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Consulting Success Podcast

Author: Consulting Success

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The #1 podcast for entrepreneurial consultants who want to build a profitable, scalable and strategic consulting business.


With endless competition, ever-growing market demands, and a fast-paced digital world, gaining success in the consulting industry can feel challenging. If you're ready to realize your full potential and want to learn the best practices, principles and strategies to run a successful consulting business be sure to tune into the Consulting Success Podcast.


Trusted by tens of thousands of consultants, the weekly conversations shine the spotlight on valuable business tips. Episodes support you in understanding how to navigate the market. This podcast is your guide to overcoming the most difficult obstacles in the consulting industry and enjoying big wins.


Learn strategies for maintaining an effective team and attracting clients. Discover how to craft a clear and engaging message, and implement a marketing engine for consultants that actually works. Every conversation explores how to improve your business model to open doors to golden opportunities.


This podcast features experts from various industries who share the desire to achieve success in the consulting business. They expose their well-kept secrets to get to the top. Hear the building blocks that started their careers and the most important principles they uphold to get through challenging entrepreneurial moments.


Hosting the podcast is Michael Zipursky, CEO and co-founder of Consulting Success. Building businesses for more than 20 years, he has advised start-up brands, service providers, and billlion dollar corporations like Panasonic, Financial Times, Sumitomo and more. Michael is also an in-demand keynote speaker and author of five books about consulting. 


He's dedicated to helping entrepreneurial consultants increase impact and earn a higher income. And on top of it all, Michael has an inspiring focus on family and community.


With this extensive advisory experience, Michael understands the consequences of hyper career focus. It often means sacrificing time with loved ones, which can lead to loneliness and rejection. At some point, you may feel like an outsider in your own home. Those who prioritize the grind can neglect their health and fall prey to severe diseases.


Michael believes a consulting business can only find success when it supports your dream lifestyle, not the other way around. Every podcast discussion focuses on what it really takes to get hold of genuine freedom in your career. The aim is to help you live the life you truly want while constantly growing your business.


Feel excited about going to work instead of letting depressing thoughts pull you down. Enjoy the meals you want to eat, buy everything you want to own, and above all, savor time with your family and friends. Have a successful consulting business balanced with stability, well-being, and comfort.


Don't sacrifice what you have for the sake of huge earnings. Achieve the revenue and profit you want and make sure it does not compromise everything you love and care about. Michael shows you how to elevate your consulting business and reach those goals with a fulfilled heart.


Start listening to the podcast today at https://www.consultingsuccess.com/podcast


