Today we will be taking a deep dive into the work of Arran Kenny, a British Wedding Filmmaker who crafts emotive and sensitive films with an emphasise on capturing his couples personalities, their relationship and their priorities. And craft really is the right word to use when describing Arran’s method, every editing decision is carefully considered for it’s emotional impact and storytelling potentialThis intentional and considered approach applies not only to his filmmaking but also how he runs his entire business.During this in-depth conversation, Arran will be talking about the steps he took to understand his ideal clients and strategically build a social media presence to target them.He will also breakdown the formula to his aggressive pricing strategy that enabled him to positioning himself in the high end luxury wedding market, bringing in booking fees of up to £15,000Guest - Arran Kenny - https://arrankenny.co.ukHost - Roo Stain - https://roo-films.comCoda Conference - https://coda-conference.com Hosted on Acast. See acast.com/privacy for more information.
After years of building a super successful wedding photography business, Laura and Pete took the step over into wedding filmmaking creating spectacular films that hone in on their core values of what a wedding day experience should be, fun, laughter and complete and utter joy.Their rise as filmmakers was stratospheric racking up an incredible 3 National wins at The Wedding Industry Awards, a run that was only ended when they accepted the invitation to become judges of the event itself.In this episode we cover many topics including how they turnaround 1 minute Instagram Reels the day after the wedding and some great insight into what they are looking for as judges for TWIA.You can see Lawson Films incredible work here: https://www.lawsonfilms.co.ukLearn more about the Coda Conference for Wedding Filmmakers here: https://www.coda-conference.com Hosted on Acast. See acast.com/privacy for more information.