Built Online Podcast

The Built Online Podcast is an e-commerce and online business show that teaches strategies to grow your company. In each episode, we talk with veteran e-commerce sellers who share how they got their first sales online, how they grew their businesses, and the mistakes they made as beginners, which you can avoid. You'll learn how to build a business on Etsy, Shopify, Amazon, and much more. We hope to inspire you to start and run a successful e-commerce business. This podcast is sponsored by EverBee. EverBee is an e-commerce software platform that over 600k online business owners use to successfully start, grow, and scale their companies.

83. From Emails to Sales: Mastering the Customer Journey with Nikita Vakhrushev

Want to know how to build trust with your audience? For that and more, follow us here and subscribe to our YouTube channel!In this episode of Built Online, we talked with Nikita Vakhrushev, specialist on Email and SMS Marketing for e-commerce brands and Founder/CEO of ASPEKT! Join us as we explore the often underrated power of email marketing and how it can significantly boost your online business.------------NIKITA VAKHRUSHEV:YouTube: https://www.youtube.com/@NikitaVakhrushevTVInstagram: https://www.instagram.com/nikitavakhrushv/Facebook: https://www.facebook.com/nikitavakhrushevfanWebsite: https://aspektagency.com/Schedule an Email Audit: https://aspektagency.com/email-sms-marketing-audit/------------BUILT ONLINE:YouTube: https://www.youtube.com/playlist?list=PLk036m54SJk6QNkrBK_Y17ND7OYIoALSxSpotify: https://open.spotify.com/show/0OBIOzNIaEvHC4c3iGPrwPApple Podcast: https://podcasts.apple.com/us/podcast/built-online-podcast/id1661426024------------ABOUT EVERBEE:Website: https://everbee.io/YouTube: https://www.youtube.com/@helloeverbeeBlog: https://everbee.io/etsy-seller-blog/TikTok: https://www.tiktok.com/@everbee.io?lang=enInstagram: https://www.instagram.com/everbee.io/Facebook Community: https://www.facebook.com/groups/416630082921388

01-06
48:18

82. The Power of Perspective with Ryan Hogue

Ever wonder how to turn your passions into profits? For that and more, follow us here and subscribe to our YouTube channel!In this episode of Built Online, we welcomed back Ryan Hogue, a successful entrepreneur and online business expert. We dived deep into the mindset and strategies that have propelled Ryan to achieve remarkable success in the world of creator commerce.------------RYAN HOGUE:YouTube: https://www.youtube.com/ryanhoguepassiveincomeInstagram: https://www.instagram.com/ryanhogueofficial/Facebook: https://www.facebook.com/RyanHogueOfficial/Website: https://ryanhogue.com/Twitter: https://twitter.com/RyansMethod------------BUILT ONLINE:YouTube: https://www.youtube.com/playlist?list=PLk036m54SJk6QNkrBK_Y17ND7OYIoALSxSpotify: https://open.spotify.com/show/0OBIOzNIaEvHC4c3iGPrwPApple Podcast: https://podcasts.apple.com/us/podcast/built-online-podcast/id1661426024------------ABOUT EVERBEE:Website: https://everbee.io/YouTube: https://www.youtube.com/@helloeverbeeBlog: https://everbee.io/etsy-seller-blog/TikTok: https://www.tiktok.com/@everbee.io?lang=enInstagram: https://www.instagram.com/everbee.io/Facebook Community: https://www.facebook.com/groups/416630082921388

12-30
55:16

81. How Small Businesses Can Leverage PR for Success with Gloria Chou

Want to boost your sales this holiday season? For that and more, follow us here and subscribe to our YouTube channel! In this episode of Built Online, we talked with PR expert Gloria Chou about the world of public relations and how small businesses can leverage it to gain visibility and credibility, especially during holiday season. Gloria shared her unique journey from being a U.S. diplomat to becoming a disruptor in the PR industry, emphasizing that PR is not just for big brands but is accessible to everyone!------------GLORIA CHOU:YouTube: https://www.youtube.com/@smallbusinessprInstagram: https://instagram.com/gloriachouprWebsite: http://prstarterpack.com/Webinar: https://www.gloriachoupr.com/LinkedIn: https://www.linkedin.com/in/gloriaychouMasterclass: https://gloriachoupr.com/masterclassSmall Business PR Podcast: https://podcasts.apple.com/us/podcast/small-business-pr/id1588143586------------BUILT ONLINE:YouTube: https://www.youtube.com/playlist?list=PLk036m54SJk6QNkrBK_Y17ND7OYIoALSxSpotify: https://open.spotify.com/show/0OBIOzNIaEvHC4c3iGPrwPApple Podcast: https://podcasts.apple.com/us/podcast/built-online-podcast/id1661426024------------ABOUT EVERBEE:Website: https://everbee.io/YouTube: https://www.youtube.com/@helloeverbeeBlog: https://everbee.io/etsy-seller-blog/TikTok: https://www.tiktok.com/@everbee.io?lang=enInstagram: https://www.instagram.com/everbee.io/Facebook Community: https://www.facebook.com/groups/416630082921388

