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Welcome to the Cafecito Con Jefas podcast! I'm your host Kita Zuleta, a brand strategist + photographer based in Los Angeles. My mission is to help Jefas grow their brands with intentional images and strategies that allow them to stand out online. As a proud daughter of immigrants, cafecito lover, plantitas mom, + wife to my best friend, I'm excited to share my knowledge, and host conversations about real life + entrepreneurship with Jefas like you.
Cafecito Con Jefas is a community + podcast that exists to provide a space for women to share their stories, learn from each other's experiences, and support one another through the challenges of entrepreneurship. We may all be in different seasons of our lives and businesses, but we share common emotions and experiences that make us "Same. Same, but different."
Through this podcast, I'll be sharing stories from incredible women in my community, as well as my own experiences, to inspire and motivate you on your own entrepreneurial journey. I'll also be sharing brand strategy tips and creative ways to incorporate your brand photography into your business. My goal is to provide you with valuable insights and wisdom that can help you achieve your goals and lift up the community as a whole.
So join me and your fellow Jefas as we talk about real life and entrepreneurship, share words of encouragement, guidance, and support one another. Grab your favorite mug, pour yourself a cup of cafecito, and tune in to the Cafecito Con Jefas podcast to be inspired and gain wisdom. Welcome to the Cafecito Con Jefas community!
59 Episodes
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Tell us what you think about the episode!! Discover how public speaking can be a transformative tool for self-expression with Yvonne Armenta, a public speaking consultant and founder of Latina Presente. Yvonne shares her unique journey, from her beginnings in the tech industry of San Francisco to becoming a beacon of empowerment for introverts and Latinas in the public speaking realm. Through practical strategies and personal narratives, Yvonne reveals how she has made public speaking more ac...
Tell us what you think about the episode!! Podcast Episode Summary: In this heartfelt episode of Cafecito Con Jefas, Kita Zuleta shares an honest update on her challenging year and the life transitions impacting her work. She reflects on navigating grief after a significant family loss over the summer, managing an unexpected move, and balancing personal struggles with her commitment to the community she leads. Despite these obstacles, Kita celebrates successes like her birthday sale, which br...
Tell us what you think about the episode!! Ever wondered what it takes to leave the security of a corporate job and build your own creative empire? Jo Delgado, the brilliant mind behind The Creative Inka, shares her remarkable journey from Peru to Southern California, detailing the courage it took to swap the corporate grind for her dream design studio in Redondo Beach. We promise you'll gain insights into the resilience required to face immigrant challenges and the tough decisions that come ...
Tell us what you think about the episode!! Life as an entrepreneur can be a rollercoaster of emotions, and this week was no exception. I faced unexpected personal health challenges, navigated significant national events, and made crucial business pivots. Yet, amid these hurdles, I found reasons to celebrate. New clients have joined the Cafecito con Jefas family, and the unwavering support of our community continues to be a guiding light. By consciously choosing to keep politics and religion o...
Tell us what you think about the episode!! Discover how Naomi Fierro Peña, the dynamic founder and CEO of That Art Party, is transforming wellness for BIPOC adults through the power of creativity and play. Naomi's unique concept of creative play dates blends mindfulness, meditation, and unstructured play, offering a liberating experience that prioritizes joy over perfection. Our conversation delves into her personal journey from a structured teaching career to becoming a trailblazing entrepre...
Tell us what you think about the episode!! Discover the inspiring stories of Latina leaders in business and education with our special guest, Jessa Mckinnis-Godsin. As a first-generation college graduate and Gallup certified strengths coach, Jessa shares her unique journey navigating the professional world as a Latina. She reveals how her passion for salsa dancing informs her unique leadership style, creating the innovative Salsaeando Experience to empower new managers through a strengths-bas...
Tell us what you think about the episode!! What if you could transform your professional life and truly earn what you're worth? That's exactly what Daisy De Anda, the remarkable founder of Dayz & Co., has done. Join us as she shares her inspiring journey from a humble Mexican-American upbringing to becoming a professional development powerhouse. Daisy's story is marked by resilience and determination, from printing her first resume at a public library to celebrating a 20-year milestone in...
Tell us what you think about the episode!! Can transforming your relationship with money lead to a blissful life? On this episode of Cafecito con Jefas, I'm joined by Erika Dox Martinez, the remarkable founder of Blissful Vida, a Latina-owned financial wellness company. Erika’s story is nothing short of inspiring—she turned her life around from drowning in over $100,000 in debt to achieving financial freedom. We'll unravel her journey of holistic self-improvement and how it empowered her to h...
Tell us what you think about the episode!! Get ready to be inspired by Adri Rodriguez, a licensed marriage and family therapist who shares her transformative journey from El Salvador to the United States at the tender age of 16. Adri, a proud Salvadorian American and host of the podcast Entre Tias y Amiguis, talks about her multifaceted identity as a first-generation Latinx, eldest daughter, and queer femme. She opens up about her passion for mental health, education, and social services, rev...
