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Building a StoryBrand with Donald Miller
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Building a StoryBrand with Donald Miller

Author: StoryBrand.com

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If you’re frustrated because you struggle to get the word out about your product or service, the Building a StoryBrand podcast will help. Fans of the podcast are ecstatic about the fun and entertaining way Donald Miller brings you practical advice about clarifying your message so customers will listen. Don and the StoryBrand team are the world's leading experts in harnessing the 2,000 year-old proven power of story formulas to get people talking about your brand. Get your message out, grow your company, stand out in the marketplace, and have a blast doing it!

Past guests: Seth Godin, Patrick Lencioni, Daymond John, Rachel Hollis, Ken Blanchard, Mel Robbins, Dave Ramsey, Scott Hamilton, Auntie Anne, Charles Duhigg, Daniel Pink, Blake Mycoskie (TOMS), Chris Anderson (TED), and so many others.
220 Episodes
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You want recurring revenue for your business. The thing is — you just aren’t sure if you have what it takes to create something people will actually buy. It stinks, but subscription services can sink your business — fast. So if you’re going to do this, you need to do it right. Robbie Kellman Baxter literally wrote the book on creating subscription services that make money. And in this episode, she’s giving you her secret formula for building a recurring revenue stream that lasts. Listen now!
You have great ideas that have the power to transform your business. But it’s hard to get people to pay attention. What you need is a proven framework that makes any communication campaign a success and gets buy-in from your entire team. And that’s exactly what you’ll get in our newest Business Made Simple University course -- Communication Made Simple. On this week’s episode, we’re giving you a sneak peek into the paradigm-shifting framework so you can start applying these helpful tips today!
Building a profitable business takes a lot of hard work. But when you boil it down -- there are two characteristics every profitable business leader has in common. On today’s episode, StoryBrand Certified Guide Sherman Merricks is sharing why these two characteristics have the power to make or break your business. Plus, Don and Sherman talk about the current social climate and how business leaders can affect change.
If you’ve ever tried to convince someone your position is right, you know it can feel like talking to a brick wall. But what if you were just going about persuasion in the wrong way? The truth is—most people aren’t convinced by some compelling set of facts. Most people change their minds because of their emotions. Lee Hartley Carter has studied the art of persuasion and on today’s episode, she’s sharing what works, what doesn’t, and what you can do to persuade people when it matters most.
Life is busy. Between email notifications, calendar reminders, and your wandering mind, it’s easy to let distractions rule the day. But what if staying focused and being productive didn’t have to be so hard? Nir Eyal, author of Indistractable, has cracked the code on staying focused. In this episode, he’s breaking down how to control your attention-span, increase your productivity, and say no to distractions once and for all. If your mind wandered even a little bit while reading this podcast description — this episode is for you.
You’ve worked hard to grow your business, so you want to make sure that every little thing is done right. But what if there were parts that would be more successful if you let someone else take the wheel for a change? London Business School professor, Gary Hamel, is sharing why top-down micromanagement structures are suffocating businesses and stifling their growth. If you’ve struggled to give up control of your business, this episode might just convince you that it’s actually the best thing you can do.
We have two options when we’re faced with a problem. We can either resolve it and walk away or figure out why it’s happening in the first place. It’s tempting to just solve problems as they come up, but bestselling author and speaker Dan Heath thinks there’s a better way. On today’s episode, he’s sharing why it’s important to get to the root of a problem. If managing conflict at work has ever felt like a game of whack-a-mole, this episode will give you the tools you need to create lasting change instead.
When you know your product or service will make your customer’s life better and you have the confidence to back it up, your business strategy is foolproof. But most of us walk around giving wimpy pitches instead because we’re afraid of sounding arrogant. Today’s guest, Nicole Walters, shows you why that’s costing you money. There’s actually a missing ingredient in your business strategy. It’s not better branding. It’s not more advertising. It’s confidence. Listen now. On today’s episode, we talk about becoming a Business Made Simple Certified Coach. Click here to apply: https://bit.ly/bms-coach
Tiffani Bova is an executive at Salesforce and the author of Growth IQ. Her strategies have helped companies like Amazon, Microsoft, and IBM take their business to the next level. When it comes to scaling your business, it can be hard to know where to start. But the path to success is not as daunting as you might think. There are actually ten paths to grow a business, and this week’s guest is sharing them with you.
The most well-recognized thought leaders have one thing in common: an irresistible personal brand. But for those of us without a platform, it’s hard to know where to start. Rory Vaden, author of Take the Stairs, has worked with countless influencers to develop brands people gravitate towards and love. In today’s episode, he shares the keys to creating a personal brand that will elevate your status and help you win big with customers.
Great leaders have a superpower that helps them stay centered while the world spins around them. They know how to be still. On today’s episode Ryan Holiday, author of Stillness is the Key, shows you how to incorporate daily practices into your routine that help you avoid distractions and stay fully present. Our greatest insights usually come out of our quietest moments. Today's episode shows you how to find those crucial moments of stillness in our fast-paced world.
Succeeding at work takes a high level of competency. But today’s podcast guest believes you have an even greater superpower — kindness. Adrienne Bankert, ABC News national correspondent and Emmy-award winning journalist, is sharing the philosophy behind her new book, Your Hidden Superpower. Succeeding at work doesn’t have to be exhausting — you just have to be kind.
Trust is the foundation for any great relationship. But have you ever thought about what role trust plays at work? Work environments without trust are both exhausting and demoralizing. And most of the time, you don’t notice how much you need trust at work until it’s no longer there. Stephen M. R. Covey is the author of The Speed of Trust, and on this week’s episode he and Don are unpacking why trust is so important at work and how to get it back if it has been lost. Listen now!
We all set goals in life. But for many of us -- the road stops there. We make plans to buy a bigger house or take the next step in our career without ever stopping to ask what bigger dreams we might be leaving behind. Today’s guest, Bob Goff, is an expert at helping people discover their dreams and turn them into reality. His new book, Dream Big, is available now, and on today’s episode he’s offering practical tips to help you do just that. You don’t have to be bound by the limitations you put on yourself -- you can dream big instead. 
If you’re like most businesses, you’ve probably lost more deals this year than you’d like to admit. And if you’re being honest, you actually don’t understand why that is. You’ve got a great product, clear messaging, a smooth sales process -- but time and time again you just aren’t closing the deal. Well, there’s good news. The secret to closing more deals is as simple as writing a great proposal. On this week’s episode, Koula Callahan shows you how to create a 7-part proposal that will help you close more deals and drastically increase your revenue.
Giving gifts is an essential part of building relationships in business. But most business leaders only think about gifts when it’s somebody’s birthday or they’re closing a deal. And even then, they usually end up sending baskets of stale popcorn and chocolate bars wrapped in cellophane. There has to be a better way. That’s why we’ve invited John Ruhlin, author of Giftology, to share his seven steps to giving gifts that grow your business. In this episode, he explains the art of giving gifts and the competitive advantage you get in the marketplace when you’re thoughtful.
Growing your business to $10M can be hard work -- but it doesn’t have to be. On this week’s episode, we’re talking with Curt Richardson, founder of Otterbox, about what it’s like to scale a business. He’s sharing practical tips about how he did it and the inspiration you need to keep going even when it gets tough. Your business has potential to get to (and far surpass) $10M in revenue. Listen to this episode to find out how.
It’s not often that an author chooses to be vulnerable in a business book. But that’s exactly what co-founder of The Hollis Co., Dave Hollis decided to do. In his new book, Get Out of Your Own Way, Dave unpacks 7 lies he used to believe about leadership and how those lies affected him both personally and professionally. Join Dave and Don as they debunk these false beliefs and uncover the truth about leadership, vulnerability, and what it means to live a life of meaning.
If you’re like most people -- the economy might be keeping you up at night. But what if you were able to use this season as a chance to change your mindset AND make more money? Chris Guillebeau, author of The Money Tree, is explaining how to view the current economic situation as an opportunity to grow. If you’ve felt worried about money over the last few months, this episode offers hope and practical action to help you recover.
What would it be like to release a product without any platform, customer base, or name recognition? That’s exactly where James Clear found himself when he released his book, Atomic Habits. Now, Atomic Habits is a staple on bestsellers lists with over one million copies sold. On today’s episode, James is unpacking the psychology of a successful product launch and sharing his secrets with you. No matter what type of product you sell or what your customer base looks like today, these tips will help your next product launch be a hit!
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Comments (25)

