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Welcome to Beyond The Story!
Are you tired of surface-level conversations?
Do you want to dig deeper and explore the stories behind the stories?
Then join host Sebastian Rusk on Beyond the Story, the podcast that goes beyond the headlines and explores the human experiences that shape our world.
On Beyond the Story, we have intimate conversations with thought leaders, change-makers, and innovators from all walks of life. We get to the heart of their journeys, the obstacles they faced, and the lessons they learned along the way.
So, if you're ready to be inspired, to learn from those who've gone before you, and to discover new perspectives that challenge and transform, then tune in to Beyond the Story with Sebastian Rusk, available now on all major podcast platforms.
234 Episodes
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In episode 219 of Beyond The Story, Sebastian Rusk interviews Mark Stern, the founder of Custom Box Agency, to dive deep into the world of custom box experiences. Mark shares his journey from corporate America to entrepreneurship, highlighting the pivotal moment that led him to launch his business during the COVID-19 pandemic. Join Sebastian Rusk and Mark Stern to gain valuable insights for entrepreneurs looking to enhance their customer experience and how they can elevate your business ...
In episode 218 of Beyond The Story, Sebastian Rusk interviews Cindy Azar to discuss her journey from the mortgage industry back to her passion for health and wellness. Cindy shares her story of transitioning from sales to becoming a health and life coach and yoga teacher. Join Sebastian Rusk and Cindy Azar as they dive into the importance of creating healthy habits, the challenges of making lifestyle changes, and the power of coaching in helping individuals achieve their goals.TIMESTAMPS...
In episode 217 of Beyond The Story, Sebastian Rusk interviews Holly McClain, a dedicated school counselor and life coach who works exclusively with teenagers. They discuss the importance of processing emotions, the impact of supportive relationships, and the power of validation in helping teenagers navigate their emotions and challenges. Join Sebastian Rusk and Holly McClain as they delve into the world of mental health and the transformative effects of coaching on teenagers' lives.TIMES...
In episode 216 of Beyond The Story, Sebastian Rusk interviews Brady Matthews, a fellow comedian, artist, and entrepreneur, as they discuss their journey in the world of comedy and sports. They dive into the world of stand-up comedy, the challenges comedians face, and the intersection of comedy and sports.Join Sebastian Rusk and Brady Matthews as they uncover the origins of Brady's story and his path to success in the entertainment industry.TIMESTAMPS[00:01:43] Comedic Journey and Artistic Evo...
In episode 215 of Beyond The Story, Sebastian Rusk interviews Carlos Gil, a renowned speaker and marketer, to dive into the world of podcasting and entrepreneurship. They discuss Carlos's journey in the industry, from starting a sneaker and sports card business to transitioning to a new role as a brand evangelist.Tune into the importance of feedback, the challenges of running a business, and the value of personal growth and self-reflection. TIMESTAMPS[00:03:19] Developing a Persona in Ma...
In episode 214 of Beyond The Story, Sebastian Rusk interviews Kyle Kuciemba as he shares his journey from serving in the Marine Corps to finding success in banking and finance sales. Despite facing homelessness after the housing crisis, Kyle persevered and eventually created HeyHey CRM software designed to help people maximize their time and leverage technology for business growth.Join Sebastian and Kyle Kuciemba to learn more about HeyHey CRM and how it can enhance your business's productivi...
In episode 213 of Beyond The Story, Sebastian Rusk challenges listeners to rethink their approach to podcasting and how it can radically change their lives and business. He provides valuable insights on why starting a podcast can solve social media content problems and offers practical tips on equipment, marketing, and creating engaging content.Join Sebastian as he shares his expertise and encourages listeners to step into a new version of themselves through the power of podcasting.TIMESTAMPS...
In episode 212 of Beyond The Story, Sebastian Rusk interviews Rachel Miller, a successful entrepreneur and speaker. Rachel shares insights on leveraging AI tools to streamline marketing processes and the power of podcasting for SEO growth.Join Sebastian Rusk and Rachel Miller for an insightful discussion on the power of podcasts and online visibility.TIMESTAMPS[00:01:31] The Power of Podcasting for SEO.[00:05:55] Starting a Business with Little Resources.[00:09:21] Lead Magnet Strategies.[00:...
In episode 211 of Beyond The Story, Sebastian Rusk engages in a candid and inspiring conversation with guest, Shawn Pollard, as he shares his remarkable journey of triumph over adversity, from facing personal challenges to finding success and fulfillment in his life. Shawn also offers valuable insights and practical advice for listeners looking to make positive changes in their own lives.Join Sebastian Rusk and Shawn Pollard as they discuss the power of self-discovery, the importance of authe...
