DiscoverDesign Curious | Interior Design Podcast, Interior Design Career, Interior Design School, Coaching
Design Curious | Interior Design Podcast, Interior Design Career, Interior Design School, Coaching
Author: Rebecca Ward, CID | Interior Designer, Interior Design Mentor, Designers Coach
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© Rebecca Ward, CID | Interior Designer, Interior Design Mentor, Designers Coach
Description
A show for the curious creatives who want to learn what it takes to become an interior designer.
Welcome to the Design Curious podcast!
Each week, you'll learn practical skills every designer needs to develop regardless of whether you want to work for yourself or someone else. You'll learn secrets from professional interior designers to help you avoid costly mistakes & regrets. You'll be encouraged & empowered to overcome your fears of change, failure & money.
With my 20 yrs of experience, I'll help you on the RIGHT WAY to get started.
Discover if interior design is the career for you!
Welcome to the Design Curious podcast!
Each week, you'll learn practical skills every designer needs to develop regardless of whether you want to work for yourself or someone else. You'll learn secrets from professional interior designers to help you avoid costly mistakes & regrets. You'll be encouraged & empowered to overcome your fears of change, failure & money.
With my 20 yrs of experience, I'll help you on the RIGHT WAY to get started.
Discover if interior design is the career for you!
113 Episodes
Reverse
Are you struggling to attract high-end clients as an interior designer?
In this episode, Hassan from MC Luxury shares the proven marketing strategies that can help you land more projects and grow your brand. From using Instagram to build a personal brand to leveraging email marketing, blogging, and PR, Hassan breaks down exactly what works—and what doesn't—for designers like you.
Hassan explains how to overcome the challenge of reaching your ideal clients, offering solutions that don’t just rely on social media.
He dives into the power of personal branding and reveals how blogging can take you from being a local designer to getting recognized nationally.
Whether you're just starting or want to build a name nationally, Hassan provides actionable tips to help you succeed.
It's time to stop chasing clients and start attracting them. Tune in to get Hassan’s expert insights and apply these strategies today. Don't forget to check out the free eBooks (link below!)
Featured Guest:
Since launching MC Luxury in 2020, Hassan has been at the forefront of revolutionizing marketing for interior designers, specializing in helping them acquire more residential projects through a blend of Instagram, email marketing, blogging, and PR.
With a keen understanding of the design industry's nuances, he has engaged in insightful conversations with top-tier professionals, including a notable conversation with a globally recognized New York design firm responsible for directing projects worth over 5 billion across continents. These interactions have enriched his understanding of effective marketing strategies promising tangible ROI for the design sector. Leveraging this knowledge, Hassan authored three eBooks to empower interior designers to scale their businesses.
Whether you are looking to refine your digital marketing approach or seeking fresh ways to attract clients, MC Luxury will equip you with actionable insights to elevate your practice.
Why you’ve got to check out today’s episode:
Discover how email marketing, blogging, and SEO can help you land high-end interior design projects faster.
Get practical tips on building a strong personal brand that sets you apart, attracts more clients, and eliminates the need for constant ad spending.
Learn the process of going from a local designer to being featured in top national publications, using effective PR strategies and smart storytelling.
Check out the show notes >>> Powerful Marketing Tips (That Actually Works!) to Get High-End Interior Design Clients
Links Mentioned:
Instagram Insights for Interior Designers https://www.mcluxury.site/instagramguide
The Art of Designer Leads https://www.mcluxury.site/resources
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
What qualities make a client an ideal fit for your interior design business, ensuring a smooth design process?
If you are a client looking for an interior designer, how can you be the best client throughout the interior design process?
In this episode, I break down the traits of an ideal client while walking you through the entire process—from the initial inquiry to the final reveal—highlighting how clear communication, trust, and realistic expectations lead to better outcomes for everyone involved.
Whether you are embarking on your first design project or refining your client approach as a designer, this episode is packed with tips to ensure a successful collaboration.
If you are a client who wants to get the best results from your designer, understanding the designer's perspective can help you become the kind of client that interior designers love to work with. This ensures that your project runs efficiently and that you end up with a design you truly love.
Tune in now and find out how to shape your dream clients!
Why you’ve got to check out today’s episode:
Learn exactly what interior designers look for in a client to help your project run smoothly from start to finish.
Discover the key actions that will help keep your design project on track, from initial consultations to the final reveal.