Jane M

Incredible story. Now you need to interview Rhonda.

May 28th
Reply

Yawhann Chong

This podcast keeps getting better and better. Donald and JJ are such great people!

Apr 11th
Reply

April Beaudin

Don thank you for inviting Rebekah Lyons to the podcast.

Oct 28th
Reply

Meta Minds

Fantastic episode, we gained some big insights from this episode!

Oct 20th
Reply

Meta Minds

Great discussion, we are following your podcast now! 🎙

Oct 11th
Reply

Matt Bricknell

fd l718l8likk 4wow AMii

Sep 12th
Reply

Matt Bricknell

yc

Sep 12th
Reply

Keith Besherse

Tax code would be a very valuable discussion.

Jul 24th
Reply (1)

Rick Stockton

The religious was OK. I didn't agree with all of it, but you need to include actual context, because atheism is not the only acceptable religion. Other people will have other context.

Jun 28th
Reply

Keith Besherse

Actually, when JJ said “access” I heard it in context of access to people...

Jun 20th
Reply (1)

Keith Besherse

Most of the US Army generals that I worked for fit in the category you are describing as a spanning leader.

Jun 14th
Reply

Laura O' Mahony

Very interesting episode. thanks guys.

May 16th
Reply

Susan Powers

over religous on this one. everyone is different.

Apr 12th
Reply

Susan Powers

over religous on this one. everyone is different.

Apr 12th
Reply

Tim McCormick

My absolute favorite podcast. The only podcast where the intro is just as entertaining as the content. This is a rewind only podcast... I have yet to fast forward once in hundreds of episodes.

Apr 10th
Reply

Cal Chan

love this episode! So many things I need to change in my weekly work schedule!

Jan 10th
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Wes Anderson

great podcats

Nov 8th
Reply

Nicole Cherlet

what a great podcast :)

Nov 1st
Reply

Sean Hagey

This is one of the best interviews I've ever listened to. Not only informative about crypto currency, but also about life. The last part of the interview was the best.

Jun 18th
Reply

Seth Lezon

love this!

Jun 5th
Reply
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