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Child Care Rockstar Radio

Author: Kris Murray

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Early learning leaders around the globe are breaking through challenges, leading the way in innovation, testing new best practices, and impacting children and families in a much more powerful and positive way than ever before. Each week, tune in to top child care business guru Kris Murray on the Child Care Rockstar Radio podcast for interviews with early childhood leaders and experts that will leave you inspired to get to the next level of success, whatever that means for you.

Kris Murray is President of Child Care Marketing Solutions, and the Founder of the Child Care Success Academy, the world’s largest and most comprehensive business coaching program for early childhood entrepreneurs and leaders. She is the author of two top-rated books on early learning business, and the mom of two great kids. She and her team are based in the mountains of Colorado.

Listeners are encouraged to visit https://www.childcaresuccess.com/podcast/ and leave a message for a chance to have your questions/thoughts featured on a future podcast episode!
186 Episodes
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It’s all about the story this week as Kris welcomes Jon Sieber, Co-Founder of Story Time Learning, and Story Time Chess, an innovative early learning and education-based product for kids and adults of all ages. Jon shares how he went from theater to chess to Story Time, the power of storytelling to help children learn complicated concepts such as chess or coding, and the importance of storytelling in creating meaningful connections and learning experiences. He and Kris also talk about the importance of consistency in personal and professional goals, and the future exciting plans for Story Time Learning.   Key Takeaways: [4:10] Congrats to Sister Mercedes for being named the new Rock Star! [8:33] Jon joins the show from Brooklyn, New York. [9:30] How a chess tutoring company evolved into Story Time Learning. [13:26] Jon is a direct descendant of which royal figure from history? [20:01] How can you use the power of storytelling? [25:42] Jon highlights the success of their program in Singapore and the interest from parents and educators. [28:16] Shaping 450‒500 preschools. [30:27] Kris shares a great story on how she and Jon met. [35:24] The key lessons Jon has learned as an entrepreneur. [37:02] The importance of positivity, consistency, and showing up every day. [41:47] What’s next for Story Time?   Quotes: “Children are capable of learning big, complex things like chess or coding if you throw out the rule book and you tell them fun, engaging, silly stories and let them discover the rules, rather than use rote memorization or rules that they have to stick to.” — Jon [10:26] “The same way that I train my teachers or tutors in New York City, we can train teachers, educators, librarians, anywhere in the world, to deliver our fun, engaging curriculum.” — Jon [12:10] “The power of story is one of the most powerful things you can do as a business owner, as a marketer, as anybody who’s trying to make a difference.” — Jon [19:27] “Storytelling is what we think is the best vehicle to deliver something.” — Jon [20:48] “We feel very strongly about the powerful tool and the vehicle that is storytelling.” — Jon [21:32] “You have to be positive and optimistic and believe in what you do. And if you approach things with eternal optimism and the ability to show up day after day, you will expose yourself to enough surface area that you will start getting ‘lucky.’” — Jon [37:21] “Consistency over time equals success.” — Jon [37:53]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal StoryTime Learning Jon Sieber LinkedIn  
What would you love in your life? This week, Kris goes solo to explore the power of possibility and heeding the universe’s call—wet pants and all. She recaps highlights from the Child Care Success Summit and reflects on her own journey from CEO to strategic founder. This shift, she shares, has opened doors to new passions and personal growth. Through her transformation, Kris inspires listeners to step outside their comfort zones and fully embrace life’s possibilities. At the end of the episode, she talks about her new coaching, combining conscious leadership with business badassery.   Key Takeaways: [7:13] Kris shares some insider baseball on the Child Care Success Summit, the most energetic and transformative event yet. [10:44] Learning to trust the process. [12:35] Hiring a new event management team, a beautiful fit with Anna and her husband. [17:15] Where are things not a fit right now, and you have not had the time or the courage to step up and make the change? [19:05] The power of possibility and answering the call, even through fear and imposter syndrome. [25:56] Kris talks about becoming the next version of herself, which is being the Founder but not having to do with the day-to-day operations or schedule of the Summit. [30:14] Moving towards your highest calling. [31:45] Ben Nemtin’s beautiful story and encouragement, using a Bucket List journal. [36:40] The universe will show you that “how” after you take the leap first. [39:27] Kris shares a few of her own bucket list items, including an amazing love relationship. [40:15] Kris listened to the universe, joined Bumble, and met Chris! [43:29] What would you love to do? [45:30] Kris’s new coaching group for awakened and enlightened leaders.   Quotes: “When you start really focusing on what you love and what you would love to have in your life, your life transforms into something new and fresh and different. It’s almost like a rebirth of sorts. It’s a new version of you that’s showing up.” — Kris [3:40] “Trust the process.” — Kris [10:44] “If I had not believed in the power of possibility that I actually could do that, even though I was scared beyond belief and had imposter syndrome beyond belief because I’d never owned a daycare, I decided to dive in anyway with wet pants.” — Kris [21:04] “I created a multi-million dollar business out of a $15,000 investment of seed capital. And that was it.” — Kris [21:44] “I’m a much lighter, neutral, glowing, loving, present version.” — Kris [27:14] “The real you is the essence of the Divine. It’s you as the big you. It’s you as the ocean, not the drop.” — Kris [28:38] “What are you waiting for? This is the youngest that you will ever be. … So this is again a wake-up call to listen to your wake-up call.” — Kris [34:55] “We’re not getting any younger, and this is not a dress rehearsal, so focus on what you would love.” — Kris [44:37]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode:   The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal Eckhart Tolle Ben Nemtin