Get insider tips on how to collaborate effectively with your client, making your project smoother and more enjoyable.
Check out the show notes >>> What Interior Designers Look for in an Ideal Client
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you wondering if you can succeed in an interior design career without following the traditional path? How to do it? This episode may be the answer you are looking for.
Colleen Bennett's journey into interior design was anything but traditional. She started with dreams of becoming a lawyer but accidentally landed a job as a furniture representative straight out of college. Then she designed homes for presidents and dignitaries across Latin America.
From launching her first design studio in Costa Rica to managing luxury interiors for Ralph Lauren in over 60 countries, Colleen’s story proves that you can thrive in the design world by embracing unexpected opportunities and leveraging unique skills.
She shares the key mindsets and strategies that allowed her to adapt to different cultures and survive economic downturns while building her business from scratch.
If you're worried about how to succeed as a designer without a formal background, this episode will show you how to turn your passion into a thriving career.
Ready to kickstart your design journey? Tune in and get inspired by Colleen’s resourcefulness and creativity. Don’t miss this chance to learn from a global design powerhouse—grab your notebook and start planning your path to success!
Featured Guest:
Colleen Bennett founded her first Interior Design Studio, Caducus Folium, in 2006. This Costa Rica-based firm quickly expanded into six design centers in Ecuador, Colombia, Mexico, Nicaragua, and Honduras. Colleen designed most presidents’ and dignitaries’ homes in Central America and throughout the region. In 2012 Colleen moved back home to North Carolina and opened the US division of the company, CBB Design Firm, based in Morganton, NC.
Shortly after graduating from Wake Forest University, Colleen became the youngest furniture representative hired by Drexel Heritage. Traveling the world, she visited over 60 countries and designed thousands of vignettes of every style and budget for her clients. In 2009 Colleen was hired as the youngest account manager and visual merchandiser for Ralph Lauren Home where she was responsible for all of their home stores in Africa, Australia, and Latin America.
Colleen takes her international portfolio and brings that resort living to her designs in the NC market. She specializes in residential and commercial designs as well as historic renovations.
Why you’ve got to check out today’s episode:
Discover how to build a design business from scratch
Learn insider tips to standing out in the industry and succeeding in a competitive industry
Get inspired by an unconventional career path
Check out the show notes >>> How to Build a Successful Career in Interior Design Without a Traditional Path
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you worried about starting or transitioning into a creative career like interior design? You're not alone! It's normal to feel scared about the unknown.
In this episode, I address the most common fears that hold people back from switching careers and pursuing their design dreams.
From fears about your business failing, lacking experience, or managing the financial and legal side of running your practice - I have practical solutions. I share my story of starting a successful design business during a recession and provide actionable advice and resources to help you overcome these hurdles. You'll learn how to build the right framework, develop a confident mindset, and surround yourself with the support you need to thrive as a designer.
If you're ready to take the next step but feeling stuck in fear, this episode is a must-listen. Gain the clarity and courage to make your career change a reality. Tune in now and discover how you can turn your creative passion into a fulfilling, profitable design career.
Why you’ve got to check out today’s episode:
Overcome your fears with practical advice from someone who has been there before
Discover valuable resources on starting your own interior design business and setting yourself up for success
Get the mindset shift and confidence boost you need to transition into a creative career you love
Check out the show notes >>> Common Fears of Starting an Interior Design Career and How to Conquer Them
Links Mentioned:
Branching Out With Sierra
NEXT STEPS
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Episode 48: From Chaos to Cash Flow: The Transformative Power of Hiring a Bookkeeper for Your Design Business With LoriAnn Kuntz
Episode 68: The Power of Intention: How to Set and Achieve Your Goals for 2024 With Sierra Collins
Episode 98: Prioritizing Profit: Tips for Interior Designers to Grow Your Business With Danielle Hendon
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you struggling to scale your interior design business while balancing family life? Or perhaps you're considering adding commercial projects to your list of services.
In this episode, Katie Decker, a successful commercial color consultant and business coach, shares her inspiring journey and practical strategies to help you achieve sustainable growth.
Katie's path to success was anything but linear. From starting in communications to flipping houses and discovering her passion for color consulting, she navigated various challenges before finding her niche in the commercial design industry. Her story demonstrates that with the right mindset and business understanding, you can transform your creative talents into a thriving, scalable enterprise.
