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Beyond the B: Real Talk on the B Corp Movement
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Beyond the B: Real Talk on the B Corp Movement

Author: LIFT Economy: For the Benefit of All Life

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Welcome to "Beyond the B," an ongoing dialogue about what is working and not working in the B Corp Movement. Cohosts Emmy Allison and Ryan Honeyman facilitate an open and honest conversation about Certified B Corporations, advise companies on how to increase their impact, and provide a deep dive into the new B Corp standards that are shaping our community.



13 Episodes
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Juan Pablo Larenas, co-founder of Sistema B, discusses the B Corp movement’s global reach and the unique governance hurdles of scaling it internationally. He shares insights on growing the B Corp community, expanding impact, and sustaining collective action globally.Show Notes: https://go.lifteconomy.com/blog/sistema-b-juan-pablo-larenasSupport the showWe want to hear from you! Email us at beyond@lifteconomy.com with requests for content, suggestions for future guests, and feedback about our ...
In this episode, we dive into the prominent role of circularity in the new B Corp standards with Nellie Cohen, creator of Patagonia's Worn Wear project, and Dan Kurzrock, CEO of Upcycled Foods. Nellie and Dan share strategies for transforming waste into value across diverse industries like textiles and food. We also highlight how smaller companies and service-based businesses can integrate circularity more deeply into their operations. Tune in today!Show Notes: https://go.lifteconomy.com/blog...
In this episode, Jessica Yinka Thomas shares how B Academics and B Impact Teams are transforming business education and shaping the future of the B Corp community.Show Notes: https://go.lifteconomy.com/blog/how-b-academics-grows-the-b-corp-movementSupport the showWe want to hear from you! Email us at beyond@lifteconomy.com with requests for content, suggestions for future guests, and feedback about our episodes.
Hosts Emmy Alison and Ryan Honeyman review B Lab's "Second Consultation Summary Report" to determine what has changed with the new requirements, what information is still missing, and what all of this means for the final B Corp standards being released next year.View the show notes: https://go.lifteconomy.com/blog/b-lab-second-consultation-summary-reportB Lab's Second Consultation Summary Report: https://blab.infogram.com/1t9z49o72xk34ls89z9z84w390cqpy1940xSupport the showWe want to hear from...
David Jaber, Founder of Climate Positive Consulting, joins the show to share his expertise on how to meet the new Climate Action requirements on B Lab's upcoming Evolution of Standards. We discuss effective methods for measuring GHG emissions, how to navigate the GHG Protocol, how to set science-based targets, what it takes to craft and enact a climate transition plan, and how B Corps can balance all of this without curling into a fetal position on the floor.View the show notesSupport the sho...
Clay Brown, Interim Co-Executive Lead at B Lab Global, joins the show to discuss the latest updates, progress, and milestones around the new B Corp evolution of standards. View the Show Notes.Support the showWe want to hear from you! Email us at beyond@lifteconomy.com with requests for content, suggestions for future guests, and feedback about our episodes.
It's US election season! Sara Gifford, Co-Founder and COO of ActiVote, joins us to explore how B Corps can activate voters in order to drive significant change. Tune in to discover how small steps are key to collective transformation.View the Show Notes.Support the showWe want to hear from you! Email us at beyond@lifteconomy.com with requests for content, suggestions for future guests, and feedback about our episodes.
After the first five episodes of Beyond the B, it's time to reach into the listener mailbag! In this episode, Emmy and Ryan address a range of topics, including Havas having its B Corp certification revoked, the recent fee increases on B Corp certification imposed by B Lab, how to increase sales and referrals among B Corps, how young professionals can best navigate the B Corp movement, and more.View the Show Notes.Support the showWe want to hear from you! Email us at beyond@lifteconomy.com wi...
Heather Paulsen (from Heather Paulsen Consulting) joins the show to discuss her path to the B Corp movement, her insights about regenerative business, and whether B Corp certification is enough to create an economy that works for the benefit of all life.View the Show Notes.Support the showWe want to hear from you! Email us at beyond@lifteconomy.com with requests for content, suggestions for future guests, and feedback about our episodes.
In February 2023, the Financial Times wrote an article entitled “Struggle for the Soul of the B Corp movement.” This article, among other things, detailed the controversy surrounding Nespresso’s certification as a B Corp in 2022. Enrich Sahan from Doughnut Economics was quoted several times in that FT article with some strong critiques of the B Corp movement. Erinch joins the show to give us an overview of Doughnut Economics, a background on his involvement with the B Corp movement, and to go...
Did you know you can "get ahead" of the new B Corp standards by better understanding stakeholder mapping? Tim Frick from Mightybytes joins the show to discuss his B Corp journey, what stakeholder mapping is and why it is important, recommended tools and techniques, and how to address common challenges with the mapping and engagement process.View the Show Notes.Support the showWe want to hear from you! Email us at beyond@lifteconomy.com with requests for content, suggestions for future g...
As a long-time B Corp devotee, host of the Soil to Soul Podcast, Senior Director of Regenerative Impact at Bonterra Organic Estates, and one of Wine Enthusiast’s 2023 ‘Future 40’, Jess Baum has extensive experience in sustainability, environmental education, farming, and permaculture. She joins us to discuss how some of the themes, tensions, and conversations in the margins at the 2024 US & Canada B Corp Champions Retreat reflect the state of the B Corp movement more broadly.View the Show...
Welcome to Beyond the B, a LIFT Economy podcast where Ryan Honeyman, Emmy Allison, and special guests delve into the complexities of the B Corp movement and its impact. In this inaugural episode, we examine how perceptions of the movement have shifted, recent certifications that have attracted controversy, why corporate responsibility is not as straightforward as it seems, and much more.View the Show Notes.Support the showWe want to hear from you! Email us at beyond@lifteconomy.com with reque...