12-23
37:01

80. From Student Loans to Success with David Anderson

Want to know the secret to thriving on Etsy? For that and more, follow us here and subscribe to our YouTube channel!In this episode, host Cody McGuffey sits down with David Anderson, a successful entrepreneur with a fascinating journey from overcoming student loan debt to thriving on platforms like Etsy and Amazon FBA. David shares his insights on the challenges and triumphs of running an online business, the importance of customer relationships, and the lessons learned from his experiences.------------DAVID ANDERSON:Instagram: https://instagram.com/itsmedavidandersonFacebook: https://facebook.com/davida7Website: https://andersonunitedinc.com------------BUILT ONLINE:YouTube: https://www.youtube.com/playlist?list=PLk036m54SJk6QNkrBK_Y17ND7OYIoALSxSpotify: https://open.spotify.com/show/0OBIOzNIaEvHC4c3iGPrwPApple Podcast: https://podcasts.apple.com/us/podcast/built-online-podcast/id1661426024------------ABOUT EVERBEE:Website: https://everbee.io/YouTube: https://www.youtube.com/@helloeverbeeBlog: https://everbee.io/etsy-seller-blog/TikTok: https://www.tiktok.com/@everbee.io?lang=enInstagram: https://www.instagram.com/everbee.io/Facebook Community: https://www.facebook.com/groups/416630082921388

12-16
41:39

79. Building $2.5M Online Businesses with Jay De Souza

How far can you go if you truly commit to your business goals? For that and more, subscribe to our channel!In this episode of Built Online, we talked with Jay, a former bank employee from Canada who has successfully transitioned into a thriving online entrepreneur. Jay's journey is nothing short of inspiring, as he has built multiple online businesses, generating over $2.5 million in sales through platforms like Etsy and Amazon.Throughout our conversation, we discussed the idea that online entrepreneurship is not merely a means to generate income; it is a pathway to a lifestyle that many aspire to achieve. Jay's journey from a bank employee in Canada to a thriving online entrepreneur living in Belize exemplifies the transformative power of this path. His story underscores the potential for individuals to escape the confines of traditional employment and pursue their passions on their own terms.------------JAY DE SOUZA:YOUTUBE | WEBSITE | INSTAGRAM | FACEBOOK | THREADS------------BUILT ONLINE:YOUTUBE | APPLE PODCAST | SPOTIFY------------ABOUT EVERBEE:WEBSITE | BLOG | YOUTUBE | TIKTOK | INSTAGRAM | FACEBOOK COMMUNITY

12-09
52:23

78. From $0 to $30M in Sales with Jeremy Parker

Have you ever wondered what it takes to build a successful online business?In this episode of Built Online, Jeremy, a seasoned entrepreneur with a fascinating journey in the business world, discussed the challenges and triumphs of building Swag.com, including its rapid growth and eventual acquisition by Custom Ink. Jeremy emphasized the importance of understanding your target audience, being open to feedback, and sharing valuable lessons from his successes and failures.------------WHERE TO FIND JEREMY:WEBSITE: https://swag.space/------------FOR MORE BUILT ONLINE EPISODES, PLEASE FOLLOW US ON:YOUTUBE | APPLE PODCAST | SPOTIFY------------FOR MORE ABOUT EVERBEE, PLEASE CHECK OUT:WEBSITE | BLOG | YOUTUBE | TIKTOK | INSTAGRAM | FACEBOOK COMMUNITY

12-02
44:44

77. 4,500 Sales in Just 10 Months with Karla Murphy

How can understanding product market fit transform your Etsy shop's success?In this episode, I sit down with Karla, a thriving Etsy seller, to explore her journey and the strategies that have driven her success. Karla shares how she achieves product market fit by meticulously planning her product releases for the year, targeting niche markets, and leveraging data-driven insights to identify market gaps. She highlights the importance of deeply understanding your audience, researching trends beyond Etsy, and utilizing tools to optimize listings. With just 250 active listings, Karla has carved out a niche by creating unique, event-focused products and refining her offerings based on sales data. Her story is a testament to how strategic planning and efficient time management can help aspiring Etsy sellers build a profitable business while balancing family life. ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

