Let’s talk about the real ways to make money as a business owner. After working with hundreds of entrepreneurs (and trying almost everything myself), I’m breaking down which income streams are actually worth your time—and which ones just aren’t it. From one-on-one coaching and group programs to brand deals, affiliate links, and more, I’m giving you my honest take on what works, what doesn’t, and how to find the right mix for your business. Tune in to hear: My zero-to-ten ratings on nine different ways to make money online Why hybrid programs are outperforming traditional courses right now How I make multiple five figures from brand partnerships and speaking The truth about passive income, memberships, and affiliate links What I’m seeing work best for clients hitting their first 5–50K months Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Ever wondered what it really takes to land speaking opportunities at top universities and use your business to impact the next generation? In this episode I'm sharing behind-the-scenes opf my experience presenting to Master’s students at UC Berkeley. From how I landed the opportunity to the powerful lessons I took away from their questions, I'm breaking down the truth about entrepreneurship, showing up online, and why you don’t need to have it all figured out to start. Here’s what you’ll take away: The networking moment that opened the door to speaking at UC Berkeley. The biggest fears future dietitians have about starting a business—and how to overcome them. Why vulnerability is more powerful than expertise when it comes to building trust online. The myth that you need years of clinical experience before starting a business (and what you actually need instead). Permission to start small—whether it’s paying off debt, making a side income, or supporting your family. How to pivot and shift your business as you grow without starting over. Why building a personal brand creates limitless opportunities beyond coaching or programs. The reassurance that you already know enough to help others—you just need to be a few steps ahead. If you’ve been waiting for a sign to finally take the leap, this episode will remind you that you don’t have to have it all perfect—you just have to start. The final round of the Online Entrepreneur Academy this year is now open! Spots are limited, so grab your seat and start building your business today. Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Feeling stuck in your body (and business) after baby? This week’s guest, Leanne Thomas, shares her powerful story of navigating postpartum depression, hip misalignment, and burnout—all while trying to build a business that truly helps moms feel strong again. A military spouse, fitness instructor, and OEA alum, Leanne transformed her struggling low-ticket fitness app into a thriving, high-touch postpartum coaching program—one that helped her out-earn her 2024 income in just one launch. In this episode, Leanne opens up about the mindset shifts that changed everything, the power of niching down, and how she's helping postpartum moms rebuild strength and confidence at every stage—whether it’s 6 weeks or 6 years after birth. She also shares the hard truths about the support most women aren’t getting… and how she’s changing that through her business, Movement with Leanne. Tune in to hear: The physical and emotional realities of postpartum that no one talks about Why niching her fitness program finally helped Leanne scale—and actually serve her clients better How to support moms in every stage of postpartum (not just the newborn phase!) Why traditional fitness apps are falling short, and what to do instead Leanne’s experience moving from burnout to breakthrough inside OEA Connect with Leanne: Instagram: https://www.instagram.com/movementwithleanne/ Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Ever wondered what it really takes to pivot from a high-pressure career into building your own online business? In this episode of Deets with Deanna, Deanna sits down with Whitney Di Bona — lawyer turned social media strategist, mom of two, and founder of The Branded Professional. Whitney shares her journey from corporate law and representing women in landmark cases against cosmetic companies to realizing she wanted more freedom, impact, and joy in her work. After building a strong online presence, Whitney made the bold leap into entrepreneurship, helping lawyers, doctors, and other professionals grow their brands and visibility through social media. Tune in to hear: Whitney’s unconventional path into law and what it was like working high-stakes cases involving cancer and asbestos exposure. The moment she realized she wanted out of the legal grind and how motherhood shaped her decision. How she used Instagram to pivot her career and land her first social media clients. What it really takes to grow on social media (hint: it’s not just posting three times and waiting). Why professionals like lawyers and doctors must embrace social media if they want visibility and opportunities today. Whitney’s honest perspective on pivoting, building a personal brand, and not needing to have it all figured out from day one. Connect with Whitney: Instagram: https://www.instagram.com/whitneyraydibona/ Professional branding agency:https://www.instagram.com/thebrandedlawyer/ Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Have you ever wondered what it really takes to build a 7-figure business—and do it fast? In this episode, I pull back the curtain on the exact strategies I’d use if I had to start all over again today. From choosing a profitable niche to launching offers quickly, building client retention systems, and staying accountable, I’m breaking down the nine steps that would allow me to scale a business to seven figures in just one year. Tune in to hear: Why choosing a niche you live and breathe creates