Discover Katie's proven methods for transitioning from residential to commercial design, effectively managing rapid growth, and maintaining a healthy work-life balance. Whether you're looking to scale up or down, Katie's coaching expertise can help you build a business that aligns with your values and life stage.
Tune in and unlock the secrets to growing your interior design firm while staying true to your "why" and enjoying the journey.
Featured Guest:
Katie Decker-Erickson began her career in commercial color consulting as a part-time passion project in 2007. With her MBA, today, her company, Color Works, has grown into a multi-million dollar commercial design company, currently operating in over 20 states nationwide, with a fully remote team of more than a dozen individuals.
Katie is known for her business acumen (having grown her interior design firm by 1500% in a year).
Today, she works with billion-dollar Real Estate Investment Trusts, managing the design of multiple large-scale portfolios, hundreds of properties, and more projects, focusing on design impact experience.
With 15 years in the industry and 18 years teaching graduate & undergraduate courses at four universities, and a wild passion for women's empowerment, entrepreneurship, and financial literacy, Katie is now coaching other designers toward similar success and what scalability looks like, both personally and professionally. When not positioning her team and clients for success, she enjoys travel, hiking, and being on the water.
Why you’ve got to check out today’s episode:
Learn how to scale your design business successfully
Assess if adding or moving into commercial design is the right step for your design business.
Get empowered with practical strategies for overcoming designers' common struggles like undercharging and feeling undervalued
Check out the show notes >>> How to Grow Your Design Business While Staying True to Your “Why”
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you struggling to figure out the best way to charge clients for your design services?
In this episode, I dive into the hotly debated topic of billing methods for interior designers. With so many options—hourly rates, flat fees, square footage models—which one is right for your business?
As someone who primarily does residential remodeling, I found that hourly billing allows me to capture the unknown challenges that often arise on projects. However, I acknowledge that time tracking can be a tedious task. Believing that tracking your time is essential for the health of your design practice, I share practical tips on using time-tracking software like Harvest to streamline your process.
I also explore alternative billing models like fixed fees and cost-plus, explaining when those approaches may be appropriate.
Regardless of your chosen billing method, tracking your time is a critical business expense that will provide invaluable data to improve your profitability.
If you're ready to take control of your design fees and ensure you are getting paid for every minute of your hard work, tune in now. This episode might be the solution you have been searching for.
Why you’ve got to check out today’s episode:
Learn the best billing method for residential remodels to help you capture all the work you put into a project
Discover practical tools for time tracking making it easier to track your time efficiently and ensure you are paid accurately
Avoid common billing pitfalls and ensure you are billing clients fairly and maximizing your profitability
Check out the show notes >>> Hourly, Flat Fee, or Square Footage? Discover the Best Billing Method for Your Design Practice
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Episode 103: Project Management 101: Seven Steps to a Stress-Free Interior Design Projects
Episode 99: Smart Way to Maximize Profits in Your Interior Design Business: Furniture Sales and Designer Discounts
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you an interior designer struggling to build a profitable, sustainable business? Do you feel overwhelmed by the marketing and business side of your creative practice?
In this episode, Jacqueline Green, founder of Behind the Design, shares her proven strategies to help designers overcome these challenges. Her journey from corporate marketing to interior design provides a relatable roadmap. She discovered that designers often excel creatively, but need support in branding, systems, and outsourcing. Through her company, Jacqueline empowers designers to transform their passion into a thriving business.
She shares practical tips on networking, content repurposing, and leveraging platforms like LinkedIn.
Tune in now and discover how Jacqueline's expertise can help you build the creative career you've always envisioned.
Featured Guest:
Jacqueline Green is the founder, CEO, and Chief Strategist of Behind the Design, a training and education company that provides interior designers and other creative business owners with the tools they need to build profitable businesses. Through comprehensive education, coaching, marketing, and community offerings, she and her team empower designers to reach their full potential.
Jacqueline is a seasoned commercial interior designer, former college instructor, and highly experienced marketing expert. After working in architectural firms, she knows talented designers and architects grappling with various career and business challenges. With a solid background in business and marketing, Jacqueline realized that she had a unique skill set that would help design firms overcome these pain points and fulfill their deep desire to make a difference and assist others. In 2018, she founded Behind the Design, where her mission was and still is to build a stronger design community by reimagining how we educate, train, and support designers after college.