11-26
35:55

76. How Focus and Discipline Led to $450,000 in Sales with Briggette Glymph

How did a nurse transition from healthcare to generating $450,000 in sales through e-commerce?In this episode I chat with, Briggette, a former nurse, who stumbled upon print-on-demand while researching for a digital printables store. Initially skeptical, she decided to open an Etsy shop selling print-on-demand products. She focused intensely on this one business, dedicating 4-5 hours daily to research, design, and understanding her customers. And through the focus, discipline, and continuous learning, she grew her business to $450,000 in sales within 3 years. Briggette emphasizes the importance of mindset, persistence, and continuous improvement. She advises new sellers to focus on one platform or niche at a time, be honest about their skill level, and continuously learn and adapt. ------------Where to find Briggette:YouTube: https://www.youtube.com/channel/UCDDlknDXRC3jM-XDgdmRfdQInstagram: https://www.instagram.com/stupideasypod/StupidEasyPOD Membership: https://www.stupideasypod.com/my-membership ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

11-18
44:42

75. How to Make Your Etsy Shop Unique with Andreas Pistolelis

How can you build a thriving online business while working less than 20 hours per week?By focusing on high-impact activities and leveraging automation, you can create a successful print-on-demand business on platforms like Etsy. In this episode, Andreas Pistolelis shares his journey from musician to successful online entrepreneur. He discusses how he built a seven-figure print-on-demand business on Etsy, working just 10-20 hours per week. Andreas emphasizes the importance of market research, analyzing top-selling listings, and creating unique designs that add value to the marketplace. He also touches on the challenges of balancing business success with personal growth and mental health, highlighting the importance of dealing with emotions rather than suppressing them through work. Throughout the conversation, Andreas provides valuable insights on product research, pricing strategies, and targeting the US market from Europe.------------Where to find Andreas:YouTube: https://youtube.com/@wtfamievendoingMusic Social Accounts:YouTube: https://youtube.com/@andreas.pistolelisSpotify: https://open.spotify.com/artist/304RNLvvlCdDcaldp2xHuO?si=5at6Q5xwRP6Ip0clxLmOZg ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

11-13
42:43

74. Maximizing Conversion Rates: Leveraging Short-Form Video Content to Drive E-commerce Sales with Eitan Koter

Are you ready to revolutionize your online business with video content?Short-form videos are the future of digital marketing, and platforms like TikTok, Instagram Reels, and YouTube Shorts are leading the charge.In this episode, I dive into the world of video commerce with guest Eitan Koter, co-founder and co-CEO of Vimmi. We discuss the importance of authenticity and consistency in creating short-form videos, the rise of social commerce, and how live shopping and shoppable videos are transforming the e-commerce landscape. Eitan shares valuable insights on how founders can leverage video content to build brand awareness, engage with customers, and drive sales. Whether you're a seasoned entrepreneur or just starting out, this episode offers practical advice on how to harness the power of video to grow your online business.------------Where to find Eitan:Vimmi: https://vimmi.net/Podcast: https://vimmi.net/mastering-ecommerce-marketing/Blog: https://vimmi.net/blog/LinkedIn: https://www.linkedin.com/in/eitankoter/ ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

11-04
39:19

73. From $100K to $1M: How Smart Hiring Scales Your E-Commerce Business with Yoni Kozminski

How can e-commerce entrepreneurs avoid common pitfalls when scaling their business?By focusing on strategic delegation and hiring the right talent, e-commerce entrepreneurs can effectively scale their businesses without getting bogged down in the details.In this episode I chat with Yoni, co-founder and CEO of Multiply Mii, who discusses the challenges e-commerce business owners face as they grow. He emphasizes the importance of continually innovating and bringing new products to market. Yoni shares insights on how to make strategic hires, whether through freelancers, agencies, or full-time employees, to handle specific tasks and responsibilities. The conversation also touches on the significance of understanding one's unique value to the business and delegating tasks that can be more efficiently managed by others. By doing so, entrepreneurs can focus on high-impact activities that drive profitability and growth.------------Where to find Yoni:Multiply Mii website: https://www.multiplymii.com/Escala website: https://www.weareescala.com/Linktree: https://linktr.ee/Yonikoz?fbclid=PAZXh0bgNhZW0CMTEAAaarrlV3URodV3EX_LhRYsxFXYbLhrxER1qf6xcSgTtFv41qY5P2IsaNLvg_aem_TCujPCPxw2Qq7OVe8ofX0Q ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

