What does it take to truly dominate in digital marketing? In this episode, Jamil Zabaneh breaks down his agency’s proven five-stage process—Target, Motivate, Prepare, Capitalize, and Constantly Improve—to show how deep data analysis, omni-channel strategy, and ongoing optimization can turn marketing chaos into consistent results. Learn how to accurately identify your ideal customer, create relevant campaigns, maximize lead conversion, and track ROI for continuous growth. New episodes drop weekly—subscribe, share, and connect with Jamil on LinkedIn for more digital marketing strategies to help you move from competing to winning.
What really matters in digital marketing measurement, and how do top brands get true campaign results? Justin Rashidi joins to break down effective marketing attribution, the power of data warehouses, and why classic click-based reporting can mislead your strategy. Hear examples from B2C, B2B, and automotive, including the value of holdout testing and the ways AI is changing workflow automation (but not creative). New episodes of Digital Marketing Domination drop weekly—subscribe and leave a review to get your playbook for marketing success.
Email marketing expert Jeanne Jennings shares practical email testing strategies, and tips for maximizing ROI. Learn how to set the right KPIs, get statistically significant results with small lists, and use AI (including custom GPTs) to speed up copywriting and campaign analysis. Jeanne also discusses list validation, deliverability best practices, and the pros and cons of cold email. New episodes drop weekly—subscribe, rate, and review to stay ahead in digital marketing!
Want to improve customer retention and boost conversion rates? This episode breaks down the five essential steps of mapping the customer journey—defining stages, identifying touchpoints, using data for personalization, integrating automation tools, and optimizing for consistent results. Learn actionable strategies to guide your audience from first contact to loyal fan, and hear why omnichannel marketing matters for real growth. New episodes every week—follow Digital Marketing Domination to stay ahead and refine your marketing strategy.
Andy Crestodina, co-founder and CMO of Orbit Media, joins to break down actionable strategies for SEO, content marketing, and AI-powered website optimization. Learn why Google ranks web pages (not websites), how to use AI Persona prompts for conversion rate optimization, and proven tips for content gap analysis and audience research. Andy shares practical advice on WordPress, GA4 reporting, scaling content without a big ad budget, and using tools like ChatGPT and Gemini to sharpen your digital marketing workflow. Subscribe for weekly episodes focused on digital marketing tactics, tools, and strategies to grow your business.
Struggling with wasted ad spend or low-quality leads? This episode explores how to use Google Ads search terms reports and negative keywords to improve your pay-per-click (PPC) campaigns, featuring a real-world animal removal client case study. Learn proven strategies to cut irrelevant clicks, increase conversions, and improve ROAS by listening to call recordings and refining your keyword lists. New episodes of Digital Marketing Domination drop every other week—follow us and leave a review on your favorite podcast platform.
How does brand clarity impact digital marketing success? Branding expert Fabian Geyrhalter joins Jamil Zabaneh to break down why brand strategy is key for ROI, how to run effective brand workshops, top mistakes to avoid in rebranding, and how brand clarity ties directly to digital campaigns. They share real-world examples, discuss using AI for branding, and give actionable tips for standing out from competitors. New episodes of Digital Marketing Domination drop weekly—subscribe and leave a review to stay on top of the latest digital marketing strategies.
How can emotional targeting and customer psychology transform your conversion rates? Talia Wolf, founder and CEO of GetUplift, joins Jamil Zabaneh to break down her proven framework for website and landing page optimization, including actionable research methods, audit strategies, and the most effective emotional triggers for both B2B and eCommerce brands. Learn how to do meaningful customer research on a budget, avoid common CRO mistakes, and use AI wisely in your marketing. New episodes drop weekly—subscribe and never miss expert advice to dominate your digital marketing strategy.
In this episode of Digital Marketing Domination, host Jamil Zabaneh sits down with the esteemed Purna Virji, Principal Content Solutions Consultant at LinkedIn and author of High Impact Content Marketing. Purna shares her wealth of knowledge and expertise in the world of digital marketing as she discusses valuable insights on creating compelling content, the power of storytelling in marketing, and the evolving trends in SEO and digital marketing. Listeners will gain valuable strategies and wisdom, whether they are new to the world of marketing or seasoned professionals. Tune in for an enlightening conversation packed with expert advice and practical tips for digital marketing success.
Join host Jamil Zabaneh as he sits down with guest Emily O'Connor Kefs, CEO of Content Writers, on this episode of Digital Marketing Domination. Together, they dive into the intricacies of SEO and content creation, exploring the impact of AI on digital marketing and the evolving landscape of Google's search experience. With a focus on quality over quantity, they discuss tips for building SEO, the future of SEO, and specialized considerations for industries related to money, life, or livelihoods. As they explore the future of AI in content creation and the importance of human writers in producing dependable information, they offer valuable insights for marketers and businesses. Tune in to gain valuable strategies and stories in digital marketing from industry experts.
In this episode, Jamil interviews Kim Garst, an expert in AI-driven productivity and online marketing. They discuss the most effective AI tools for digital marketers like ChatGPT, Claude, and Perplexity, and how to train AI with your brand voice. Kim also shares insights on how to streamline your workflow and enhance social media content using advanced AI tools. Don't miss expert tips on maximizing AI to save time and boost your business growth. Make sure to subscribe, rate, and leave a review on Spotify, Apple Podcasts, Amazon Music, or iHeartRadio for more episodes on the latest in digital marketing trends and tools.
