Digitally Overwhelmed

In this powerful episode, Cinthia sits down with business coach and multi-time founder Cassandra Vantriet to explore the deep, often unspoken mindset shifts that come with building a business as a mom. Cassandra shares her journey of founding (and later selling) her product-based company while pregnant, and how motherhood completely rewired how she views identity, success, and purpose. Together, they unpack what it means to design a business around who you are, not who you think you're supposed to be. From releasing hustle culture to embracing self-excavation as a tool for clarity, this conversation is equal parts grounding and inspiring for any woman navigating business, motherhood or both. Whether you're preparing for maternity leave, feeling disconnected from your business, or wondering how to stay aligned as your life shifts, this episode offers a rich blend of personal reflection, practical frameworks, and heartfelt permission to evolve. We explore: Why mindset and energetics are not optional for mom business owners The three-step process Cassandra uses to guide clients through self-excavation How to create a personal "filtering system" for aligned business decisions The truth about compartmentalization (and why it doesn't work for moms) Letting go of business models that no longer fit—and building ones that do Why clarity around how you want to feel is more powerful than any 5-year plan Using postpartum power as fuel to step into your next evolution How Cassandra scaled back, automated, and sold her business while raising her daughter What to do when mom guilt creeps in (and why presence matters more than perfection) Cassandra Vantriet is a 3x founder, business mentor, and mom to her daughter Romy. After scaling and selling a successful health and wellness brand, she now supports women in building businesses that are aligned, intuitive, and deeply personal. Cassandra blends strategy with soul, helping her clients move past limiting beliefs and create with clarity. Connect with Cassandra on Instagram: @cassandravantriet Loved this episode? Leave a review or share it with a mom entrepreneur who needs to hear this. And don't forget to tag @digitalbloomiq so we can celebrate your insights and takeaways together.  

In the podcast episode Molly and I talk about Instagram SEO. We dive into hashtags, how to focus on quality conversation and optimization of usernames, names, bios, and location. We also dive into customer journey convo, and how to understand your Instagram metrics.  Full episode shownotes here: https://digitalbloomiq.com/pod/molly-cahill Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this podcast episode, we explore various website platforms for small to medium-sized businesses, discussing the limitations of WordPress and the benefits of alternatives like Squarespace, Wix, and FG (Funnel Gorgeous). We emphasized the need for user-friendly, integrated platforms that align with business needs and reduce reliance on plugins. The episode also highlighted our positive experiences with a comprehensive platform offering call tracking, website, email, and social media integration, and shared insights on powerful women founders in the tech industry.   Full episode shownotes here: https://digitalbloomiq.com/pod/raechel-larsen Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this conversation, we reflect on how life transitions (like becoming a mom) push you to be present and flexible when entering a new phase of life. We also share our experiences with building a conscious maternity leave, learning to embrace changes and adapt to everything that momhood brings, highlighting the impact on work and life balance. Full episode shownotes here: https://digitalbloomiq.com/pod/cassandra-vantriet Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this episode, I dive into why it's crucial to focus on how to do SEO holiday in a way that grows your potential for growth when December rolls around. Learn why preparing your website in advance and understanding the specific desires and search patterns of your audience during the holidays can set you up for success. Full podcast shownotes here: https://digitalbloomiq.com/seo/seo-holiday-prep Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

This is an incredible conversation with Cassandra Caruso, Designer and Intuitive Brand Mentor at Wild Dreams co. Together explore the energetic aspect of branding, discussing how to reconnect with the original brand vision and pivoting courageously to make a greater impact. We also touch on the significance of incorporating storytelling and following excitement in work while giving yourself time and space to tap into intuition for success in business. So good! Can't wait for you to listen.   Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/cassandra-caruso Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this episode, we talk about the significance of an effective email strategy without getting icky. It's all about building personal connections with subscribers and finding the right balance between personal and professional content. We also get into testing and optimizing a live launch before transitioning to an evergreen funnel and tailoring email sequences based on audience awareness stages. Can't wait for you to listen! Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/lindsay-hope   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email

