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Course Income Secrets

Author: Jean-Serge Gagnon

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What are the strategies, techniques and tools you need to learn to create recuring income from the eLearning boom that's happening right now?

Learn them in Course Income Secrets...
388 Episodes
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We all want to grow our audience because that’s where sales comes from. But be careful of the methods you use as many of those will harm you more than anything. You wouldn’t want your Facebook page to get deleted, would you? I remember using a strategy to grow my Facebook page by over 8000 likes in a day! If was contagious, I grew my page to 23000 likes in a few days but then it happened! My page was unpublished by Facebook due to “policy violations”! I was furious! What did I do when I lost my page with 23,000 likes on it? I did what any other marketer would do, I explained to Facebook that I didn’t violate any rules. I told them I created ads and got likes from those ads and there was nothing wrong with that. They didn’t care, they said they couldn’t re-instate it – then they deleted my page! In hindsight, I know what I did that they considered wrong and if I was in their shoes I’d probably agree. The thing is that... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-508-what-are-top-10-best-ways-to-grow-your-facebook-audience/
It’s a different way of putting it right? How to “do” attraction marketing on Facebook… Part of the reason I called this post by that name is because of SEO strategies. This is definitely part of Attraction Marketing but not Facebook related, so we won’t get into that here. We’re here to talk about Facebook and how to use Attraction Marketing with that platform. What is Attraction Marketing? If you don’t already know what Attraction Marketing is, here’s a really simple definition: Attraction Marketing is the process to get people to notice you and buy from you. Pretty simple right? Not always so easy to implement unless you have plenty of money to run ads everywhere. I don’t know about you, but I don’t have millions to spend on ads, so we’ll talk about using organic strategies instead. What does Organic mean? In marketing, Organic refers to anything that isn’t based on advertising cost but rather natural human... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-507-how-to-do-attraction-marketing-on-facebook/
It’s not your fault, you’re doing what they told you to do but there’s a better way! Imagine every single person you try to contact on Facebook replying to you instead of ghosting you! That’s what the Reverse Social Prospecting Formula is all about – getting hot leads fast! Don’t get me wrong, I’m not telling you to stop doing what leaders tell you to do, just to change one single thing in the approach. Why is it the Reverse Formula? You’re probably wondering why I say it’s a reverse formula if I’m also telling you to continue doing what leaders tell you to do. Well, it about how they teach you to start by connecting with new people. I teach you to do that at the end of the process, not the beginning. Sounds simple enough right? Or does it? What’s the ONE THING that leaders tell you that you MUST do? The main thing that all leaders tell you is important is that you MUST have conversations to make sales. And in all... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-506-why-is-the-reverse-social-prospecting-formula-the-best-way-to-find-hot-leads/
It’s always important to know why you should be using a software and AGU is no exception. If you want to learn more about AGU (or Active Group Users) software, go check it out at https://ActiveGroupUsers.com but first why should you use it? I usually answer the questions at the end of my blog post, but in this case, you get the answers now: 1- To drastically reduce your time on Facebook! 2- To know where you stand with every single lead you have on Facebook! Aren’t those great reasons to use Active Group Users software? Let’s first make sure we are on the same page though… What must you do on Facebook to build a business? Unless you’ve got millions to spend on advertising, you’re going to be doing the same thing every leader tells you to do. I’m not different, you need to do these things, it’s just how Facebook works. 1- You’ll post regularly, daily or even more – Facebook wants you to. 2- You’ll engage on other people’s... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-505-why-should-you-use-active-group-users-software/
It’s easy to find leads on Facebook but how do you know if they’ll see your stuff? I’ve been asking myself that question for years which is why I created the software Active Group Users (learn about it at https://ActiveGroupUsers.com). The answer to my question was that they needed to be active on Facebook to see your stuff. Sure, there’s lots of other factors, but if they’re not active, they 100% won’t see your stuff, right? So, I went off to try to figure out how to find those active people. How to find active people on Facebook? The first thing we need to define is what we mean by active on Facebook. It could mean someone scrolling the news feed and doing nothing else, like they don’t even like or comment on posts, or even post themselves. Problem with finding those people is that Facebook won’t ever tell you who they are. So, the next best thing is finding people who actually post and comment on other’s posts. What do you... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-504-how-to-find-your-most-engaged-leads-on-facebook/