the fastest path to success The secret to standing out—even in a “saturated” market How hiring a coach and staying accountable accelerates growth The importance of validating your offers before you build them Why launching quickly with a minimal viable product (MVP) is key The overlooked strategies for client retention, alumni offers, and upsells How to diversify your content beyond Instagram without burning out Why pricing isn’t the problem (and how to sell at premium rates) The mindset and support systems you need to avoid self-sabotage Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Feel like you're passionate about everything and struggling to niche down? You're not alone—and I promise, it's not a bad thing. Today, I’m walking you through exactly how to embrace being multi-passionate without getting stuck. I’m sharing the real reason why niching down feels hard, what finally helped me get clarity, and how I coach my clients through this inside OEA. From personal stories to client case studies, you’ll see what happens when you pick a clear “front door”—and how it opens up so many more opportunities once people are inside. If you’ve ever felt like choosing a niche means cutting off parts of yourself, this episode will change how you think about it for good. Tune in to hear: Why being multi-passionate is actually my superpower The “front door” approach that helped me find clarity (and clients) How I’ve pivoted three times and still stayed aligned Client success stories that started with one clear focus How I help women in OEA turn their passions into profitable niches Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
What really happens behind the scenes of a high-level mastermind retreat? In this episode, I’m breaking down everything I learned (and didn’t expect to learn) after spending four days in Newport Beach with 20 seven-figure business owners. I went in hoping for a 50-step plan to scale—but left with something so much better. I’m sharing what I’m changing in my business moving forward, the unexpected clarity I gained, and why this experience was the best investment I’ve made in years. Whether you're dreaming of your first six figures or scaling toward eight, this episode is packed with real talk, strategic takeaways, and encouragement to trust your timing. Tune in to hear: The live + evergreen launch strategy I’m adopting (and why you probably need both) My top “WTF” moments that totally shifted how I think about scaling Why I'm finally ready to test ads—and the mindset shift that got me there The surprising reality of profit margins in the seven-figure space (and where mine stacks up) How I’m approaching hiring, offers, and strategy differently after this retreat Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Ever struggle with saying no—even when the opportunity looks amazing on paper? In this solo episode, I’m getting personal about a tough decision I made recently to turn down a fully paid brand trip. Yep, the flights, hotel, meals—everything was covered. But I’m walking you through why I said no, and what it taught me about alignment, boundaries, and honoring the season I’m in as a mom, entrepreneur, and dietitian. If you’ve ever felt torn between “should” and “what’s right for you,” this one’s for you. Tune in to hear: Why I turned down a dream brand trip (even though I wanted to say yes) What I’ve learned about boundaries as a mom and business owner How I evaluate opportunities in this season of life Why protecting your peace can actually move your business forward A reminder that saying no is sometimes the most confident move you can make Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
What does it really take to grow a brand and business as a dietitian today? In this episode, I sit down with Gabrielle Palmeri, a dietitian and social media creator known for her no-nonsense approach to nutrition and business. Gabrielle shares her journey from clinical hospital work to running a thriving private practice, building a social media following, and landing brand deals — all while staying authentic to her mission of helping people improve their gut health. We get into the messy, behind-the-scenes truth of entrepreneurship, social media strategy, and what it really takes to turn followers into a sustainable career. Tune in to hear: How Gabrielle transitioned from clinical dietetics to private practice and social media The steps she took to grow online and land brand partnerships Honest insights on navigating burnout, boundaries, and staying grounded in the social media space Why gut health (and fiber!) became her focus — and how she educates without fearmongering Her thoughts on trends like the carnivore diet and the rise of the “fiber train” Connect with Gabrielle: Instagram: @dietitian.gabrielle TikTok: https://www.tiktok.com/@dietitian.gabrielle?is_from_webapp=1&sender_device=pc YouTube: https://www.youtube.com/@dietitian.gabrielle Fiber Guide, Join Community, 1:1 Coaching, and more: https://stan.store/dietitiangabrielle Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
What are the little things that actually keep my business running smoothly? In this episode, I’m sharing seven habits, routines, and tools that make my workday feel seamless and sustainable. From morning rituals that help me switch from mom mode to CEO mode, to strategies for staying focused (and sane) during the workweek, I’m giving you an inside look at what’s working for me as a seven-figure entrepreneur. If you’re looking for ways to feel more aligned, efficient, and energized in your business, this one’s for you! Tune in to hear: The simple “commute” that shifts my energy for the day How I prioritize connection (with family and team) without burning out My Instagram sales strategy that saves me time and mental space The tools and routines that spark creativity and keep me inspired Why creating a business that supports your life — not the other way around — matters most Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