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381 Episodes
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How do you go from zero to a million-dollar consulting business? This episode has the answers for you. Michael Zipursky sits down with Nancy MacKay, the founder and CEO of MacKay CEO Forums, to unpack her journey from an independent consultant to a CEO of her own company. Filled with inspiring anecdotes about rising to the top as well as lessons learned along the way, Nancy reminds us of what leadership really looks like and how they can harness their roles to drive growth and make significant change. Tune in to not miss out! In this episode with Nancy, you’ll learn how to: Master referrals to build your practice. Leverage other people's success to help you grow. Utilize assessment tools to help you make the biggest difference inside your company. Create recurring revenue for your business. Increase your passion to increase your revenue.Create an environment and routine to perform to the best of your ability. Visit Mackay CEO Forums Connect with Nancy on LinkedIn  Book your complimentary growth session call here. Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Building a consulting firm can be difficult. There are certain pitfalls to avoid when scaling or building your firm. In this episode, Francisco Gomez, the founder of Factum Global, gives us an inside look into building a consulting firm in 2024. He talks about a range of topics, like commanding the attention of high-ticket clients, strategic partnerships, fine-tuning your messaging and offering, and harnessing the power of R&D. These are some of his secrets to helping you build your consulting firm. Join us today in this impactful episode so you won’t miss Francisco's wealth of experience. In this episode featuring Francisco, uncover secrets to:Command the attention of high-ticket clients.Propel your pipeline growth through strategic partnerships.Fine-tune your messaging and offerings for an irresistible appeal to your target audience.Harness the power of R&D to gain profound insights into your clientele.Dodge common pitfalls in hiring while scaling your firm.Skyrocket your business with the strategic deployment of a COO. Book your session call.Check out Factum Global.Connect with Francisco on LinkedIn.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Today, we're diving into a critical aspect of your business: pricing. Join us as Bill Wilson, a seasoned expert, reveals the keys to unlocking the secrets of a business with profitable pricing. In this episode, Bill will share invaluable insights, including common pitfalls to avoid during sales calls. With Bill's wealth of experience, you'll gain the knowledge needed to strengthen your pricing strategy and take your consulting business to new heights. Tune in now and let's grow together!In this episode with Bill Wilson, you’ll learn how to:Successfully navigate a rebrand without disrupting your business or unsettling your clients.Develop an effective pricing strategy that drives success.Steer clear of common pitfalls during sales calls.Identify and filter out clients who may not have the budget for your offerings.Craft your messaging to attract your target clients.Introduce efficient systems and processes to facilitate the scaling of your business. Book your complimentary growth session call  Connect with Bill on LinkedIn Check out PacePricing Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
In this episode, Michael shares how focusing on profitability is the key to uncovering hidden business revenue and strategic business growth. Discover how to focus on the most profitable projects and clients, why profit trumps size, and how to optimize your consulting business for serious growth.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
In our industry, you can’t just market to sell. When the value add is high, you need to actually build trusting relationships with your clients. This episode’s guest is proof of this. Natalie Kaminski, the Co-founder and CEO of JetRockets, has not only started her company but also grew it over time. Now, she has a team of 63. She sits down with Michael Zipursky to talk about the importance of trust, especially when creating an effective marketing campaign. From generating qualified leads to making unpopular leadership decisions, Natalie gives us a masterclass in marketing as consultants to the next level. Tune in now! In this episode with Natalie, you’ll learn how to: ·        Find your niche within a crowded marketplace. ·        Avoid the biggest sales mistake consultants make when finding new clients. ·        Find new clients using Natalie’s three-pronged approach. ·        Create strategic relationships with other companies. ·        Break through limiting beliefs to grow your practice. ·        Implement a self-managing management structure within your business.  Book your complimentary growth session call  Connect with Natalie on LinkedIn Check out JetRockets  Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
You may find consulting success just by employing general marketing strategies and casting a wide net on your target audience. But if you want to build a high-growth consulting firm, you must make your tactics more laser-focused and well-targeted. Michael Zipursky sits down with Elizabeth Harr, Managing Partner at Hinge Marketing. Together, they discuss the importance of being a visible expert, building around your brand, and empowering your digital footprint to become a highly trusted firm. Elizabeth also explains how to keep your key talents by shaping yourself into an inspirational leader.
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Red Clover Advisors is a data privacy consulting firm that helps companies comply with the alphabet soup of privacy loss. Today, joining Michael Zipursky is its Founder and CEO, Jodi Daniels, to share her insights about the power of educational marketing for consultants. She takes us into what’s working in today’s company regarding marketing perspective and what she learned from her approach to selling that’s not sexy. Let’s dive into Jodi’s story and insights together. Tune in to this episode and discover the power of educational marketing today.In this episode with Jodi, you’ll learn how to:Use your connections to win new business.Create clear and unique content to attract your ideal clients.Prioritize your workload to ensure consistent growth within your company.Ensure you build a business, not a job.Build out your processes to onboard new employees successfully.Make your engagement simple for your clients.Outsource successfully using Jodi’s unique strategy.Book your complimentary growth session callRed Clover AdvisorsJodi’s Book, Data ReimaginedJodi’s PodcastConnect with Jodi on LinkedInLove the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Embrace the essence of boldness. In this episode, we have Melissa Vela-Williamson to discuss the art of being BOLD. Get ready to unlock the secrets to standing out in your industry and fueling business growth.In this episode with Melissa, you’ll learn how to:Elevate your brand to stand out in your industry.Capitalize on your name recognition and relationships to fuel business growth.Expand your client base by leveraging events and conferences.Attract new clients through featured content in online publications.Build trust and authority by participating in podcasting.Make strategic decisions about your workforce, choosing between hiring contractors or employees.Book your complimentary growth session callMVW CommunicationsMelissa’s Book, Smart TalkSmart Talk Series PodcastIf you have any questions about these instructions, please email tsavo@consultingsuccess.com and cc jacqueline@consultingsuccess.com Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Build not just a brand, but a magnetic force that attracts opportunities. Today, Joe Mechlinski, the founder of Gift of Work, shows us the way to speaking, recurring revenue, and personal brand converge to reshape the future of consulting. Hear about his early struggles and how he found a unique approach to consulting that changed his career. In this episode with Joe, you’ll learn how to: ●       Learn strategies for helping leaders excel in times of rapid and exponential change.