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Call Her Creator

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Call Her Creator, the podcast dedicated to empowering Creators to make money doing what they love. Join Katelyn Rhoades as she shares practical, step-by-step social media marketing and business advice that has already transformed the lives of 1000’s of creators and ambitious entrepreneurs who have turned their socials into profit powerhouses.

During each episode, Katelyn will dive into the latest Instagram trends, social media growth strategies and share real-life stories that inspire you to break free from the 9 to 5 grind to become your own boss of a thriving online business.

Meet your host: Katelyn Rhoades who dedicates herself to helping Creators just like YOU radiate online to supercharge their online presence and business. Katelyn started her marketing journey over a decade ago and now focuses her business through her Instagram (@SocialMarketingQueen). What started as a side hustle quickly grew into a full-fledged social media marketing agency that has grown into a multi-six figure business. Katelyn praises her success on the power of Instagram Marketing, and has now added full-time content creator, social media coach, and speaker to her professional portfolio.

Katelyn’s vision with Call Her Creator is to deliver a comprehensive blend of social media strategies, step-by-step tutorials on monetizing your content, and genuine Creator revelations no one else is talking about that will give you the confidence and skills you need to turn your true passion into profit! Sharing the very strategies that propelled her own success, Katelyn lays out the blueprint for building a thriving online business with multiple streams of revenue, all thanks to the power of social media marketing.

Call Her Creator is powered by Stan, your all-in-one Creator Store. Stan is pioneering a movement where anyone with a wifi connection can make money working for themselves while pursuing their passion. As Creators ourselves, we know being a Creator isn’t easy. On top of the challenges of being an artist, creators are also required to be a solopreneur and build their own business. That’s where Stan comes in. We take care of the backend technical stuff so Creators can do what they love: create. We’re here to empower, educate, and support anyone to make a living working for themselves.
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Welcome back to another episode of Call Her Creator! During this episode we delve into Instagram's updated algorithm, which prioritizes original content over reposts. The platform has officially announced it will be cracking down on aggregators and serial reposters, aiming to give creators proper credit and visibility.  Additionally, Instagram announced its plans to revamp its recommendation system, providing smaller accounts with equal opportunities for exposure. We’ll also discuss some of my favorite new features on the app such as the Remix feature, offering creators new ways to collaborate and reinvent their content. This comprehensive update to Instagram's evolving landscape empowers creators to thrive in a competitive digital environment- and I’m going to show you how to utilize it! Buckle up everybody, we’ve got some good algorithm updates to go over. 
Welcome back to Call Her Creator, your go-to podcast for all things entrepreneurship and social media strategy, powered by Stan. I'm your host, Katelyn Rhoades, also known as Social Marketing Queen over on Instagram, and I'm thrilled to be diving into a topic that's near and dear to my heart: AI and its transformative power in social media marketing.  Now, I'll admit, I was skeptical about AI at first. Like many of you, I feared it might replace jobs or dilute the human touch in marketing. But let me tell you, my perspective completely shifted when I introduced AI into my workflow. From generating captivating captions to scheduling content and even automating DMs, AI has revolutionized how we work. It's not about replacing us; it's about enhancing our capabilities and efficiency. Today, I'm excited to share with you some of the incredible AI tools and techniques we've incorporated into our daily routine. Whether you're a solopreneur or part of a larger team, there's something here for everyone to streamline your marketing efforts and make more time for what you love. So, grab your favorite beverage, settle in, and let's explore the world of AI-powered marketing together. 
Welcome back to another exciting episode of Call Her Creator, where we dive deep into the world of entrepreneurship and social media strategy, powered by Stan. Today we're tackling a topic that can feel like navigating a minefield: finding the right social media tools to grow your platform without wasting your time or money. Let's face it – with hundreds of apps promising to make you the next big thing, it's easy to fall for scams that do more harm than good. But fear not! I've been in the trenches, testing out countless tools so you don't have to. In this episode, I'm spilling all the tea on the tools that helped me grow my account to 169K followers and skyrocket my business by converting followers into leads and sales. Some of my favorite tools we’ll be talking about include Stan, Flick, one of my favorite scheduling apps, how we write 2000 word blog posts in just a few clicks, and so much more! From AI-powered content creation to seamless content repurposing, we've got everything you need to take your social media game to the next level. Whether you're a seasoned pro or just starting out, these tools are sure to revolutionize your social media strategy. Ready to level up your game? Let's do this!