You don’t have to be at the summit to start leading. In this episode, I sit down with author and leadership coach Becky Schmooke to talk about healing, self-leadership, and what it really means to take control of your life. Becky shares her 20+ year journey with an eating disorder and how her recovery—alongside her work in Stoic philosophy—inspired her to write Choose the Handle That Holds. We talk about redefining leadership (hint: it’s not a job title), communicating clearly with your team and loved ones, and choosing the harder, healthier path—especially when it's uncomfortable. Whether you’re managing a team, navigating recovery, or just trying to show up more fully in your life, this episode will leave you thinking deeply—and laughing just as much. Tune in to hear: Becky's eating disorder journey and how it shaped her leadership work The Stoic philosophy that helped her finally recover during COVID How to choose the “handle that holds” when life feels out of control The leadership myths that keep entrepreneurs stuck Tools for communicating better with your team, your partner, and yourself Connect with Becky: Instagram: @beckyschmooke Website: https://www.beckyschmooke.com/ Order your copy of Choose the Handle That Holds Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Ready to ditch the “dream job” that’s draining your soul? In this episode, I sit down with former national TV anchor turned storytelling strategist Priya Sam to explore what happens when a role that looks perfect on paper starts chipping away at your confidence, mental health, and sense of purpose. Priya gets candid about the racism, sexism, and office politics that pushed her to walk away from the spotlight, the crisis-counseling that saved her sanity, and the bold framework she now uses to help women rewrite their own career narratives. If you’ve ever cried on the commute, questioned your worth, or wondered whether entrepreneurship might be your way out, this conversation is your permission slip to make a power move. Tune in to hear: How Priya knew it was time to leave her “audacious” dream job—and why quitting wasn’t failure, but freedom The anxiety spiral that landed her in crisis counseling (and the simple steps that pulled her out) Priya’s CAPE framework for turning lived experience into a persuasive “power story” employers and clients can’t ignore Tactical tips for networking, selling your transferable skills, and negotiating a pivot—whether that’s into tech, entrepreneurship, or a fresh industry A reminder that your identity is bigger than your job title—and the first action step to reclaim it today Connect with Priya: Instagram: @priyasam Website: https://priyasam.com/ Free Masterclass: https://priya-sam.mykajabi.com/the-power-story-playbook-masterclass Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Ever wish someone would just hand you the blueprint for growing your online biz through social media—without the burnout? In this special episode, I’m actually in the guest seat! I was recently interviewed for the “Smart Marketing for Nutrition Pros” series hosted by Anisa Baer, and I thought this conversation was too good not to share here. We talked about everything from how I pivoted my brand multiple times to the key mindset shifts that helped me build three seven-figure businesses. Whether you're just starting out or scaling to your next income level, this episode is packed with smart, practical advice to help you show up online as your full self and build a business that actually works. You’ll hear my honest takes on: The 3 types of content that drive growth and sales (and which one you're probably overdoing) Why trying to be liked by everyone is hurting your brand How to use relatability + authority to turn followers into clients What to say instead of “Here are 5 foods for PCOS” Tips for overcoming perfectionism and imposter syndrome so you can take action now Listen to the original interview: https://www.marketingfornutritionpros.com Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Ever wonder how to sell something no one’s ever bought before? In this solo episode, I’m answering a question I got in my Instagram broadcast channel: How do you confidently sell an offer when you don’t have any testimonials yet? Whether you’re launching something brand new, pivoting your niche, or just getting started, I’m walking you through the exact tips I give my clients to help them sell with confidence (yes—even without social proof!). Let’s ditch the doubt and help people now—you don’t need perfect proof to start. I’m sharing: Why testimonials aren’t the only way to build trust How to map out a clear client journey—even before you build the offer Ways to co-create your program with your audience so they’re ready to buy What to say instead of “look at all the people I’ve helped” My own stories from launching OEA and how I sold my first few programs Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
