Can I Make A Hit Podcast?
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© Richard Midson
Description
Did you know 92% of podcasts fail!
If you would like to know how the other 8% succeed then that's what I look into.
I'm a former radio news editor and journalist and I've been focusing those skills onto studying podcasters over the past few years.
I study succesful shows as well as the internet's claims for podcast success, and then test everything to see which ideas work in the real world for anyone.
I draw together the best ideas into simple tutorials we can all use, whether it's for a work podcast in a marketing department, to build a personal brand or just for fun.
If you would like to know how the other 8% succeed then that's what I look into.
I'm a former radio news editor and journalist and I've been focusing those skills onto studying podcasters over the past few years.
I study succesful shows as well as the internet's claims for podcast success, and then test everything to see which ideas work in the real world for anyone.
I draw together the best ideas into simple tutorials we can all use, whether it's for a work podcast in a marketing department, to build a personal brand or just for fun.
45 Episodes
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Do you want the good or the bad news?
Click play for more.
Links:
www.ThePublicRelationsPodcast.com
and
www.PublicSpeakerWorld.com
In this short update on the "Can I Make A Hit Podcast" project, I explain what is currently happening with the show and website.
Only today I was reading a comment on a podcast forum that said if your goal is to make money from your podcast you will fail.
And based on the enthusiastic "likes" the comment got, you would think it was a proven scientific fact.
But that doesn't seem to be the case and.. here is why.
If you would like to know more head to https://www.CanIMakeAHitPodcast.com
Can you grow a podcast audience using Amazon's business model?
In this special "short" episode I look at that very question.
Before you even start producing a podcast or recording anything, the best thing to do is to put all your equipment away and get out your laptop instead.
From my research there are around eight questions which help you determine how to make a successful podcast.
The first of these is probably the most important. It's the question "why?" Why are you doing this? Before you rush off thinking, "I know that!!!" pause for a moment.
Is the reason for doing it that you have in your head something to do with marketing or promotion?
The remainder of the details and the show links can be found on the website the website here.
Series Trailer
Welcome to the Can I Make A Hit Podcast Project. A show that takes a journalistic look at the world of podcasting to find out the what really works in backed by evidence.
In each show I draw together the results of my research, mixing it with findings, tutorials developed from the research and key background information.
The project has one mission, to discover the "science behind making podcasting that work."
6 stories this week that reveal how we can build and promote our podcasts.
From YouTube videos, to audience feedback, to developing your personality, to guests. It's all covered.
Dissecting how one top podcaster does it plus, how to hyper target a specific audience, one secret of turning a podcast into a public talk and the latest on Clubhouse.
Podcast news you can use this week.
Should you be on Clubhouse? It is time to give up pre-recorded podcasting? How Google could help reach more people and getting media coverage for your show
Could you turn your podcast into a great public talk?
This week we find out how to do it from event organiser and speaker, Patricia Curty from "Gallery of Ideas".
Can I deliver a pitch to conference organisers that is good enough to get an opportunity to speak?
Can I deliver a pitch to conference organisers that is good enough to get an opportunity to speak?
I'm still digesting this episode. There was so much in it.
Basically "real world" proven ways to get listeners and also what not to do.
Can I promote my podcast with public speaking? Will it work? I'm testing it.
Can I get better and better guests?
Mike Fisher is an awesome podcaster and so I invited him on my new thread "Cracking the Podcast Code" to pick his brains about explains what he's learnt going from no podcast to a show with "great" guests in such a short time.
Can I avoid podfade? You know where people give up after making only 8-10 episodes?
How do you avoid that. Mike Winter has been going for years. I pick his brains to find out how.
The test:
Can you get people to listen to your podcast using Facebook ads on a limited budget?
Yes or no?
I've set a goal to increase my podcast listenership by 50% with advertising.
But will advertising achieve that or is advertising a total waste of time after all? As always, I'm letting the data decide.
Update: Research into alternative ways to make podcast moneys and whether a news format could boost your listenership
Can I use the techniques of international advertising firms to promote our podcasts.
I'm giving it a go this week.
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