In this episode, I’ll go into the secrets behind landing your content on Instagram's Explore Page, the holy grail of discoverability. I'll uncover the inner workings of the Explore Page algorithm, which tailors content suggestions to each user's preferences. By understanding the factors at play, like post popularity, user activity, and posting history, you'll discover how to optimize your content for maximum visibility. When you land on the explore page you expand your reach and engagement. From higher interaction rates to potential follower growth and conversions, the benefits are substantial. To crack the code, I share 8 actionable tactics, including exploring your own explore page for inspiration, leveraging Reels, strategic hashtag usage and collaborations. (You’ll have to listen to the full episode for all 8 tips!) Plus, I throw in a couple bonus tips that are a non-negotiable for discoverability. With these insights and strategies, you'll be well-equipped to navigate the ever-changing landscape of Instagram and secure your spot on the coveted explore page.
In this week’s episode of Call Her Creator, I'll be your guide through 15 powerful strategies to skyrocket your Instagram presence.  We'll start by debunking the appeal of buying followers and instead focus on building an authentic community. I'll dive into the importance of crafting a strong personal brand that resonates with your audience, while also exploring the art of curating a visually cohesive feed that leaves a lasting impression.  From optimizing your bio to writing captivating captions rich with keywords, we'll uncover the secrets to boosting engagement and visibility. Additionally, I'll reveal the magic behind finding the best hashtags to amplify your reach and the importance of maintaining a consistent posting schedule to keep your audience engaged.  We'll also explore the optimal times to post for maximum impact and ensure that your content is easily accessible to all users. I'll then discuss the power of collaboration with other like minded accounts and the hype around Instagram Reels and Stories Highlights, exploring how these features can elevate your content and captivate your audience.  Lastly, I'll discuss the thrill of going live on Instagram and how it can provide a unique opportunity to connect with your audience in real-time.  By the end of this episode, you'll be equipped with a comprehensive arsenal of tactics to grow your Instagram account and unlock its full potential. So tune in and let's embark on this journey together towards Instagram success!
In this episode of "Call Her Creator," we're diving deep into the world of social media marketing and uncovering the powerful concept of content pillars. These pillars are like the foundation of a strong social media strategy, and in this episode, we'll explore why they're so crucial and how they can truly transform your online presence. To kick off, we'll discuss the importance of consistency in your posting schedule. By sticking to a regular Monday to Friday cadence, you can build trust with your audience and keep them engaged. Content pillars play a big role here because they help you stay focused and consistent in what you share. I'll walk you through five carefully crafted content pillars that are designed to boost your online presence and drive engagement. Each pillar serves as a guiding principle for your content creation, ensuring that you're delivering value to your audience with every post. But it's not just about what you post—it's also about when and how often you post. We'll dive into the intricacies of your posting strategy, helping you determine the optimal frequency for sharing content to maximize your social media impact. And let's not forget about the exciting update from Instagram: reels can now be up to 3 minutes long! This is a game-changer for creators, and I'll show you how to leverage this update to your advantage. Whether you're sharing tutorials, behind-the-scenes footage, or entertaining clips, longer reels give you more opportunities to connect with your audience. So grab a cup of coffee, sit back, and join me as we unlock the secrets of effective content pillars, refine your posting strategy, and make the most of the latest Instagram updates to take your online presence to new heights.
In this episode of "Call Her Creator," I dive into the world of Instagram SEO, drawing from my own experience of building a full-time career on the platform. I aim to inspire YOU to pursue your passions and dreams using social media so I’ll be setting the stage for an in-depth exploration of how to get discovered on Instagram. I begin by explaining the concept of SEO (Search Engine Optimization) using a simple analogy that will stick with you forever. Just as keywords help people find you on Google, SEO helps content creators stand out and attract attention on platforms like Instagram and Tik Tok. Throughout the episode, I delve into the key factors that influence Instagram's search algorithm, emphasizing the importance of optimizing content for maximum visibility. I share practical tactics and strategies for improving Instagram SEO, such as writing descriptive captions with keywords, using specific hashtags, and incorporating alt text into posts. These are just a few of the tactics I will be teaching you. By sharing personal insights and actionable tips, I aim to empower you to enhance your online presence on Instagram and achieve your growth and engagement goals as a creator. You’ll leave this episode feeling inspired and equipped with the knowledge and tools to navigate the world of Instagram SEO and build a successful career as a creator.
Welcome back to another episode of Call Her Creator, brought to you by Stan. Today, I've got something special lined up for you. We're delving into the often overlooked realm of staying sane as a solo creator. Trust me, it's a topic close to my heart, and I'm excited to share some insights with you. We're going to explore the not-so-glamorous side of being a creator, the moments of overwhelm and solitude that many of us face. But fear not, because I've got plenty of strategies to make your journey a little smoother. We'll dive into crucial topics like time management strategies, how to steer clear of burnout, navigating isolation, and battling decision fatigue. Plus, there's so much more in store! Before we dive into that, I'll share my social media update of the week! Instagram has rolled out some exciting new features for direct messaging, including message editing and pinned chats. Now, let's paint a picture: You're at your desk, alone with your thoughts and your craft. The world outside hums with activity, but here, it's just you and your phone, brainstorming your next big idea. Sounds serene, right? Well, it can be, but it's also a breeding ground for challenges unique to solo creators. That's why I am going to tackle the ever-persistent challenge of time management, decision fatigue, isolation and of course, maintaining work-life balance. I'll also emphasize the importance of having a support system. Because let's face it, navigating the online world can be tough, and having a solid support system can make all the difference. So, dear creators, remember this: You're not alone in this journey. I've got a lot to share with you today that I hope encourages you and sets you up for success!
In this week's episode of Call Her Creator we'll be going over Instagram Growth Trends to Boost Your Account in 2024! I'll dive into the dynamic world of Instagram growth and help you uncover 7 key trends that are set to shape your Instagram strategy (and blow you your account growth) this year. Discover how user-generated content is taking center stage, and why Instagram is doubling down on Reels to captivate audiences. You'll also learn how different social media networks are prioritizing two-way engagement and why SEO is becoming increasingly vital for visibility.  We'll also explore why hooks matter more than ever and why building a community trumps simply amassing followers. Plus, stay tuned as we delve into the rising popularity of video memes and their impact on engagement. On top of all of this, I have a social media update for you this week that you're not going to want to miss.  Join me as we uncover 7 instagram growth trends for 2024 and equip you with the knowledge to supercharge your Instagram growth this year. Are you ready to make money on social media? Of course you are, hit PLAY! 
In this episode, I'm excited to dive into a topic that's crucial for any content creator or entrepreneur looking to monetize their social media presence: turning those likes and follows into real, tangible sales. I know firsthand the frustration of having a decent following but not quite knowing how to bridge the gap between social media engagement and actual revenue. It's a common hurdle, but one that can definitely be overcome with the right strategies and mindset. In this episode, I'm laying out the groundwork and sharing personal insights into how I've managed to turn my own following into a lucrative business. We'll explore the importance of optimizing your profile to attract potential customers, strategies for boosting engagement that goes beyond surface-level interactions, and the art of crafting compelling calls to action that drive sales. I'll also share some personal success stories and failures, providing you with a holistic view of what works and what doesn't in the realm of social media sales. Whether you're leveraging Instagram stories, dabbling in paid ads, or looking to enhance your bio for maximum impact, this episode is packed with actionable advice. So, if you're ready to start making money from your social media efforts, you're in the right place. Let's get into it and unlock the full potential of your online presence.
In this episode, I am going to be teaching you six techniques you can use to turn your social media likes into actual sales. I get it, you’ve got this following on social but you’re just not sure how to convert them to paying customers. II think we’ve all been there before, so I made it my mission to optimize my content and call to actions to turn my loyal audience into a profitable powerhouse. I’ll walk you through the importance of profile optimization, engagement techniques and what research says about response time. We’ll go into my exact engagement strategy that has helped me nurture my 167k followers. I’ll go over utilizing Instagram stories for sales and how you can even ad paid ads to your strategy. Buckle up and grab your notebook. This episode is going to help you make money, honey. Here’s what you can look forward to: How to enhance the effectiveness of your bio Ideal response time for engagement My strategy for boosting engagement How to leverage Stories for actual sales. How you can invest in Facebook and Instagram ads to supercharge your efforts Let’s optimize your strategy and grow your online business using Instagram!
In this episode, I'll be diving into Instagram Stories, uncovering 10 proven strategies to increase views and effectively convert my audience. I'll go over actionable insights tailored to both beginners and seasoned Instagram users, emphasizing how we can use Instagram Stories as a powerful tool to sell. I'll kick off the episode with an exploration of Instagram Stories statistics and how we can use this information to our advantage as creators and marketers. I'll emphasize the significance of high-quality content and engagement tricks using Instagram Stories features. I'll also dive into the discussion of the power of storytelling, the intricacies of strategic hashtag and tagging usage, and give practical tips to identify Instagram hacks that capture our audience's attention. Inside this episode, I'll also: - Explore the potential of interactive features such as polls, quizzes, and questions and how these tools not only enhance viewer engagement but also provide valuable insights into audience preferences and interests. - Discuss the importance of establishing a posting schedule to maintain audience interest and foster a sense of anticipation without overdoing it. - Highlight the pivotal role of analytics in refining our Instagram Stories strategy. And of course, stress the importance of authenticity in storytelling. Grab your popcorn, folks! This episode about Instagram stories will equip you with a comprehensive toolkit to elevate your Instagram stories game, driving increased views, engagement, and audience conversion.
Ready to supercharge your Reels views and get more engagement on instagram? In this episode of Call Her Creator, I'll be diving deep into the world of viral reels and unlocking the secrets to blowing up on Instagram and TikTok. Whether you're a content creator, social media junkie, or business owner hungry for engagement, this episode is your golden ticket to success. We will be breaking down the anatomy of a Viral Reel including your Reel timing, Reel transitions, killer audio choices- trending and original audio, and delivering content that packs a punch – all the essentials for making your Reels irresistible to your audience. I'll also share some insider tips for crafting Reels that not only catch eyes but keep your audience glued to the screen. Whether you're editing in instagram or using a reels editor like inshot, I'll go through my own editing tips and what I do to stop the scroll. We'll also talk about closed captions, text overlays and hooks! Whether you're just starting out or you're a seasoned Reels pro, this episode has something for everyone ready to level up their content game.
Are you seeing low engagement in 2024? Less likes, low views on Reels, no stories interactions? Have no fear, Social Marketing Queen is here to help you improve your engagement with 10 tried and tested Instagram hacks that can not only transform your engagement but help give you a little boost in visibility which will, in return, grow your following. We’ll dive into Instagram stories hacks, and some of my favorite stickers that help me get more feedback from my followers. I’ll go over content ideas with you that get seem to create the most buzz; we’ll even talk about your engagement strategy and what you should be doing before and after you post. But before we get into the engagement aspect of Instagram, I’m going to reveal a brand new Instagram update that you may see on your REELS! This new update allows you to interact directly with your audience and could help boost your Reels views. Sit back, relax, and get ready to take notes. This episode is full of Instagram goodness to help you on your growth journey so that you can turn your passion into profit!
Hey everyone, welcome back to "Call Her Creator" with me, Katelyn Rhoades! Today, we're going on a deep dive into the world of Instagram analytics. I'm here to break down all those confusing numbers and stats for you, showing you exactly how they can help boost your business or personal brand. Whether you're just starting out or you've been at it for a while, I've got you covered. We'll explore everything from understanding your followers' likes and dislikes to figuring out the best times to post. I'm sharing insights on how to read and use your engagement rates, reach, and even those tricky demographic details to your advantage. I'll take you through my own experiences of tweaking my content strategy based on what the data tells me, ensuring we're making the most out of every post. Plus, I'll let you in on some secrets to staying ahead of the game by spotting trends and keeping your content fresh and engaging. It's all about making intentional choices for your brand, and I'm excited to guide you through it step by step through Instagram analytics. Let's dive in and start making your Instagram work smarter for you, not harder!
Join me as I teach you how to build your first profitable marketing + sales funnel on social media. In today's episode, we're unraveling the layers of a profitable marketing and sales funnel, a fundamental concept in the inbound methodology that guides businesses in attracting, engaging, and delighting their audience. I’ll begin the episode at the Top of Funnel (TOFU), where the focus is on creating awareness. We'll discuss how businesses captivate a broad audience through content that addresses general pain points and interests. From blog posts to engaging social media content, we'll explore the tactics used to draw potential customers into the conversation. Moving into the Middle of Funnel (MOFU), we’ll shift to building interest and converting leads. Discover how businesses tailor their content to provide more specific solutions, using strategies like webinars, case studies, and personalized email campaigns. We'll unveil the art of lead capture forms and gated content, essential tools in gathering valuable information about potential customers. In the Bottom of Funnel (BOFU), our focus turns to conversion and customer retention. Learn how businesses move leads from consideration to decision by showcasing the value of their products or services. We'll delve into strategies such as free trials, before and afters, and customer testimonials that seal the deal. Additionally, we'll discuss the critical post-sale phase, emphasizing the significance of creating an exceptional customer experience to turn customers into long-term advocates. Throughout the episode, we'll highlight the flow of the marketing funnel, acknowledging that customers may fluctuate between stages. Join us as we unravel the inbound methodology, emphasizing a customer-centric approach that builds trust, provides value, and fosters lasting relationships. Get ready to revolutionize your social media marketing strategy as we guide you through the art and science of the marketing funnel.
In this episode, I'm going to spill the tea on Alix Earle, the TikTok sensation rocking the marketing world! You won't believe how she's influencing major brands with her relatable, down-to-earth vibes. Plus, I've got a secret Instagram update to share – imagine creating stories for friends to approve and post on their profiles! Game-changer, right? I'm giving you actionable tips inspired by Alex's story. She's teaching us it's okay not to be perfect and to embrace our real selves. Starting as a college student, Alex's journey to stardom was all about staying true to herself. Her acne struggle videos? A huge hit! She nailed the art of resonating with her audience. Remember, it's all about playing to your strengths, never stopping learning, and staying original.  Excited yet? Dive into this episode for a detailed breakdown of Alix's success secrets and how you can apply them to your creator journey. Remember, it's all about being authentic, passionate, and consistent. Join the community at  @callhercreator on Instagram, and let's keep learning from the best. Hit subscribe, share this podcast, and let's make creating your dream gig! Catch you in the next episode!
In this episode, we're diving deep into how I left my nine-to-five job and became a full-time content creator, building a successful multi-six figure business through social media. I'll walk you through the exact steps I took to transition safely from my corporate job to running my own thriving business. I'll be talking about the importance of following your gut feeling, something that guided me during my transition, my realizing that the corporate life wasn't for me anymore, and how I started gathering freelance clients on the side while still in my nine-to-five job, a crucial step that gave me a safety net when I finally decided to quit. I'll also emphasize the importance of having a support system and a clear offering before making the big leap. It's essential to have something solid to offer your potential clients. I'll discuss the importance of professional branding and reaching out to your sphere of influence to get the word out about your services. I'll share the real challenges of starting your own business, like the stress and the need to get legal stuff sorted, including setting up an LLC and ensuring you're protected legally. You'll hear about my journey of hiring my first employee, dealing with growing pains, and the excitement and stress that comes with handling multiple roles. Lastly, I'll talk about the amazing platform Stan, which revolutionized how I managed my coaching and digital products. It streamlined the process and helped me grow my business further. All in all, this episode is packed with my real-life experiences, tips, and strategies for anyone looking to leave their nine-to-five and create a successful online business. Let's jump right in and get started on this exciting journey! 🌟🚀🎉
In this episode, I'm super excited to share all of my favorite tools and strategies that helped me monetize my passion and grow my business. I'll be diving into how I turned around from losing thousands due to a lack of strategy, to creating a successful social media agency. I'm here to ensure you don't make the same early creator mistakes I did! We'll explore tools for scheduling content, leveraging AI, and using Stan, my go-to for monetizing digital products. I'll share insights on Meta Business Suite and Metricool for scheduling, the wonders of ChatGPT for content creation, and how Content at Scale can revolutionize your blogging with SEO-enriched posts. We'll also discuss Flick, an amazing platform for hashtag analytics and caption writing. I'm also super thrilled to talk about Stan, your all-in-one digital store. From selling digital downloads and coaching sessions to setting up memberships, Stan simplifies the process, helping you make money effortlessly. I'll walk you through creating compelling lead magnets and irresistible digital downloads, pricing strategies, and crucial tips on promoting your offers effectively. So, are you ready to ramp up your social media game and turn your passion into profit? Let's dive in and make 2024 your year of incredible growth and success! Remember, it's all about consistency, engagement, and smart use of tools to supercharge your journey. Let's do this! 🚀💥🌟
Hey everyone! I'm Katelyn Rhoades, aka @SocialMarketingQueen over on Instagram, and I'm super thrilled to launch the first episode of Call Her Creator, powered by Stan!  In this pilot episode, we're diving into the exciting journey of growing your first 1,000 followers on Instagram – a milestone I know you're itching to hit. I'll walk you through the exact steps I took and share some nifty tips to help you get there too. We're starting with understanding your audience – super important!! I'll show you how to use Instagram's professional dashboard to get the lowdown on your followers' demographics like location, age, gender, and their most active times. And hey, if you're new to this, don't sweat it! We'll build your buyer persona together, helping you figure out who loves what you're offering. I'll also guide you on how to tailor your message to your audience. And, of course, we'll dive into optimizing your Instagram profile – think of it as your dazzling digital resume. But wait, there's more! I'll also begin to open up about my personal journey from a 9-to-5 grind to owning a full-on social media agency and becoming a full-time content creator/podcast host. It's all about believing in yourself and taking that leap of faith! Loved this episode? Make sure to click that follow button and leave us a five-star review! Follow me on Instagram @CallHerCreator, and don't hesitate to slide into my DMs with your thoughts, ideas, or just a friendly hello. I'm always here to chat!
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