In this episode, I chat with registered dietitian and viral content creator Andy Miller—aka Andy Does Healthy. Andy is known for cutting through nutrition misinformation with a no-BS, evidence-based approach. We talk about everything from overcoming imposter syndrome as a health professional to the truth about controversial topics like seed oils, red dye, and artificial sweeteners. Andy opens up about her journey through divorce, finding her voice online, and building a business that finally feels aligned. If you've ever felt stuck between “wellness rules” and real-life nutrition, this one’s for you. In this episode, we unpack: Why fear-based nutrition advice spreads so easily—and how to spot it The truth about seed oils, toxins, and ingredient fear-mongering How to share science-based content online without feeling like a fraud Andy’s journey from stay-at-home mom to confident business owner What helped her stop doubting herself and finally bet on her own success Connect with Andy: Instagram: @andydoeshealthy TikTok: @andydoeshealthy Website: https://www.andydoeshealthy.com/ Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Is your business evolving alongside the season of life you’re in? In this powerful episode, I sit down with dietitian, entrepreneur, and mom Margeaux Jasarevic to talk about what it really looks like to rebuild your identity and career after deep personal loss and a major life transition into motherhood. Margeaux shares how she grew her audience to over 75k followers, what finally pushed her to go all-in on her coaching business, and how her grief journey shaped the way she shows up in both life and business today. Whether you're a new mom, a health pro building your brand, or someone navigating change, this episode is packed with encouragement and real-life takeaways. Tune in to hear: How personal tragedy reshaped Margeaux’s purpose and priorities The evolution of her business—from brand deals to high-ticket coaching and a thriving group program What helped her take the leap from clinical dietitian to full-time entrepreneur Why a supportive partnership made all the difference in building her business as a new mom How she balances content creation, client results, and motherhood with confidence Connect with Margeaux: Instagram: @mj_dietitian Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Feeling pressure about whether to have another baby—or wondering if you’ll ever really feel "done"? In this episode, I’m getting personal and opening up about the decision-making process around a third baby. From societal expectations to mental health, marriage, career, and age gaps, I’m sharing the real questions and struggles coming up for me in this chapter of life. If you’ve ever wrestled with growing your family (or felt uncertain about it), you’re not alone—and this conversation is for you. Tune in to hear: The societal pressures women face around growing their families How my mental health and career are factoring into the decision The real impact of age gaps, marriage dynamics, and lifestyle shifts Why I’m giving myself permission not to have all the answers right now Reflections on community support, motherhood identity, and future family visions Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
Have you ever felt like intuitive eating wasn’t built for your real-life challenges? You’re not alone. This week, I’m joined by registered dietitian, author, and longtime anti-diet advocate Julie Duffy Dillon to unpack how we can care for our health without falling into the trap of diet culture. Julie’s new book Find Your Food Voice goes beyond the basics of intuitive eating to address chronic conditions like PCOS, shifting body image, and the messy reality of staying grounded in a weight-obsessed world. From her early days in clinical dietetics to becoming a leading voice in the weight-inclusive space, Julie shares her evolution—and her bold vision for what’s next. Julie brings honesty, insight, and a lot of heart to this conversation. Whether you’re a dietitian, someone navigating PCOS, or just trying to untangle your relationship with food, you won’t want to miss it. In this episode, we explore: Why intuitive eating sometimes needs more nuance (especially for PCOS) What to do when clients want weight loss but also want to feel at peace with food How to advocate for yourself in the doctor’s office—especially when weight stigma gets in the way The role of GLP-1 medications and how to navigate them without abandoning your values Practical ways to raise kids who reject diet culture and build lasting body trust Connect with Julie: Website: https://julieduffydillon.com/ Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
What does it really take to write a cookbook that’s more than just recipes? In today’s episode, I sit down with dietitian, creator, and now cookbook author Kylie Sakaida to talk about the real story behind her debut book So Easy, So Good. Kylie opens up about the emotional and logistical rollercoaster of cookbook writing—from battling imposter syndrome and perfectionism to cooking eight recipes a day in her apartment. We talk creativity, content burnout, and what it’s like to stay grounded when your career explodes online. If you’ve ever dreamed of writing a book, sharing your message, or just want a behind-the-scenes look at a very real journey to publishing, this one’s for you. Tune in to hear: What Kylie wishes more people knew about cookbook writing (hint: it’s not just glamour shots and taste tests) How she balances content creation, creative burnout, and life offline The surprising emotional growth that came from standing her ground during the publishing process Her honest take on disordered eating recovery and how it shaped her approach to food today Why “being a little delulu” might be the secret to chasing big dreams Connect with Kylie: Instagram: @NutritionbyKylie Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale
What would I do differently if I could go back to the beginning of my business journey? In this quick solo episode, I’m breaking down the biggest mistakes I made as a health pro turned entrepreneur—and what I’d do instead. These are the lessons that took me from burnt out and undercharging to building a business that actually works for me. This episode will save you time, money, and energy—so you can grow faster and smarter. Tune in to hear: The #1 reason your content might not be converting Why undercharging isn’t helping anyone (especially you) The mistake that cost me thousands of email subscribers What you actually need instead of a social media manager Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale