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Business Wars

Author: Wondery

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Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet, or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 

Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

136 Episodes
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Gibson's Les Paul sets a new standard for the solid-body electric guitar, and rival guitar maker Fender needs to respond. The company does so in 1954 with a sleek, futuristic guitar unlike anything else on the market: the Stratocaster. It's a hit.With their higher volume and heavier tones, the Les Paul and Stratocaster help give rise to a new style of music: rock 'n' roll. It opens up a whole new market for electric guitars -- but which company will dominate?   Support us by supporting our sponsors!DoorDash - Business Wars listeners can get $5 off their first order of $15 or more when you download the DoorDash app and enter promo code BWZoom - Visit Zoom online, set up a FREE account today, and try the most affordable and most reliable video communications solution on the market.
It's 1950, and Fender's first solid-body guitar, the Esquire, is the laughingstock of the music industry. To guitar makers used to elegantly made hollow-body guitars, Fender's thin, simple plank of solid wood is a joke. But its bright, powerful sound and lack of feedback make it a hit with guitar players.Gibson's ambitious young president, Ted McCarty, knows his company has to counter with a solid-body electric guitar of its own. To market the instrument, Gibson will turn to the most famous electric guitarist in the world, a man who happens to be an old friend of Leo Fender's — Les Paul.Support us by supporting our sponsors! DoorDash - Business Wars listeners can get $5 off their first order of $15 or more when you download the DoorDash app and enter promo code BWZoom - Visit Zoom online, set up a FREE account today
In the 1930s and ’40s the market for electric guitars is growing, but it’s hindered by the instruments’ flawed designs. But a small group of mavericks is rethinking the guitar for the electronic age.One of them, guitarist Les Paul, tries unsuccessfully to convince one of America's oldest guitar companies, Gibson, to mass-produce his "Log" — one of the first solid-body electric guitars. Gibson turns him down flat. But when a radio repairman turned inventor named Leo Fender sees Paul's Log, he's inspired to attempt his own version of a solid-body electric — and his creation will go on to forever change the way guitars are made.Support us by supporting our sponsors!ZipRecruiter - The sooner you download the free ZipRecruiter Job Search app, the sooner it can help you find a better job!
Introducing 1865

Introducing 1865

2019-06-1800:11:152

1865 starts with the moment Lincoln got shot and follows the journey of the Secretary of War, Edwin Stanton. Stanton continues to push through Lincoln’s progressive agenda while dealing with the nuances around the assassination. But the moral gravity of his actions, and his own secrets, threaten to consume him.Hosted by Lindsay Graham of American History Teller and American Scandal, 1865 is out today. Subscribe now on Apple Podcasts, Spotify, or wherever you listen to podcasts at wondery.fm/1865
It’s a new century and the beer industry is changing fast. Beyond America, new brewery empires are forming and they want to buy their way into the lucrative U.S. market.And Miller is the first to fall, bought out by a South African company that wants to pull the Milwaukee brewery out of the doldrums.But Anheuser-Busch isn’t worried. It’s the biggest brewer on the planet by some margin. But the king of beers is about to discover that its throne isn’t as secure as it thinks.Support us by supporting our sponsors!Calm App - Business Wars listeners get 25% off a Calm Premium subscription at CALM.COM/BWZipRecruiter - The sooner you download the free ZipRecruiter Job Search app, the sooner it can help you find a better job!
It’s the 1980s and Miller’s glory days are over. Drinkers are deserting High Life and Anheuser-Busch is about to launch a $50 million attack on Miller Lite.With the pressure mounting, Miller hunts for a way to revive its momentum. It’s a search that see the company travel to Japan, disguise itself as a microbrewery, and go head hunting.Support us by supporting our sponsors!ZipRecruiter - Download the free ZipRecruiter Job Search app today — and let the power of technology work for you.
It’s the late 1970s and Miller is hurtling towards the top of the brewing industry on the back of High Life and Lite. Anheuser-Busch’s new leader August Busch III knows he must act fast to stop the threat.But before he can do that there’s internal problems that need fixing. A strike has shut down the company’s breweries and threatening to leave the business disunited and demoralized at the worst possible moment.Support us by supporting our sponsors!LinkedIn Marketing - Go to LinkedIn.com/BW for your free $100 ad creditDoorDash - Use promo code BW for $5 off your first order from DoorDash
Come the early 1970s, Miller has a new owner: tobacco giant Philip Morris. Armed with the Marlboro maker’s millions and marketing skills, Miller is about to shake up the beer business with a campaign targeting blue-collar workers thirsty for a cold pint...or three.But at Anheuser-Busch, a generational rift is brewing — one that could have major repercussions for the beer business. The tensions between conservative-minded CEO Gussie Busch and his forward-thinking son and heir August Busch III are fast approaching the breaking point.Support us by supporting our sponsors!LinkedIn Marketing - Go to LinkedIn.com/BW for your free $100 ad credit!DoorDash - Use promo code BW for $5 off your first order from DoorDash!
By 1933 Prohibition is over, and that means the race is on to dominate a beer market that’s been reset. Under the leadership of Anheuser-Busch heir Gussie Busch, the company is out to reclaim the beer throne. But there’s a challenger for the crown — Milwaukee’s top brewery, Schlitz.But as these two giants lock horns in the fight for dominance, Miller Brewing is struggling to realize its dream of becoming a major league brewer. And it won’t sit by on the sidelines. Support us by supporting our sponsors! ZipRecruiter - The sooner you download the free ZipRecruiter Job Search app, the sooner it can help you find a better job!
Introducing Inside Star Wars

