In Podcast:Introduction to Digital and Online MarketingHow to Extend Traditional Business to Digital Marketing Business?How is SEO Important For Companies In Digital Marketing?How Does Search Engine Work?Introduction of Google AlgorithmsHow does Search Engine Algorithm Work?
In Podcast:On-Page TechniquesTitle, Descriptions, Meta Robots, Site Accessibility, Keywords, Content Formatting, Links, Loading Speed, Robots.txt, Sitemap.xml, Sitemap.html, Schema, Custom 404, W3C Validation, Google Analytics Setup, Google Search Console, Bing Webmaster
In Podcast:Off-Page Techniques- Profile Creation, Social Bookmarking, URL Shortner, Local Listings, Blog Commenting, Blogging, Forum, Directory, Blog Directory, Document, Image, Infographics, Web2.0, Guest Posting, Article, Video, Classified Submissions, Question and Answer, Search Engine Submission, Press Release, Podcast, Event, RSS Feed Submission
In Podcast:Type of linking methods- Exchange Link, Guest Posting, Automatically Generated Links, Private Blog Networks (PBNs), Articles & Commercial, Web-Directory Links, Forum & Blog Comments, Bookmark Sites
In Podcast:Off-Page SEO- Introduction, Factors, Importance, Current scenario or ratio, On-Page vs Off-Page, Build links
In Podcast:Social Media Integration- YouTube, Facebook, Twitter, Linkedin, InstagramLocal SEO
In Podcast:Technical Points- Favicon, Custom 404 Set Up, Language Tag, Avoid Inline CSS, Canonical tagHTML Error validation check and put on the website, Excessive 301 Redirects, Non-www to www, Bread Crumb, XML Sitemap
In Podcast:Website Structure - Web layout structure - Codes used in Website - Differences between dynamic and static sites? - Header optimization - Footer optimization - Navigation - Site Navigation & Breadcrumb - HTML SitemapWebsite Loading Speed - Desktop & Mobile Speed
In Podcast:Links- Internal, External & Dead LinksAnchor Text TypesBranded Anchor, Generic Anchors, Naked Link Anchors, Image Anchors, Brand + Keyword Anchor, LSI Anchors, Partial-Match Anchors, Long Anchors, Exact Match Anchors
In Podcast:Content Optimization- Keyword Optimization- Keyword Density- Bullet Items- LSI - Latent Semantic Indexing- Short paragraphs- Heading TagsHeading (H1 - H6) TagsImage Optimization- Image Filename- Image Title- Image Alt Tag
In Podcast:Keyword Places in ContentSocial Meta TagsOpen GraphTwitter Cards, Pinterest (Rich Pins), Facebook
In Podcast:Meta TagsMeta RobotsMeta ViewportMeta Keywords
In Podcast:On-Page SEOKeyword Research TypesModifier KeywordsMeta Tags
In Podcast:- On-Page & Off-Page SEO- Major Points- Keyword Research
In Podcast:- SEO Types- Local, International & Mobile SEO- Work-Based SEO Types
In Podcast:- Introduction of Google Algorithms- How does Search Engine Algorithm Work?
In Podcast- Introduction To SEO (Search Engine Optimization)- How is SEO Important For Companies In Digital Marketing?- How Does Search Engine Work?- Different Types of Search Engines?
In Podcast:- Introduction to Digital and Online Marketing- How To Plan a Digital Marketing Campaign?- How to Extend Traditional Business to Digital Marketing Business?