Building a Business: Moving Your Product to the Market

Author: Oxford University

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Description

This podcast series records the 3rd annual Begbroke Transfer conference 'Building a Business: Moving Your Product to the Market' at Begbroke Science Park, University of Oxford. Begbroke Science Park is home to a broad range of activities within three inter-related themes: Applied and basic science research; High tech spin-off and start-up companies; Knowledge transfer activities. This series of seminars is held to encourage and support young science based high tech companies from their decision to spin out a research idea to the point at which they take their product to market. These free events, with their emphasis on practically useful advice from industry experts and world-renowned Oxford University academics, are highly regarded.

7 Episodes

Reverse

Social Media

2011-11-1431:441

What is social-media, and how can I use it to benefit my business?

Networking for Business Growth

2011-11-1420:22

Oxford knows you're here - how about the rest of the world? Learn how to expand your networking, using national organisations.

Getting Connected, Finding Partners or Investors

2011-11-1435:50

A local support network is one of the most important tools for managing your business and personal interactions. In this session, we'll help you get connected.

Making the Most of Your Website

2011-11-1432:01

Your website is the public face of your business - does yours need a face lift? We'll show you how to keep your site fresh using all the latest analytical tools available.

Problem Solving: Issue Analysis and Formulating Strategy

2011-11-1426:38

PDFs to accompany 'Problem Solving: Issue Analysis and Formulating Strategy'.Using simple management tools to help you define your strategy, it's time to learn the solution to your real problems.

Marketing and Business Planning

2011-11-1430:09

This session looks at business planning and market intelligence, understanding your market size and your competitors, and determining your USP.

Introduction to Building a Business: Moving your Product to the Market

2011-11-1403:36

Professor Peter Dobson, Academic Director of Begbroke Science Park, gives an introduction to the Building a Business: Moving your Product to the market conference.

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Building a Business: Moving Your Product to the Market