DiscoverDigital Marketing from Digital Opps
Digital Marketing from Digital Opps
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Digital Marketing from Digital Opps

Author: Michael Winn

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Insights, tips and strategies to grow your business leveraging digital marketing.
194 Episodes
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A recent report released by Twilio reveals two channels that many brands are ignoring in 2019, but will be mission critical in 2020. This report reflects insight from 2,500 global consumers who indicated where, when and on what platform they prefer when engaging with brands and they are NOT social media. Tune in to learn more.For more digital marketing strategies and tactics, visit https://rboa.com/blog
WordPress now powers more than 33% of all websites on the internet today. As a result, it is the most targeted platform of bots seeking to compromise it in order to add it to a massive bot network. So what are the best methods to hide from these attacks? Tune in to learn more.For more digital marketing strategies and tactics, visit https://rboa.com/blog
Netflix, Hulu and other streaming services have made binge watching even easier with the "skip intro" feature. So how can brands make the shift from the linear TV commercial ad marketing approach to modern digital storytelling? Tune in to learn more.For more digital marketing strategies and tactics, visit https://rboa.com/blog
In today's episode, we are joined by Kasey Diehl, Director of Marketing, Ajax Building Company. As a 10 year marketing expert, Kasey shares her lessons learned a year later after an exciting merger with a larger company.For more digital marketing strategies and tactics, visit https://rboa.com/blog
If you are a sales representative, business development manager or business owner looking to grow your personal brand on a zero budget, you will find this episode extremely helpful. Tune in.For more digital marketing strategies and tactics, visit https://rboa.com/blog
With more than 28 million subscribers accounts and over 70 million ad supported uniques (multiple profiles on one account), brands now have a video streaming service to reach cord cutters. In this episode we explore the various options for flights, targeting and ad spend budgets. Tune in.For more digital marketing strategies and tactics, visit https://rboa.com/blog
In this episode, we dive into what it looks like when a fortune 500 company leverages its own first party data and pushes the envelope with Instagram influencers and YouTube video. The Best Buy Media Network saw 40% growth in 2018. Tune in.For more digital marketing strategies and tactics, visit https://rboa.com/blog/
Here we are on Columbus Day 2019 and one of the most popular gaming platforms is reduced down to a black hole. Is is a PR stunt or is it a system-wide failure? If you are planning a PR stunt, what multipliers and contingencies should you have in place? How will your measure the brand reach? Tune in.For more digital marketing strategies and tactics, visit https://rboa.com/blog
Amazon made a smart play in 2014 in scooping up the livestreaming and real-time chat platform Twitch for a cool $970M. So how can your business leverage Twitch Influencer Marketing? In today's episode we will dive into the Twitch Influencer Marketing place to discover the options! Tune in.For more digital marketing strategies and tactics, visit https://rboa.com/blog
LinkedIn announced this week (Oct. 1, 2019) enhanced Forecasting and Data Intelligence options in LinkedIn Campaign Manager. How can you hack these new features to ensure your ad creative is shown to decision-makers? Tune in.For more digital marketing strategies and tactics, visit https://rboa.com/blog
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