Introducing Inside Star Wars

2019-05-3000:06:333

Heroes, villains, action... all set in a galaxy far, far away. Join Inside Star Wars and go behind the camera and find out how one of the most iconic series in film history came to be. Listen now at: http://wondery.fm/ISWED
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Comments (180)

Ollie B

Really wanted to love this podcast but the execution is just terrible!

Jun 24th
Reply

Nicholas Ustin

At 23:49 the audio skips and a whole section between Leo seeing Travis perform and Leo and George building a guitar is missing. What gives?

Jun 20th
Reply

aravind gogineni

Just finished Blockbuster vs Netflix. Loved it. Keep doing the good work.

Jun 14th
Reply

Ahmad Hamad

I loved this episode a lot

Jun 13th
Reply

Nicolas Cortinas

hi! what's the word the host says at 2:02? often ...? thanks!

Jun 8th
Reply

Jarrell Newman

what about geniuses game

Jun 5th
Reply

Jarrell Newman

what about geniuses game

Jun 5th
Reply

Scott Spence

I'd like to see Tom Welling write a Superman movie. Smallville in a decade gave more depth to supes than the 85 years before. He literally grew up Superman and was exec producing by end of the show. He's gotta have some ideas.

Jun 3rd
Reply

SUNEP IMSONG

Looks like Trump is doing to America what he did to USFL.

Jun 1st
Reply

Jacob Konkel

This podcast is easily in my top 5 favorites. I've been following since Marvel vs. DC. Every new series excites me because even if I have no clue who the competitors are, I learn something new entirely. Ignore the haters. David Brown does a fantastic job narrating. The writing is great. The pace is great. People are just hard to please. Thanks for the awesome content!

Jun 1st
Reply

Jacob Konkel

I was born and raised in St. Louis and this story warms my heart.

Jun 1st
Reply

kamlesh chhugani

p

May 29th
Reply

Maylor Morales

I want to see business war about Puerto Rico

May 27th
Reply

Rajesh Kannan

Maylor Morales hmm

Jun 8th
Reply

SANJAY GORA

Maylor Morales same here

Jun 4th
Reply

Lawson C

good

May 13th
Reply

Hadyn Padfield

what is up with the ad for tooth paste half way through the pod cast ???

May 7th
Reply

Jacob Konkel

Hadyn Padfield It's called 'ad revenue' my dude. You think these people do this for free? No, they like to eat and live indoors just like we do.

Jun 1st
Reply

Matthew Perisho

Walmart vs other retail Giants, Home Depot vs Lowes, Throw some hostile takeovers in there too

May 5th
Reply

Scott Spence

should do a follow-up soon on what is happening with Mattel/Hot Wheels and Monster Jam.

Apr 15th
Reply

Sean Romigh

What happened to season 19?

Apr 10th
Reply

Sean Romigh

What happened to season 19?

Apr 10th
Reply

John Great

I love business wars so much... Why not do a season on "The Tech Wars", and talk about the decade-long battles to dominate instant messaging, online ad spend, email, social media, mobile, online purchases, and mobile apps. In each couple of episodes, talk about tussles between companies like Apple, Google, Facebook, Twitter, MySpace, Yahoo, Microsoft, Amazon, Ebay, etc for control of each of these spaces, and who is the current winner in each at this point in time. I believe it would be by far your most successful and iconic seasons ever. Anyone with me on this? 😃 😃

Apr 10th
Reply

Scott

John Great Me too, love it

Apr 27th
Reply

John Great

John Great Aweome @Tina Kuan! Let's try and push this till they do it!! 😁😁

Apr 24th
Reply
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