Kris welcomes the awesome Kim Lannin, member of the Child Care Success Academy and owner of Inch by Inch Childcare, Inc. for the past 18 years. Kim shares her inspiring journey of building a successful child care business, overcoming early challenges through the support of the Academy, and developing a unique “Inch Way” philosophy centered on exceptional customer service and a collaborative, hands-on leadership approach.   Key Takeaways: [2:47] Kim provides an overview of her business, Inch by Inch Childcare, Inc., which she has owned for 18 years. The school has a current license capacity of 102 and is 90% full, with a revenue of over $2 million for the year. [6:25] Kim loves a good Peloton session, with over 2,600 rides completed. [7:30] Fun fact, Kim is Canadian! [8:41] Kim recounts the early challenges she faced, including having no vision and lacking business skills. She credits the Child Care Success Academy for providing the tools she needed to succeed. [14:00] Kim suggests that the lack of leadership in childcare may be due to a lack of leadership skills and a reliance on conventional, top-down management styles rather than a more collaborative, hands-on approach. [14:42] Kim advocates for a more unconventional, collaborative leadership style where the leader is “hands-on” and focused on supporting the team, rather than just giving orders. [17:30] How Kim’s mindset has changed over the years and what she attributes that to the most. [20:07] Forming a Massachusetts cohort during the pandemic and how that helped everyone get through a difficult time. [23:58] Dealing with staffing challenges by constantly hiring and bringing in candidates. [28:01] What sets Inch By Inch apart from competition in the community? [30:27] How “The Inch Way” helps retain employees and family. [31:29] Future goals, including rebranding and expansion.   Quotes: “What is now your ceiling will become your floor.” — Kim [6:59] “Within the first five years, I was on the brink of complete and utter failure. And this is a true story. This is not a paid infomercial, but what saved me was finding the Academy, because I had no plan. I had no idea what I was doing, and it gave me the tools that I needed to get on the right path.” — Kim [9:32] “The two main pillars I think of what you should be doing with your business are articulating your vision or core values and deciding what they are. They have to be inherent to you, that you believe in, and that’s what we have now.” — Kim [11:56] “Putting together that team who’s working with you and you’re all working together is really, really important.” — Kim [12:50] “To be successful, at least for us, we’ve had to be unconventional. We are unconventional, and it’s hard to be that way sometimes.” — Kim [14:07] “I have much more confidence in our brand than I did even five years ago, but we’ve really managed to articulate and put into place something that parents appreciate. Kids are thriving, so I have much more confidence.” — Kim [17:46] “ABC. Always Be Hiring.” — Kim [23:06] “If someone wants to be a part of your team, then hire them. If they want to be with you, then why would you say no? Likewise, if somebody wants to come to your school and then find a way to get them in.” — Kim [26:33] “The way we decided to set ourselves apart was through customer service, and that is what the ‘Inch Way’ is. It’s being helpful, being kind, and not hesitating to go the extra mile for people. That will set you apart. People will appreciate that, and it will benefit your business in ways that you never anticipated.” — Kim [29:22] “People often confuse kindness for weakness, but they are different things. Meet people where they are — some people need help and support. Be that for them, and it will pay off. That’s really the foundation of the ‘Inch Way’ — it’s how we treat our families and staff, and it governs how we go about our day.” — Kim [29:41]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal Inch By Inch
This episode features Ashley Varouhas, a young powerhouse, dynamic child care leader, owner, and coach at the Child Care Success Academy. Ashley shares her journey from teacher to owner and administrator, and how she integrates her passion for early childhood education into her two successful centers. They discuss the importance of strong leadership, staff retention, and cultivating a unique school environment that meets the needs of both children and teachers. Ashley also shares some great strategies for business growth, managing multiple centers, and how fostering relationships is key to long-term success.   Key Takeaways: [2:28] Congrats to former guest Beth Davis and her Kindness Initiative! If you want to learn more about Beth, check out her past episode here. [12:46] Ashley’s early career in early childhood education started at KinderCare, sparking her passion for leadership and innovation in the industry. [15:15] After several false starts, Ashley opened her first center in Minnesota in 2022 and is about to open her second location. [17:29] The importance of serving her teachers and maintaining strong leadership to retain staff — only two teachers have left in two years. [20:49] Ashley emphasizes that ensuring a supportive, well-staffed environment reduces stress and turnover, leading to high teacher satisfaction and 100% tour conversion. [27:26] Gardening plays a big role in her program, offering children hands-on learning experiences. Next year, Ashley plans to expand the gardening curriculum. [37:45] Ashley highlights the importance of being present at her centers, whether through daily visits or other ways, to maintain a sense of stability and connection with staff. [40:45] Ashley is currently opening a second center focused on infant care, to address a growing need for more infant and toddler spots in her community. [46:39] She maps out child transitions up to nine months in advance, ensuring smooth transitions and full capacity throughout the year. [51:07] Ashley defines a Childcare Rockstar as someone who puts their all into it every day, and that can look different for everyone!   Quotes: “I still get into the classroom because that part of me that loves working with kids will never die.” — Ashley Varuhas [14:16] “I really feel in my life, like, when things are right and meant to be, it just all clicks, and it all flows really fast.” — Ashley [16:27]  “I’m proud to say, in almost two years of being open now, we’ve only had two teachers turnover in almost two years.” — Ashley [17:26] “When people have it, you can’t train the it factor in somebody. I believe you can train skills, but she just has everything else.” — Ashley [20:18] “It’s about supporting the teachers, creating a great place for them, and that energy trickles down to the kids.” — Ashley [21:40] “I feel like my program is a menagerie of my experiences, and then my passion all kind of in one melting pot.” — Ashley [23:06] “We have to deepen our roots before we grow our branches.” — Ashley [36:36] “I think you can define a Childcare Rockstar as someone that puts their all into it every day.” — Ashley [50:51]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal Nest Learning Academy Ashley Varouhas