I used to be like you and spend all my free time on Facebook, sometimes over 4 hours a day! But not anymore! I was told that the best place to find leads on social media was Facebook (it still is)! So naturally, I knew that the more time I spent there, the more likely I was to find more leads. So I did what all the gurus, mentors and leaders told me to do: post daily, engage daily and people will find you… eventually. It was exhausting! So I put my thinking cap on and used my mad programmer skills and created a software to help (learn more at https://www.activegroupusers.com/). Now, I only spend 30 minutes or so a day on Facebook posts! And you can too! How can 30 minutes a day on Facebook be enough? You might be thinking that if you can get good leads in 30 minutes a day, why wouldn’t you spend more time and get more leads. Well, you might be right about that, but the problem is that finding leads isn’t the most important thing that you... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-503-how-to-find-best-leads-by-tracking-who-is-most-active-on-facebook/
Best way to grow audience is certainly with organic activities but when you don’t have time. low cost ads are the next best thing! Of course, you need to have the funds to run ads, but paying pennies a view is better than 50c or $1 a view, right? I’ve been running Facebook ads for years, every few months I decided to run some. Usually, for video views. it costs 10c or even 50c per view but I am now able to get as low as 0.0004c per ThruPlays when using retargeted audiences and I’ll show you how! What is a video view? Before we get into ads themselves, let’s talk about how you measure your results. With Facebook video ads, you measure how many views you get on your videos. That metric is the same you see when you look at how many people “saw” your Reels or videos. Although you can track how many people watched 50%, 75% or even 100% of your videos with ads, a view is counted when someone sees just 3 seconds of your video. So, since a... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-502-how-to-setup-video-retargeted-facebook-ads-for-pennies-a-view/
Have you heard of the newest generation of Chat Bots that can practically read your mind? That’s right, with the advent of ChatGPT, there has been tons of new things you can do online now. One of those things is called training and we don’t hear much about because it’s usually reserved for programmers and geeks. Not anymore! You can now teach your very own Chat Bot whatever you want to teach it! It’s really, I mean, really, really cool! I wish I could spend tons of time giving you examples but let’s get to the topic of this post at hand… What is a web site chat bot? You probably already know about these, they are everywhere and usually are answered by real people. It’s a small little icon, most often on bottom right of a web site that, when you click, opens up a chat box. Typically, it will ask you are few questions and then connect with with a live operator. Some are all driven by a series of rules to answer almost any questions... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-501-how-to-add-agi-ai-chat-bot-to-your-website-or-funnel-page/
If you’ve been thinking of hiring a VA to handle questions from your prospects, this is your answer! Imagine hiring a VA who doesn’t sleep and doesn’t ever take a break! Learn more about it at https://agi.jsgagnon.com. I know, I know, using a chat bot is a lot of work too normally. I mean, I’ve been using a chat bot on my web site and Facebook page for a long time… It took me so long to set it up and it works but it got so many limitations – but not this one! What is a Chat Bot? So, a chat bot is a piece of software you can setup to automatically reply to your prospects. You tell it what to ask and what to do when a client answers a certain. You can use buttons or keywords to decide what the reply will be. For example, you can ask “do you have a pet?” with a YES/NO button. If they click on YES, you might then ask if it’s a dog or a cat and offer them the price list of the pet they have. It can become quite elaborate if you... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-500-how-to-use-and-train-self-learning-chat-va-to-qualify-prospects-before-you-talk-to-them/
So, you’ve been seeing a lot about Active Group Users software and want to try it out! That’s great news and this blog post will help set it up in no time. If you don’t have it yet, you can get it at https://ActiveGroupUsers.com and follow along here. You’re on your way to being in control of your time on Facebook instead of randomly engaging on posts and spending hours and hours on the news feed every day! With Active Group Users software, you’ll be able to get better result with just 30 minutes a day! What are the simple steps to setup Active Group Users software? If you’re not a techie like most of those who want a software like this, you’ll be happy to know how simple it it to setup. Here are the steps: 1- Add it to your browser 2- Register a free account 3- Add the groups you want 4- Run your first scrape After that, it’s just a matter of using the list of least if gives you and spend only 30 minutes a day on... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-499-how-to-setup-and-use-active-group-users-software/
