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Crypto Token Talk

Crypto Token Talk

Author: Kelley Weaver: Blockchain, bitcoin, and cryptocurrency podcaster

Subscribed: 49Played: 213


Crypto Token Talk is a podcast by host Kelley Weaver for those interested in learning “Crypto 101” and exploring the new frontier of blockchain technology. It serves as an entertaining on-ramp and newbie-friendly gateway to learning resources related to the world of cryptocurrency. Each episode features a different industry expert in the blockchain sphere or their respective field.

Kelley Weaver is the founder and Chief Executive Officer of Melrose PR, a leading cryptocurrency and blockchain communications agency based in Los Angeles, California. Melrose PR believes the future of money is digital, and that cryptocurrency is here to stay.
38 Episodes
Episode 138: Bailey Reutzel Unveils Reporting on Crypto
Bailey Reutzel, one of the editors at CoinDesk, joins us this week. She shares with us her journey into the counterculture crypto community and the various projects and stories that eventually led her to her current role at CoinDesk.   Bailey divulges the types of stories she is interested in covering and that most often her goal is to follow the interests of her readers. Analyzing the needs of the reader is the key for Bailey. Her years of experience and knowledge in the crypto scene have eased the challenge of uncovering the core events of the crypto communities. Bailey encourages entrepreneurs and communications teams to similarly consider the needs and interests of the reader when pitching to reporters. We conclude by hearing what resources Bailey likes to use to keep up on crypto, how Twitter may not always be the best resource and her advice for newcomers to the space.   Topics covered: - Bailey’s background and how she first discovered crypto. - Writing about the initial coin offering (ICO) boom of 2017. - Figuring out which projects are legitimate and which aren’t. - Choosing which coins and tokens to report on. - What entrepreneurs should be mindful of when emailing CoinDesk for coverage. - Industries that Bailey thinks blockchain can disrupt and her skepticism. - Who Bailey looks up to in the cryptocurrency world. - Having to read everything to get the right information. - Bailey’s recommendations for learning about the industry. - How Bitcoin has changed over the years.   Links: The Internet of Money by Andreas M. Antonopoulos
Episode 137: Gavin Douglas on Integrating Successful Participation TV Technology onto the Blockchain
Today’s guest is Gavin Douglas, CEO of iPowow and founder of the HIT protocol, the media company’s blockchain initiative for empowering all players in the ecosystem. iPowow is a participation TV platform which has been experimenting with the use of blockchain and their own token. From the beginning of Gavin’s career, he sought to further engagement between viewers and the content they watched. It wasn’t until 2010 when the technology caught up to his dream and he was able to found iPowow with a group of engineers and TV producers. iPowow founded the idea of “Participation TV” by developing the technology to connect viewers directly to TV content through their second screen device (i.e. smart phones, iPads, etc.). The next iteration in iPowow’s mission to deepen connections between viewers and content providers is to tokenize content viewing by moving iPowow onto the blockchain. In this episode, Gavin delves into this journey, explaining that surrounding himself with experts in storytelling and emerging technology has been key to his success.     Topics covered: - Gavin’s background in television and creating iPowow. - Hiring producers for iPowow when everyone was telling Gavin to hire engineers. - What excites Gavin about the HIT protocol. - Where iPowow has been used. - How Gavin first discovered blockchain and crypto. - Adding value to iPowow with a points system. - The HIT token and monetizing people’s attention. - Rewarding people for sharing their data and redeeming HIT tokens. - Seeing the opportunity in blockchain and transitioning into it. - Building a business in crypto. - Feedback that iPowow has received about using blockchain. - Advertising on iPowow and maintaining trust with users. - How people will interact with HIT tokens.  Links
Episode 136: Nisa Amoils on Building Blockchain Communities
Nisa Amoils is a venture capital investor with experience as an entrepreneur, a media executive, and a corporate lawyer. She also writes for Forbes and Blockchain Magazine. Nisa tells us about how being part of an Angel Group in New York first got her interested in crypto back in 2013. Today, in addition to investing in blockchain companies, she also works closely with new companies to build communities and raise capital. Nisa educates us about all the industries that blockchain can change, ICO controversies and the adoption rate of cryptocurrency. She shares with us how to create more crypto adoption. To close, Nisa recommends her favorite blockchain literature, with a special focus on a recent book that a colleague of hers wrote.   