10-29
01:03:14

72. From $0 to $1000/Month: How to Start a Successful E-Commerce Business with Julie Berninger

How many Etsy listings are needed to make $10,000 monthly?In this episode, Julie, former tech professional and co-founder of Gold City Ventures, shares her Etsy journey. While successful sellers often have around 100 listings, some thrive with far fewer. Julie emphasizes that quality trumps quantity. The focus should be on understanding market demand and creating products that meet customer needs. She advises new sellers to start with even one well-crafted listing, as each provides valuable learning experiences. The key is choosing the right product, executing it well, and optimizing for Etsy's platform, rather than fixating on listing numbers.------------Where to find Julie:YouTube: https://www.youtube.com/@GoldCityVenturesWebsite: https://goldcityventures.com/Facebook: https://www.facebook.com/goldcityventures/Instagram: https://www.instagram.com/goldcityventures/TikTok: https://www.tiktok.com/@goldcityventures ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

10-22
44:04

71. Breaking Down the $20 Sale: Understanding Revenue, COGS, and Profit Margins with Nick Pasquarosa

Are you accidentally sabotaging your business by focusing on the wrong financial metrics?In this episode, Nick from Bookkeeper360 discusses the importance of proper bookkeeping and financial analysis for e-commerce businesses. He emphasizes that simply tracking revenue is not enough - entrepreneurs need to understand their true costs and profit margins for different products and sales channels. Without this granular financial data, business owners may be investing time and money into unprofitable areas rather than doubling down on their most lucrative offerings. Nick recommends working with a professional bookkeeper/accountant on a monthly basis to review financials, gain actionable insights, and make data-driven decisions to maximize profitability as the business scales. Proper financial management from early on can help e-commerce entrepreneurs avoid cash flow issues and accelerate growth.------------Where to find Nick:YouTube: https://www.youtube.com/user/bookkeeper360Instagram: https://www.instagram.com/bookkeeper360/?hl=enFacebook: https://www.facebook.com/bookkeeper360/Website: http://www.bookkeeper360.com ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

10-15
49:50

70. From $500 to $20,000 a Month: Mastering Etsy SEO and Mockups with Alina

How can Etsy sellers boost their sales without using ads? In this episode we chat with Alina, an Etsy seller with over 20,000 sales. Alina shares her journey from architecture to e-commerce entrepreneur and showcases the power of digital products. She emphasizes the importance of market research, using online tools to identify trending niches and optimize listings. Alina's approach involves combining multiple niches to create unique products, using high-quality mockups to showcase designs, and leveraging SEO techniques to improve visibility. Her success story demonstrates that with the right strategies, even new sellers can achieve significant growth on Etsy without relying on paid advertising.------------Where to find Alina:Website: https://watermelonsellers.substack.com/subscribeEtsy shop: http://watermelonmocks.etsy.com30% off coupon code: EVERBEEPODCAST ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

10-07
41:18

69. Bootstrapping to Millions: Building and Selling Multiple Online Businesses with Grant Winns

What does it takes to build and sell multiple successful online businesses?In this episode I chat with Grant, a seasoned entrepreneur who has started eight companies and sold four of them. Grant shares his journey from working at Apple to moving to California to pursue entrepreneurship. He discusses the importance of staying power, the challenges of selling to the right audience, and the lessons learned from his various ventures, including a successful clothing brand called BYLT Basics. We also delve into the mental health struggles entrepreneurs face and Grant's latest venture, Yuna, an AI-driven mental health platform designed to provide affordable and accessible therapy.------------Where to find Grant:Instagram: https://www.instagram.com/grant_winns/Website: http://www.yuna.ioSpecial Discount Code: https://www.yuna.io/everbee ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

09-30
55:22

68. Navigating the Digital Economy: Do You Need to Be a Content Creator to Succeed? with Leslie Cole

Why is content creation crucial for online sellers, and do you really need to be the face of your brand to succeed?Content creation is essential for online businesses, but you don't necessarily have to be the face of your brand. While having some form of content is crucial, whether it's emails, blogs, or social media, you can leverage other creators or even AI to produce content for your business.In this episode, Leslie, an experienced online entrepreneur and agency owner, emphasizes the importance of content creation in today's digital landscape. She believes that at a minimum, businesses should have email marketing and a blog. However, she notes that while content is necessary, the business owner doesn't have to be the creator themselves. There are various options available, such as hiring content creators, working with influencers, or potentially using AI-generated content in the future. The key is to have engaging content that resonates with your audience and helps build your brand, regardless of who creates it. ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

