DEO's Growth Secrets Podcast for Dental Organizations

DEO’S Growth Secrets Podcast for Dental Organizations is for dental leaders who are seeking to build thriving dental organizations and have more profit, time, and impact. DEO Partner Emmet Scott hosts successful dental entrepreneurs, DSO leaders, and subject matter experts, from across the dental industry. Though the industry has more opportunities than ever, organizations and leaders have more questions than ever.  DEO’S Growth Secrets Podcast is a space where dental industry leaders discuss tough problems and share solutions for how to make a positive impact and achieve success.

EP 195: Direct Mail & Digital Marketing Synergies To Increase Patient Flow & Practice Revenue

In this episode, Emmet hosts Jessie Stamp, Marketing Consultant, and Judy Webster, VP Sales & Service, both of PatientNEWS. They take a deep dive into modern dental marketing, both traditional methods like direct mail and digital strategies, covering how strategically planning your marketing efforts can help mitigate the impact of rising inflation and increase revenue. Emmet, Jessie, and Judy explore how direct mail maintains a tangible presence in a digital age, fostering brand awareness and patient engagement; the synergy between direct mail and digital efforts, and optimizing campaigns to bolster online visibility and cultivate lasting patient relationships. Learn about SEO, clicks, analyzing local demographics and practice data, and many other marketing terms/strategies to tailor your approach. From website optimization to tracking marketing spend ROI, you’ll gain actionable insights to amplify brand presence and navigate the evolving marketing landscape.   To Learn More About PatientNEWS Visit 👉https://patientnews.com/

05-09
36:32

194: Learn, Earn, So You Can Return; Copy Genius; and Other Advice with Dr. Bill Dorfman

In this episode, Emmett hosts the world’s most famous cosmetic dentist and New York Times Bestselling Author, Dr. Bill Dorfman. He shares his incredible career story and entrepreneurship journey offering advice for new and experienced dental entrepreneurs alike. Emmet and Dr. Dorfman discuss mindsets and frameworks for success including: making your opportunities; when you get a great opportunity don’t just take it, master it; learn, earn, so you can return; copy genius; the 10 culture; and more. Dr. Dorfman shares the entrepreneurship lessons he’s learned from educating himself on business, out-of-the-box marketing strategies, and bringing in patients; how celebrities became patients at his unique practice; about the founding of his non-profit LEAP Foundation; and much more.   This podcast is sponsored by Influx Marketing — The Digital Agency for Growth-Minded Dental Practices.   To download a free copy of the "Identifying and Closing Your Online Profit Gaps" resource, click here 👉 https://www.influxmarketing.com/deo/      

05-03
35:44

193: Why You Need Financial Clarity To Grow Your Practice & How To Get It

In this episode, Emmet hosts JW Oliver, Managing Partner, SupportDDS and Tanner Applegate, Founder, Unify, taking a deep dive into a universal dental entrepreneur struggle: financial clarity and why grasping your business's financial health is crucial to reaching your growth goals. They cover the importance of leveling up your financial acumen from understanding profit and loss, EBITDA, forecasting, ensuring your metrics and reports are timely and accurate, and much more. Emmet, JW, and Tanner explore the journey from relying on accountants for basic financial reports to realizing your need for CFO-level support. They offer innovative solutions for procuring such support from outsourcing, fractional CFOs, how technology can help fill the gaps, and more. If you are looking to take your financial knowledge to the next level, this podcast is for you.   To Learn More About SupportDDS Visit 👉 https://supportdds.com/ Or connect with JW at jw@supportdds.com

04-25
39:43

192: Navigating Growth Challenges: A Conversation with Verne Harnish, Bestselling Author of “Scaling Up”

