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Decoding the Ad-man
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Decoding the Ad-man

Author: Vedant Naik

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We see Ads everywhere. On TV, On our Phone, On the commute to work...but how do these ads actually sneak into your brain and make you buy whatever they're selling? Decoding the Adman takes an Ad-man's perspective on Advertising in India and examines what makes these ads tick and more importantly stick in our heads. This podcast was produced by manicpod, #podcastingforall
10 Episodes
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Blazing a Trailer

Blazing a Trailer

2020-04-17--:--

When it comes to Movie Trailers, Indian Movies don't need to market them much, but is it too much to ask for a little bit of elbow grease to make trailers that could compare to the kind of great content the US movies crank out? This podcast was produced by manicpod, #podcastingforall
PSAs are advertising as well, just not the traditional kind and rely on a whole different set of principles to get you to part with your money. Let's look at how the good ones do it. This podcast was produced by manicpod, #podcastingforall
Worst 5 Ads

Worst 5 Ads

2020-04-17--:--

Not all Ads are good and this episode raises a glass to those that just stank to high heaven regardless of where they are in the world and what time they came out in. This podcast was produced by manicpod, #podcastingforall
Top 5 Ads

Top 5 Ads

2020-04-17--:--

A look at the Top Five Ads from across the world and across all time, to see just what the heck is so wonderful about the world of advertising and how there is more than meets the eye. This podcast was produced by manicpod, #podcastingforall
A study of the advertising for CEAT's Tubeless tyres and how they engage in a wonderful level of self-deprecation to sell a new product that could eclipse their old one in a bid to stay relevant and successful. This podcast was produced by manicpod, #podcastingforall
F#CK Capitalism

F#CK Capitalism

2020-04-17--:--

We all hate banks and Capitalism, it's a hallmark of being Millennials. But how do banks still manage to get us to give them our money for protection? That's what we're here to find out. This podcast was produced by manicpod, #podcastingforall
Smart Chips Don't Sell

Smart Chips Don't Sell

2020-04-17--:--

A Study of the advertising for the short-lived Smart Chips that were peddled by Mr. Satyamev Jayate himself, and a look at how the product can suffer if not advertised in a healthy, positive way. This podcast was produced by manicpod, #podcastingforall
Revisiting an old classic of my Childhood about a product I couldn't have for the next two decades and how Bacardi created the quintessential ad for any alcoholic beverage that other brands still copy from today. This podcast was produced by manicpod, #podcastingforall
A Hairy Episode

A Hairy Episode

2020-04-17--:--

A Look at the Ads for Veet Hair Removal Cream and an analysis of how advertisers must know their audience inside and out to convince them that they need to buy this product. I mean NEED with capital letters. This podcast was produced by manicpod, #podcastingforall
Pizza Pizza

Pizza Pizza

2020-04-17--:--

We all love Pizza, but how do you decide where to order from? We look at how the two big fish in town, Dominos and Pizza Hut try to rope you into buying their stuff with more subtlety than just "Our Pizza is Delicious!" This podcast was produced by manicpod, #podcastingforall
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