Topics covered: - Nisa’s previous investments in technology. - How Nisa discovered crypto and her interest in disruptive technology. - The tools that Nisa used to discover more about crypto and blockchain. - Nisa’s day-to-day involvement with cryptocurrency companies. - Projects that have the potential to change the world. - Use cases for blockchain in a variety of industries and why Nisa likes them. - People that Nisa respects in the crypto space. - Things that even Nisa find complicated and intimidating in the crypto space. - How adoption of the industry can be accelerated. - Recommendations on how people can get started with cryptocurrency. - The relationship between internet of things, artificial intelligence, and blockchain. - The openness of the blockchain community.   Links for resources mentioned: Blockchain Revolution: How the Technology Behind Bitcoin & Other Cryptocurrencies Is Changing the World The Business Blockchain: Promise, Practice, and Application of the Next Internet Technology Masters of Blockchain & Initial Coin Offerings: The rise of Bitcoin, Ethereum, ICOs
Episode 135: Kunal Desai on Crypto Trading
Today we chat with Kunal Desai, a crypto millionaire and the CEO of Bulls on Crypto Street. He tells us about his background in trading stocks and how he began trading cryptocurrency, reflecting on how few websites hosted trading back then. Kunal describes Bulls on Crypto Street as a one-stop-shop for crypto, containing news, blogs, and classes. He advises us about the best ways for beginners to get involved in cryptocurrency. This segues into which exchanges he uses the most and a discussion on Alt coins, their volatility and growth potential. He mentions that many coins on the market have no use and are not a viable investment. Kunal discusses the importance of having a plan in trading. He closes by sharing his methods on teaching students with varied levels of knowledge in trading and in crypto.   Topics covered: - How Kunal began as a trader of cryptocurrency. - The difference in terminology between crypto and stock trading. - What Bulls on Crypto Street does. - How to start with cryptocurrency as a beginner. - Differences between various exchanges. - Alt coins and finding the right alt coin to invest in. - Trading vs. investing. - The change in sentiment from last fall’s bull market to the current bear market. - How to trade in a bear market. - Bulls on Crypto Street offerings and prices. - Kunal’s present involvement with the stock market. - Advice for getting through the bear market. Vays
Episode 134: Jacqueline Kwok On A Superior Crypto Wallet
Today we welcome Jacqueline “JK” Kwok. JK has a background in finance, with most of her career spent in private equity. Now, she is Head of Business Development for Arcana, which is envisioned to be the “cryptocurrency home” for consumers. JK tells us about the Arcana Wallet’s Smart Vault Technology, which will store users’ cryptocurrency offline. She describes the issues with hardware wallets and how features of Arcana will be superior, including passive income and automatically claiming forked coins. JK then discusses the use of insurance and know-your-customer processes to keep Arcana legally compliant for the long-term. We hear about Arcana’s minimum viable product launch and device compatibility, along with uses for its token. The Arcana Wallet will support Bitcoin, Litecoin, Ethereum, ERC20, NEO, and NEP-5 tokens initially, but JK tells us what lies in the roadmap for further support. This leads us into hearing about what else Arcana wants to accomplish this year. Finally, JK tells us what needs to happen next for blockchain and cryptocurrency to grow and how Arcana is helping in that.     Topics covered: - How JK first got introduced to Bitcoin in China. - What Arcana aims to be. - The Arcana Wallet and Smart Vault Technology, which uses cold storage. - How Arcana can help earn passive income. - An explanation of forked coins and claiming them. - Arcana’s legal compliancy. - The wallet’s minimum viable product launch and token. - Future coin support. - What Arcana will do in 2018. - Paid vs. non-paid features of the Arcana Wallet. - JK’s thoughts on what will bring crypto to the next level.   Links:  
Episode 133: Peter Kirby on Protecting Financial Transactions
Today’s guest is Peter Kirby, CEO of Kuvera. Peter and his co-founder Mahesh Paolini-Subramanya were first involved with the Factom project, before they stepped away to pursue Kuvera. They did this because they saw an interesting opportunity to move real-world assets on to the blockchain. Peter explains how Kuvera will be useful in solving real-world problems like the process of getting a mortgage and buying property. We learn that selling mortgages is even more complicated because of the data that is attached to them. Peter says that blockchain can simplify these systems by allowing all parties to look at the same, untampered mortgage data. He explains the status of Kuvera today and what the future holds for Kuvera. As Peter and his team move forward, he shares some of his insights into gathering additional educational information about the industry.   Topics covered: - Success with Factom and starting Kuvera. - Moving the mortgage market into the 21st century with Kuvera. - The archaic use of a large amount of paper when getting a mortgage. - The current process of selling a mortgage and data verification. - The stage that Kuvera is in and transferring mortgages to the blockchain. - Working with institutions and demonstrating value.   Links: The Age of Cryptocurrency: How Bitcoin and Digital Money Are Challenging the Global Economic Order The Truth Machine: The Blockchain and the Future of Everything Cryptoassets: The Innovative Investor's Guide to Bitcoin and Beyond