Jake Puhl, CEO of the Dentist Entrepreneur Organization, guest hosts this episode, a discussion with Verne Harnish, Founder of Entrepreneurs’ Organization/Founder & CEO of Scaling Up, who is a keynote speaker at DEO Summit 2024, June 13th-15th in Orlando. Verne and Jake explore how to scale a successful business amidst economic uncertainties, focusing on pricing, compensation, and gamification strategies. Through insights from Verne with references to his best-selling books “Scaling Up” and “Mastering the Rockefeller Habits”, they also consider the complexities of leadership development, emphasizing a shift towards "care ship" to foster employee engagement and organizational growth. They share actionable tips and enlightening perspectives for the entrepreneur's journey, highlight what to expect from Verne’s inspiring Summit presentation, and much more.   In anticipation of esteemed entrepreneurship expert Verne Harnish as DEO Summit keynote, enjoy this special offer when you register April 16th-18th, you’ll get:   - A copy of Verne’s bestselling, “Mastering the Rockefeller Habits” book mailed to you - [THE DEO VAULT] 100+ Must-Have Dental Resources for Associates, Operations Challenges, & More - we opened our powerful library exclusively for Summit registrants - Plus use code PODCAST to get $200 off the early ticket price.   Get your ticket now with code PODCAST. *Expires April 18th at midnight! Register now 👉 https://bit.ly/3PG3eZ3  

04-15
17:26

191: Exploring Dental Market Shifts & Maximizing Practice Value

In this episode, Emmet hosts Brannon Moncrief, CEO & Principal of McLerran & Associates to discuss shifts in the dental industry market, particularly in light of recent macroeconomic changes like inflation and interest rate increases. They take a deep dive into the intricacies of building and sustaining successful dental organizations,  in particular focusing on strategies for eventual sale or long-term ownership; aligning organizational goals with market demands; navigating practice sales, understanding buyer expectations and maximizing economic outcomes; and more. With a focus on practical strategies and real-world examples, Emmet and Brandon offer valuable perspectives on navigating the competitive and evolving landscape of group dentistry and highlight the need for adaptability and strategic planning.   Interested in attending McLerran's Workshop at DEO Summit? Register Here 👉 https://bit.ly/McLerranWorkshop   Connect with Brannon Moncrief: Phone: (512) 660-8505 Email: brannon@dentaltransitions.com   Schedule a Free Consultation with McLerran & Associates👉 https://dentaltransitions.com/contact-us/

04-11
41:44

190: Navigating The Changing Insurance Reimbursement Landscape

In this episode, Emmet hosts Nick Noda, Group Account Executive at Kleer, to discuss the changing insurance reimbursement landscape. Emmet and Nick overview and diagnose why insurance reimbursements are not keeping up with the increasing expenses of running a practice, whether it is a crisis, and how/whether dental owners and entrepreneurs can operate more efficiently/employ other strategies to mitigate this challenge. Related topics discussed include consumer behavior, patient demands, software, the maturing DSO industry, staying competitive, economic/inflationary pressures, labor challenges, bridging the gap for patients who do not have insurance, dental membership plans, and much more.   Learn how Kleer helped one DSO increase production by 150%: Download the free case study here👉 https://bit.ly/kleerpodcast For More Info Visit👉 https://www.kleer.com/

04-04
38:00

189: Women Leaders in Group Dentistry

In this episode DEO Coach Amber Nish hosts Dr. Lori Noga, founder and CEO of Tranquility Dental Wellness Center with 4 locations in Washington state; Dr. Maja Martin, co-owner and chief dental officer of Village Dental with 4 locations in North Carolina; and Camie Worley, DEO Operations Coach. They each share their career journeys highlighting their successes and lessons learned. Dr. Noga, Dr. Martin, Camie, and Amber also discuss a multitude of topics on women's leadership in group dentistry including the benefits of having women in ownership/leadership positions; the difference between how a woman leads vs. how a man leads; “Mom guilt“; the imposter syndrome; women supporting each other in leadership roles; and much, much more. Tune in for this special episode for words of wisdom and insight from some of the most amazing women leaders in the industry.    Join us for growth, knowledge, and fun at DEO Summit 2024, the most powerful event in group dentistry!   Get your ticket today and save $200 with coupon code PODCAST. Register now 👉 https://bit.ly/3PG3eZ3

03-28
46:28

188: Decoding Accounting & Financials for Scaling Success

In this episode, Emmet hosts Patrick Arnold, Manager, and Mark Rudolph, Shareholder, both from Elliot Davis, discussing accounting and finance for dental entrepreneurs on everything from benchmarking, partnerships, associate equity, compensation, margins, financial acumen, and more. They cover the accounting specialties of tax accounting, tax strategy, and managerial accounting, emphasizing the need for tailored accounting services. Mark and Patrick advise on essential capabilities for dental owners' finance/accounting teams, stressing forward-looking accounting, budgeting, and forecasting. They outline steps to align financial systems with practice growth, ensuring access to crucial data for successful scaling.   To Learn More Visit their Website: https://www.elliottdavis.com/   Or Connect with Patrick Arnold: patrick.arnold@elliottdavis.com Mark Rudolph: mark.rudolph@elliottdavis.com   This Podcast is Sponsored by Elliot Davis.