Kris welcomes Silvia Sarhadian, an Empire member of the Childcare Success Academy and owner of two franchise locations of The Learning Experience. Silvia shares her journey from a career in chemistry and banking to early childhood education, where she discovered her true passion. She highlights the importance of resilient leadership, communication, and fostering a collaborative environment in her centers. Silvia also talks about her personal growth, some great tips for empowering your staff, and her commitment to making a difference in the lives of children and families.   Key Takeaways: [5:56] Silvia discusses her transition from a career in banking and chemistry to owning early childhood education centers and finding her passion. [10:21] Silvia’s journey started in 2016 with the support of her husband, helping her gain the confidence to start her first center. [13:19] The importance of having clear goals for business success and expansion. Silvia’s vision includes opening three to four more schools and reaching a business valuation of $10 million. [14:12] Fun fact! Silvia is a ballroom dancer! [15:11] Silvia’s schools and community involvement, including the Make-A-Wish partnership. [17:29] She reflects on how her communication style and leadership have evolved over the years, emphasizing the need for clear communication with her team and the importance of involving teachers in decision-making. [27:46] Silvia shares her strategies for developing a growth mindset and the role resilience plays in fostering confidence and effective leadership. [30:00] She talks about her focus on professional development, offering workshops, retreats, and resources for teachers to improve classroom management and early intervention techniques. [35:22] Silvia’s vision for the future includes integrating early intervention programs and differentiated instruction into her centers to meet the unique needs of every child. [39:51] Silvia reflects on the importance of never leading from fear and prioritizing hiring staff aligned with the company’s vision.   Quotes: “It’s not just all about money. It’s all about putting our experience into action, helping families, and helping our communities. That’s our mission.” [12:03] “Our mission is to make a positive impact on the lives of the families and communities we serve. That’s what we live every single day.” — Silvia Sarhadian [16:40] “It’s not like we have to, we get to do this, and we do it with love.” — Silvia Sarhadian [20:00] “You are the CEO of your own classroom. What are the needs and challenges of your classroom, and how can you make it a better place?” — Silvia Sarhadian [30:19] “Never lead from fear.” — Silvia Sarhadian [39:51]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal Silvia on LinkedIn The Learning Experience Make A Wish Foundation New York State Office of Children and Family Services (OCFS) The Happiness Guide for Early Childhood Educators
Kris welcomes the dynamic mother-daughter duo of Patricia and Megan Williams. As members of the Child Care Success Academy's Empire track, Patricia and Megan share their inspiring journey of joyful entrepreneurship and the profound impact they are making — not just in the United States, but globally. Patricia and Megan talk about the challenges they overcame to grow their successful child care business, American Care Academy, including strategies for boosting enrollment, improving cash flow, and cultivating a positive, community-driven culture. They also shine a light on Patricia's doctoral work and the launch of her nonprofit, She Empowerment Global, which is empowering women entrepreneurs in Ghana.   Key Takeaways: [4:39] Kris heads back to Cleveland, excited to visit family and friends, including a fellow yogi and Child Care Success Academy member! [10:06] More about American Care Academy and Patricia’s journey into child care after being laid off from a corporate job. [11:22] Megan’s involvement from a young age. [15:12] Challenges the business faced with enrollment and cash flow, and how they implemented systems and processes to turn it around, including phone skills training, a new website, and CRM systems. [19:35] Implementing the discipline and accountability that you’re expecting from your team, while also maintaining a culture of joy and fun. [26:31] The high school component of their second location. [30:01] Patricia’s pursuit of a PhD and the launch of her nonprofit, She Empowerment Global, to empower women entrepreneurs in Ghana. [34:01] Strategies for balancing their work and personal relationship as a mother-daughter team, including setting boundaries and finding joy outside of the business. [41:44] Bringing the historical component into their story. [43:05] What’s next for Patricia and Megan? [46:02] Precious Jewels Mentorship Program.   Quotes: “There is a transaction taking place, but it’s not a transactional relationship. The whole purpose is for us to empower children through our learning programs, and that starts with us all being on board and having our own light to give out.” — Megan [26:31] “We mean it does take a village. We are there to be that village, quite literally.” — Patricia [28:45] “A ChildCare Rockstar is someone dedicated to enhancing the quality of early childhood education with all of their might and joy.” — Megan [47:30]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal American Care Academy American Care Academy on FB
Kris welcomes Tasha Santistevan, the Executive Director at Child Time Inc. and a coach for the Child Care Success Academy. Tasha shares her journey from a high school summer job in childcare to her current leadership roles. She discusses her passion for empowering directors and leaders in the childcare industry, offering insights on conflict resolution, collaborative leadership, and the importance of work-life balance. Tasha provides a unique perspective both as an active executive director and coach on the challenges and rewards of leadership in early childhood education, emphasizing the value of continuous learning, servant leadership, and creating a positive workplace culture.   Key Takeaways: [5:57] Tasha introduces herself and her background in early childhood education. [10:29] The transition from being a manager to becoming a leader and director, and what she loves about the role. [12:28] The distinction between manager and leader. [13:58] Tasha’s personal life and balancing multiple roles. [14:25] More about Tasha’s very busy family life! [18:07] Strategies for staying organized and maintaining work-life balance. [21:51] The importance of not taking on others’ problems as your own. [23:37] Approaches to resolving conflicts between team members. [25:59] Conflict can just be a better opportunity for us to be better and learn from one another. [29:56] The evolution of leadership styles and the importance of empathy. [30:42] Tapping into confident empathy. [31:45] The need for servant leadership in the current workforce. [32:20] Tasha’s definition of a childcare rockstar. [34:13] The importance of bringing fun back into childcare after the pandemic. [35:00] Tasha’s goals and aspirations for the future. [38:11] Life is short — buy the Cadillac! [42:01] The value of continuous learning and personal development in leadership.   