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Description
Beyond The Transaction is a high-impact executive podcast hosted by Todd Linden, CEO of Woodforest Acceptance Solutions. Each episode delivers clear, forward-looking insight into payments innovation, ISV enablement, SaaS integrations, embedded finance, and the technology shaping the future of commerce.
Designed for ISVs, SaaS founders, fintech operators, merchants, and strategic partners, the show blends Todd’s executive perspective with conversations from industry leaders redefining how businesses grow and compete.
Strategic, and packed with actionable intelligence, Beyond The Transaction is at the center of modern payment strategy and keeps decision-makers ahead in a rapidly evolving industry.
11 Episodes
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The payments industry is caught in a relentless 'Race to Zero,' where the drive for the lowest possible processing fees jeopardizes the true value merchants can gain from their payment partners. In this episode of Beyond The Transaction, host Todd Linden reveals why this singular focus on cost is a losing game for everyone involved. Discover how prioritizing comprehensive solutions, integrated services, and genuine partnership can transform the payment landscape, moving beyond mere transactio...
Discover how integrating and owning payment solutions can dramatically increase your ISV's enterprise value on this episode of Beyond The Transaction. Host Todd Linden and guest Giovanni Diano, CFO of Woodforest Acceptance Solutions, unpack the critical shift from passive payment referrals to active payment ownership. Learn why investors prize recurring revenue and rich data derived from integrated payments, and how this directly translates into higher valuations and a future-proof business m...
Join Todd Linden on Beyond The Transaction as he welcomes Guiming "Ming" Ye, CEO of Quick POS. This episode explores Ming's fascinating journey from Silicon Valley to building a leading, empathy-driven POS system for restaurants. Discover how Quick POS identified and solved critical pain points for restaurant operators, prioritizing customer choice and robust partnerships over restrictive practices. Learn about their innovative approach to technology and their exciting future plans, including...
In this episode of Beyond The Transaction, host Todd Linden welcomes Giovanni Diano, CFO of Woodforest Acceptance Solutions, to unravel the critical role of data in the payments landscape. They dissect the challenges and immense opportunities presented by financial data, from processing millions of transaction records to transforming raw information into strategic business intelligence. Discover how clean, accessible payments data empowers companies, drives informed decision-making, and becom...
Todd Linden dives deep into the strategic importance of 'Data After The Swipe.' Discover how payment transactions create a rich tapestry of information that, when properly analyzed, can revolutionize business strategy, market expansion, and customer understanding. We explore how businesses can move beyond basic financial reporting to harness data for significant growth, tactical marketing, and smarter operational decisions. Learn why leveraging transaction intelligence is no longer a luxury b...
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