In this episode of Digital Marketing Domination, Jamil Zabaneh breaks down a comprehensive automotive dealership marketing plan. Discover tips for budgeting across new cars, used cars, parts, and service profit centers. Learn how to optimize paid search, display, and social media ads to maximize ROI. Tune in for actionable strategies to stay ahead in automotive digital marketing. Catch every episode on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio. If you enjoy our content, please subscribe, rate, and leave a review.
Explore the intricacies of digital marketing with Natalie Gullatt as she shares her expertise on email marketing, strategic list-building, and the ethical use of AI tools like Jasper. Natalie delves into alternative outreach strategies, effective event follow-up tactics, and the importance of integrating digital and traditional marketing methods. Whether you're refining your B2B strategies or enhancing content consistency across platforms, this episode offers valuable insights to help you dominate the digital marketing landscape. Subscribe, rate, and leave a review if you enjoyed this episode! Tune in weekly to Digital Marketing Domination on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio.
Join Jamil Zabaneh as he hosts digital marketing expert Matt Bailey to break down effective SEO strategies. Learn how to enhance Google Business profiles, build high-quality backlinks, and use AI tools like ChatGPT for competitive analysis. Discover the importance of conversion optimization, user experience, and tracking direct business outcomes over site visits. Upskill your digital marketing game by tuning in and subscribing for more expert insights!
Discover the power of full stack marketing with industry expert Michelle Killebrew. Learn about key strategies like market research, client engagement, and leveraging Gen AI tools such as ChatGPT, Perplexity, and Claude for marketing success. Uncover insights into optimizing digital campaigns, effective use of analytics, and the future impact of AI on SEO. Don't miss actionable advice for marketers and business owners looking to dominate their digital marketing efforts. Catch new episodes weekly on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio. Subscribe, rate, and review now!
Join Jamil Zabaneh as he interviews Lisa Raehsler, a digital marketing expert with over 14 years of experience. Discover the evolution and future of paid media, the role of AI in campaign optimization, and top strategies for video advertising. Lisa shares her thoughts on B2B keyword research, avoiding common mistakes in paid search, and leveraging new technologies. Subscribe now on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio.
Welcome back to Digital Marketing Domination with your host, Jamil Zabaneh. This episode dives into the distinctions between a marketing budget and a marketing plan. Jamil explains why simply knowing how much you're spending on digital marketing channels isn't enough. This episode emphasizes the importance of creating a comprehensive marketing strategy, setting clear objectives, and measuring success effectively. Whether you're managing a large budget for automotive dealerships or a smaller one for a niche business, this discussion is packed with actionable insights that can help you maximize your return on investment. Don't miss out on learning how to make your marketing efforts more strategic, measurable, and impactful. Tune in to Digital Marketing Domination on Spotify, Apple Podcasts, iHeartRadio, and Amazon Music. If you enjoy this episode, please leave us a review and stay tuned for more expert insights into the world of digital marketing.
In this episode of Digital Marketing Domination, host Jamil Zabaneh sits down with Fred Vallaeys, cofounder of Optmyzr and a key player in the development of Google Ads. Fred shares his journey at Google, insights into the evolution of digital marketing, and the importance of quality score in PPC campaigns. They also explore the role of automation and AI, along with future trends like Performance Max campaigns. Fred offers practical advice for small businesses looking to enhance their digital marketing strategies. Listen now on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio. Be sure to subscribe and leave a rating!
In this episode of Digital Marketing Domination, host Jamil Zabaneh welcomes Matthew Sciannella, Senior Director of Demand Generation at Refine Labs. They explore groundbreaking B2B marketing strategies, including the use of Simplify for CTV advertising, leveraging OTT platforms and social media to enhance brand presence and the power of repurposing video content. Gain insights into effective ad targeting on LinkedIn, including demographic layering and account-based capabilities. Learn about industry CPMs and why LinkedIn excels in B2B tech advertising. Matthew also discusses the critical role of content and data infrastructure and the importance of personal branding in big-ticket B2B sales. Listen to Digital Marketing Domination on Spotify, Apple Podcasts, or your favorite platform now! In this episode of Digital Marketing Domination, host Jamil Zabaneh welcomes Matthew Sciannella, Senior Director of Demand Generation at Refine Labs. They explore groundbreaking B2B marketing strategies, including the use of Simplify for CTV advertising, leveraging OTT platforms and social media to enhance brand presence and the power of repurposing video content. Gain insights into effective ad targeting on LinkedIn, including demographic layering and account-based capabilities. Learn about industry CPMs and why LinkedIn excels in B2B tech advertising. Matthew also discusses the critical role of content and data infrastructure and the importance of personal branding in big-ticket B2B sales. Listen to Digital Marketing Domination on Spotify, Apple Podcasts, or your favorite platform now!
Join host Jamil Zabaneh as he dives into the world of online marketing with Paul Cassimus, founder of Brainwake Consulting, on this episode of Digital Marketing Domination. Discover strategies for optimizing Facebook and TikTok ads, the importance of offering compelling and tailored offers, and how to leverage tools like ChatGPT, Loom, and GoHighLevel for efficient lead generation. Paul shares his expertise on creating successful ad campaigns, including analyzing ad performance metrics such as CPM, CTR, click cost, and lead cost. Learn how to use Facebook Ads Library and TikTok's unique hashtag targeting to gain a competitive edge. Explore the significance of crafting TikTok style video ads for multiple platforms, and understand the nuances of TikTok's geographical limitations and content trends. Whether you're a seasoned marketer or just stepping into the world of online advertising, this episode is packed with expert tips and knowledge to help you dominate your digital marketing efforts. Tune in now on Spotify, Apple Podcasts, or your favorite podcast platform!