Build & Inspire - Business Stories Meant to Inspire

EJR-Quartz for European Space Agency (ESA) digital marketing and content marketing professional, Jorge Lurueña López, dives deep into the inner workings of the space agency’s social media and digital engagement practices. Jorge joins Leo Morejon from his home in Rome, Italy and covers how the novel coronavirus has impacted him and his team, how he handles misinformation (from flat earthers to moonwalk deniers), and what he’s excited about when it comes to new developments in space technology and exploration, among many other fascinating topics on across space and marketing.

Marketing leader and pioneer, Jason Falls, shares his story on being a keynote speaker, becoming an author, and tells how he managed both. All while working a full-time position in agencies as well as e-commerce.  Jason is the author of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing and the co-author of The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win, and currently works as Director of Digital and Social Strategy at Cornett.   In this episode, Jason also dives deep into the importance of influence in marketing as well as business overall, including more information on his upcoming book focused on influencer marketing and set to come out in late 2020.

Karen Freberg is an associate professor in strategic communications at the University of Louisville as well as an adjunct instructor for the Integrated Marketing Communications (IMC) Graduate Online Program at West Virginia University. In this episode, Karen talks about how she’s connecting social media practitioners with educators to support students as they enter the workplace and to help businesses grow with better talent. Karen also shares about her time in France for the Cannes Lions’ Educators Summit, how students can best prepare to land the job they want, tips for social media public speakers, and much more. Connect with Karen Freberg: Website: http://karenfreberg.com/ LinkedIn: https://www.linkedin.com/in/karenfreberg/ Twitter: https://twitter.com/kfreberg Instagram: https://www.instagram.com/kfreberg/ Karen’s Book: https://l3o.me/2Ygc438

Sharon Joseph is an entrepreneur and CEO looking to solve your business issues through data. In this episode, learn from Sharon the challenges, opportunities, and solutions women founders have in business – especially in the alcohol, craft brewery, and cannabis business. Sharon also shares with us how she went from the corporate world, working for the likes of PepsiCo and Reckitt Benckiser (RB), to starting BREWASIS, and how she motivates her teams and is growing her business. Using data in your everyday life and the importance of focusing on mental health for personal and business growth are just some of the other topics we cover. Connect with Sharon Joseph: BREWASIS: https://Brewasis.com/ LinkedIn: https://www.linkedin.com/in/sharonemilyjoseph/

Brent Rodgers is an actor turn sales leader with over 15 years individual sales and sales leadership experience selling everything from services to SaaS MarTech. In episode 9 of the Build & Inspire Podcast, Brent draws parallels between acting and selling, talks about how improv skills will help salespeople and sales engineers perform better product demo, and his thoughts on some of the most debated and controversial topics in sales. Brent also talks about what you need to land your first sales job and make sure you keep it. So whether you're a seasoned sales person or a new salesperson, there is something to learn from Brent's stories and unique perspectives.  Connect with Brent: Podcast: https://anchor.fm/no-ordinarylife Twitter: https://twitter.com/biffmon LinkedIn: https://www.linkedin.com/in/brentrodgers/

Voice marketing and artificial intelligence are not fads and we all need to pay attention.  Nick Myers is an artificial intelligence expert and Founder and Creative Director of RedFox Creative, a creative marketing and consulting agency. He shares his vision for the future and how it's nothing to worry about.  Nick also shares how brands can get started with artificial intelligence, an overview of voice marketing, and he addresses privacy issues around devices that are always-on, always-listening. Website: https://redfoxcreate.com   Twitter: https://twitter.com/therednickm Instagram: https://www.instagram.com/therednickm LinkedIn: https://www.linkedin.com/in/nick-myers-15290359

Alfredo Cottin, based in Mexico City, Mexico, is best known for leading Strategy for Havas Mexico and working on iconic brands like Nike, L’Oreal, Pizza Hut, and KFC. Today, he’s an advertising entrepreneur, as founder and Managing Partner at the agency Post Data. He shares his thoughts on advertising today, what inspired him to leave Havas and start his own company, and how data-driven marketing in impacting creatives and creative industries today.  Alfredo also shares details on the importance of account management and how his experience managing accounts made him a better advertiser and business owner. Website: https://www.postdata.io Twitter: https://twitter.com/quieto Instagram: https://www.instagram.com/quieto LinkedIn: https://www.linkedin.com/in/alfredocottin

