Building Awesome Events (An Event Marketing Podcast)
Subscribed: 1Played: 1
Subscribe
© 2024 Building Awesome Events (An Event Marketing Podcast)
Description
Welcome to "Building Awesome Events," the podcast where seasoned event marketers from leading companies like VMWare, HP, and Drift join your host Ankush Gupta to share their insights on the art of event marketing.
Tune in to learn about their personal journeys into the industry and discover their proven strategies for consistently delivering successful B2B events and business conferences. From event management to event marketing, this podcast covers it all.
Don't miss out on valuable tips and tricks from the experts in the field. #Events #EventMarketing #B2BEvents #BusinessConferences #EventManagement
18 Episodes
Reverse
In the 18th episode of Building Awesome Events, host Ankush Gupta chats with Noelle Peterson, Senior Director of Global Event Experiences and Field Marketing at UserTesting. Noelle shares her fascinating journey from law to event marketing and discusses how her unique background influences her current role. Tune in and discover: Transitioning Careers: Noelle reveals how her shift from law to event marketing unfolded, detailing how skills like negotiation and communication have been vital in h...
In the 17th episode of "Building Awesome Events," host Ankush Gupta sits down with Hugh Forrest, Chief Programming Officer of SXSW, to uncover the magic behind one of the world’s most iconic events. Get ready to dive into the evolution, challenges, and triumphs that make SXSW a must-attend experience for innovators and creatives alike. Tune in and discover: 1. The Growth of SXSW: Hugh Forrest shares captivating anecdotes from the inception of SXSW, providing a glimpse into the humbl...
In the 16th episode "Building Awesome Events," host Ankush Gupta is joined by Nick Borelli, the Marketing Director at Zenus. Together, they explore the transformative impact of ethical AI on the event industry, discussing its application in facial analysis for improving attendee experiences while preserving privacy. Listen to the episode which talks about the following: 1. Pandemic's Impact and Shift to Virtual Events: Nick reflects on the significant changes brought by the pandemic, especi...
In the 15th episode of Building Awesome Events, host Ankush Gupta is joined by Erin McElroy, Former Program Director, Executive Programs & Events at IBM and currently Founder of Adhesion. She shares her extensive experience in the field, particularly her transformative journey in event marketing at IBM and her insights on integrating technology and creativity to craft unforgettable event experiences. Listen to this episode which talks about the following: 1. Career Transition: Erin...
In our 14th episode of Building Awesome Events, we dove into the fascinating world of events and sustainability with Dale Hudson, the Knowledge and Events Director at the IMEX Group. Listen to this latest episode, which talks about the following: 1. A Unique Career Journey: Dale shares her journey from considering geography to becoming an event industry expert, all thanks to her passion for environmental issues. 2. IMEX's Evolution: Discover how IMEX adapted during the pandemic, offering ...
Raf De Kimpe, the CEO of FinTech Week London and Chief Commercial Officer at Disrupt Media, was our guest on the Building Awesome Events podcast. In this episode, Raf shared the story of how he transitioned from the business software side to the world of event management. He spoke about his early experience working at a software research company where he got involved in organizing events and developed a passion for the industry. Later, after moving to a FinTech ecosystem in Brussels, Raf saw ...
In our new episode, Ankush Gupta interviews Ashly Priest, who has worked in event management for several years. They discuss her experience managing large-formatted events, such as the Women in Digital and Women in Analytics conferences, which aim to give a platform to women in STEM fields. They also talk about Priest's role as Head of Event Services at Hopin, a virtual event management software company. Priest shares that her team at Hopin worked with clients to ensure that their virtual eve...
In the 11th episode of Building Awesome Events, Lauren Grady, Strategic Events & Programming Lead at Vimeo, smashed it out of the park and gave us so many nuggets, you would have to listen to the whole podcast to get it all, but to summarize, she spoke with us about: -The importance of understanding all aspects of events to operate more efficiently. -The role of an event content manager in an organization and how it can make or break an event. -The need for a feedback system for attendee...
