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Behind the ‘Gram

Author: Kayleigh Ingham

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Kayleigh (a.k.a The Content Muse) talks to small business owners to discuss their relationship with social media. Is it a necessary evil? An indispensable tool? Or something in between?
9 Episodes
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Episode 9 - Sioda

Episode 9 - Sioda

2021-10-1334:37

Today I am talking to Naomi Ross and Alex McKenna about their clothing rental business, Sioda (pronounced She-da). You can check out their beautiful clothes on their website or on Instagram. Enjoy!
Chatting with Jo from the Mad and Sad Club on this week's episode all about setting boundaries and how to protect your mental health in the workplace. I thoroughly enjoyed our chat and I hope you do too. If you want to follow Jo (which you absolutely should), you can find her on Instagram. If you want to get in touch with me, you can find me on Instagram or email me on kayleigh@thecontentmuse.co.uk
Episode 7 - Thankfifi

Episode 7 - Thankfifi

2021-08-3029:54

In this episode, I am chatting to Wendy Gilmour, whose lifestyle blog Thankfifi turns 10 this month! We talk about working with brands, using Instagram in tandem with your own blog and the connotations of the word 'influencer'. You can find Wendy on Instagram (@thankfifi) and on her website (thankififi.com) If you want to get in touch with me, you can find me on Instagram (@thecontentmuse), on my website (thecontentmuse.co.uk) or you can email me (kayleigh@thecontentmuse.co.uk).
In this episode, I am chatting to PR guru Lucy Werner all about using Instagram for PR, creating your personal brand and why being a backing dancer is better than being the lead singer. To get in touch with me, you can find me on Instagram (@thecontentmuse) or email me (kayleigh@thecontentmuse.co.uk) You can find Lucy on Instagram (@lucywernerpr) and you can pre-order her latest book right now here.
In this episode I am talking to the wonderful Nikki McWilliams all about print media, the early days of Instagram, and cats. Nikki McWilliams: Website: www.nikkimcwilliams.com Instagram: @nikkimcwilliams Website: www.nikkissupplystore.com Instagram: @nikkissupplystore Kayleigh (aka The Content Muse) Email: kayleigh@thecontentmuse.co.uk Website: www.thecontentmuse.co.uk Instagram: @thecontentmuse
In this episode I am talking to Lorna Lyon, founder of Biz Mixer a networking group like no other. We talk about using social media to connect with others to scale and grow your business.
In this episode I am chatting to Chloe Carmichael, the powerhouse behind the hugely successful Chloe's Deal Club, the mailing list that has saved its members more than £250,000 in the last year alone (and that's just the savings that Chloe knows about!). We had a fantastic chat about the power of Stories, the importance of Reels and the benefits of influencer marketing.  You can follow Chloe on Instagram @chloesdealclub You can follow me on Instagram @thecontentmuse or check out my website www.thecontentmuse.co.uk
Welcome to Episode 2! In today's episode, I am talking to the fabulous Laura Burke (@withlaurab) all about her work supporting mental health both on a personal level, but also a business level. We chat about our favourite social media platforms, why we're not fans of Clubhouse and how mindfulness will one day change the world.
Hello and welcome to my brand new podcast, Behind the 'Gram. In this series, I want to explore the often complicated relationship between small business owners and social media (particularly Instagram). In this first episode, however, I talk about my own experiences with social media and how I came to run a small business completely revolving around Instagram. Enjoy!
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