Dylan Hattem is passionate about advertising and entrepreneurship.  After leaving the ad-tech world, Dylan Hattem launched his own digital agency, DS Projects. Diving head first into the new world of advertising, content consumption and media, his team partners with clients to create and build powerful campaigns that focus on reaching audiences across channels through original visual content and utilizing authentic voices. In episode 8 of the Build & Inspire podcast, Dylan is an inspiration to entrepreneur, advertisers, and anyone creating content. He discusses how he went from ad-tech to starting DS Projects and what's coming tomorrow for him, and brand managers focused on telling amazing stories.   Connect with Dylan and DS Projects: Company Site: www.DSprojects.co Company Instagram: https://www.instagram.com/_dsprojects/ Dylan's Instagram: https://www.instagram.com/dhattem/

This is a special episode. Matt Walker is a coach, adventurer, public speaker, and amazing human, and things get deep and personal. You will see how his unique business and approach to life certainly works as you see our conversation evolved; we basically have a coaching session. You will learn different strategies for personal development that work in the short and long term.  One of his unique personal development techniques is to create a space where you can be free to breathe, be still, and be vulnerable. Below you can see his space for inspiration, as well as a unique 10-Day Challenge created exclusively for Build & Inspire listeners.  Space and Challenge: https://l3o.me/2rKKmg8 We also touch lots of other interesting topics - everything from digital detoxing to plant-based medicines, and how to travel and get the most out of your trips.  Website: https://mattwalkeradventure.com/  Instagram: https://www.instagram.com/mattwalkeradventure/  Adventure in Everything Workbook: https://amzn.to/2GndK6r Ideal Day Blueprint: https://l3o.me/2Lt1Y9B

Darren Wong is the creator of Raindrop Cake, an Asian vegan jelly dessert for foodies.  Darren is also an entrepreneur and business strategist. Join us as we discuss what inspired him to start Raindrop Cake, how he began selling at Brooklyn's Smorgasburg, and what's next for his dessert creation.  We also get deep, talking about finding a deeper meaning in our work and leaving a legacy.  Links: Online Store: RaindropCake.com (Exclusive 20% Discount for the Build & Inspire Audience: BUILD&INSPIRE)  Instagram: https://www.instagram.com/raindropcake/  LinkedIn: https://www.linkedin.com/in/misterwong/

Join Karla, aka WhatWouldKarlaSay (influencer, self-development vlogger, marketer, incredible person), and me as we talk about how she got started as a Youtuber, how you too can feel empowered to put yourself out there, Chicago vs. NY style pizza, the YouTube comment section, social media marketing, and much more. Follow Her! YouTube: https://www.youtube.com/user/WhatWouldKarlaSay/ Instagram: https://www.instagram.com/whatwouldkarlasay/ Twitter: https://twitter.com/WWKarlaSay

Join me as Jay Mandel (Mastercard, IBM, The Collective NYC) shares how he’s changing the way the world sees and works with ad agencies by launching The Collective NYC and how a business can be both purposeful and personal. For more inspiration from Jay: Website: https://www.the-collective.nyc/ Instagram: https://www.instagram.com/collective.nyc/ Twitter: https://twitter.com/jaymandel Linkedin: https://www.linkedin.com/company/the-collective-nyc/

Join me as David Berkowitz (360i, MRY, Sysomos, Serial Marketer) shares the early days of social media, building 360i, and launching the Serial Marketer blog and community. For more inspiration from David: Website: https://serialmarketer.net/ Community: https://serialmarketers.net/ Newsletter: https://serialmarketer.net/subscribe/ Linkedin: https://www.linkedin.com/company/serial-marketer/ Twitter: https://twitter.com/dberkowitz

There isn't enough healthy debate in business. Prove It Matters is a show that changes that. In this episode Jason Falls debates the Influencer Marketing as a viable, effective method of marketing. ProveItMatters.com