Building Awesome Events is out with it's 10th episode with Allison Crooker, Director- Event Content, VMware. -In this episode, Allison graciously shares with us her amazing journey and some of the highlights of her career, including her experience working with big event portfolios at NVIDIA and VMWare. --She also talks about how she manages her current responsibilities at VMWare while pursuing her passion project with The Event Content Council and speaking engagements. --Allison emphasize...
Building Awesome Events presents its 9th episode, an interesting discussion between Ankush Gupta, the Founder of Eventible.com, and Jonathan Kazarian, CEO & Founder at Accelevents. During the conversation, Jonathan speaks about his journey from working at a hedge fund right out of school to hosting a fundraiser of about 1000 people to raise money for the Dana-Farber Cancer Institute and his search for the right technology to help him run the event. Jonathan also talks about...
Building Awesome Events presents its 8th episode, an interesting discussion between Ankush Gupta, the Founder of Eventible.com, and Liz Caruso, CEO at Liz King Events and TechsyTalk. During the conversation, Liz speaks about how her love for events was kindled during her stint in an admin role at the career center at Columbia and being promoted thrice in the same year Liz became the go-to person for events which turned into a great learning experience for her giving rise to Liz King Ev...
Ankush Gupta, Founder at Eventible.com dives into conversation with Gerilynn Marburger, Diretcor- Global Events at Hewlett Packard Enterprise, in this special episode of Building Awesome Events. Learn how Gerilynn realized that events were the right path for her. Listen to her talk about a variety of important topics today for #eventprofs ranging from putting up a successful show, her opinion on picking the right technology platform, how curiosity is a key attribute in a candidate while...
A crucial element to a successful event is the innate ability to market and carry an event to production. In an engaging conversation, Ankush Gupta, Founder, Eventible, speaks with Bethany Murphy- Director of Global Events at Drift to better understand how events are executed, right from the stage where the event concept is on the drawing board to the actual live event. From her personal story to her experiences, Bethany highlights aspects such as the role of good copy in communicating ...
Building Awesome Events presents its next episode. An engaging discussion between Ankush Gupta, the Founder of Eventible.com, and Rachel Russell, Field Marketing Manager at Even (now ONE). During the conversation, Russell speaks about how her love for events was kindled during the various events she organized. During her time at i4cp – an HR research company, she speaks about a proprietary conference that she put on during the pandemic. She speaks about how the company she works at gi...
Ankush Gupta, Founder at Eventible.com dives into conversation with Lindsey Cohen, Director - Event Marketing, Snyk in this special segment of Building Awesome Events. Learn how Lindsey got into event marketing and solved her way through 2020 and 2021. Listen to her talk about a variety of important topics today for #eventprofs ranging from producing & marketing a successful show, her opinion on adapting hybrid events to best fit her objectives, picking the right technology platform...
If you're someone who has found comfort in the wealth of streamed content delivered through the pandemic by platforms such as Amazon, Netflix and Disney, then you'll not want to miss this hilarious yet insightful chat about what event organisers and meeting planners can learn from the best brains in the entertainment world. In this fireside chat we feature: Richard John, C.O.O, Realise Richard John is C.O.O. of Realise, which describes itself as ’the oil in the engine of events.’ He’s had a 3...
As an event prof you've lived through a time of intense change to the way events have been conducted - the pandemic saw in-person events swing heavily towards virtual events and now back to in-person and hybrid formats. These shifts have also affected your attendee behaviour and engagement patterns - from attendees embracing virtual formats to suffering zoom fatigue and now to looking forward to networking at live events once more. As an event prof - you need to arm yourself with all the tool...
In this interview with Eventible, Sir Martin Sorrell, Executive Director, S4 Capital, shares exclusive insight on the COVID-19 pandemic and the economy, the trends concerning remote working, his thoughts on reviewing as an aid to active decision making, and how we see a raging number of influencers across the global market. In a statement he says: “Reviews are an ‘online word of mouth' " - This is powerful!” Also, hinting at how Eventible has an important role to play within the B2B events s...
Comments
Download from Google Play
Download from App Store
United States