Imagine talking only to HOT prospects! That’s really the promise of Attraction Marketing and Personal Branding. The problem is that it takes a bit longer than we are promised and then we think it just doesn’t work for us! Is that you? Are you wondering how leaders can do it but not you? I’m here to tell you that YES YOU CAN DO IT and we’ll talk about that now! What is a HOT prospect anyway? You might think you know exactly what a HOT prospect but most of us don’t really understand how to find them. It’s really simpler than you might think – I mean leader tell you exactly what to do to find them! We just aren’t patient enough… Anyway, a HOT prospect is one that is ready to buy from you. They are HOT because they know you, they like you and they trust you. How to find HOT prospects? Truth be told, the process is really simple when you understand what make a prospect become HOT. All they need is to be an ideal prospect to... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-498-what-is-a-hot-prospect-and-how-do-you-find-them-on-facebook/
If there’s one thing I often struggled with over the years, it’s coming up with content ideas. It’s so frustrating especially because you know that content is king and every leader tells you that you must create content regularly. One thing I did was use quotes a lot – I even wrote a program that would take quotes and images and randomly put them together and give me an endless series of quote images. Quotes will only get you so far though because the real secret is to create unique content that comes form you and your mind. Are you missing out on the best source of ideas? When you think about it, the best way to get ideas is from comments you post of other people’s post. Think about it, if you’re doing what leaders tell you, which is the following: 1- Know your avatar. 2- Know your offer. 3- Setup your profile to win. 4- Comment on other people’s posts. 5- Post content regularly (we’ll get back to this one) 6- Have conversations... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-497-how-to-never-run-out-of-content-ideas-for-your-posts/
I’m sure you’ve been told that you need to have conversations with people to actually make sales. It’s definitely true that having conversations is the best way to build relationships and that is the best way to make sales. Even if you aren’t trying to sell products, you might be looking to “sell” being in your group or on your email list. This is why almost every leader tells you to send PMs and friend requests when you start your online journey. What do leaders tell you to do? Most leaders and mentors teaching about online marketing using attraction marketing and personal branding on Facebook will tell you that you must do these activites: 1- Know your avatar and your offer 2- Setup your profile so your avatar knows who you are 3- Post regularly 4- Comments on other’s posts and reply to comments on your posts 5- Send 5-10 PMs and Friend requests per day to have conversations daily All these activities are absolutely, 100%... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-496-why-should-you-wait-before-sending-pms-and-friend-requests/
There’s a new platform taking on the world by storm and today I’ll show you how to create sales funnel in it. Just like any other platform, there’s a learning curve and even for a techie person like me, it takes a while to get comfortable with it. The Digital Mentors hub lets you manage your entire business including web sites, email broadcasts, opt-in funnels, sales funnels, a CRM and it even integrates with your social media profiles. When I first started using it, I was lost because it was different than other platforms I used before. I’ve been able to go through their training to understand each piece but thought it would be great to put it all together for you. What is Digital Mentors Hub? Digital Mentors Hub is a platform that does it all and it’s a white labeled platform based on another platform that is taking on the world by storm. The other platform I’m referring to is called Go High Level and the reason it’s gaining in... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-495-how-to-create-sales-funnel-in-digital-mentor-hub/
Imagine if you could get 10x or even 100x results in 2024, wouldn’t that be great? I know, it sounds too good to be true and most things that sound too good to be true can’t be true. I promise though, that this isn’t one of the times – but you’ll have to read on to find out why. What I’m basically talking about is reversing a simple activity that most leaders tell you do do. What is essential to online marketing? Many of us, including me, often start without a solid foundation. It’s probably because leaders tell us to take imperfect action and just go for it instead of waiting for everything to be perfect. Eventually, we do get to the point of realizing we are spinning our wheels if we don’t set the foundation before taking that action. The foundation I’m talking about is this: - You must be YOU! - You must KNOW your OFFER! - You must KNOW your AVATAR! When those are clear, everything becomes easier. But, that’s not the... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-494-what-is-secret-to-fastest-way-to-massive-success-in-2024/