Quotes: “Once you find that sweet spot of being a leader, that job becomes exponentially more rewarding and less challenging.” — Tasha [11:04] “Conflict is really if we stop looking at it as like this bad thing, that it’s an argument, but looking at it we just have different desires and drives and this.” — Tasha [24:37] “I believe we just don’t fully understand in the industry, the stress that directors feel and what they go through. So I love being a coach because I love to provide that safe space where they can come to us.” — Tasha [27:54] “That tribe aspect is everything in this business, and it's not something that is easy to find.” — Tasha [28:15] “I can be a great support to somebody, but I cannot let their problems be my problems.” — Tasha [29:45] “It’s perfect that we’re evolving within the leadership industry into this mode because this is what’s going to save this industry.” — Tasha [32:17] “As a rock star, you are somebody that empowers your team to reach their full potential.” — Tasha [32:53] “We have to have fun because fun is what’s going to get us through the hard times.” — Tasha [32:58] “This is childcare guys! If it’s not fun, what are we doing?” — Kris [35:08] “Just commit to learning how to be a good leader. Because if you do that, everything else falls into place.” — Tasha [39:10]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal Child Time Inc. Jon Gordon Maxwell Leadership Hal Elrod Seth Godin
Kris welcomes the awesome Ashley Blackmon, owner and founder of A Perfect Start Learning Center in Huntsville, Alabama. Ashley shares her remarkable journey from humble beginnings to running a thriving, nationally accredited childcare center with plans for expansion. She discusses how she’s built a program focused on empowerment, growth, and helping families rise. Ashley opens up about overcoming significant challenges including a major health scare, and how she’s transformed herself from a childcare provider to a true CEO through mindset shifts and finding her tribe. Her story is one of resilience, passion for serving children and families, and the power of continual personal and professional growth.   Key Takeaways: [4:55] Make sure you are following Kris on IG! [5:57] Ashley joins from Huntsville, Alabama and gives an overview of A Perfect Start Learning Center and its current stats and accreditation. [9:27] Ashley’s approach to empowering parents through a Parent Academy program. [12:16] Don’t forget to celebrate your wins before moving on to the next goal! [12:44] How Ashley has built strong relationships and retention with families and staff. [13:17] Parent prep at their Academy. [17:52] The culture at the Academy and how Ashley has grown as a leader. [19:02] Losing her corporate job and being encouraged by her aunt to open a childcare center. [29:03] More about Ashley’s home and personal life. [30:26] Ashley has fostered 14 children, including twins. [33:48] Upcoming second location and expansion plans. [40:27] Realizing that you can’t please everyone and letting go of negative team members. [48:03] The health crisis that led to a major mindset shift for Ashley. [51:44] How joining the Childcare Success Academy transformed Ashley’s perspective and business.   Quotes: “I think just overall, naturally, I have an urge to really be my best self. So I try to hire others who don’t mind putting their best foot forward to always achieve all the crazy things that I come up with in my head.” — Ashley [8:50] “I think one of the biggest things is empowerment and growth… We not only empower the children with our high-quality educational care, but we do the same thing with the parents.” — Ashley [12:44] “It’s an us thing. It’s like, we’re raising this kid together.” — Ashley [14:40] “I’m going to be providing high-quality education, right, I need you to know what this education can get you. I don’t want to be a bit basic in every sense of the word.” — Ashley [29:00] “I want for the women and children that have access to me that look like me, I want them to be able to look at me and see other things as possible.” — Ashley [29:14] “No matter how much you pour positivity, growth, and support, you’re not going to satisfy everybody.” — Ashley [40:27] “Now I’m a CEO. That’s the mindset. And I think the tools that you’ve given me to be able to see my program as a business have been critical to my development.” — Ashley [52:44] “I’m creating generational wealth for my families, and hopefully for their children. I am a bridge to all kinds of different people.” — Ashley [53:56]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal A Perfect Start Learning Center
It’s an extremely valuable and informative episode, as Kris welcomes Militza Mezquita, Senior Advisor with Save the Children. Save the Children is the primary organization in the United States, helping childcare centers with emergency preparedness, resources, and funding for over 100 years. Militza shares a wealth of knowledge about funding and what you can do to come back stronger after an emergency event, even if you are a for-profit business. She talks about the importance of embedding emergency preparedness into business plans, the Gulf Coast Resilience Network, and the process of accessing funding after a disaster. Militza also emphasizes the critical need for mental health support for both teachers and children following emergencies.   Key Takeaways: [7:44] Militza talks about Save the Children’s background, mission, and history. [9:11] Explanation of Save the Children’s support methods including remote assistance and fundraising. [13:56] What is the Gulf Coast Resilience Network? [20:40] The importance of prioritizing teachers’ mental health after disasters. [21:02] How Save the Children gets their funding. [23:35] Advocating and staying in touch with legislators. [24:19] The importance of prioritizing the mental health of teachers and providers. [28:45] Tips for relocating childcare facilities after a disaster, including the FEMA-SBA application strategy. [32:15] All of Save the Children’s training and materials are free for childcare providers.   Quotes: “We teach our childcare folks that emergency preparedness is embedded in your business plan, it’s got to be in there.” — Militza [11:01] “If parents can’t have stable and high-quality childcare, they’re not going to work and our economy will collapse. And then when you finally paint that picture, you can see the light bulb go off.” — Kris [23:21] “We’ve done the mental health work, we’ve done the hard part and we’re really proud of that. And we’ve seen a lot of good come out of those training sessions and getting teachers and families ready to go back into centers.” — Militza [27:22] “We really saw a lot of good results in building our teachers’ resiliency and our children’s resiliency. We know that when our teachers are ready and calm, then our children will be ready and calm. And then together, they can facilitate advantageous learning and quality learning.” — Militza [27:15]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal Save the Children
