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Dr. Amazon

Dr. Amazon
Author: Profit Whales
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Welcome to Dr. Amazon podcast, the emergency support channel for Amazon FBA Private Label Sellers.
We invite top Amazon experts, and they share the most effective tips and tricks for your business. We try hard to deliver you only clear, tried, tested, and actionable info.
My name is Vitaly Khyzhniak, I’m the CGO of Profit Whales. I'm obsessed with scaling brands beyond their expectations and building tools that will help Brands on Amazon to scale faster more efficiently.
We invite top Amazon experts, and they share the most effective tips and tricks for your business. We try hard to deliver you only clear, tried, tested, and actionable info.
My name is Vitaly Khyzhniak, I’m the CGO of Profit Whales. I'm obsessed with scaling brands beyond their expectations and building tools that will help Brands on Amazon to scale faster more efficiently.
42 Episodes
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You can publish one blog post a week and hope it will scale your business overnight. But usually, you need a long-term vision and PR strategy to exercise all the opportunities. For example, you can use Amazon Ad, Facebook Ad, Google Ad, press releases, articles in magazines, and gift guides.
Shane Oglow, Co-Owner of prREACH, a PR and digital media company, tells us more about these PR activities, including the secret weapon of some e-commerce sellers, gift guides. Watch the new episode of the Dr. Amazon podcast to find out about:
- Personal success story: how Shane got into Amazon and PR.
- Why Amazon sellers need not only digital marketing but also PR, and how to build a PR strategy.
- Reusing your PR content.
- Gift guides, the raisin of prREACH: what are they, and how to work with them.
- How to measure the efficiency of gift guides.
- For which products gift guides work best.
- How to launch a gift guide.
- The most common mistakes of Amazon sellers in PR.
And meet personal insights from Shane:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
How to grow an international e-commerce brand and gain profit online, traveling and enjoying life simultaneously? We asked Ben Leonard, e-commerce consultant, entrepreneur, speaker, and Co-Founder of Ecom Brokers.
Ben took us through his entire journey in e-commerce and shared the best method to build a successful brand around a target audience and create products to serve their needs.
He also told us about:
Environmental consulting - how his story began.
How to start building your e-commerce brand.
What to choose: to sell products on Amazon or create an authentic brand.
Two best methods to scale your Amazon business.
How to understand that your business is no longer a hobby but a life-long activity.
How selling a brand by chance became the start of a new business.
Due diligence process and how to review your business before selling to increase the price.
How to create another hit company after selling an Amazon brand.
And meet personal insights from Ben:
What books does he recommend to read?
What could we expect from 2021?
Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
If you take control of your Amazon listings, your company will stand out among competitors! It is all about the bullets and photos. Today’s guest Amy Wees shares five critical steps, which help you make your Amazon listing perfect.
Amy is the CEO of Amazing at Home E-Commerce Consulting. Her coaching focuses on helping brands develop unique products, validate them in the marketplace, which is a source at profitable margins. As well as launch them with genuine brand messaging, copywriting, and search engine optimization.
Timestamps:
1. Amy’s background: from selling textbooks to consulting Amazon businesses.
2. The first Amy’s listing. The most common Amazon sellers’ listing mistakes.
3. What photos convert on Amazon the best?
4. When is the listing optimization powerless?
5. A primary step to a high-converting listing.
6. Why optimize your listing for Google?
7. Five steps to a stunning Amazon listing.
And meet personal insights from Amy:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Suppose you want to sell your Amazon business. You must have a private label, minimum recurring annual revenue of around 2-3 million dollars, strong search positioning, increasing ranking in terms of category, and almost one hundred thousand reviews. You must have also done a fantastic job growing your business to where it is today!
Such acquirer as Acquco has those criteria, according to Jarel Ho, Chief Strategy Officer at Acquco. He also shared the insights about:
- Acquco, having raised $160M in debt and equity in a Series A round.
- Acquco’s history and how the experience of work at Amazon helps the founders.
- A short-term, a long-term, and a primary goal of Acquco.
- M&A Process from A to Z with Acquco.
- The leading indicators of Amazon business crucial for Acquco.
- Recommendations for sellers who want to sell their business: how to prepare and become attractive to acquirers.