In episode 210 of Beyond The Story, Sebastian Rusk welcomes Sue Mysko to share her journey from working in professional services marketing to becoming a fractional CMO. She also discusses the challenges faced by fractionals in finding leads and finding the right people to grow their businesses. Join Sebastian Rusk and Sue Mysko to learn more about what fractional positions are and how they can add value to your businessTIMESTAMPS[00:02:23] The Rise of Fractional Positions.[00:07:30] Choo...
In episode 209 of Beyond The Story, Sebastian Rusk interviews Jacob Stahler to share his own personal experiences and discusses the importance of embracing change and taking risks. From unexpected construction projects to moments of self-discovery, they take us on a journey of growth and transformation. Join Sebastian Rusk and Jacob Stahler as they dive into the world of side hustles and personal development.TIMESTAMPS[00:02:09] Mixed Martial Arts (MMA) and Business Consulting.[00:09:14]...
In episode 208 of Beyond The Story, Sebastian Rusk interviews Johnny Slicks, the founder and CEO of Johnny Slicks Inc., an American-made grooming products company. Johnny shares his inspiring journey from struggling to make ends meet and donating blood plasma to fund his business, to building a successful company that is now hitting eight figures in revenue. Tune in to hear this captivating story of grit and glory.TIMESTAMPS[00:02:01] Thinning Hair and Self-Esteem.[00:05:31] Bank Account...
In episode 207 of Beyond The Story, Sebastian Rusk welcomes real estate expert, Austin Rutherford. They discuss Austin's journey in the world of real estate and the success he has achieved. Austin shares valuable insights and advice for those looking to get started in real estate, emphasizing the importance of taking action and overcoming fear.TIMESTAMPS[00:01:25] Backstory and Real Estate Journey.[00:03:51] Leveraging Other People's Money.[00:07:10] The Game of Private Money.[00:09:21] Inves...
In episode 206 of Beyond The Story, Sebastian Rusk interviews Aleric Heck, founder of AdOutreach, to discuss the power of YouTube ads and how they can help businesses grow. Aleric shares his expertise and insights on the topic, providing valuable tips and strategies for success.Tune in to gain insights into the world of YouTube ads and Aleric's expertise in the field.TIMESTAMPS[00:01:26] YouTube Ads Discovery.[00:03:52] Sponsorship and YouTube Ads.[00:05:03] YouTube vs Facebook Advertising.[0...
In episode 205 of Beyond The Story, Sebastian Rusk is joined by Tyler Cox, Director of Marketing and Growth at VaynerSpeakers. They discuss the evolving world of public speaking in the content creation era and how personal brands are leading the way. Tyler also shares his insights on the importance of authentic communication and avoiding regurgitated content.Tune in for an engaging conversation on disrupting the traditional world of public speaking and building a personal brand.TIMESTAMPS[00:...
In episode 204 of Beyond The Story, Sebastian Rusk interviews Damon Lembi, a former baseball player turned entrepreneur. Damon discusses how he had to pivot and find a new path, drawing inspiration from his entrepreneurial family. He talks about his father's computer training company, Learnit, and how it inspired him to start his own business. They also discuss the importance of having an open mind and surrounding yourself with a great team for business success. Join Sebastian Rusk and D...
In episode 203 of Beyond The Story, Sebastian Rusk is joined by Brad Gosse to discuss his journey in the comedy industry and how he has turned his craft into a successful business. They discuss the subjective nature of comedy and dive into Brad's journey in the industry. From taking a standup class to writing a business book, Brad shares his experiences and how he got to where he is today.Join Sebastian Rusk and Brad Gosse for some laughs and inspiration as Brad shares his insights and experi...
In episode 202 of Beyond The Story, Sebastian Rusk welcomes Steve Rosenbaum, founder of Flawless Follow-Up, who emphasizes the role of technology in selling and how it has advanced over the years. They delve into the topic of customer retention and its impact on profitability and highlight the importance of building relationships and the value of unique experiences.Join Sebastian Rusk and Steve Rosenbaum for valuable insights on maximizing business potential through effective follow-up strate...
In episode 201 of Beyond The Story, Sebastian Rusk interviews Mason Dorner, a Chief Ads Officer and Co-Founder of Ascenditt, as they dive into the world of marketing and advertising. Mason shares his insights on the importance of getting a second opinion and finding the right pilot for your paid ads. They also discuss the growing influence of podcast advertising and how it's shaping the industry. Join Sebastian Rusk and his guest, Mason Dorner, to gain insights into the world of marketin...
In episode 200 of Beyond The Story, Sebastian Rusk interviews Cody Oakes, who is actively working in the world of foreclosures to help people save their homes or find better solutions. Cody discusses the need to educate homeowners about their options and how the banks often discourage them from finding solutions. The conversation dives into the challenges homeowners face and the strategies used to navigate the foreclosure process, and at the same time how his passion for helping others led hi...
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