Kris rolls out the pink carpet for Latrice Galloway, one of the most inspirational, dynamic, and business-savvy women in the early learning industry today. She talks about The Childcare Chic blog, The Childcare Clique community, and her upcoming Born to Teach conference at which Kris will be speaking. Latrice drops some golden wisdom on the two things every ECE professional must know. She also gives some great tips on avoiding common industry missteps, the value of using coaches, and having the right mindset and leadership.   Key Takeaways: [3:17] Kris recaps her four-day Mastermind Retreat! [9:44] Latrice joins and talks about working with her sister and The Childcare Chic. [11:30] Latrice’s first employee was her mom, who is now retired as a super-grandma. [16:28] Before Latrice started changing lives with children, she used to change lives with felons, using her degree in criminal justice. [20:40] How Latrice set herself apart. [22:37] How Latrice has grown as a leader. [24:09] Latrice’s leadership style. [27:18] Tips on having hard conversations with staff. [29:19] Latrice’s two key pieces of advice for ECE. [33:18] The mindset mistakes Latrice most often sees in the industry. [35:18] Growth and trends in ECE and what’s next for Latrice. [40:16] Latrice defines a Childcare Rockstar. [41:14] Catch Kris at the Born to Teach conference!   Quotes: ●      “My staff brag about me as their leader. That makes you feel like, Okay, I’m doing something.” — Latrice [25:35] ●      “Fast forward to today, I’m a person that you can follow, but I’m going to get in there with you.” — Latrice [24:09] ●      “Yes, you have to create those boundaries, but I can still treat them well. We can still laugh, but at the end of the day, they know that I am still their leader and they still have a job to do.” — Latrice [24:49] ●      “Invest in your team. If you don’t have a team to help you enforce those policies, they go out the window.” — Latrice [29:30] ●      “The trend is: go to the conference. Invest in yourself. Hire the coach. I think that’s great because people are investing their knowledge so they can go back and grow these programs and offer amazing services to their families and students.” — Latrice [39:47] ●      “It costs too much to have a coach, but do you know how much you’re going to lose trying to do this on your own?” — Latrice [40:28]   Sponsored By: ChildCare Education Institute (CCEI) Use code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal The ChildCare Chic The Childcare Clique Born to Teach Conference  
From 120% staff turnover annually to just 14% in seven months? It may sound like a dream scenario, but for Kris’s guests this week, it’s reality. Kris welcomes Crystal and Ricardo Romero from the New Mexico Early Learning Academy, currently serving three amazing locations. They share some game-changing tips on hiring the right people, onboarding, and staff retention. Crystal and Ricardo talk about working as a couple and how it helps their overall mission and keeps them both energized and focused, their approach to expansion, and the extra perks they offer to keep their staff satisfied personally and professionally. Get ready to be inspired!   Key Takeaways: [8:49] Crystal and Ricardo talk about their school, New Mexico Early Learning Academy,  currently with 3 locations. [11:05] Their different journeys into early childhood education. [14:23] Yes, Crystal and Ricardo spend almost every moment together, and they love it! [15:12] They share about their blended family and how their work and personal lives are fully blended. [16:24] How Crystal and Ricardo love spending their free time (together, of course) and being intentional about breaks. [19:31] Fun fact: if you need some cool shoe inspiration, check out Crystal’s renovated home office! It’s now a sneaker closet. [21:53] Crediting the Academy for success. [25:40] Remembering the basics of fostering authentic and meaningful relationships. [27:01] Crystal and Ricardo get into the specifics of hiring and making onboarding engaging and less intimidating. [31:14] More about how they reduced turnover from 120% to 14% in seven months. [32:47] Getting intentional about lowering the turnover rate. [34:24] Realizing the give and take of making staff happy and still meeting their goals while working on the overall mission and vision. [41:09] Overcoming any struggles as a husband and wife team. [43:08] The other businesses that keep Crystal and Ricardo busy. [47:27] Their approach to expansion.   Quotes: “I would say we spend about 90%, maybe more, of our time together. And honestly, it works really, really well.” — Crystal [14:39] “I think for us, we thrive off each other and the energy that we have to be able to make decisions and bounce stuff off each other has been really one of the key indicators on why we’ve been so successful.” — Crystal [14:52] “We lay it out there of what our expectations are, and communicate that clearly with each other.” — Crystal [15:24] “I tell Ricardo every day, there’s absolutely no way we could have accomplished where we’re at today if we didn’t have each other. What we have as a couple makes us dynamic in our business and our personal life.” — Crystal [15:43] “Intentional goals make for incredible outcomes, so we made sure that every goal we set in place is trackable and attainable.” — Ricardo [32:37] “I think as owners, we get caught in that mindset of this is my program, this is my school, these are our rules. But not realizing that at the end of the day, we need these people, and there's a lot of give and take that has to happen.” — Crystal [34:24]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. New Mexico Early Learning Academy Ben Newman
What are the two keys to retaining more families in your program? And do you think that those two keys also apply to retaining staff? This week, Scott Whitaker, aka the “Membership Boy Wonder,” is here to answer those questions. Scott is the membership consultant at the Child Care Success Academy, and he has some great tips on how to set yourself apart in your community, how to compete with the increasing competition in today’s world, and how to do it in a way that’s fun for teachers, kids, and parents.   Key Takeaways: [3:48] Kris recaps her beautiful trip to the jungles of Ecuador. [5:01] More about The Pachamama Alliance. [10:19] Scott’s wife Kelly was a teacher, and they have been married for almost 29 years. [17:43] What are some keys to improving family retention or customer retention? [20:14] What are the results that the parents are looking for? [25:36] Creating a unique value proposition for schools to stand out and become the “provider of choice” in their community. [30:20] Retaining staff and clients through relationship-building and reward systems. [34:11] That which gets rewarded gets repeated. [36:26] You want your staff to believe in your value proposition. [42:46] Identifying target clients and your avatar through a state of abundance. [51:24] Allow the members of the Academy to help you and thrive in the community!   Quotes: “That’s really my goal, to make them the most impactful inside their niche so that they can help those businesses that are truly looking to grow and serve.” — Scott [9:38] “I can’t think of any better journey than taking an owner and helping them move from growing into a place of freedom into a place of an empire.” — Scott [16:34] “Retention is all about relationships and results.” — Scott [18:16] “As we look at this retention model, we have to look at it as a relationship and results with the child and relationship and results with the parents, and it’s got to be an equal focus there.” — Scott [19:00] “My first challenge to anybody and everybody considering identifying who their avatar is is to come from a place of abundance.” — Scott [42:47]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Pachamama Alliance OnlineJobs.Ph
