Claim OwnershipCopywriting Navigator with Rockey Simmons
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© Rockey Simmons
Description
In this podcast, you'll learn how to effectively write copy. Not as a salesperson.
As a student of human nature, learn how to navigate readers to their desired destination.
Not by using cheap tricks and tactics, but by understanding how to remove obstacles important to readers and client success.
When you begin to think like a copywriting navigator, you are no longer confused about what words to use.
Your ability to empathize and connect with your reader skyrockets because your main goal is to navigate and lead, not sell and convince.
Welcome to the future of copywriting psychology.
As a student of human nature, learn how to navigate readers to their desired destination.
Not by using cheap tricks and tactics, but by understanding how to remove obstacles important to readers and client success.
When you begin to think like a copywriting navigator, you are no longer confused about what words to use.
Your ability to empathize and connect with your reader skyrockets because your main goal is to navigate and lead, not sell and convince.
Welcome to the future of copywriting psychology.
3 Episodes
Reverse
In today's podcast, I tell you an emotional story about my trip to Guadalajara Mexico. And how a 6'5 African American man was accepted into the culture like family instantly.
I then talk about how perception enhances your ability to become a better writer.
We also talk about positioning in marketing and how to position products and services in a way that makes readers connect with what you are writing about in a new and exciting way.
I hope you enjoy it.
In this episode, I go over the truth about copywriting and how you can begin delivering your messages as a copywriting navigator. I debunk the common definition of what copywriting is and reveal a little known idea about how to really dig deep into how you can take any product or service and make it unique. It's a special episode.
In the very first episode of Copywriting Navigator, we discuss what a navigator's main role is.
The #1 lesson the best copywriters in the world know that you don't (after today you will).
In closing:
We talk about the one thing people HATE about sales. and what you need to avoid in order to write copy that guides readers in creating their OWN desire on their journey towards making a buying decision.
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