Why you’ve got to check out today’s episode:
Learn strategies to overcome your fear of networking and enhance your visibility
Develop an action plan for consistent marketing, effective networking, and smart outsourcing
Overcome common challenges faced by designers & creative entrepreneurs with Jacqueline's insights
Check out the show notes >>> Proven Strategies to Elevate Your Brand, Streamline Operations, and Grow Your Design Business
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
An initial interior design consultation is crucial for laying the foundation of a successful project. It's where you gather all the important info about your client's needs, style choices, and expectations.
But how do you do that? By asking the right questions, of course! Without asking the right questions, you might miss key details that could make or break your design.
In this episode, I walk you through the key questions every interior designer should ask to ensure you understand the project's scope and create a personalized experience that resonates with your client. From finding out if your client is in it for the long haul or aiming for a quick sale to uncovering their pain points and style preferences—everything you need is right here. Plus, I share tips on budgeting and decision-making discussions to keep everyone on the same page.
If you want a clear roadmap for your next initial consultation, you won't want to miss this episode. Tune in now!
Why you’ve got to check out today’s episode:
Discover the key questions that will help you fully understand your client's needs, lifestyle, and design expectations
Learn how to address potential challenges with client decision-making and budget discussions early on
Modify your existing initial consultation process making your clients feel heard & understood, and delighted with the final results
Check out the show notes >>> The Must-Ask Questions for Successful Interior Design Consultations and Projects
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Ep103: Project Management 101: Seven Steps to a Stress-Free Interior Design Projects
Ep71: Exploring Color Theory in Interior Design
Ep101: Easy Guide to Setting a Realistic Budget and Timeline for Your Next Construction Project
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you starting your interior design business but unsure how to manage the financial side? The right money mindset is more important than you think.
In this episode, financial expert Danielle Hayden shares why understanding your money personality is key before launching your business. Knowing your strengths and challenges can help you avoid common pitfalls and set your business up for success.
Danielle also reveals the essential money team you need to build from day one to keep your finances in check. With her practical advice, you’ll learn how to invest in your business wisely and pay yourself properly.
Whether you're just starting or running an established design firm, this episode provides practical solutions to take control of your finances and set your business up for long-term success.
Ready to transform your money mindset? Tune in and discover how to manage your finances better so you can focus on what you do best—designing beautiful spaces!
Featured Guest:
Danielle Hayden is the co-founder and CEO of Kickstart Accounting, Inc. Her bookkeeping and accounting firm is on a mission to coach six-figure and beyond female entrepreneurs so they can better understand their numbers through bookkeeping, financial analysis, and support so they can grow profitable, sustainable and enjoyable businesses.
With over 15 years of experience in finance, Danielle has worked her way from an accounting firm intern to the co-founder of Kickstart Accounting. She understands how complex business finances can be and knows that entrepreneurs need more than just a bookkeeper. They need real financial analysis and support to get the confidence required to create the sustainable wealth they deserve. Danielle brings a unique perspective when it comes to providing business owners with a total package that relates to their finances. She has been a guest on multiple shows, and when she isn't in her money mindset work, you can find her hiking or spending time with her family.
Why you’ve got to check out today’s episode:
Learn how your unique money personality can impact your business decisions and financial success, helping you identify strengths and areas to improve
Build your strategic "money team" to ensure your business finances are managed effectively
Gain practical advice on how to invest wisely in your business, ensuring sustainable growth and profitability
Check out the show notes >>> The Money Mindset You Need Before Starting Your Design Business With Danielle Hayden
Links Mentioned:
QUIZ: Know Your Money Personality Type
Podcast: Business By The Books
NEXT STEPS:
Grab your freebies:
The Remodel Budget and Timeline Guide
Furnishings Investment Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you struggling to keep your interior design projects running smoothly?
Worry no more! I've got it covered.
In this episode, I share the tried-and-tested Seven-Step Process I use in my design firm, Rebecca Ward Design, to help you manage your projects more efficiently and effectively. I walk you through each step—from gathering crucial information to presenting your design and overseeing implementation—so you can deliver beautiful, on-time results that impress your clients and within budget.
Whether you are approaching your first project or collaborating with a designer for the first time, this will give you a clear roadmap to manage your project confidently and easily.
Don't miss out on this opportunity to transform your project management skills—tune in now, and let’s make your next design project a success!