The story this week starts with pizza, so you know it’s going to be a good one! Kris welcomes Rick and Nancy Kodama from Kid’s World Learning Center. Rick and Nancy are a husband-and-wife team based near Houston, Texas. They share some great tips on having a business together as a married couple for over three decades. They chat with Kris about their journey from owning Domino’s Pizza franchises to transitioning into early childhood education and give perspective on how having four sons affected their overall managing style and work-life balance. They also talk about how joining the Childcare Success Academy impacted Nancy’s leadership growth and confidence in running their school.   Key Takeaways: [3:42] Kris set herself a goal of visiting all seven continents and speaks a bit about her Amazonian adventures. [6:35] Rick and Nancy join from Texas. [8:00] Kid’s World started in 2012 and now has a capacity of 262. They have nine classrooms. [9:12] Rick and Nancy share more about their four sons and family background. [15:03] How they went from a Domino’s Pizza franchise to Kid’s World, and lessons learned along the way. [20:01] Remembering that you’re in a relationship business, and true connections matter. [23:09] Fun fact! Talk about a large family — Rick has over 150 relatives in California. [25:38] Leading without micromanaging. [26:37] What The Child Care Success Academy has taught them about leadership. [32:14] Communication, respect, and overcoming challenges as partners. [44:18] The “other” Nancy at Domino’s that inspired our Nancy. [46:18] What’s next for this husband-and-wife duo?   Quotes: “Our vision for our school is to serve more children in our community.” — Nancy [8:32] “With five locations, it was just not enough to sustain a supervisor. So it's either grow, or go.” — Nancy [16:06] “When people ask me how I spend 12 hours at the childcare, I say that’s nothing. Working 6‒6:30 pm is nothing.” — Nancy [19:32] “It’s not a transactional business. It’s a transformation business.” — Kris [20:36] “We’re not just watching your babies here, we’re teaching them. When I say we’re teaching curriculum, and all the things that I’m saying that we’re going to deliver, I make sure that my staff is going to do that. That’s what is important to me.” — Nancy [48:02]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Kid’s World Learning Center
Kris welcomes Shannon Vasquez, Executive Director of PB Schools. Shannon started as a floater in 2004 and has since grown the organization to 8 locations. In their chat, Shannon shares her journey from floater to leader and her goals for the upcoming year. She discusses how the Academy's training and coaching have helped her build confidence in her leadership abilities and implement strategic planning practices. She and Kris chat about growing collaborative teams and the importance of courageous leadership when facing challenges. Plus, Shannon shares some fun facts including one of her favorite ways to destress - watching true crime!   Key Takeaways: [7:37] Shannon talks about PB Preschool and celebrates her 20th work anniversary.  [8:26] Shannon started as a floater.  [9:47] Shannon’s favorite age to work with.  [10:08] What a typical week looks like for Shannon.  [12:27] Why starting from scratch can be a good thing.  [13:29] Challenges in hiring and retaining staff.  [13:33] Growth is happening, but there's still a long way to go in aligning company practices across two counties. [13:57] Shannon’s goals for 2024.  [14:55] An update on enrollment.  [15:50] The 8 schools combined hold a capacity of 878.  [16:37] Fun fact: Shannon is a crime fan!  [18:16] Shannon discusses the expansion.  [21:28] How the business changed and morphed over the last eight years. [23:41] Feeling like a more confident leader and making friendships inside the Academy.  [26:20] The importance of listening.  [28:32] Winning Director of the Year.  [31:03] How Shannon defines a childcare rockstar.    Quotes: “You can’t dwell on trying to make a decision, you’ve got to just make a decision. There’s no right or wrong. There’s an outcome. And if you don’t like the outcome, then you change direction. Don’t dwell, just keep on going, keep on moving.” — Shannon [20:31] “Every year, we continue to grow and put more policies, more procedures into place, and hold people accountable to those policies and procedures. And we’re just constantly succeeding.“  — Shannon [22:38] “They want you to support them and teach them how to be self-sufficient, but also give them the confidence and know that you have the confidence in them.” — Shannon [28:10] “A child care rockstar is someone who puts into practice high-quality business strategies that are driven by their vision and mission. And that not only is about the children but it’s about the people that are in the day-to-day grind.” — Shannon [30:49]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com PB Schools LinkedIn Shannon Vasquez “Ep. 61 — Stackable Core Values, Branding, and Managing People Well with Karla McCurry” 
Kris welcomes Raj Jana, co-founder and CEO of the mental health app Liber8. Raj shares his entrepreneurial journey and how he created Liber8 to help people manage stress and mental health. He and Kris discuss their passion for entrepreneurship and using their gifts to help others. They talk about the importance of improving our world and mindfully creating a world worth living in through compassion and small acts of kindness. Raj highlights Liber8 programs, including emotional lab reports and group coaching cohorts, which help users better understand their triggers and find tailored tools for personal growth.   Use Code CHILDCARE10 to get 10% off Liber8   Key Takeaways: [6:18] Raj talks about Liber8 and his journey in entrepreneurship. [8:30] How Raj finally got off the hamster wheel of healing to shift into real and inspired action. [9:33] The start of Liber8. [15:08] What Raj loves most about entrepreneurship. [18:47] The impact that The 4-Hour Work Week had on Raj and Kris. [21:16] Breakups can be emotional, but can also be a great time to rediscover yourself and peel back new, exciting layers. [22:36] How Liber8 can help with burnout. [28:05] What can someone expect when doing a session with Liber8? [28:56] How we can “be the ripple.” [36:05] The people who had an impact on Raj along his entrepreneurial journey.   Quotes: “What I love most about being an entrepreneur today is that I get to use my gifts, talents, and my brilliance to help people.” [15:57] “I don’t know of a more growth-fueled journey than the journey of entrepreneurship.” [16:40] “I do feel like entrepreneurship is my art.” [17:07] “If we can help the little humans be better learners and more emotionally resilient, then we can help the world because as the little humans get big, it’s just going to ripple out.” — Kris [29:30] “I think just about the most impactful thing we can do is to wake up to the fullness of ourselves, learn to love ourselves, and be that light from the inside out. And then just be that ripple in the world.” [31:10]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Raj Jana Liber8 Maverick Next  