It’s always so cool to be able to share our winnings with our friends and you can do that too! Of course, certificates of achievement, diplomas and those types of things are what we are most proud of but today, we’ll be talking about Badges. You get badges by accomplishing tasks in all kinds of disciplines, but most of us are aware of the ones you get as a Girl Guide or a Boy Scout. Great news, you can now with up to 30 Badges as a Group Maestro! What is a Group Maestro? You must be wondering why you’d care and what is a Group Maestro anyway. Well, when you are a Group Maestro, it means you are someone who: - Knows how to setup your Facebook profile for profit. - Understands your avatar. - Knows the difference between an offer and a product. - Can find your ideal prospects in the right groups. - Knows how to convert your ideal prospects into hot prospects. - Uses Active Group Users software to focus your time. - Understands that... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-493-how-to-become-a-group-maestro-and-share-your-badge/
As the new year strikes, it’s time for you to take action and learn what has changed in social media marketing. If you’re still using the same strategies and techniques to build your audience on social media today that leaders were using last year, you may not get the same results they got. It’s not that those older strategies don’t work, it’s that they aren’t as efficient as they used to be. Social platforms constantly change their algorithms so we must also adjust our methods and activities. What is the Reverse Social Prospecting Formula? The Reverse Social Prospecting Formula, or RSP Formula, is about doing some things differently than what the social platforms expect you to do. It’s all about taking control of your time on social media platforms like Facebook. Instead of spending hours a day on the news feed, you spend only 30 minutes a day engaging on posts. Instead of using the news feed to decide what posts to engage on, you... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-492-how-to-use-the-reverse-social-prospecting-formula-in-2024/
Whether you’re getting started online in 2024 or have been online for years, this is for you! I’m sure you know that everything changes over time and Attraction Marketing strategies isn’t immune to changes. I hope I’ve peeked your interest because if your don’t know this secret, you’re not going to get the most out of 2024! To be clear, almost everything that you’ve been taught about Attraction Marketing is still valid in 2024. And you’re just learning about it, most of what you find online is accurate. What is this secret about? I’m sure you’re itching to know exactly what the secret is and even though you can just scroll to find it, I suggest you don’t because you’ll miss out of why understanding why. So, keep reading and resist the urge to go to the end because that will just cripple you anyway. In any case, this Attraction Marketing Secret for 2024 is about how to use social platforms and more specifically Facebook... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-491-what-are-the-newest-secrets-to-attraction-marketing-in-2024/
If there’s a universal truth with online marketing, it’s that we all want sales from our activities! I remember when I first started using Facebook back in 2008, I did everything wrong! I was a distributor for a big Network Marketing company and thought is was fine to send messages to everyone about it. In case, you didn’t guess, I ended up in Facebook jail and couldn’t send any messages for 30 days! Not to mention that no one took me up on my fantastic opportunity! Is Using Social Media to make sales a lost cause? Back then, I sure thought it just didn’t work and you couldn’t use Facebook to make sales. That is, until 2015 when I discovered a group of people who were all doing it successfully. The best part is, they were willing to explain it all to me – no secrets – no hidden agendas! It took me a while, but I learned all their secrets. BTW, you can learn them too! Start by going to https://dm.jsgagnon.com and see where that... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-490-how-to-find-your-perfect-prospects-with-active-group-users-software/
One thing’s for sure about Attraction Marketing: you need to create content! You could just post stuff randomly as it comes to you which I’ve done plenty of times. Or you could do what I did when I started, spam people and post about your product and company. But that doesn’t work very well as you’ll discover after a while. You really need to understand the top 10 post types and use them properly. Where did I learn these 10 post types? Before I get into it, I want to give a shout out to Erin Birch – she’s been a great inspiration to me since 2015 and she created a course to explain these post types. You can get it at https://top10posts.jsgagnon.com/ and as of this writing, that is free but it may not be forever. She does a much better job than me explaining the post types as well and I I hope I can do justice to it. What are the 10 post types? Here’s the 10 post types you should be posting: 1- Lifestyle posts 2- Value posts 3-... READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-489-what-are-top-10-post-types-for-attraction-marketing/
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