Why you’ve got to check out today’s episode:
Learn how to organize every phase of the design project, from the first consultation to the final reveal, ensuring nothing is overlooked
Discover tools and strategies to keep projects on track, manage time, and stay within budget, making your work easier and more professional
Refine your current process to ensure that your projects not only meet but exceed your client's needs and expectations
Check out the show notes >>> Project Management 101: Seven Steps to a Stress-Free Interior Design Projects
NEXT STEPS:
Grab your freebies:
Furnishings Investment Guide
The Remodel Budget and Timeline Guide
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Ep101: Easy Guide to Setting a Realistic Budget and Timeline for Your Next Construction Project
Ep87: How To Organize Your Projects Like a Pro: A Guide to Setting Up an Effective Site Binder
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
An interior designer's role is to partner with clients to manifest and bring their dreams to life through personalized designs.
I love how Kelee, my special guest, illustrates that role.
Kelee Katillac, an acclaimed interior designer and author shares her remarkable journey from a childhood of adversity to becoming a respected voice in the industry. She reveals how her personal experiences of marginalization and self-discovery led her to embrace design as a tool for healing, empowerment, and community building. She emphasizes the importance of finding your "three critical moments" - pivotal life events that can inspire your design work and give it deeper meaning.
She also shares her expertise on the science of color therapy and how designers can incorporate it into their practice to promote wellness and personal growth. Spoiler Alert: there's a color meditation towards the end of the episode 😉
Kelee's infectious passion and authenticity shine through in our conversation, making it no surprise that she consistently transforms her client's visions into reality.
Whether you're a seasoned interior designer or just starting, this episode will inspire you to infuse your design work with passion, purpose, and the power to transform lives.
Tune in, get inspired, and start designing with purpose.
Featured Guest:
Kelee Katillac is an interior and architectural designer as well as a preservation consultant. Her work has been featured in the pages of USA Today, House Beautiful, Designer Builder, Traditional Home, Introspective, The Washington Post, Chicago Tribune, The Dallas Morning News, The Boston Globe, Los Angeles Times, and hundreds of others worldwide. The books House Beautiful Pink and Gestalten’s, The Chamber of Curiosity featured her signature style. She has been a guest on CNN, The Oprah Winfrey Show, Discovery Channel, Pure Oxygen, The Family Channel, and many others. In addition, Kelee is the author of two nationally acclaimed books and is the founder of Design Gives Back – designgivesback.com, an initiative to provide rooms of hope, health, and happiness for those critically ill or in need.
Kelee's new book is Historic Style: Honoring the Past with Design for Today.
Why you’ve got to check out today’s episode:
Learn how to use your own experiences to fuel your creativity and make your designs meaningful
Discover how interior design can become a truly healing profession
Explore how to blend historical inspiration with modern design
Check out the show notes >>> Turning Challenges into Creative Fuel: Kelee Katillac's Journey in Helping Clients Manifest Their Dream Spaces PLUS Color Meditation
NEXT STEPS:
Grab your freebies:
Furnishings Investment Guide https://rwarddesign.myflodesk.com/furnitureinvestment
Remodel Budget and Timeline Guide https://rwarddesign.myflodesk.com/budgetandtimeline
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Coming up with construction project estimates can be challenging. Project costs can quickly add up, potentially causing the client or the project manager to underestimate the project's total cost.
In this episode, I break down the costs of common construction projects so you can plan your project budget with confidence. From painting an entire home to remodeling a kitchen, I share the average costs based on my experience here in Northern California. I even explain why prices can vary and what I do to avoid surprises.
If you are looking for ballpark estimates for your construction project this episode is for you. Listen now to get the tips you need to prepare a solid construction project budget.
Don't forget to check out the show notes for the Remodel Budget and Timeline Guide and additional resources and guides to help you on your journey. Let's make your next project a success!
Why you’ve got to check out today’s episode:
Learn how to estimate the costs of various construction projects, including painting, flooring, and kitchen remodels, based on real-world experience
Understand the average prices for different parts of a construction project, helping you set a realistic budget and avoid unexpected expenses
Be empowered to confidently discuss budgets with your clients and ensure smooth project execution
Check out the show notes >>> Easy Guide to Setting a Realistic Budget and Timeline for Your Next Construction Project
Links Mentioned:
The Remodel Budget and Timeline Guide https://rwarddesign.myflodesk.com/budgetandtimeline
Remodel Survival Guide: a step-by-step process on the construction side of a remodel project
NEXT STEPS:
Grab your freebies:
Furnishings Investment Guide https://rwarddesign.myflodesk.com/furnitureinvestment
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz!