- Description of the ideal Amazon business Acquco would like to buy.
And meet personal insights from Jerel:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Unplugging yourself from routine work is an important step forward for your FBA Amazon business, especially if you think about exit one day.
It will be a lot harder to do so if you manage the day-to-day operations. Delegation can help you get rid of boring work and start to think about strategically scaling.
Nate Ginsburg, Founder of SellerPlex, investor and entrepreneur shared with Vitalii Khyzhniak, host of Dr. Amazon Podcast, essential steps that will help you unplug correctly.
They talked about:
Nate's personal story - how he started his journey to Amazon
Why entrepreneurs' best opportunity for success, happiness, and impact is to do as much of what they are best at and as little of everything else
How to learn to delegate and not do everything yourself?
Build an in-house team, apply to agencies or combine?
The difference between management and leadership
How to unplug yourself correctly?
Metrics Amazon Sellers Should Monitor
And meet personal insights from Nate:
What books does he recommend to read?
What could we expect from 2021?
Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Today in Dr. Amazon Podcast, Vitalii Khyzhniak welcomes Cara Sayer, Amazon Seller, straight-talking entrepreneur, inventor, and well-known speaker at events.
Cara created her product (SnoozeShade) inspired by her daughter. She wanted her baby to sleep when they were out, so she developed a solution that resulted in a 7-figure business.
Cara shares her personal story, tips, and tricks about listening to what the market requires and developing your product to fit into.
Also, she tells about:
- How solving the needs of her little daughter turned into a big business.
- Why you need the demand.
- How Cara started her journey on Amazon.
- How to invent a best-selling product.
- Not focusing just on Amazon if you are serious about setting up a business.
- Whether it is possible to protect a unique product from counterfeiting.
- How to work with customer feedback.
- Top tips for Amazon Sellers.
And meet personal insights from Cara:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Times change, and the strategies you use to promote your Amazon brand need to change too. One of the most effective ways to expose people to your product is influencer marketing. Using opinion leaders enables Amazon brands to reach their target audience in an organic, meaningful way.
Today we discuss how to correctly implement influencer marketing and track Influencer Impact with Paul Baron, a million-dollar Amazon seller, an international Keynote speaker on Chatbots and Influencer marketing. His brands have been featured on the Rachael Ray Show, in Forbes magazine, on televised and print news. And today he will tell us about:
- Paul's personal success story - from website development to his own brand on Amazon
- How digital marketing experience helps on Amazon
- Does every seller need to build a brand? What are the benefits?
- How to understand if this is the right time for your brand to attract influencers?
- Ways to track influencer impact
- Your promotion strategy depends on how much money you have
- Where and how to find the perfect influencers for your brand?
- Differences between brand ambassadors and influencer groups
- One top brand building tip from Paul Baron
And meet personal insights from Paul:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Amazon reviews. They can be the success or death of your FBA business. When you launch products, it’s time to boost your seller feedback rating! How do you go about it?
Sure, you can take time out of your day to find reviews and feedback from buyers, or ignore them, or write multiple emails to them asking for feedback. Or you could take the simpler, more efficient route of using some tools. We asked Jay Lagarde, Founder & CEO of eComEngine about it. eComEngine’s products include FeedbackFive, the first reputation-management tool for Amazon sellers worldwide. He also tells us about:
- Personal Success Story - From State of Virginia to eComEngine
- How did Jay come to Amazon?
- Jay's first software
- Why feedback is so important to Amazon sellers and how eComEngine helps them with it
- Strategy: how to work with the feedbacks to get them more frequently
- The story behind FeedbackFive and what problems does it solve for Amazon sellers?
- What do you need to look for long-term success?
And meet personal insights from Jay:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
You spend a considerable chunk of your budget driving traffic to your website through Google Ads, SEO, Facebook. Though when people check your web page, most of them leave it without taking any action.
A solution is to focus on websites and landing page optimization to convert more traffic into profit. Landing page speed, design, anatomy, singular conversion paths, and other issues should be considered for CVR optimization.
How to do it correctly? Today we will discuss it together with Danny McMillan, veteran Amazon Seller and Co-Founder of DATAbrill, who manages PPC and advertising automation for 7 and 8 figure Amazon brands.
And meet personal insights from Danny:
What books does he recommend to read?
What could we expect from 2021?
Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Everyone selling on Amazon encounters legal issues at one point. The rules are constantly changing. You are writing a plan of action today, but tomorrow it is not relevant. You have to be on top of it all the time. We have invited Yael Cabilly, an attorney with 15 years of experience in Intellectual Property Law, to answer the most popular questions:
- Yael’s personal story: how she commenced with intellectual property law and started working with Amazon.
- What is the difference between e-commerce law and other branches of law?
- How to track all legal changes on Amazon?
- Which rules exist for different categories on Amazon?
- How to protect products and listings from scammers?
- How to check if another seller has not patented the product you want to sell?
- Do Amazon sellers necessarily have to register the trademark in the country where they are selling?
- 3 main legal tips for Amazon Sellers.
And meet personal insights from Yael:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
In this episode of the Dr. Amazon Podcast, we are talking to Yoni Kozminski about efficient e-commerce business scaling secrets.
Yoni is convinced that enhancing systems and processes is the key to running a thriving, profitable business. Yoni’s experience in scaling businesses quickly led him to start two ventures. Escala helps companies increase profitability and output potential. And MultiplyMii performs the HR function for top e-commerce talent in the Philipines.
This episode will be helpful for business owners and sellers who want to eliminate themselves from delivery, grow business, and know more about:
- Yoni’s personal success story: from digital projects to Amazon.
- History of creation and the primary mission of MultiplyMii & Escala.
- How long it can take to optimize business, build a workflow, implement everything and see the result.
- Types of business owners, if it is better to be involved or delegate.
- How to schedule your day and eliminate yourself from delivery.
And meet personal insights from Yoni:
What books does he recommend to read?
What could we expect from 2021?
Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
If you start preparing to sell your Amazon business in 12-18 months, you can significantly increase the profit from the sale! Do you know about it?
The details of the business sale process were told by Jake Barnett, VP, Business Development for Fortunet, an investment bank focused on helping 7-8 figure Amazon through the M&A process. Jake works closely with sellers to form an exit strategy for their businesses, optimize the business's intrinsic value prior to a sale.
We asked Jake about these points:
- Jake`s personal success story: the way from the tech industry to the representing the interests of Amazon sellers.
- Why has the market for FBA acquisitions got so hot now?
- What types of buyers are looking to purchase FBA brands?
- How to choose the right buyer for your business?
- How to prepare for and maximize outcomes during the business exit process?
- How do sellers transfer their Amazon business to another person?
- What problems could arise during the exit process?
- Three top tips for everyone looking to sell their Amazon business.
And meet personal insights from Jake:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Where could Amazon sellers find answers to their business questions?
10 years ago we had to deal with problems by ourselves. Today, any problem can be solved in the Amazon community. Groups on social media, groups in messengers, offline meetings, and conferences are opportunities to make strong connections and scale your business.
How to do it correctly we asked Carlos Alvarez, founder of the World's Largest Meetup Group for Amazon sellers Wizards of Amazon. He told us about:
- Carlos’s success story, first product launch, and mistakes.
- History of creation and development of The Wizards of Amazon to the largest Amazon seller meetup group in the world
- How the Wizards of Amazon adapted to Covid-19
- How is the Wizards of Amazon different from other online communities
- The Wizards of Amazon plans for 2021-2022 - joint trips, cruises, meetings
- Top Tips from 9-figure Amazon Seller
And meet personal insights from Carlos:
What books does he recommend to read?
What could we expect from 2021?
Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Buying and selling Amazon businesses looks like a trend of 2021. Your hard work, knowledge, and experience, combined with a bit of luck are all something to be very proud of. And now you are thinking about how to get the maximum profit and sell your Amazon business? You must listen to this episode of the Dr. Amazon Podcast.
We invited Nick Tuzenko, Founder and Managing Director at Accel Club, which buys FBA businesses to understand how FBA Acquirers work and could we trust them.
Nick told us :
- Why did they choose the niche of buying FBA businesses, despite the competition?
- What has the Accel Club achieved since its foundation, in 2020?
- How does the Accel Club rate Amazon brands before purchasing?
- Is the Accel Club buying a "young" business
- What are the Accel Club`s next steps after buying a business? Development strategy?
- Three top tips for entrepreneurs looking to sell their business.
And meet personal insights from Nick:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Donald Henig is an inspiring businessman who has been involved in different professional backgrounds in his life. He was the President of and established the 6th largest wholesale mortgage lender in the nation, set up an entertainment company, developed an app to help people buy, sell and lease properties. And that’s not all. But now, Don is helping small and medium-sized businesses to grow.
His recent venture AccrueMe aims to fund Amazon Sellers with a unique approach. AccrueMe doubles a Seller’s capital and does not require any monthly payments, and does not take any permanent ownership. In return, they receive a % of profit for as long as Sellers use their money. In this episode, you will find out about:
- Don’s success story and life motto.
- How Don has ended up with finances and e-commerce.
- A story of AccrueMe creation.
- Referral system in funding business as an indicator of trust.
- The LTV of AccrueMe clients: is it a quick opportunity or long-term cooperation.
- How to get funding from AccrueMe in 3 minutes.
- Major financial mistakes of Amazon Sellers.
And meet personal insights from Donald:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
It’s not every day that you get to talk to an entrepreneur genius who has worked with big brands including Mercedes, Coca-Cola, Dell, Microsoft, Target, Hershey, 20th Century Fox, Molson Coors, Cadbury, as well as a wide variety of emerging businesses that celebrate a sudden increase in profitability. But today, we have Norman “The Beard Guy” Farrar!
He will help us understand the PR, branding, and marketing for Amazon sellers. To provide more details, we will find out:
Norman’s success story and experience.
Time management secrets: how to manage multiple businesses at the same time.
What marketing and PR tools online sellers need.
To build a brand after a product launch or prepare for a product launch together with brand building?
Benefits of press releases for Amazon brands.
Amazon post. What is it? Who can use it and how?
Photos for your Amazon brand that have better conversion.
Top recommendations for entrepreneurs from Norman Farrar.
And meet personal insights from Norm:
What books does he recommend to read?
What could we expect from 2021?
Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Have you ever struggled with cash flow issues in your Amazon business? Or have you had an out-of-stock that literally “smashed” all your achievements?
The way out is dealing with inventory management! Let’s listen to the tips of Chelsea Cohen, an Amazon inventory marketing expert, 7-figure Amazon seller, and co-founder of SoStocked.
- Why should a business development team cooperate with a marketing team?
- How to plan inventory marketing to prevent out-of-stock?
- What to do if you understand that out of stock is inevitable?
- What kind of inventory reports may contribute to your marketing and advertising?
And meet personal insights from Chelsea:
- What books does she recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
Not a newbie on Amazon? Do you want to grow, launch new products, use all ads channels? At that point, you could experience low cash flow, one of the commonplace problems. Let’s delve into it. New guest of Dr. Amazon Podcast Alex Sklar, Head of Business Development & Strategic Partnerships at Payability, a financial expert, covered the following questions:
- How could Amazon sellers evaluate when the right time for funding their business is?
- What are the best ways to finance an e-commerce business?
- How does Payability help clients to grow?
- What special offer does Payability have for 7-8 figure sellers?
- Three main tips from Alex on how to manage their finances and do funding accurately.
And meet personal insights from Alex:
- What books does he recommend to read?
- What could we expect from 2021?
- Who could be our next guest on Dr. Amazon Podcast?
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business. Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
We will start with a Judson quote - “Did you know that marketers who use video receive 41% more traffic and achieve higher click-through rate? If you're not leveraging the power of video content, you're missing out on a massive opportunity to maximize one of the most powerful marketing tools you can employ to boost your business.” We can relate to it! Judson as an E-commerce visual guru join us today and don’t forget to note and implement all his tips!
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth
We appreciate to get Amazon tips from E-commerce sellers. Also we proud when Amazon sellers join us to share their experience. But today we have a double kill… Mina Elias as PPC expert and 7 figure seller join us today.
Dr. Amazon podcast - the emergency support channel for Amazon FBA Private Label Sellers. We invite top Amazon experts, and they share the most effective tips and tricks for your business.
Dr. Amazon Podcast by Profit Whales — Turn Ad Spend into Ad Investment to Accelerate your Amazon Business Growth