It’s all about the best and brightest in software automation for schools this week, as Kris welcomes Daniel Andrews and Sasha Reiss, co-founders of Playground, an innovative childcare management software company. They first share Playground’s unique story of being friends since high school and creating a solution for their own families’ childcare centers. Daniel and Sasha highlight Playground’s differentiating features, such as drop-in care management and integrated payroll modules, and they share insights into hiring practices and their vision for AI in childcare. At the end of the episode, Daniel and Sasha share lessons they’ve learned on scaling their own company and fun yet powerful ways to maintain a happy company culture.   Register for our ECE tech webinar with Playground here: https://www.childcaresuccess.com/how-to-navigate-the-evolving-tech-landscape-for-enhanced-operational-efficiency-in-your-ece-business-may-2-2024-webinar/   Key Takeaways: [3:15] Kris announces the two-day virtual challenge, The Road to Freedom. [6:31] Playground’s founding story. [8:38] How does Playground’s mission and technology stand out in a crowded space? [11:37] Perspective on ECE’s past of being a slower adopter of technology, and how that’s changing. [12:53] The “grandma test.” [15:38] The lessons Sasha and Daniel have learned about scaling and growing a business. [17:09] Some of the tools and technology Playground uses. [20:09] The grounding and stabilizing force of working with family. [22:44] Personal and professional inspiration. [25:29] What they look for in new hires. [26:36] Playground’s short but effective interview process. [31:29] What’s next for the Playground team? [33:13] Using AI to improve family interactions, especially with communication, engagement, and lesson plans.   Quotes: “I think our differentiated approach is the new technology that we’re bringing. A lot of that comes down to really solving the problems that we are building software for.” — Daniel [8:39] “If we want to be able to compete and if we want to be able to operate at the same level, we need to adopt the same tools that they’re using.” — Sasha [14:10] “A lot of the big problems that we faced have become significantly smaller by putting phenomenal people in front of those problems. If you find someone great, you can just trust that they’ll get the job done and that you don’t need to be managing the day-to-day.” — Daniel [16:54] “Working with family and then also building for family really grounds you on what the work you’re doing, who’s impacting, and why it’s actually getting done.” — Daniel [20:09] “It’s ultimately the three of us against the problem. It’s not us against each other. So realizing and recognizing what it is that we’re working for, and why we’re doing it ultimately helps us get into the right direction.” — Sasha [21:25]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Playground Linear Webinar: Emerging Technologies Revolutionizing the Childcare Industry  
Kris welcomes the very inspirational Kishani Woldberhan of Kids Early Learning Centers, now operating four locations in Texas with plans for expansion into Ethiopia. Kishani talks about bringing Montessori-inspired education to underserved communities, and her vision for building two new schools in Ethiopia with a combined capacity of over 3,000 students. She offers valuable advice on setting clear goals, implementing strong systems and accountability, and using technology like Slack and QR codes to effectively lead a growing business. She and Kris also talk about embracing the difficult things and realizing the sky's the limit when it comes to realizing your vision.   Key Takeaways:  [7:12] Kishani joins the show from Arlington, Texas, and talks more about Kids Early Learning Centers. [7:39] Kishani talks about the four locations currently running and the plan to expand to Ethiopia. [10:11] Fun Facts: Kishani came to the United States on a VISA as a Montessori teacher from Sri Lanka. She is now a mother of five and a grandma! [13:30] Buying a center during the pandemic but opening it in 2021. [14:50] What sets KIDS Early Learning Centers apart in the market. [17:54] Working with Grow Your Center. [20:16] How they made their vision become a reality and why they are bringing the brand to Ethiopia. [22:35] The school will be from toddlers to high school. [26:33] Advice for others wanting to open up a school internationally. [29:02] The sky's the limit when you put in the hard work and act with purpose and strategy. [31:07] Keep the end in mind and work backward when working towards your goals. [32:03] Giving your staff the tools they need to succeed. [35:14] How Kishani communicates with her leadership team. [41:50] How being a member of the Academy has helped Kishani and the importance of finding mentors. [43:06] Keep your eyes peeled for Kishani’s program for a childcare management system, which will come out in June. [43:25] Fun Fact: Kishani is a party planner and decorator at heart.   Quotes: “We have dedicated teachers who love children and love to teach them.” — Kishani [14:50] “This is a partnership. It’s not just you dropping off your child, we babysit with your child.” — Kishani [15:30] “The sky's the limit as long as you know what you want and you go for it.” — Kishani [22:18] “Keep the end in mind and work backward.” — Kishani [31:07] “Nothing is going to come easy. It’s going to be difficult. If it was easy, everyone would do it.” — Kishani [31:44] “I worked so hard on getting systems and processes in place.” — Kishani [32:59]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Kids Early Learning Centers
