https://thecontractorfight.com/blog-2/ https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw   Contractor Radio https://www.contractorcoachpro.com/podcast/ https://www.facebook.com/contractorcoachpro/   The Art of the Supplement https://www.artofthesupplement.com/   The D2D Podcast https://thed2dexperts.com/category/d2d-experts-podcast/   The EntreLeadership Podcast https://www.entreleadership.com/blog/podcast   How I Built This https://www.npr.org/podcasts/510313/how-i-built-this   Masters of Scale https://mastersofscale.com/   Valuetainment Podcast https://www.patrickbetdavid.com/valuetainment-podcast/   The Salesman Podcast https://www.salesman.org/category/podcast/   Sales Influence – Why People Buy! https://salesinfluence.libsyn.com/   In the Arena https://thesalesblog.com/category/in-the-arena-podcast/   Atlas events: https://www.atlasroofing.com/events  

In this episode, Troy Clymer, COO/CFO of Balance Claims, joins Tiara in the Atlas Lodge at the 2020 International Roofing Expo (IRE) in Dallas, TX. The two discuss their families and how they find balance (no pun intended!) in the Live, Roof, Play lifestyle.   Troy explains how he met his business partners and formed their company, which provides high-quality professional administrative services to help contractors manage insurance claims. He talks about how Balance Claims is growing a customer-service-forward business and the importance of building relationships. And he covers the top three things contractors should know when processing claims.   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing   Episode guest: Troy Clymer, learning how to be a husband   Balance Claims: https://balanceclaims.com/ 888.618.0367 success@balancedclaims.com   Art of the Supplement: https://www.artofthesupplement.com/

Is your business ready for storm season? Jumpstart the year by attending CompanyCam’s Highway to Hail roadshow and network with roofing industry experts who can help your company weather Mother Nature’s worst.   In this episode, Tiara Searcy, content and digital marketing manager for Atlas Roofing, sits down with Laura Nelson, vice president of marketing for Signpost, and Tim Conley, chief marketing officer for Contractor Dynamics. All three are panelists at this year’s event, where they address topics such as establishing and differentiating your brand, hyperlocal targeting and reviews, referrals and re-marketing.   Sponsored by Hail Trace, Atlas Roofing and Beacon Roofing Supply, Highway to Hail 2020 runs from Jan. 20 to March 10 and includes stops in 10 cities. For tour dates and more information, visit https://companycam.com/highway-to-hail-2020.   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode host: Tiara Searcy, content and digital marketing manager for Atlas Roofing   Episode guests: Laura Nelson, does give a damn about a bad [brand] reputation Tim Conley, won’t back down [from marketing]   Discussion topics: (0:38) Introductions (4:27) Building a marketing foundation — strategies + implementation (9:18) Brand reputation (12:14) Reward programs (13:25) Keys to success