Episode 132: Chitra Ragavan On Making Crypto Accessible
We sit down with Chitra Ragavan, Chief Strategy Officer of Gem. She tells us about how she first got involved with cryptocurrency, including having to get clearance from the US government before investing. She worked with colleagues who were interested in cryptocurrency and they played a large role in making the space attractive to her. Having a background in journalism, she gives insight on the drama and unreliable sources often associated with crypto. That leads into Gem, which is focused on being an all- encompassing platform in which users can buy new tokens, learn about them, view all digital assets in one place, and more. Chitra talks about what sets Gem apart from the rest of the crowd, with a heavy focus on user interface. She then lets us know which news sources she trusts and people in her life who send her questionable crypto news articles. To finish, Chitra gives advice about how beginners should start investing in cryptocurrency and recommendations for people who are interested in a career in cryptocurrency. Topics covered: - Chitra buying her first bit of Bitcoin. - How she evolved from being just a beginner. - Thoughts on untrustworthy crypto news and controversy. - What Gem offers to people and what else it has in mind. - Key features that make Gem unique. - Chitra’s favorite places to get cryptocurrency news. - What to do when you want to start investing in cryptocurrency. - Obtaining a career in cryptocurrency. Links:
Episode 131: Team Talks Equal Opportunity Marketplaces
Jason and Cyrus are co-founders of, which is focused on reinventing e-commerce and displacing the major players in the space. They believe in providing equal opportunity in online marketplaces. Cyrus describes how will be able to work with affiliate marketing, while Jason shines a light on the problems that exist with affiliate marketing today. We then learn about the fractural ownership possibilities with using, its target market, competitor limitations and the benefits of to sellers. Jason and Cyrus tell us about how Science Inc., a successful start-up investment firm, has worked alongside Cyrus then discusses what it’s like to build a company from the ground up. We finish off by getting some recommendations of who to follow in the blockchain space.   Topics covered: - What wants to accomplish and how. - How affiliate marketing will work with - What is wrong with affiliate marketing in its current state. - How makes it possible for multiple people to buy and share items. - How Shopify can be complimented with - Science Inc.’s involvement. - Cyrus’ transition from consulting for other businesses to starting his own. - How an average person can start to get involved in blockchain. Matchmakers: The New Economics of Multisided Platforms https://www.splyt/
Episode 129: Saul Hudson on Collaborative Communication with Blockchain Startups
Saul Hudson is a co-founder of Angle 42 which is a consulting agency that acts as a communications directorate for blockchain start-ups. Angle 42 completes tasks such as finding the right PR agency or Community Manager for the start-up. Saul, who has a background in journalism, tells us how he explains blockchain technology to people who are brand new to it. He discusses at what point Angle 42 begins to collaborate with start-ups and the need for various professionals in the blockchain space, then tells us what the biggest changes in the space have been since he got involved. We gain insight on if he thinks any certain projects will be game-changers, along with how he selects worthy projects to partner with. Saul lets us know who he admires in the blockchain space and why some technological people are not great at communication. He then provides advice on how to get involved in crypto for anyone who wants to start and the skeptical bias that mainstream media outlets may have towards this new industry. Saul tells us why going to cryptocurrency conferences is a great way to get educated.   Topics covered: - Jobs that are often overlooked by start-ups. - How being in journalism and finance led Saul to blockchain. - The way Saul explains blockchain to beginners. - What stage a start-up can benefit from using a consulting agency. - The growing scope of blockchain technology and how quickly it is changing. - Criteria that projects should meet before teaming up with Angle 42. - Distinguishing a legitimate project from lesser ones. - Who impresses Saul in this emerging space and how it is welcoming to newcomers. - The approach that should be taken when being exposed to cryptocurrency news.   Links:
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