This is such a great question and I know for a lot of you, you are really wanting to understand how this impacts your potential to rank. This is what we talk about in this episode!   Full episode shownotes + extra tips here: https://digitalbloomiq.com/seo/how-long-should-my-blog-post-be-for-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email  

Welcome to the Digitally Overwhelmed podcast! In this episode, we dive into creating an umbrella brand for small to medium-sized businesses. Our guest, Melissa Burkheimer, a branding expert with years of experience, shares her insights and tips on building a successful umbrella brand encompassing multiple business ventures. Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/melissa-burkheimer Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email

Many of you listening are Health and Wellness businesses, so this one is for you. Ranking in Google for health terms isn't always easy, but it's worth it since it can change how your website and business attract clients who are already looking for what you have to offer. Full episode shownotes + extra tips here: www.digitalbloomiq.com/seo/ranking-for-health-and-wellness-searches Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this episode, we're going to dive into the world of online courses and interview Gina Onativia about how to renew energy into the marketing and selling of your online course.   Full episode shownotes here: https://digitalbloomiq.com/pod/gina-onativia   Get email updates on all podcast episodes (+ SEO tips, behind-the-scenes, and early bird offers) here: https://digitalbloomiq.com/email  

I get this asked this excellent question often so I thought I'd create a podcast talking about this. I hope this inspires you to take more intentional and consistent action with your Search Marketing. Full episode shownotes + extra tips here: www.digitalbloomiq.com/seo/does-multiple-keywords-improve-ranking Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

I'm bringing my good friend Jana O. back onto the podcast to talk about SEO and Pinterest strategies to getting ranked in Google with your Pinterest marketing. We've had several clients ask about this and we wanted to give some guidance and strategies to make this happen for you!    Full episode shownotes here: www.digitalbloomiq.com/seo/ranking-with-pinterest-in-google   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email  

In this episode, we have a special guest, Erika Austin, a Digital Marketing Consultant, sharing her insights on using ChatGPT for SEO. We all know that Search Engine Optimization (SEO) is critical for any business, and Erika provides valuable tips and tricks on how to leverage ChatGPT to improve your website's search engine ranking. With Erika's expertise and ChatGPT's capabilities, you'll be able to take your SEO to the next level. Tune in and join the conversation!   Full episode shownotes here: www.digitalbloomiq.com/pod/erika-austin    Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email  

It was so much fun talking with Dan Staub about Influencer Marketing. Working with Influencers can feel confusing and mystical at times but in this episode we break it out, covering pitching strategies, how to choose the right influencer for your online campaigns and also some example influencer/brand partnerships to draw inspiration from.    Full episode shownotes here: https://digitalbloomiq.com/pod/dan-staub   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email  

I love my podcast (we know this!) and it's been awhile since I talked to someone else about how having a podcast revolutionized my business. In this episode, I get to talk to Nikita Williams about podcasting as a powerful marketing tool for not just attracting the right clients, but finding your voice and having fun!    Full episode shownotes here: https://digitalbloomiq.com/pod/nikita-williams   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email  

I love talking about my mom journey! In this episode, I walk through how I've been learning to work less and live more while continuing to grow and expand my business.    Full episode shownotes here: https://digitalbloomiq.com/how-to-work-less-and-live-more   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Balancing strategy and intuition in your business decisions can feel like a tug of war at times. This is why I'm bringing on my coach and friend Shaheen to talk about making more aligned decisions in business and life. Listen and get inspired!    Full episode shownotes here: https://digitalbloomiq.com/pod/shaheen-plunier   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

Very excited to be sharing another Homegrown Traffic SEO course testimonial with another alumni - Jen Vazquez! In this interview we talk about how her business has been transformed by integrating a more consistent and easy SEO strategy. We also review her traffic results with SEO and how she is going to be using the course going forward. Full episode shownotes here: https://digitalbloomiq.com/pod/jen-vazquez More information about the Homegrown Traffic SEO course here: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email