Find Your Perfect Interior Design Style if you are curious about your design style
Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Episode 99: Smart Way to Maximize Profits in Your Interior Design Business: Furniture Sales and Designer Discounts
Episode 89: How to Approach Your First Remodeling Project with Confidence
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
We did it! We finally made it to 100 episodes and even landed in the top 100 in the Apple Podcast US and top 20 in the Apple Podcast Canada both in Design Category.
Thank you for tuning in each week. To celebrate, I have a special giveaway for you. Scroll down for details on how to enter and win.
Also, in this milestone episode, I have a special guest, Lillian "Lilly" Janik, my associate designer and right-hand gal. She has been instrumental in helping me grow my business, organize it, and manage all the various aspects, including the podcast and my mentorship program, My Design Mentor.
Join us as Lilly shares her inspiring journey from a creative child to a key player in our design firm. Discover how she overcame the challenges of starting her career and the valuable lessons she learned.
If you're an aspiring interior designer or a recent graduate unsure of your next steps, this episode is packed with insights and advice to help you succeed in your creative career. From internships to working with clients, Lilly's experiences offer a roadmap for achieving your dreams in the interior design industry. Don't miss this opportunity to learn from someone who has been in your shoes and emerged successful.
Tune in now and take the first step towards building a fulfilling and prosperous career in interior design.
Featured Guest:
Lillian "Lilly" Janik is an experienced interior designer with a passion for creativity and a keen eye for design. After graduating from CSU Sacramento with a Bachelor of Arts in Interior Design, she has honed her skills, starting as an intern to an associate designer at Rebecca Ward Design firm. With a knack for sourcing furniture and construction finishes, Lilly excels in design drawing and client relations. Her dedication to mentoring interns and sharing her knowledge reflects her commitment to growth and learning in interior design.
Why you’ve got to check out today’s episode:
Learn from Lilly's real-life examples and practical advice for navigating your career path in interior design
Understand the importance of internships and mentorship in shaping a successful design career
Get inspiration and encouragement as you pursue a career or business as an interior designer
Check out the show notes >>> Tips and Stories for Starting Your Interior Design Journey Plus Celebrating 100 Episodes With Lillian Janik
Join the 100th Episode Giveaway
To celebrate the 100th episode of my podcast, 1 lucky winner will win an Interior Designer's Tool Package which includes:
Hulken Bag
Laser Measure
Full Focus Planner
Branded Graph Paper Pad
Custom Scented Candle
Erasable Pens
Boss Lady Mug
ENTER TO WIN In 3 easy steps:
Leave a Star Rating & Review on Apple Podcasts or Podchaser (if you're not an Apple user)
Follow @rwarddesign on Instagram
Leave a comment on our giveaway post. Let us know what your favorite episode is.
Giveaway Period: August 5 to 9, 2024
Winner Announcement: August 9, 2024
Grab your freebies:
Furnishings Investment Guide https://rwarddesign.myflodesk.com/furnitureinvestment
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Take a Quiz:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
Episode 5: The Do’s and Don’ts of Interior Design Internships
Episode 68: The Power of Intention: How to Set and Achieve your Goals for 2024 With Sierra Collins
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Did you know you can profit from selling furniture in your interior design business?
Furniture is an important topic in interior design, especially for those planning to run their own business. It's important to include furniture in your business model to sell to clients and profit from it. However, many people underestimate the costs involved.
In this episode, I talk about this topic and how it can be a game-changer for your design business. I break down the different levels of furniture costs, from budget to luxury, and offer practical advice on setting realistic budgets for your clients.
I also share tips on how to use designer discounts and wholesale accounts to maximize your profits while ensuring your clients get the best value.
If you want to set up your design business the right way, so you can charge for your time and products effectively, make a profit, and help your clients make informed decisions about their furniture investments, this episode is a must-listen.
Don't miss this furniture investment guide to making money through furniture in interior design. Plus, get ready for our exciting 100th episode and a special giveaway!
Why you’ve got to check out today’s episode:
Understand how to build a successful furniture sales strategy that keeps your design business thriving.
Get the furniture investment guide to help your clients set realistic furniture budgets.
Discover how to effectively use designer discounts and wholesale accounts to provide value to your clients while boosting your profit margins.