09-26
31:45

67. Content Creation for Entrepreneurs: Leveraging YouTube to Grow Your Niche Business with Rich Khun

How can entrepreneurs leverage YouTube to grow their brand and business? Creating valuable content consistently and building a community are key. It takes time and effort, but can pay off significantly.Rich shares insights from his journey growing a YouTube channel to over 250,000 subscribers. He emphasizes the importance of creating quality content regularly, even if it takes time to see results. Building a community through email lists, Facebook groups, or Discord is crucial for nurturing relationships with viewers. Monetization can come later through products, courses, or brand deals once you've provided consistent value. Rich advises studying the platform, iterating on content, and being patient as it likely won't happen overnight. Overall, YouTube can be a powerful tool for entrepreneurs to grow their brand and business if approached strategically and with a long-term mindset.------------Where to find Rich:YouTube: https://www.youtube.com/@HustleNinjasInstagram: https://www.instagram.com/rich_khunEtsy Training: https://6steps.marketplacemastermind.com/optin1699454877305 ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

09-19
55:09

66. 1000 True Fans: How a Small, Dedicated Following Can Sustain Your Business with Scott Voelker - Part 2

How can you turn a small audience of 1,000 true fans into a sustainable income stream?Focus on delivering value and building strong relationships with your audience. Create and sell digital products or services tailored to their needs.In this episode, Scott and I discuss the power of building an audience of 1,000 true fans, and if that's enough to provide a sustainable income. He emphasizes the importance of delivering value and building relationships with your audience. Scott shares his own experience of generating significant revenue from a relatively small email list and YouTube channel. He recommends creating digital products or services that solve problems for your audience, as well as incorporating physical products that represent your brand's message. By focusing on nurturing these relationships and consistently providing value, even a small audience can become a reliable source of income.------------Where to find Scott:YouTube: https://www.youtube.com/@brandcreatorsWebsite: https://www.brandcreators.com/Facebook group: https://www.facebook.com/groups/rockyourbrandpodcast ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

09-11
35:22

65. The Power of Email Marketing for E-Commerce: Why Your List is Your Most Valuable Asset with Scott Voelker - Part 1

What's the #1 mistake most Etsy sellers make that kills their long-term growth potential?Not building an email list of customers and potential customers. Relying solely on Etsy's platform limits your ability to communicate directly with your audience and market to them over time.In this episode, I chat with Scott, who discusses strategies for building an online business beyond just selling on Etsy. He emphasize the importance of attracting an audience, building relationships through email marketing, and then monetizing that audience. Scott shares his ARM framework - Attention, Relationship, Monetize - and provides practical tips on creating valuable content, capturing email addresses, and effectively communicating with your list. We also discuss testing paid advertising to drive traffic and sales, while still focusing on building an email list for long-term growth.------------Where to find Scott:YouTube: https://www.youtube.com/@brandcreatorsWebsite: https://www.brandcreators.com/Facebook group: https://www.facebook.com/groups/rockyourbrandpodcast ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

09-03
51:58

64. Customer-First Approach to E-Commerce: The Case for Focusing on Customers Before Products with Jon Davids

How can you build a magnetic brand that attracts customers effortlessly?By understanding where your customers are, what they believe, and creating content that resonates with them, you can build a brand that naturally draws them in.In this episode, I chat with Jon Davids, author of "Marketing Superpowers", who discusses strategies for building a successful brand. He emphasizes the importance of understanding your audience's beliefs and behaviors, leveraging platforms like TikTok, Instagram, and YouTube, and using influencer marketing to amplify your reach. Jon shares insights from his book and explains his "movement formula" for building a powerful brand. We also cover practical steps for new entrepreneurs, such as building an audience before developing a product and using content to engage potential customers.------------Where to find JonYouTube: https://www.youtube.com/@jondavidsLinkedIn: linkedin.com/in/jondavidsWebsite: jondavids.comInstagram: instagram.com/jon_davidsTikTok: tiktok.com/@jon_davids ------------EVERBEE WEBSITE: https://everbee.io/ EVERBEE BLOG: https://everbee.io/etsy-seller-blog/ EVERBEE YOUTUBE CHANNEL: https://www.youtube.com/@helloeverbee EVERBEE TIKTOK: tiktok.com/@everbee.io?lang=enEVERBEE INSTAGRAM: https://www.instagram.com/everbee.io/ JOIN OUR COMMUNITY: https://www.facebook.com/groups/416630082921388 

08-21
42:06

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