02-08
39:13

187: Large Practice Sales and Partnerships

In this episode, Emmet hosts Chip Fichtner, Co-founder and Principal, Large Practice Sales. They discuss what's happening in the marketplace right now; partnerships; if you're thinking about a transaction; what constitutes a  “large practice sale”; ways deals are being structured currently, the difference between a DSO and an “IDSO”; and much more. Chip shares what numbers to look out for and any potential red flags when considering a transaction. They dive deep into specific financial indicators to review when evaluating a DSO’s financial health, and many more financial topics. To Learn More About Large Practice Sales Visit their Website: https://largepracticesales.com/ FB Page: https://www.facebook.com/largepracticesales   This Podcast is Sponsored by Large Practice Sales.

01-25
43:55

186: Revolutionizing Dentistry: Maximizing Profitability with Rectangle Health's Tech Solutions

In this episode, Emmet Scott sits down with Brian Doyle from Rectangle Health to explore the crucial topic of profitability in dental practices. Together, they navigate the landscape of Rectangle Health's innovative solutions, including post-adjudication balance collection, virtual insurance card processing, and waitlist management with patient self-scheduling. Discover how these tools simplify payment processes, automate insurance tasks, and optimize scheduling, ultimately boosting revenue and enhancing the patient experience. Doyle emphasizes the pivotal role of technology in reducing costs and increasing efficiency, making this episode a must-listen for dental professionals looking to stay ahead in the industry.  

12-15
32:48

185: The Secret to Scaling: The Power of Organizing Your Ideas

In this episode of "DEO Growth Secrets," Emmett unravels the key to scaling your dental group business. Instead of traditional growth strategies like capital or team expansion, he unveils the often overlooked secret: the power of organizing and prioritizing your ideas. Emmett introduces the IDOPE process (all ideas documented, organized, prioritized, then executed), a simple yet highly effective method to supercharge business growth. With the IDOPE process, you can create clarity and focus, ensuring your projects make a real impact. Join Emmett on this journey to learn how to overcome overwhelm, implement efficient project management, and scale your dental practice with precision. If you're seeking success and growth, this episode is a must-listen!

11-10
17:32

184: Student Loan Repayments: What it Means for You as a Dental Leader

In this special episode of DEO Growth Secrets Podcast, host Emmet Scott and CEO of the DEO Jake Puhl dive into student loan repayments and its potential impact on the dental industry and  answer questions from DEO members in real time. Join us for essential insights into navigating the evolving dental landscape.  

11-03
41:50

183: Cracking the Growth Code: Defining Your Departments

Have you ever wondered about the right staffing and costs for essential departments like RCM, HR, marketing, and finance? It's a common concern, but the first right question, "How are you defining your department?" often remains unasked. In today's episode, Emmet unravels the significance of clear definitions in leadership, paving the way for success. Step into the world of dental practice growth with your host, Emmet Scott, on another engaging episode of DEO Growth Secrets Podcast. Today, Emmet delves into the pivotal question that many overlook when addressing departmental challenges and striving for expansion.

10-23
13:59

182: Commercial Real Estate Ownership for Dental Practice Owners

In this episode, Emmet speaks with Kyle Henderson, Head of Acquisitions, Withco about “all things” real estate investment. In particular, Kyle discusses a real estate investment strategy that emphasizes properties crucial for a business's income generation, often referred to as "mission critical locations." He explains why dental facilities are a prime example of such essential locations. Kyle shares the key benefits of commercial real estate ownership for dental practice owners. Emmet and Kyle cover why investing your capital in your practice, is a worthy financial move to consider because it allows you to have more control of your financial future.   Join Kyle in the "Own Your Practice's Real Estate in Just 5 Years" webinar taking place October 11th, 2023 at 5 PM ET. Register here: https://with.co/deo   Follow withco on IG: https://www.instagram.com/risewithco/  

10-06
27:56

181: Navigating Inflation in Dental: Unique Solutions To Save on Labor & Billing Costs

