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Netflix-HBO. Nike-Adidas. Business is war. Sometimes the prize is your wallet. Sometimes your attention. Sometimes just the fun of beating the other guy. From Wondery, the network behind Dirty John and American History Tellers.See Privacy Policy at and California Privacy Notice at
Host David Brown interviews Steven Johnson, the host of the new podcast American Innovations.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
oo often in business, taking two positions is the same as taking none. You can only carve out one at a time — so choose wisely. To read more lessons from The Art of Business Wars and to order your copy, visit See Privacy Policy at and California Privacy Notice at
Our new book, The Art of Business Wars, takes fans through stories they've heard on Business Wars and some that are completely new. Host David Brown is joined by Next Big Idea's Rufus Griscom to discuss how the book came together, what makes a great Business Wars story, and preview some of the never-before-seen rivalries sure to thrill long-time listeners. The Art of Business Wars is available now from all major booksellers. Privacy Policy at and California Privacy Notice at
You never really know someone…especially online. In today’s world, the power of influence can be the quickest path to money and fame, and it often ends in ruin. These are the stories of the world’s most insidious Scamfluencers. And we are their prey. On Wondery’s new weekly series, join co-hosts Scaachi Koul and Sarah Hagi as they unpack epic stories of deception from the worlds of social media, fashion, finance, health, and wellness. These influencers claim to be everything from charismatic healers to trusted financial insiders to experts in dating. They cast spells over millions. Why do we believe them, and how does our culture allow them to thrive? From Black Swan Murder to a fake social media influencer to an audacious Hollywood Ponzi schemer, each season will take the listener along the twists and turns, the impact on victims, and what’s left when the facade falls away.Listen to Scamfluencers: Privacy Policy at and California Privacy Notice at
Will Be Wild is a new 8-part series about the forces that led to the January 6th insurrection and what comes next. Through in-depth stories from a wide range of characters – from people who tried to stop the attack to those who took part – hosts Andrea Bernstein and Ilya Marritz explore the ongoing effort to bring autocracy to America, the lasting damage that effort is doing to our democracy, and the fate of our attempts to combat those anti-democratic forces. Because January 6th wasn't the end of the story, January 6th was just a practice run.Follow Will Be Wild wherever you get your podcasts, or you can listen early on Amazon Music or early and ad-free by subscribing to Wondery Plus in Apple Podcasts or the Wondery app.Listen to Will be Wild: Privacy Policy at and California Privacy Notice at
This is Episode 1 of an 8-part series on the brutal business battle between Netflix and Blockbuster, and later HBO.It all started around 1997, with a guy named Marc Randolph and his mathematician friend Reed Hastings. Randolph and Hastings knew they’d have to take on Blockbuster, but what they didn’t anticipate was that their business model would take on network television and eventually change the entire movie industry.This was an 8-year total war that left innumerable casualties in its wake: thousands of hollowed out buildings and economic losses in the billions.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
After Hastings pleaded with Antioco to buy Blockbuster Online, Antioco agreed to present Hasting’s proposal to the board. What he didn’t tell him was that he was pushing the board to reject the offer so Netflix would wither and die. Meanwhile, Netflix was struggling to gain legitimacy in Hollywood. Netflix quickly realized that before it could take on the Hollywood gods, it would have to slay Blockbuster.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Thinking like your enemy is the best way to beat them, and during the war, Blockbuster tried every trick in the books to get inside Netflix. Sometimes they succeeded - sending “housewives” into warehouses as spies, and sometimes things didn’t go as planned. But when Blockbuster did deliver, they delivered big. They threw everything they had at Netflix, but the war raged on.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
You know that expression “content is king”? Well it turns out, sometimes it’s not. Sometimes it’s a hard-working algorithm that burrows into customer habits and viewing patterns. With that, Netflix had a clear upper hand on Blockbuster.That, and the fact that Netflix targeted this new “streaming” technology that in 2007, no one really believed in. Soon they were on top of the world.But it’s dangerous being on top. If you trip, you have a long way to fall.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
We take a step back to explore how a little company called Home Box Office went from serving B-movies to 325 homes in Wilkes Barre, Pennsylvania to become the juggernaut that we know as HBO. In the process, HBO, become the standard by which all other cable companies would have to measure themselves - after all, it's not TV. It's HBO.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Hollywood execs thought Netflix was crazy to give up advertising and spin off opportunities by letting viewers flop on a couch and watch a whole season of a show all at once. But Netflix knew it was on to something. All of their studies and focus groups revealed something new: viewers who binged content formed an emotional attachment to Netflix. Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Netflix goes from being a streaming company to a movement in which consumers all over the world decide what show to watch -- and when and how they watch them. The future that Reed Hastings and Marc Randolph envisioned two decades earlier has arrived. The unfettered reign of cable television has ended. The war for streaming viewers will become richer. And more cutthroat.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Rich Greenfield is a tech and media analyst with BTIG who’s been covering this battle in some capacity for decades. We had the chance to talk to him in depth on today’s episode.Follow Rich on Twitter @RichBTIGSupport us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
In 2015, Kanye West turned his back on Nike, an all out battle in the ongoing war for sneaker supremacy. Nike and Adidas are two multinational companies worth billions in an industry estimated to be valued at $220 Billion by 2020 (which is double the GDP of Ukraine) but that begs the question - Why are companies sinking so much money into mesh and rubber for your feet?In this series of Business Wars, we'll find out. This is Episode 1 of a 7-part series on the brutal business battle between Nike and Adidas.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Rudi and Adi Dassler started the “Dassler Business” in the 1920s in their parent’s garage, recycling materials from WWI military gear and uniforms. They got a pair of their track spikes on an athlete named Jesse Owens at the 1936 Olympics and the company took off… until WWII.The war may have been over for Germany, but the rivalry between Adi and Rudi was just heating up.Rudi left to start his own company, Puma, and Adi created Adidas.50 years later, with a waffle iron and inventory from Onitsuka Tiger, Phil Knight and Bill Bowerman start tinkering with some shoes in Bowerman’s kitchen. The waffle iron didn’t last long, but the shoes did.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
As long as there have been professional sports, there have been professional athletes, willing to accept money to wear certain brands, but the biggest endorsement deals were only made possible by a mid-20th century invention: the television. Fans realized they could tune in to see their favorite athletes almost any day of the week. Brands realized they just got hundreds of walking billboards showing the capabilities of their athletic gear in action… and it’s a race to see who can reach the world’s best athletes first.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Every new Nike employee gets a list of principles that serves as the company’s philosophy. One: Our business is change. Two: We’re on offense, all the time.With those principles Nike sprinted from $29 million in revenue in 1973 to more than $850 million by 1983. But the biggest boost for Nike was an up and coming athlete. Like Jesse Owens fifty years before, a young Michael Jordan would carry a fledgling shoe brand to new heights.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Nike, the late starter struck gold with its “Just Do It” campaign. Launched in 1988, the shoe giant finally had a tagline as good as its shoes. Meanwhile, Adidas, the brand that started and found success long before Nike was even a dream, finds itself as the underdog. The American offices feel like a startup, and is passed between the hands of former Nike execs and European businessmen. What does it take to go from a million-dollar company to a billion-dollar company? Adidas has to find out, and fast. Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
The rivalry between Nike and Adidas has been intense for decades, but always respectful. But with intensity comes… defectors. Just three at the beginning, who set out to create a “Disneyland for designers.” And it worked. For the first time in a long time, the Swoosh was outperformed by three little white stripes.But it’s not all bad. The constant competition drove both companies to produce better shoes, better apparel, and have made each other better businesses. As the sneaker wars enter a new era, who will come out on top? Time will tell, but if Phil Knight knows anything at all, it’ll be the company who isn’t afraid to fail.Support us by supporting our sponsors!See Privacy Policy at and California Privacy Notice at
Comments (424)

Dorian C. Schiefelbein

Business belonging to Jeff Bezos expanded from Amazon to Blue Origin.Together with this, the owner of the companies faced the expansion of criticism in his address Strong changes in an innovative approach to work fall into the media who are trying to find any flaw in new activities Jeff Bezos.

Apr 22nd

Yun Li


Apr 13th

Rebecca Miller Gill

I'm from the 80s so I'd like to hear the transition from the home phone to the mobile phone.

Apr 11th

Maureen Manning

Hi don't be shy baby❗️ ❗️❗️❗️write me 👉🌍

Apr 8th


Perfect thanks 🙏🏻

Apr 8th

Dee Smith

I’ve me Mexican Cola any day

Apr 3rd

Melinda Thomas

I win 🙂

Mar 17th

Oliver Nickalls

fastforward 4 whole minutes to start the podcast. Destroyed by the overdramatised story & overlong adverts. This _could_ have been a good listen- there is an interesting story being told... sadly it has been over-produced and has become the average crappy US-style documentary aimed at those with short attention spans. missed opportunity.

Mar 7th

Dee Smith

That’s an Aussie reporter sounds nothing like their accents

Jan 24th

Dee Smith

Fuck I just wish they NEVER tried doing accents as they sound stupid just keep it easy please the accents are killing me slowly

Jan 24th

Dee Smith

Yep 👍 I’m an Aussie too & they always make us sound like an uneducated Englishman We have more fun 🤩 in our accent

Jan 24th

Ben Reyenga

can't listen, the constant mispronunciation of Adidas is incredibly annoying for me. like nails on a chalkboard

Jan 11th

Katheryn Rowell

Candace Cameron bure…. Like burrrrrr it’s cold, not beret like a hat.

Dec 27th


snow in San Bernardino?

Dec 26th

Dee Smith

Ok this explains why I only buy Blackmilk Clothes as they are Limited Editions & once they sell out they don’t repeat the items Recommend ppl check out the website Blackmilk Clothing Made in Australia 🇦🇺 Shipping everywhere You get what you pay 💰 for

Oct 7th

Dee Smith

Very interesting 🤨

Oct 2nd

Oliver Chen

Fabulous. I'm working in the fashion industry, but have little knowledge of fast fashion brand history. Good to know

Oct 1st


Wow. Her info is quite inaccurate. Makes me question things I hear that I don't actually have information to.

Sep 27th


glad to hear a woman playing the female parts now!

Sep 25th

Katheryn Rowell

Any more to this season?

Sep 24th
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