Tell us what you think about the episode!! Ever wondered how a long-distance friendship can turn into a thriving business and a lifelong partnership? Join me, Kita Zuleta, as I take you through my transformative journey of healing, personal growth, and entrepreneurial success. You'll hear about the early days when my husband, Johnny, became my anchor during a tough period of physical recovery, and how our move to Tucson sparked my creative pursuits on Etsy with "All Things Kita." From selling...
Tell us what you think about the episode!! What if you could redefine entrepreneurship by embracing a life of balance and authenticity? Join me, Kita Zuleta, as I share my unique journey in this heartfelt episode of Cafecito con Jefas. Growing up as the youngest daughter in a strict immigrant family, I navigated the challenges of ADHD, dyslexia, and societal expectations, all while pursuing my passion for music and later, a multifaceted career. Hear how my upbringing in a religious household ...
Tell us what you think about the episode!! Are you ready to conquer the challenges of entrepreneurship and find your supportive tribe? This episode of Cafecito con Jefas kicks off season two with Kita Zuleta reintroducing our mission to alleviate the loneliness of entrepreneurship. We dive deep into honest conversations about imposter syndrome and the struggles of making our mark in professional settings. This episode promises to offer valuable insights into how we can create an inclusive spa...
Tell us what you think about the episode!! What if you could turn your passion into a thriving brand without feeling overwhelmed? Welcome to season two of Cafecito con Jefas, where I, Kita Zuleta, guide you through the nuances of holistic entrepreneurship. As the daughter of Salvadorian and Mexican immigrants, my journey has been anything but ordinary, and I'm here to share the insights I've gathered over 15 years in brand strategy. Imagine sipping your favorite cafecito while gaining ...
Tell us what you think about the episode!! What if making friends with risk could transform your business? In this empowering episode of Cafecito con Jefas, we sit down with Rosalie Ennes, the mastermind behind Portecua Consulting. Rosalie shares her journey from corporate auditor at KPMG and Estee Lauder to becoming the founder of a Latina-owned boutique consulting firm. Hear her inspiring story of resilience and determination as she navigated a pivotal layoff from Bombas, turning a potentia...
Tell us what you think about the episode!! Can a creative journey shaped by diverse heritages transform the landscape of brand strategy? On this episode of Cafecito con Jefas, we sit down with the inspiring Victoria Carrington Chavez, the visionary brand strategist and graphic designer behind La Mezcla Creative Co. Victoria shares her unique journey from Colorado to New England, and how her rich African-American, Mexican, and Diné (Navajo) heritage informs her innovative work. Together, we di...
Tell us what you think about the episode!! Ever wondered how growing up in a stigmatized environment can shape one's mission to transform mental health? Meet Jovanna Borquez, a licensed marriage and family therapist and the visionary behind Healing Sol Counseling. Jovanna's inspiring journey from her Mexican roots to establishing her practice is filled with personal triumphs and profound shifts. She shares the heartwarming tale of how her grandfather's entrepreneurial spirit and the challengi...
Tell us what you think about the episode!! Meet Jefa: Beatriz Rivera - Beaboss Coaching Beatriz Rivera is a former social worker from South Central LA. As a daughter of immigrant Salvadoran parents, Bea did well in school, received her bachelor’s in child development and psychology and went on to get her master’s degree in social work from Columbia University. As a social worker, Bea worked for a major hospital network in NY for 5 years helping older adults manage their chronic illnesses to ...
Tell us what you think about the episode!! Meet Jefa: Lucy Ortega I am a first-generation Latina + serial entrepreneur. I run my food businesses – Sierra Mexican Cuisine - and coach other first-generation individuals who have dreams of monetizing their gifts. I was born and raised in South Central Los Angeles, where I experienced both emotional and financial instability. I was instilled with the belief that education would be my ticket “out of poverty", so I dove deep into my studies in searc...
Tell us what you think about the episode!! Tune in to discover how we’ve transformed Cafecito con Jefas over the last eight months, from relaunching our inspiring Jefa interview segment with stories from Angel and Lucy, to extending season one and preparing for an exciting season two relaunch. I also dive deep into the power of community and connection, sharing my personal journey of rebranding and the emotional highs and lows that came with it. Our new website is live, serving as a dedicated...
Tell us what you think about the episode!! Meet Jefa: Angel Rodriguez - rfc21 Angel is an Expert Social Worker and Innovator with more than two decades of experience, specializing in public child welfare. Currently serving as the CEO of rfc21, she provides a comprehensive range of services to organizations seeking transformation and innovative solutions through curriculum development, leadership coaching, and grant management services. She also serves as an Expert Witness for law firms. Ange...
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