Challenge to Lead: Build Stronger Teams. Scale Smarter.

In this solo episode, Beka Shea shares the seven most important truths she wishes every CEO and leader knew about behavioral analytics. Drawing from over a decade of experience as both a client and consultant, Beka explains how behavioral science unlocks what motivates people, how leaders can avoid common mistakes, and why people strategy can never be delegated—it’s the CEO’s job.From understanding the science behind assessments to navigating opposites on your team, Beka outlines how to turn data into better leadership decisions. She breaks down how CEOs can use tools like Culture Index and frameworks like EOS® to align vision, people, and processes for sustainable growth.If you lead a business with 50–500 employees and want to make smarter people decisions, avoid common pitfalls, and build a team capable of scaling, this episode is packed with clear, no-nonsense insights you can apply right away.

In this solo episode of Challenge to Lead, Beka Shea dives into the power of tiny habits and how they can transform your leadership style, team alignment, and business outcomes. Inspired by Tiny Habits by BJ Fogg and the ever-popular Atomic Habits by James Clear, Beka shares real-world examples of how CEOs unknowingly sabotage their own growth—and how small, consistent leadership habits can unlock the next level.Whether you struggle with over-controlling decisions, unclear communication, or abdicating leadership responsibility, this episode offers tangible strategies rooted in behavioral science and real client stories. You’ll learn how to identify your leadership blind spots, change your behavior through motivation, ability, and prompt, and build habits that actually stick—without adding more to your plate.If you’re a founder, executive, or team leader looking to scale your impact, this episode will help you reset your routines, reclaim your role, and lead with clarity and intention. Because in leadership, it’s not the big swings—it’s the small reps that drive the real change.

What happens when a leader says they’re aligned with the team—but their behavior tells a different story behind closed doors? In this solo episode of Challenge to Lead, Beka Shea explores the concept of a “shadow tone”—the subtle, often unspoken emotional undercurrent that quietly shapes your culture and erodes team alignment.Using real-life examples and behavioral analytics insights, Beka unpacks how highly social, well-intentioned people can unknowingly create confusion or dissent by verbally processing their doubts in the wrong settings. You’ll learn how to recognize this hidden influence, how to redirect it for good, and when it’s time to have the courageous conversation that every CEO dreads—but every great leader must face.This episode is a must-listen for growth-minded executives, team leaders, and anyone serious about protecting the energy and integrity of their workplace culture.

When you've built this baby from the ground up, it's incredibly hard to hand it over to the next generation of leaders. You can do it! Here are 3 practical tips.

In this episode, Beka Shea dives into the art of breaking down overwhelming business goals into actionable steps, using the mantra: "You can do all the things, just not all at once." Reflecting on lessons from 2024, she emphasizes the importance of learning from the past, setting realistic financial targets, and ensuring the right people are in the right seats to drive success. Whether you're a CEO scaling your company or a leader refining operations, this episode offers practical strategies to tackle challenges with clarity and confidence, one bite at a time.

The number one complaint of small to mid size business CEOs is, "I can't seem to find good leadership." The catch? You have to grow into the leader that can lead a good executive team!

"Don’t try to fix the weaknesses. Don’t try to perfect each person. Instead do everything you can to help each person cultivate his talents. Help each person become more of who he already is.” ― Marcus Buckingham

"If you want to go fast, go alone. If you want to go far, go together." African Proverb

"Success is a science; if you have the conditions, you get the result." - Oscar Wilde

We all have Core Values, but the faster we can identify them and communicate them the more simple our business decisions and culture become. Let's talk about what they are, why you need them, some awesome examples, and a look behind the scenes at my #1 Core Value.

What steps are you taking now? To ensure that all the hard work you’re putting in doesn’t fall apart when you leave?

The hardest part about setting big goals is getting back up when you inevitably fall down. The small mental shift can make all the difference.

What a magical difference setting some expectations and communicating can make!

Are you capable of more? Yes. Are you going to accomplish that? Maybe not. Set yourself up for success.

If they haven’t interacted with you, move on. Save your energy for the best 10%

Why a lady in a giant truck reminded me that words are not action.

A quick exercise in figuring out your 1 year people strategy

When you’re in the middle of the deep suck, here are a few lessons to pull you through

Getting prepared for the next surge!

You’ve already proven you have what it takes to succeed, where do you need to focus to take it to the next level?