Check It Up

Jadakiss and God Shammgod return with another basketball-and-culture conversation covering the NBA, Allen Iverson’s influence, Naomi Osaka, Candace Parker, Ben Simmons’ comeback, New York City basketball, Rucker Park, Dyckman, entrepreneurship, legacy, parenting, rest, recovery, and Jada’s Kiss Café Coffee. The episode opens with a salute to Allen Iverson and his impact on athletes and culture, including Naomi Osaka’s AI-inspired U.S. Open look and Candace Parker naming Iverson as an inspiration. Kiss and Shammgod then get into NBA movement, veteran players, Ben Simmons returning to the league, the pressure that comes with professional sports, mental health, and why the public always connects with a comeback story. They also break down viral culture, social-media credibility, alleged sports impersonation scams, the Tupac case discussion, the energy around New York basketball, Rucker Park memories, international hoop culture, playing basketball on a boat, the importance of resetting your body and mind, building multiple income streams, raising children, and creating a family legacy. Jadakiss also shares the story behind Kiss Café Coffee: how his father’s decades of coffee experience helped inspire the brand, the work that went into finding the right beans and blend, and the vision to grow beyond e-commerce. Subscribe for more conversations at the intersection of hip-hop, NBA basketball, New York culture, business, wellness, sports, and real-life game. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod are back for another episode of Check It Up, talking basketball from the New York perspective—starting with the Knicks, the Spurs, Christmas Day matchups, the NBA Cup, and what it will take to make another run. Kiss and Sham break down the league’s changing landscape, including Giannis to Miami, Wembanyama’s growth, Melo and Ant-Man as a backcourt, the next face of the NBA, and whether anyone can ever match Michael Jordan’s impact in sneakers and branding. They also discuss the intensity of Madison Square Garden, the Brooklyn Nets’ place in New York basketball, the rise of the Liberty, and build their ultimate NBA starting five. The conversation goes beyond the league: God reflects on NIL, how life-changing it could have been for elite players in his era, and why access to real opportunities can change the direction of young athletes’ lives. Jadakiss also speaks on The LOX’s longevity, loyalty, and the response to their documentary. Subscribe for more conversations at the intersection of basketball, hip-hop, culture, and New York energy. #Jadakiss #GodShammgod #CheckItUp #NBA #NewYorkKnicks #Wembanyama #NIL #Basketball Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod are back on Check It Up with a full NBA conversation, starting with the New York Knicks, the season opener against the Philadelphia 76ers, championship expectations, and what makes Madison Square Garden basketball different. Kiss and Shammgod break down Jalen Brunson’s leadership, the Knicks’ roster and culture, the NBA’s biggest storylines, LeBron James, young stars, rookie expectations, and why team chemistry matters more than ever. They also salute Russell Westbrook’s impact, discuss Allen Iverson’s Hall of Fame moment, shout out the next wave in women’s basketball, and reflect on the coaches, mentors, and New York figures who made an impact. From the NBA schedule to training camp, player development, hip-hop, basketball culture, and the legacy of New York. This is Check It Up! Subscribe for more conversations at the intersection of hip-hop, sports, basketball, and culture. #Jadakiss #GodShammgod #CheckItUp #NewYorkKnicks #NBA #JalenBrunson #LeBronJames #RussellWestbrook #NBASeason #Basketball #HipHop Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

What makes a great basketball coach—and why is coaching more important than ever? On this episode of Check It Up, Jadakiss and God Shammgod talk NBA coaching, the legendary mentors who shaped generations, the growing influence of NIL and the transfer portal, and why today’s coaches have to be leaders, teachers, communicators, and culture-builders. From Pat Riley, Chuck Daly, John Thompson, Gregg Popovich, and Steve Kerr to the next generation of NBA coaches, this is a real conversation about accountability, player development, in-game adjustments, and the responsibility that comes with guiding young athletes on and off the court. They also show love to the local coaches who invested their own time, money, and energy into young players, proving that the impact of coaching goes far beyond basketball. Subscribe for more conversations at the intersection of hip-hop, sports, and culture. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod link up for a deep dive into NBA Summer League, New York Knicks basketball, mental health in the league, and the connection between hip-hop and hoops. In this episode of “Check It Up,” Sham breaks down his first head coaching role with the New Orleans Pelicans’ Summer League squad and the new one-shot free throw rule that’s changing pace and scoring. They talk about how high lottery picks should really be evaluated, why one bad week in Vegas doesn’t make a bust, and how Jalen Brunson and other small guards are redefining the modern, positionless NBA. The conversation goes from basketball to real life: Jadakiss and Sham speak on mental health for rookies, trauma from growing up in the hood, and why the NBA should mandate mental health support the same way it provides financial advisers and dress-code guidance. They shout out veteran leaders around the league—Brunson, Tobias Harris, Harrison Barnes, DeAndre Jordan, the Marcus twins—and explain why vets are the glue guys fans rarely see but teams can’t live without. From New Orleans to New York, the episode taps heavy into culture. Sham talks about being embraced by New Orleans and Essence Fest, while Jada recaps a historic three-night run at Yankee Stadium, life on the road with Bad Boy and Ruff Ryders/Cash Money, and what it meant to have NBA stars in the crowd. They connect the dots between Yonkers studios, Mary J. Blige, Fab, Zion/Tatum/Brown at Adidas Nations, and how New York has always produced both hoopers and rappers at the highest level. The show closes with pure Knicks talk: Jalen Brunson’s impact, small-guard legacy, and Jada’s all-time top five Knicks, plus a real conversation about Carmelo Anthony—Denver vs. New York jerseys, what Melo did for the city, and why he’s a people’s champ regardless of banners. If you’re a Knicks fan, a hoop head, or a hip-hop listener, this episode is built for you. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.