Check out the show notes >>> Smart Way to Maximize Profits in Your Interior Design Business: Furniture Sales and Designer Discounts
Links Mentioned:
Furnishings Investment Guide https://rwarddesign.myflodesk.com/furnitureinvestment
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
During the first six years of my business, I was hoping every month that we'd have all our expenses covered. Running a business this way is not ideal.
Understanding your financial statements and managing cash flow can help avoid surprises and reduce stress in your interior design business.
That's why, in this episode, I've invited Danielle, a Fractional CFO and founder of 4 Corners CFO, to discuss how to make sense of your finances and ensure your design business thrives. She shares tips on avoiding common pitfalls and the benefits of having a financial team, including a Fractional CFO.
Danielle also shares about her career transition and she totally gets the fears and uncertainties that often come with taking that next financial step.
Whether you're just starting in the design industry or transitioning in your career, this episode is full of advice to help you take control of your finances and focus on what you love—designing beautiful spaces.
If you're ready to take charge of your finances and grow your business, you won't want to miss this episode and learn from Danielle's expertise.
Featured Guest:
Danielle Hendon is the founder and owner of 4 Corners CFO, a firm offering financial advisory services to small business owners on a scale that fits their company and budget.
Coupling her decade of experience in corporate finance and accounting with her passion for small business owners, Daniel brings the benefit of big business financial analysis to entrepreneurs.
Now, instead of helping corporations increase share prices, Daniel gets to help business owners increase their livelihoods so they can leave a legacy and lasting impact on their community.
Why you’ve got to check out today’s episode:
Learn practical tips on managing your business finances, including cash flow, expenses, and invoicing.
Understand common financial mistakes designers make and how to avoid them, helping you make smarter business decisions.
Discover the benefits of having a financial team and how a Fractional CFO can guide you in long-term planning and growth, ensuring your business thrives.
Check out the show notes >>> Prioritizing Profit: Tips for Interior Designers to Grow Your Business With Danielle Hendon
Links Mentioned:
Visit 4cornersCFO.com/designcurious and grab your free workbook: “Guide to Review Your Expenses”
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Do you ever struggle to explain your design ideas to clients? Do you wish you had the right words to help them understand and love your designs?
I hear you!
In this episode, I walk you through the must-know vocabulary words that every designer starting out needs to incorporate. These are the words I use almost every day, especially when I'm doing presentations or site visits with clients. You'll learn key terms like balance, contrast, and focal point that will really make your designs more understandable and compelling to clients.
I also dive into color terminology and fabric patterns, explaining essential concepts like hue, tone, and texture. By mastering these words, you’ll be able to describe your designs more clearly, making it easier for clients to see the value and beauty in your work.
Listen now to transform how you talk about your designs and ensure your clients fall in love with your ideas. Don’t forget to leave a rating and review, and share your favorite vocabulary words with me!
Let's make design communication easier and more effective together!
Why you’ve got to check out today’s episode:
Learn essential vocabulary that will help you explain and defend your design choices more effectively to clients.
Master key terms and color terminology to describe your designs with clarity, making it easier for clients to understand and appreciate your work.
Equip yourself with the right words to sound more knowledgeable and professional, increasing your clients' confidence in your design skills.
Check out the show notes >>> Key Interior Design Terms to Communicate Better with Clients and Showcase Your Design Skills
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Listen to Related Episode:
Episode 71: Exploring Color Theory in Interior Design
Episode 81: What's Your Design Style: Exploring 12 Interior Design Styles
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Do you struggle with clients who have difficulty visualizing their homes? Well, I have some right now. Despite having 3D renderings of the space, it's not quite hitting the mark.
Not everyone can visualize like interior designers, and that's where AI comes in to help!
As the world figures out how to use AI effectively in our work, today, I chat with Kasey Hayano, CEO of HomeVisualizer.AI about the benefits of AI to interior designers and how to use it effectively. She introduces an AI tool that can help you create stunning, photorealistic renders quickly, delighting your clients, and streamlining your workflow without the need for complex software. With features like Auto Style, Custom Design Requests, and Style Fusion, this AI tool can transform your sketches and photos into beautiful renders with just a few clicks.
Imagine showing your clients exactly what their space will look like. This not only helps them see your vision but also simplifies decision-making. Pretty amazing!
This tool is perfect for both seasoned & new designers and small firms. Listen now and learn how HomeVisualizer.AI can transform your design process. Click the link in the show notes to start your free trial and see the difference AI can make in your projects today.