●       Discover how writing and publishing a book can elevate your credibility and expand your business.●       Understand how to embrace and learn from rejection to foster personal and professional growth.●       Gain insights on identifying key decision-makers within any organization to enhance your consulting effectiveness.●       Uncover methods to identify a company's insecurities and leverage this knowledge to attract new clients.●       Explore ways to build your business so that it thrives independently, reducing reliance on your constant involvement.●       Learn to navigate your business successfully through economic downturns and challenging times.●       Find out how to implement sustainable recurring revenue models or memberships in your business.●       Learn the steps to building a strong, influential platform for your consulting practice. Book your complimentary growth session call  Visit:SHIFT Joe’s Website and Books  If you have any questions about these instructions, please email tsavo@consultingsuccess.com and cc jacqueline@consultingsuccess.com. Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
As consultants, we constantly think about growth and success. But sometimes, it can be challenging to know where to focus your efforts to attract new leads and scale your businesses effectively. That's why we've created the Scale Your Consulting Business Scorecard (https://www.consultingsuccess.com/scorecard) that will help you assess how ready you are to scale your consulting business, see if your current strategy is optimal, and identify areas for improvement.Get instant access and see how you score at https://www.consultingsuccess.com/scorecard. Within 2-3 minutes and by answering a series of questions, you'll gain insights into your strengths and uncover opportunities to optimize your operations. Are you confident in your target audience? Do you regularly create high-quality content that resonates with them? These are just a few of the critical factors we'll explore in the Scorecard.By the end of the Scale Your Consulting Business Scorecard, you'll have a clear understanding of where you stand and what steps you can take to elevate your consulting business. It will go into your pricing strategy, sales approach, and how well you communicate the value of your services. Get instant access and see how you score at https://www.consultingsuccess.com/scorecardLove the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
In this bonus podcast, Michael Zipursky speaks with Lizz Harr of Hinge Marketing on how independent consultants and small firms can become visible experts:✔️ The one thing successful consulting business owners all wish they could have done earlier✔️ How we built Consulting Success® by starting with a simple blog✔️ The best type of content that gets the most traffic leads, and clients✔️ The link between your content and ability to command premium fees✔️ How to leverage the insights of other experts in your content✔️ What's working best for LinkedIn content in Q4 of 2023✔️ The different kinds of visible experts (so you can find your ideal content style)✔️ Why every consultant should strive to present and speak in front of a live audience of ideal clientsLove the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
AI has become a trend that many businesses delve into. And to keep your business on top, you've got to learn how to leverage it to set yourself to success. In this episode, Christopher Penn, the co-founder of TrustInsights, talks about how to create an AI team and grow the business with it. Chris reveals that his business's revenue goes up while the headcount remains because as the AI space matured, they could do so much more. So, don't let your consulting business fall right behind others, and start leveraging AI to keep you on track toward success. Tune in to this episode and learn more about Christopher's take on creating an AI team.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Dean West's journey teaches us that even at 50, making strategic changes and staying committed to restructuring can turn challenges into opportunities. In this episode, we hear Dean’s story and secrets behind leveraging associations and specialty groups to securing high-value clients. Associations, often underrated, can be compared to valuable goldmines for fostering relationships. Dean discusses all about them, dispelling common misconceptions about associations and shedding light on the myriad opportunities they present. Dean also shares how to craft the right content, understand the power of restructuring, and his pivotal point at 50. Tune in now and unlock the doors to high-value clients.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Productization is a hot topic. Many consultants wish to productize their consulting business. But the question remains, how do you know when you are ready to take this next step? In this short yet very insightful episode, Michael Zipursky dives deep into the ways to identify when to productize and when not to. Remember, it’s a slippery slope to undertake productizing your business. You need to be equipped with the right data to know if you are making the right decision. Find out today whether you are on the right track or if you need to take a step back.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Putting the right people in the right seats is crucial to any business, but for a consulting practice, it is a matter of life or death. Michael Zipursky talks about strategic hiring in this episode with Adam Oliver, Founder and CEO of Crafted, a product development consultancy employing over 26 people. Michael and Adam discuss the challenges of balancing between having a robust sales pipeline and a hiring pipeline and why the two are essential for your growth. Among other things, you’ll learn the secret to hiring effective remote employees and how to ensure a warm and balanced sales and hiring pipeline, how to win new clients using Adam's personal sales approach, how to thrive even during a recession, how to free up your time as a founder to grow your practice and how to use case studies to back up your great growth. Tune in!Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
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Comments (3)

Ciaran Farrell

Such great advice!

Mar 1st
Reply

peter scourboutakos

Excellent podcast, full of great value.

Sep 11th
Reply

hari Vavilala

super example in the end on the decision making.

Jul 15th
Reply
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