Claim OwnershipBranded by Amelia Sordell
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© 2025 Branded by Amelia Sordell
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At 21 years old, my business went bankrupt - fast forward 10 years later, and I built a 7-figure business in just 12 months, all off the back of my personal brand. And I'm not alone. In this podcast, I peer behind the curtain of some of the biggest personal brands - and entrepreneurs of today. We rift on their challenges, their failures, their lessons and wins... and I know you'll get as much value from listening to these conversations as I had from having them.
96 Episodes
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Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ Pre-order my book here: https://amzn.eu/d/3dNRlCg This week I am talking all about the upcoming release of The Personal Branding Playbook. I discuss how I was approached to write a book, what the entire process has been like, and why writing a book can elevate your personal bran...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/... This week I am joined by Simmy Dhillon - the Founder of Simmer Eats. In this episode, Simmy shares why he started a meal prep business at university, leaving his corporate job to pursue entrepreneurship, and the realities of running a business with your family. If you enjoyed this episode, please ...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Trauma Specialist and Content Creator - Annalie Howling! In this episode, Annalie shares where her interest in studying trauma came from, the importance of letting people go in your life, how you can learn to love yourself, and the one thing that every HIGH PERFORMER...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Charlotte Stavrou - the Founder & CEO of the award-winning SevenSix Agency. In this episode, Charlotte tells me what inspired her to build the Influencer Pricing Report and how it dramatically changed the influencer/creator industry, working in diversity, equity...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by motorcycle enthusiast and social media STAR - Harvey King AKA Harvey Rides Bikes! In this episode, Harvey shares why he feels now is the time to do a face reveal, how he grew his personal brand to over a MILLION followers, and the key to being happy. If you enjoyed...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Jide Maduako - Founder of Yoke, the leading Creator Marketing Network. In this episode, Jide shares his journey to becoming a professional footballer, how he transitioned into business, the key to making a VIRAL social media video, and more! If you enjoyed this epi...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by co-founder of Curve Club, the only private members club exclusively for founders and investors - Erin Wolfe. In this episode, Erin shares her journey from the States to Britain, how they both differ in their approach to success, the evolution of Curve Club, finding t...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Forbes 30 Under 30 recipient and founder of HLD Talent - Hannah Holland. In this episode, Hannah shares the realities of working in the influencer industry, how she learned how to stop caring about what other people think, monetising a social media following, and mor...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I'm reflecting on my conversation with influencer and women's rights activist - Ayesha Perry-Iqbal. I remember having this conversation with Ayesha nearly two years ago and left feeling inspired and humbled by her journey from being told she didn't "fit in" to becoming a successful...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Vicky Owens, the Founder of the award-winning social media agency - Socially Speaking Media. In this episode, Vicky tells me more about her experiences with bullying in school, how that has helped her grow her business, how she deals with trolls online, and the mist...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Lucy Aylen - the Founder of Never Fully Dressed, a multi-million fashion brand founded in on-pound 2009. Lucy and I discuss all things business, why she started Never Fully Dressed, how her experiences working at a local market as a child has helped her grow a busine...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am once again joined by more members of my lovely team, specifically Klowt's Project Manager - Ivan Meakins, Copywriter - Delia Rowland, and Community Growth Executive - Hannah Emery. The team and I discuss all things personal branding along with answering some listener questio...
This week I'm reflecting on my conversation with Steven Bartlett's newest business partner - Ben Gallagher of Luxe Collective Fashion. When I had this conversation with Ben, he had already done incredibly well with growing Luxe Collective into one of the biggest resellers in the UK but since then, he and his team have reached heights that I don't even think Ben could have expected! Luxe Collective have spearheaded the growth of their online community and received investment from one of the...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week is another solo-pod where I answer some frequently asked questions along with an update on Klowt and everything in between! If you enjoyed this episode, please subscribe and share it with someone who might also find it useful and follow us on Spotify where you can listen to the po...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand, here: https://get.klowt.com/membership/ This week I am joined by Josh Connolly - a Resilience Coach and one of the UK's most influential mental health advocates. In this episode, Josh shares his journey in understanding toxic parenting, how he overcame alcohol addiction, the importance of emotional regulation, and societal issues...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand. This week I am joined by Oliver Yonchev, the Co-Founder of Flight Story and ex-Managing Director of Social Chain. In this episode, Oliver shares how brands can use AI to improve their marketing, the biggest mistakes entrepreneurs make when hiring, and the story of how Social Chain changed the marketing world forever. If you enjoy...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand. This week I am joined by Dan Murray-Serter - co-founder of Heights and host of the UK's top business podcast, Secret Leaders. In this episode, Dan shares how sleeping struggles eventually led to him starting Heights, the links between nutrition and mental well-being, and the best ways to optimise your life. We also discuss influ...
Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand. This week I am joined by Stef Sword Williams - Founder and Author of F*ck Being Humble, which has sold over 10,000 copies along In this episode, Stef shares how her experiences early on in her career led to setting up F*ck Being Humble, why she chooses to remain as a one-woman business, and the best ways to grow your network. W...
This week I am looking back at a conversation I had with Elfried Samba - the CEO of Butterfly 3ffect, a leading social media agency focused on connecting brands to culture and delivering industry-leading marketing. In this episode, Elfried shares how he revolutionised Gymshark's online presence, playing a pivotal role in growing its fitness community to 20 million within seven years. Elfried also shares his thoughts on university, moving away from his work with Gymshark, building a legacy...
This week I am joined by some of my awesome team at Klowt - Danielle Mimoni (Marketing Manager), Dan Shale (Copywriter) and Sophie Binns (Social Media Manager)! In this episode, the team shares tips and tricks for growing a strong personal brand in 2024, the importance of employer branding, how controversy can be a strategic tool in your marketing, and more. We also have a Q&A session at the end, where the team answer all your personal branding/social media/marketing questions. If you h...
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