Featured Guest:
Kasey Hayano is the co-founder and CEO of HomeVisualizer.AI, which is a platform that helps designers quickly ideate and create new visual content in an easy-to-use program.
Why you’ve got to check out today’s episode:
Learn how to leverage AI to elevate your design projects and stand out in the home industry
Compare HomeVisualizer.AI with other tools you use in your design projects
Build your portfolio using HomeVisualizer.AI
Check out the show notes >>> How AI Tools Like HomeVisualizer.AI Can Make Your Interior Design Projects More Creative With Kasey Hayano
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
As an interior designer, you will make mistakes at some point in your career.
Making mistakes is normal, but learning from them can make a huge difference in your projects.
In this episode, I share my mistakes in interior design projects (hopefully you won't make the same ones!) and the lessons I have learned from them. This comes from a document called "Lessons Learned," where I keep updating it with new lessons from each project. You will hear about actual projects and solutions to help you avoid common pitfalls and improve your design process.
Listen now to learn from my mistakes so you can manage your projects smoothly and keep your clients happy.
Why you’ve got to check out today’s episode:
Gain insights from actual project errors to avoid making the same mistakes in your design projects
Discover the most common issues interior designers face and how to solve them
Get practical tips on implementing effective systems and procedures to keep your projects on track and within budget
Check out the show notes >>> 11 Mistakes I Made in Interior Design Projects and How You Could Avoid Them
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you stuck in your interior design business, unsure how to grow or take that next big step? Are you held back by fear and uncomfortable feelings, preventing you from taking action or leaving your comfort zone?
In this episode, I dive deep into thinking big with Andrea Liebross, business & life coach and the author of "She Thinks Big." Andrea explains what it means to think big, why it's so important, and how to apply it to your interior design business today.
Andrea introduces her powerful TRUST acronym, which she uses to guide her clients to success. This framework provides actionable steps to overcome challenges, manage fears, and take decisive actions that lead to growth. Through real-life examples, she illustrates how shifting your mindset can turn daunting challenges into exciting opportunities.
This episode is a must-listen if you want to break free from small thinking, overcome your fears, and make bold decisions that will drive your interior design business forward.
Tune in now and start thinking big! And don't forget to pick up Andrea's book for even more insights and strategies. Your future self will thank you!
Featured Guest:
Andrea Liebross is a coach, speaker, podcast host, and author of the book "She Thinks Big." She helps entrepreneurs and professionals think bigger and achieve their goals. With her coaching programs and podcast, she provides guidance and support to individuals looking to make significant changes in their lives and businesses. Andrea's expertise lies in helping her clients overcome fear, embrace uncertainty, and take massive action to create the life and business they desire.
Why you’ve got to check out today’s episode:
Discover how to break out of the small, safe mindset and embrace big thinking to unlock your full potential
Learn how to transform your feelings of fear and inadequacy into confidence and proactive decision-making
Use Andrea's real-life coaching example of thinking big so you can take massive action to drive your business forward
Check out the show notes >>> How to Overcome Fear and Start Taking Action to Grow Your Interior Design Business With Andrea Liebross
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Listen to Related Episode:
Ep32: Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Are you doubting your decision to switch careers to interior design, thinking you'll start with a blank slate? Or are you new to the field and feel unprepared because you lack real experience?
Here's the thing: you are not going into an interior design career empty-handed. You have a lot of skills and life experience that you can bring forward with you.
In this episode, I explore how to turn your life experiences into design gold. Whether it's a trip you've taken, a movie you've watched, living in different homes, or even just the way your own home is set up, these experiences can inspire and improve your design skills, making your projects more functional and beautiful.
Don't miss out on these insights that can help you move forward in your career with confidence. Tune in now and start turning your everyday experiences into design success!
Why you’ve got to check out today’s episode:
Learn how your daily life experiences can inspire your design ideas and help you create stunning, functional homes that clients will love
Discover actionable advice on observing and analyzing home layouts and features so you can avoid common design mistakes
Gain the confidence you need to switch careers and start in interior design
Check out the show notes >>> Pro Tips to Make Your Life Experiences Boost Your Interior Design Skills
NEXT STEPS:
Curious about your design style? Take the Quiz: Find Your Perfect Interior Design Style
Interior Designer!! Take the QUIZ and Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Your Roadmap to a Career in Interior Design
3 Things I Wish I had known when I Started my Career
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
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