In this episode, Emmet hosts J.W. Oliver Jr., Managing Partner; Brenda McNulty, Dental Group Director; and Victoria Johnson, Chief Growth Officer of RCM Solutions; all of SupportDDS to discuss and explore how inflation is affecting the dental industry, forcing dental entrepreneurs to rethink their strategies, especially with growing labor and patient acquisition costs. They cover unique solutions that technology offers to help mitigate the effects of an inflationary rollercoaster economy, including centralizing and offshoring workload with remote teams while maintaining high-quality customer service. They overview how adding remote team members to your staff works, and discuss tasks/services virtual staff can cover, revenue cycle management, hiring, retention, ​​cost savings, opportunities, contingencies, software integrations, culture, wages, and much more. To learn more visit: https://supportdds.com/

09-28
32:56

180: Fueling DSO Growth with AI: Strategies for Scalability and Success

In this episode, Emmet hosts Adam McDaniel, Segment Manager, Henry Schein One, and Florian Hillen, Founder & CEO, VideaHealth, to discuss AI and how it can boost dental company growth. They discuss AI’s capabilities, the opportunities it offers, and contingencies to be aware of. Emmet, Adam, and Florian break down whether AI can really leverage value between the team and the patient and likewise for associates and standard of care. They cover many other tech/AI topics such as integrating software, simplifying daily tasks, using AI for research and marketing, and much more.   To learn more visit: https://henryscheinone.com/ https://www.videa.ai/  

09-22
52:49

179: 3 Things You Need to Scale Your Dental Organization

In this episode, Emmet reflects on what successful dental organizations have in common. He discusses the DEO Growth 30 (the 30 foundational things that you need in order to grow a thriving dental group) and highlights 3 of them. 1: Prioritization is key to moving from entrepreneur to executive. 2. Having a well-defined org chart is key for a cohesive team, healthy culture, defining responsibilities, etc. 3. Timely and accurate P&L statements are a must-have reference for making the right decisions to scale. Emmet dives deep into each of these, illustrating how they function in a thriving, growing dental group.

09-11
11:19

178: 4 Stages of High Achieving Leaders

In this episode, Emmet breaks down the 4 stages of high-achieving leaders. He gives this framework so you can benchmark yourself or a team member and forge a path to get to the next level. He explains the qualities and work approach for each level: 1. reactive stars, 2. superstars, 3. universe (or galaxy), and 4. creator. Emmet offers insight into how entrepreneurs can use this framework to level up their leadership development of themselves and their team to successfully grow their businesses and achieve goals.

09-05
13:34

177: Vendors as Collaborative Partners: Supporting a Growing Dental Company's Organizational Needs

In this episode guest host DEO Partner Dr. Eric J. Roman talks with Mike Alessio, General Manager, Danaren Dental Laboratory, and Scott Stapleton, VP of Business Development, Bonadent, to discuss how dental industry vendors can be more than just dental company suppliers, taking on an integrated partner role in driving growth and supporting organizational needs. This is especially true for a dental company’s relationship with its dental lab. They discuss the evolution of the lab industry and - how similar to dental companies - dental labs are also consolidating. Dr. Roman, Mike, and Scott address how vendor relationships are affected when a dental company starts scaling. When a dental lab supports multiple locations or doctors, complexities and issues can increase as well as opportunities, thus the need for alignment and integrated partnership. Challenges therein and solutions are discussed. To Learn More Visit: https://danaren.com/

08-17
36:24

176: Overcoming the Cost Barrier Early in the Patient Journey

 In this episode, Emmet hosts Shirley Misiak, VP of National Accounts for Dental for CareCredit, to discuss why offering ease of payment/financing options is a simple way to take better care of your patients, is a win-win for your dental company, and can increase your profitability. Shirley and Emmet overview the integral part patient financing can play any successful dental practice for case acceptance, patient flow, patient recare, and more. They discuss how with today’s integrative and adaptive software and tech, it’s easier than ever to incorporate patient finance options into the software platforms your dental company already uses. Take a listen to understand the benefits patient financing offers your business and why it is a must-have to scale your dental business. To Learn More: Visit: https://www.carecredit.com/dentistry/  Synchrony: https://www.synchrony.com/  Linkedin: https://www.linkedin.com/in/shirleymisiak/

08-10
30:26

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