DiscoverCall-to-action: Women In Marketing
Call-to-action: Women In Marketing
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Call-to-action: Women In Marketing

Author: Isis Lima

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Welcome to Call-to-action, the podcast that brings the most interesting women working in marketing to the spotlight.

Every month, Isis Lima will meet an inspirational female marketer to talk about their spine-tingling successes, pivotal moments in their careers, and words of wisdom.

Whether you are a seasoned marketing professional or a fresh starter, you will find valuable insights in each episode.

About Isis Lima

Isis is a marketing specialist, communication fiend and branding magician. For the last decade, she has been working across different countries from start-ups to multinationals
13 Episodes
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Would you like to have a job that you are super passionate about and driven by a cause that feels bigger than yourself? Working for a non-profit might be your answer. Hear from Ella Leitner, the marketing & communications director who is thriving and raising awareness for the causes close to her heart. * “Trial and error is a fundamental" — Ella Leitner * Christmas is just around the corner, so that means it has been 12 months of Call-To-Action: Women In Marketing Podcast, wow can you believe it? I hope you enjoyed each guest as much as I did. Now, It's time for me to get a well-deserved break. So while we don't come back just re-play all your favourites episodes. Happy Holidays everyone! * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Ella Leitner (https://bit.ly/3pFabfk) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Working in Marketing it’s not rocket science. But the idea of starting a career from the scratch or jumping to the next job can be scary, but it doesn’t need to be. Meet Lydia Huan, the marketing recruiter that is helping job seekers position themselves as the best candidate for their dream companies. * “Slow down to speed up" — Lydia Huang * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Lydia Huang (https://bit.ly/3F0O8Wm) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Back in the day, the customer experience was all about visiting a store in the neighbourhood, being greeted by the shopkeeper, exchanging a few words, paying and then heading out. After the internet, everything has changed. So, how do you bring your customers back into your store? Meet Valeria Colato, the brand manager who is transforming the modern brick-and-mortar retail experience. * “Be confident in who you are" — Valeria Colato * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Valeria Colato (https://bit.ly/3a1cxNX) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
It's hard to know how to get where you want to go if you don't know where you're going. Goals will likely change over your career, but if you stay focused on your future path, you'll still be moving in the right direction. Meet Bronwyn Hogan, a Social Media & Communication professional, who will talk about how she started a marketing job without any experience and the importance of culture fit. * "Put Yourself in Other People's Shoes" — Bronwyn Hogan * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Bronwyn Hogan (https://bit.ly/2WNTcge) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Being your own boss, calling all the shots, hustling to hit your goals. For many people, being an entrepreneur is the ultimate career goal. Meet Caitlin Cynthia Durning, the business owner of Meraki Media Management, who will talk about how to start your own business during a pandemic while taking care of your mental health. * “Have patience" — Caitlin Cynthia Durning * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Caitlin Cynthia Durning (https://bit.ly/3zqx4X5) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Sales and marketing are essentially two branches of the same tree. However, in many companies, the rivalry between sales forces and marketers remains. Meet Gemma Hurley, an Snr. Sales Enablement Manager at Salesforce, who will talk about how to inspire teams to be fiercely dedicated to self-improvement and the importance of diversity in the tech industry. * “Believe in yourself." — Gemma Hurley * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Gemma Hurley (https://bit.ly/3jGDJbd) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
The modern career path isn’t necessarily a journey to a destination, but rather a state of exploration and gathering experiences that will lead you to a career that will truly satisfy you. Meet Pamela Nochlin, the Marketing VP that mastered the non-linear path and unlocked the power of networking. * “Build relationships. Don't be afraid to reach out to people a second time." — Pamela Nochlin * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Pamela Nochlin (https://bit.ly/3yCe6x4) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Can you imagine what Facebook, Twitter, LinkedIn, and Snapchat would look like if they didn’t have any content? The backbone that drives interaction and engagement is good content. Meet Barbara Péterfi, the Content Marketing Manager that will teach you how to create magic content to attract people instead of interrupting them.  *  “The best way to get what you want is to help others get what they want." — Barbara Péterfi.  *  Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show.  *  Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Barbara Péterfi (https://bit.ly/3gFA5N5)  * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
It's no secret that data has revolutionised the way marketers work. Yet, creative human thinking isn't dead. Meet Ruth Elliott, the brand manager that is balancing science and art to create an everlasting loved brand. "People hire people." — Ruth Elliott. * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Ruth Elliott (https://bit.ly/3m8STVB) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
There has never been a more challenging and dynamic time to be in marketing. But winning requires a new leadership mindset. Meet Gopolang Ngale-Lekgetha, the Head of Marketing that is leading her team to greatness. "Be curious. That's the only way you can improve yourself and those around you." — Gopolang Ngale-Lekgetha. * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Gopolang Ngale-Lekgetha (https://bit.ly/2P59zB2) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Fostering a sense of community is why Etsy is known around the globe and its competitors are not. Meet Nádia Vieira, the community master that is connecting people with each other and building a group of loyal users at LinkedIn. "Everything happens for a reason and what's yours will be yours" — Nádia Vieira. * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show. * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Nádia Vieira (https://bit.ly/39YsDYw) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Imagine a world where it's mandatory to have your eyes glued on Twitter's feed. Meet Anita Keane, the social media wizard that is getting paid to help companies successfully market their products and services on social media. "Ask for forgiveness, not for permission." — Anita Keane.  * Your Call-to-action: If you enjoy the podcast, please subscribe to our channel and leave a short review. It takes less than 60 seconds, and it really makes a difference for people to find our show.  * Connect with Isis Lima (https://bit.ly/3iHzdqm) / Connect with Anita Keane (https://bit.ly/3iHzh9A) * Follow our Instagram https://www.instagram.com/womeninmarketingpodcast/ * Join our Community on LinkedIn: https://www.linkedin.com/company/call-to-action-women-in-marketing
Are you interest in Marketing? Do you want to hear from inspirational women working in the industry? You are at the right place.  Welcome to Call-To-Action, the podcast that brings the most interesting women working in marketing to the spotlight. Every month we will meet an inspirational marketer to talk about their career and lessons they've learned across a wide spectrum of industries. You will hear about their spine-tingling successes, pivotal moments in their careers, and words of wisdom.  Whether you are a seasoned marketing professional or a fresh starter, you will find valuable insights in each episode. What's your call-to-action do you ask? Subscribe to our channel and tell your friends. As you know, word of mouth WORKS!
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