Aloha! In this solo episode, Kris shares more about her month in Hawaii — why she decided to head to island life, the logistics behind her adventures, and how you can use her story as inspiration to make space in your life. She goes deeper into detail about the important strategic implementation steps that allowed her to live her best life and take time to relax, breathe in the salty ocean air, and be led by intuition. Kris talks about the importance of joining a Mastermind group that fits your personal and professional goals, more about ESOPs (Employee Stock Ownership Plan), and how to travel solo like a pro.   Key Takeaways: [4:12] Kris walks us through a grounding exercise to bring presence and mindfulness into the conversation. [6:52] Kris shares her experience of the major change from moving to Crested Butte, Colorado after living in Chicago. [8:55] Why Hawaii is so special to Kris and how visiting the islands has changed her life. [10:31] Intentionally creating space in her life. [11:18] Embracing the flow state and being led by intuition. [20:07] Some of the adventures Kris has enjoyed in Hawaii, including whale watching, snorkeling, and meeting new people. [22:17] Being confident while solo traveling. [25:37] Kris walks us through the intentions behind crafting her exit from the business. [28:10] The importance of finding a Mastermind group. [29:00] The pros and upsides of an ESOP (Employee Stock Ownership Plan). [35:34] Kris talks about finding the new CEO and sharing the ESOP plan with the leadership team, along with why ESOP’s can be positive for employee retention. [45:31] Kris’s upcoming trips, including Ecuador and Burning Man!   Quotes: “I am becoming every day, a better, higher, and deeper version of myself.” — Kris [6:25] “I've created this new life for myself and I have intentionally created more space in my life. — Kris [10:31] “You need to find a group of peers and people that are walking your walk, who are successful, and who you can be coached up with and model their success for whatever that looks like for you.” — Kris [26:35]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Maverick1000 Mastermind Group
Kris welcomes the awesome Kim Harris, affectionately known as "Big Ups," from The Harris & Tucker School in Connecticut. Kim talks about getting her structures “right and tight” and how she stays on the pulse of good leadership. She talks more about the rich legacy of The Harris & Tucker School, and their mission to create superhero influencers and a culture that connects the whole community. She expounds more on Harris & Tucker’s values of respect, integrity, and faith-based education and how she has accomplished so many goals over the years, one of which was getting accredited.   Key Takeaways: [10:55] Kim joins the show and talks about Harris & Tucker schools, along with how it is a product of the civil unrest in the 60s. [12:00] Harris & Tucker becoming an urban epicenter and growth community. [15:23] Harris & Tucker is the only Black-woman, family-owned-and-operated, nationally accredited faith-based urban center in the area. [16:56] Kim speaks more about Harris & Tucker’s leadership structure. [20:56] The two big things that really set Harris & Tucker apart. [22:03] Creating superhero influencers. [24:28] Where did the phrase “big ups” come from? [25:04] Kim discusses taking on her new role after her mother’s passing and her vision for growth, including national accreditation. [27:03] The beauty of longevity in the community, along with values such as community connection and ongoing education. [28:02] Why the pandemic was the best thing that happened to the school. [33:26] The benefits they have seen since joining the Childcare Success Academy. [36:11] Automating operations and systems. [38:24] Plans for the cultural activities center. [41:27] The famous soap story! [44:13] Kim defines a childcare rockstar as someone who has helped to create a movement through transforming their community.   Quotes: “This is because of the mindset of two black women who came to Connecticut, and said that they were going to make a difference and do the things that they were going to do.” — Kim [12:22] “We walk our core values. We talk about it all the time.” — Kim [20:33] “We can talk about all the dreams and everything that we want to have in life, but if we don’t do the action part, it doesn't happen.” — Kim [22:30] “That's what we teach our kids here with the school — you have a chance to create your hustle, create your legacy, and to keep it going.” — Kim [44:14] “To be a childcare rockstar is a movement that just moves us all forward. I think when you arrive at the status of childcare Rockstar, you've helped to create a movement. ” — Kim [45:38]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Go Fund Me  Harris & Tucker
In this episode, Kris welcomes John and Tracy LaBreche from Ardent Preschool and Daycare, with seven locations in Alabama. John and Tracy share their journey into developing Ardent’s value system and building a strong and happy team. They talk about their desire to not burn their team out during the pandemic and facing staffing shortages and enrollment declines, and they discuss how they turned things around while maintaining a healthy work-life balance for employees. John and Tracy share some great insight into rewarding good attendance, their commitment to data-driven decision-making, and a few of their favorite benefits from joining the Academy.   Key Takeaways: [5:20] Ardent currently has seven locations, and close to 1600 students enrolled with a waitlist of just over 500. They also have 300 employees. [6:42] John and Tracy talk about how they got started in child care and how Ardent came to be. [10:15] In addition to their busy work life, John and Tracy have a large family with six kids. [12:23] Fun fact: if you are looking for a great tequila, ask John! As for Tracy, she will be reading a few of her favorite books including Traction, What The Heck is EOS, and The Alter Ego. [16:40] Tracy and John’s commitment to making sure the people, teachers, and admin are enthusiastic and passionate about Ardent’s mission. [17:46] Exceeding the expectations of parents. [18:10] Ardent is also a Christian company, so they include Christian-related Bible studies and curriculum. [25:42] Overcoming challenges over the pandemic by learning to push enrollment, stay focused, and not be complacent. [30:42] Now they are at 91% enrollment, which was their goal. [30:56] Coming off the Summit, John and Tracy rescaled, brought on one of their existing staff to be a full-scale enrollment specialist, and hired an internal recruiter to help with bringing teachers on board. [31:17] The importance of having a fast response to applicants and tracking all data. [36:44] How Ardent maintains good retention and a happy culture. [37:02] Breaking down Ardent to Ability, Respect, Dependability, Engaging, Nurturing, and Team Player. [47:46] The ROI of academy membership. [46:22] Culture is the glue that will hold you together in the face of challenges.   Quotes: “With our purpose of committing to excellence in all areas, we can deliver a childhood experience that is worth the investment of our parents.” — Tracy [17:11] “When we get testimonials or reviews from our parents, one thing that just always is a recurring thing is that we’ve exceeded their expectations.” — Tracy [17:46] “We always focus on people, process, and service. I have the right people doing things the right away to have excellent service. You can’t have one without the other.” — John [19:00] “You meet people where they are, and you leave them where they need to go.” — Tracy [25:20] “A healthy culture is where reality meets the road and the value system becomes a reality.” — Tracy [46:06]   Sponsored By: ChildCare Education Institute (CCEI) Use the code CCSC5 to claim a free course!   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Grow Your Center Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal. podcast@childcaresuccess.com Grafton Milne LinkedIn Childcare Center Success: How to Maximize Profits and Minimize Mistakes.  Move Your Bus 
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